ActiveCampaign is presented as an AI-first marketing platform for marketers, agencies, and entrepreneurs. It uses Active Intelligence for goal-aware automation and personalized experiences across email, SMS, and WhatsApp. ActiveCampaign integrates with 950+ apps and generates insights to optimize every workflow.
$19
per month
Swift Digital
Score 9.1 out of 10
Mid-Size Companies (51-1,000 employees)
Swift Digital is a sophisticated enterprise automation marketing suite. The solution is designed to handle all of the user's marketing automation, email campaigns and event management efforts. With it, users can create stunning emails, newsletters and campaigns using its drag-and-drop email builder. Users can also automate campaigns and user journeys with insights and statistics to see how campaigns are performing, or run an event, plan, promote & manage everything from invites, payments, check…
$2,988
per year
Pricing
ActiveCampaign
Swift Digital
Editions & Modules
Starter
$19
per month
Plus
$59
per month
Pro
$89
per month
Enterprise
$159
per month
No answers on this topic
Offerings
Pricing Offerings
ActiveCampaign
Swift Digital
Free Trial
Yes
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
ActiveCampaign offers a discount for annual billing of up to 20%. Services included in all plan tiers:
ActiveTraining
Community access
Contact migration
Customer enablement workshops
Video tutorials
Chat and ticket support
Knowledge base & help guides
We offer different pricing solutions based on individual enterprise needs. You can read more information on our website about our product, or contact us to see which product module is right for you.
More Pricing Information
Community Pulse
ActiveCampaign
Swift Digital
Considered Both Products
ActiveCampaign
No answer on this topic
Swift Digital
Verified User
Employee
Chose Swift Digital
We looked into Swift based upon a recommendation. We have previously used ActiveCampaign but found it very clunky for what we wanted to use it for. We also looked into Pardot, but was on the other end of the spectrum, it had far too many features, complexities and required an …
Features
ActiveCampaign
Swift Digital
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
ActiveCampaign
8.4
684 Ratings
10% above category average
Swift Digital
8.8
1 Ratings
17% above category average
WYSIWYG email editor
8.1601 Ratings
8.21 Ratings
Dynamic content
7.6536 Ratings
00 Ratings
Ability to test dynamic content
7.5485 Ratings
00 Ratings
Landing pages
6.4352 Ratings
9.11 Ratings
A/B testing
9.0394 Ratings
9.11 Ratings
Mobile optimization
8.6542 Ratings
8.21 Ratings
Email deliverability reporting
9.0650 Ratings
9.11 Ratings
List management
9.5669 Ratings
9.11 Ratings
Triggered drip sequences
10.0590 Ratings
9.11 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
ActiveCampaign
8.3
537 Ratings
6% above category average
Swift Digital
8.8
1 Ratings
25% above category average
Lead nurturing automation
9.2503 Ratings
9.11 Ratings
Lead scoring and grading
8.4367 Ratings
9.11 Ratings
Data quality management
9.0409 Ratings
8.21 Ratings
Automated sales alerts and tasks
7.4362 Ratings
00 Ratings
Lead segmentation and distribution
7.613 Ratings
00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
ActiveCampaign
9.9
385 Ratings
28% above category average
Swift Digital
-
Ratings
Calendaring
9.9305 Ratings
00 Ratings
Event/webinar marketing
9.9289 Ratings
00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
ActiveCampaign
7.4
293 Ratings
1% below category average
Swift Digital
-
Ratings
Social sharing and campaigns
7.6260 Ratings
00 Ratings
Social profile integration
7.1255 Ratings
00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
ActiveCampaign
7.6
646 Ratings
4% above category average
Swift Digital
7.3
1 Ratings
5% above category average
Dashboards
7.6615 Ratings
7.31 Ratings
Standard reports
7.6603 Ratings
7.31 Ratings
Custom reports
7.6390 Ratings
7.31 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
I've been using ActiveCampaign since around 2018-2019 and I've always been satisfied with the software. It's simple to use, connects with the other tools I use and makes it easy for me to duplicate automations, email templates and workflows as I need to. On top of that, any time I've had an issue (which I think is around twice in the past 5/6 years), the customer service has always been super helpful and my issue has been resolved quickly.
it's well suited to a business that relies on constant email marketing and to keep in contact with leads or customers. This is the heartbeat of business and suits us. We can segment qualified leads, data scores, track campaigns and effectively save time to work on other customer campaigns. If you are a smaller business that only sends one email a month, it's not for you. This software is very sophisticated and can be technical in the beginning.
Collects and filters emails from various lead magnets exceptionally well (especially if a user wants to re-sign up to the same lead magnet and go through it again, they can)
Super easy to use email creation that is aesthetically pleasing and user friendly
Easy email sequences and user classification from a large range of opt in trigger options
It took me a while to get to understand where to find things, and I used a free online course from a consultant who specialises in AC to help me get the foundations set up more easily. That said, there were lots of onboarding workshops, which were good. It just felt like it required a lot of different angles of learning to just get started.
The customer support took longer than other software to get back to me via email, though once I found the chat option for my most recent query, that was fast.
I've ended up switching to another programme where more software is more naturally integrated, and the AC equivalent is included in the price, along with many other types of software. However, design-wise, ActiveCampaign is much better.
I also had a problem with a form used on my WordPress website, which has a BuddyBoss platform - the colours on the form would be overridden by colour choices for the website, so they were hard to read (pink text on purple background instead of the gold text it was meant to be)
I couldn't always find the templates I was looking for or how to access them for automation-based emails. I think when I used it, there was a new type of template for newsletters that weren't available for automations, so I had to recreate it, which added time.
I am committed at the moment. Rebuilding the automations I have would be a huge time drain. Plus the cost of learning a new system and the risk to deliverability of porting a 6,000 person list to a new platform. Also, AC offers everything I need ast a reasonable (but a little high) price. So, why not a 10? Because, early 2023, AC dropped a massive 2x price hike on long-term customers. They knew few would shift, so this feels like a cynical cash grab and left a bad taste, If they do something like this again, this camel will have a broken back.
ActiveCampaign has been the easiest marketing automation software we have ever used. They provide tips throughout the entire process of anything you are building. Their support team through LIVE CHAT has been extremely fast and helpful. The monthly meetings provided with the enablement team has helped us through several large and urgent needs.
I haven't experienced application errors or unplanned outages at all. Active Campaign is ultra reliable and I would not be using them if that were the case. Also, the helpful emails they send are welcomed and informative, and present very practical tips and guidance for using the platform. They're always demonstrating new features and I'm thankful for that.
Oh my gosh, Active Campaign's performance gets an A+++ in my book. The pages load quickly and so do the reports. I haven't noticed any slowdowns when it's integrating with other programs and it performs excellently on all levels.
This might be the best part. The chat support lady offered to make a video to help me solve my problem. I worked in customer service for years and I've never done that, lol. So, if they're offering things like that, I can only imagine that they'd be able to handle most any issue you throw at them.
Very satisfied with our implementation in our professional medical practice, allowing us to be on top of client service, and not miss out on crucial information and insights. Marketing is often neglected in professional practices and ActiveCampaign solved this problem with aplomb.
I moved to ActiveCampaign from Mailchimp. Admittedly, I was using the free version of Mailchimp, but I had numerous episodes of subscriber data NOT being added to Mailchimp, despite using API to integrate with my mailing list. Obviously, I couldn't pay for clicks and not capture subscriber data, so I had to find something else. ActiveCampaign has been 100% reliable in testing.
We looked into Swift based upon a recommendation. We have previously used ActiveCampaign but found it very clunky for what we wanted to use it for. We also looked into Pardot, but was on the other end of the spectrum, it had far too many features, complexities and required an implementation specialist at our expense of $15K. Swift was just the right fit for us, and we like knowing that our data is kept in Australia
My web designer told me about Active Campaign and although I don't recall which platform I had before, I LOVE Active Campaign and its user friendliness. The transition was seamless and I've never had a problem with functionality or server failure.
Active Campaign provides so many features, and makes it easy for non-techies to maneuver around the site with ease. They capture information and put it in an easy-to-read format.
At this point, I don't think I'd ever use any other platform!