Adobe Dynamic Tag Management (discontinued) vs. Adobe Experience Platform Launch
Adobe Dynamic Tag Management (discontinued) vs. Adobe Experience Platform Launch
Product | Rating | Most Used By | Product Summary | Starting Price |
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Adobe Dynamic Tag Management (discontinued) | N/A | Adobe Dynamic Tag Management (DTM) was a tool used by marketers to manage tags, and for collecting and distributing data across digital marketing systems. Adobe DTM is a legacy, and it will not receive feature updates. Adobe invites users to upgrade to Launch on the Adobe Experience Platform. | N/A | |
Adobe Experience Platform Launch | N/A | Adobe Experience Platform Launch is a new "next-gen" tag management solution. Like Adobe's other tag management product, Dynamic Tag Manager, Launch is based on the acquisition of Satellite from Search Discovery in 2013. But Launch is built to facilitate a more open, integrated marketing technology stack. Launch plays nicely with Adobe and non-Adobe products. It includes an open API and a catalog of extensions (like an app store of pre-built integrations to other platforms) so that data can flow… | N/A |
Adobe Dynamic Tag Management (discontinued) | Adobe Experience Platform Launch | |||||||||||||||
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Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
Offerings |
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Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
Additional Details | — | — | ||||||||||||||
More Pricing Information |
Adobe Dynamic Tag Management (discontinued) | Adobe Experience Platform Launch | |
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Top Pros | ||
Top Cons |
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Security |
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Tag Management |
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Data Management & Integrity |
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Adobe Dynamic Tag Management (discontinued) | Adobe Experience Platform Launch | |
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Small Businesses | Google Tag Manager Score 8.4 out of 10 | Google Tag Manager Score 8.4 out of 10 |
Medium-sized Companies | Google Tag Manager Score 8.4 out of 10 | Google Tag Manager Score 8.4 out of 10 |
Enterprises | Tealium Customer Data Hub Score 8.7 out of 10 | Tealium Customer Data Hub Score 8.7 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
Adobe Dynamic Tag Management (discontinued) | Adobe Experience Platform Launch | |
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Likelihood to Recommend | 10.0 (6 ratings) | 8.6 (14 ratings) |
Likelihood to Renew | 10.0 (1 ratings) | - (0 ratings) |
Usability | 5.0 (2 ratings) | 8.3 (13 ratings) |
Support Rating | 10.0 (1 ratings) | 7.0 (13 ratings) |
Implementation Rating | 10.0 (1 ratings) | - (0 ratings) |
Adobe Dynamic Tag Management (discontinued) | Adobe Experience Platform Launch | |
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Likelihood to Recommend | Discontinued Products | Adobe |
Pros | Discontinued Products | Adobe |
Cons | Discontinued Products | Adobe |
Likelihood to Renew | Discontinued Products | Adobe No answers on this topic |
Usability | Discontinued Products | Adobe |
Support Rating | Discontinued Products | Adobe |
Implementation Rating | Discontinued Products | Adobe No answers on this topic |
Alternatives Considered | Discontinued Products | Adobe |
Return on Investment | Discontinued Products | Adobe |
ScreenShots |