What users are saying about

Adobe Campaign

Top Rated
90 Ratings

ClickDimensions

21 Ratings

Adobe Campaign

Top Rated
90 Ratings
Score 7.4 out of 101

ClickDimensions

21 Ratings
Score 7.2 out of 101

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Likelihood to Recommend

Adobe Campaign

Adobe Campaign is well suited for enterprise-level marketing communications. It can manage and deploy large volumes of emails very efficiently. Workflows can allow multiple touches, staggered sends, and segmentation to occur all within one delivery if needed. Interactions and reporting can happen in real time or near real time if needed. When integrated with the rest of the Marketing Cloud, Campaign becomes even more powerful as platforms like Analytics and AEM can have functionality brought directly into Campaign for more effective content creation and reporting.
Marty Idziak profile photo

ClickDimensions

ClickDimensions is great for SMB companies looking for an easy to use, robust platform especially in situations where there are only a few people within the Marketing Department.
Emily Olson profile photo

Feature Rating Comparison

Email & Online Marketing

Adobe Campaign
7.9
ClickDimensions
8.2
WYSIWYG email editor
Adobe Campaign
7.3
ClickDimensions
7.1
Dynamic content
Adobe Campaign
7.9
ClickDimensions
7.8
Ability to test dynamic content
Adobe Campaign
8.2
ClickDimensions
7.8
Landing pages
Adobe Campaign
7.9
ClickDimensions
7.9
A/B testing
Adobe Campaign
6.9
ClickDimensions
8.0
Mobile optimization
Adobe Campaign
8.4
ClickDimensions
9.8
Email deliverability
Adobe Campaign
8.6
ClickDimensions
8.9
List management
Adobe Campaign
8.2
ClickDimensions
8.8
Triggered drip sequences
Adobe Campaign
7.5
ClickDimensions
7.9

Lead Management

Adobe Campaign
6.9
ClickDimensions
8.2
Lead nurturing
Adobe Campaign
7.5
ClickDimensions
7.9
Lead scoring and grading
Adobe Campaign
7.2
ClickDimensions
8.9
Data quality management
Adobe Campaign
6.6
ClickDimensions
7.9
Automated sales alerts and tasks
Adobe Campaign
6.3
ClickDimensions
7.9

Campaign Management

Adobe Campaign
7.4
ClickDimensions
6.6
Calendaring
Adobe Campaign
7.5
ClickDimensions
6.0
Event/webinar marketing
Adobe Campaign
7.3
ClickDimensions
7.1

Social Media Marketing

Adobe Campaign
8.1
ClickDimensions
5.5
Social sharing and campaigns
Adobe Campaign
8.2
ClickDimensions
6.0
Social profile integration
Adobe Campaign
7.9
ClickDimensions
5.0

Reporting & Analytics

Adobe Campaign
7.7
ClickDimensions
8.8
Dashboards
Adobe Campaign
8.3
ClickDimensions
8.8
Standard reports
Adobe Campaign
8.1
ClickDimensions
8.8
Custom reports
Adobe Campaign
6.8
ClickDimensions
8.8

Platform & Infrastructure

Adobe Campaign
7.6
ClickDimensions
5.3
API
Adobe Campaign
8.1
ClickDimensions
6.1
Role-based workflow & approvals
Adobe Campaign
8.5
ClickDimensions
7.4
Customizability
Adobe Campaign
8.0
ClickDimensions
7.4
Integration with Salesforce.com
Adobe Campaign
7.9
ClickDimensions
1.0
Integration with Microsoft Dynamics CRM
Adobe Campaign
7.1
ClickDimensions
9.0
Integration with SugarCRM
Adobe Campaign
6.3
ClickDimensions
1.0

Pros

  • Your customer database can be customized to your liking.
  • Channel and marketing success can be achieved with essentially an all in one tool.
  • User interface has been revamped for increased workflow productivity.
Brandon Stuhr profile photo
  • The nurture campaign builder was great. Easy to use and to follow along with.
  • The drop and drag editor was easy to use and you could start using it with no training.
  • I always like when a service offers a certification for their product. ClickDimensions training was easy to follow, gave good content/tips/tricks and really helped me learn the platform.
Neville Wiles profile photo

Cons

  • The user interface can be difficult to grasp for marketers
  • Include full integration for other Adobe marketing software.
  • Plenty of features need heavy customization for optimal performance
Brandon Stuhr profile photo
  • I used ClickDimensions within Dynamics. That is really it's only downfall, Microsoft Dynamics, some of the areas of ClickDimensions are in different areas of and sometimes hard to remember where to find. If you are familiar and like Dynamics and its top ribbon, then ClickDimensions will be great for you.
Neville Wiles profile photo

Likelihood to Renew

Adobe Campaign8.4
Based on 5 answers
Once you go for Neolane you are a bit stuck with it, so we will most likely stay with Neolane. Cost of investment and training are the main factors at work here. We havesimply have invested too much in the product to stop using it after 2 years.That said, my score of 8 does not imply that the product is worthy of getting an 8 but reflects our willingness to renew.Given that upgrading to a new version will cost again a substantial sum, we most likely will keep using the current version we are on which is 6X.
No photo available
No score
No answers yet
No answers on this topic

Usability

Adobe Campaign9.0
Based on 3 answers
Because I think it is a very user friendly system, especially when it comes to campaign production
Emma Asplund profile photo
ClickDimensions4.3
Based on 2 answers
Easy to use! Although we are still using Microsoft Dynamics CRM 2011, the interface is still extremely usable and functions without flaw.
Emily Olson profile photo

Reliability and Availability

Adobe Campaign7.0
Based on 1 answer
Aside from frequent error prompts, the program is quite dependable
Gibum Kang profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Campaign7.4
Based on 2 answers
I would say that generally the knowledge of the support team we work with is good, great even.I can't say that they seem to be very interested or involved in trying to make the product work best for us.They do what needs to be done, and they do it well - but not really going the extra mile.
No photo available
ClickDimensions6.0
Based on 1 answer
General usage, training, etc. has phenomenal support. When technical problems occur, resolutions have been harder to come by.
No photo available

Alternatives Considered

We haven't tried any other marketing programs like this to compare to. Still in implementation.
Brandon Stuhr profile photo
Microsoft Dynamics Marketing
No photo available

Return on Investment

  • Neolane has allowed our worldwide teams to capitalize on each other's activities - we can store one campaign then adapt it for other areas of the world fairly easily.
  • Neolane has made us more efficient by allowing employees to speak the same "language" - prior to Neolane, we used many different systems and operated separately across marketing.
  • Neolane has slightly reduced the amount of data entry work in Siebel On Demand, since the two tools are able to "talk" to each other.
Kristen Conrad profile photo
  • Web activity tracking.
  • Maintaining contact with leads and current customers.
No photo available

Pricing Details

Adobe Campaign

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Adobe Campaign More Information

ClickDimensions

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

ClickDimensions More Information