Adobe Experience Manager vs. Webflow

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adobe Experience Manager
Score 8.6 out of 10
N/A
Adobe Experience Manager is a combined web content management system and digital asset management system. The combined applications of Adobe Experience Manager Sites and Adobe Experience Manager Assets is offered by the vendor as an end-to-end solution for managing and delivering marketing content.N/A
Webflow
Score 8.6 out of 10
N/A
Webflow is a Website Experience Platform for modern marketing teams, used to visually build, manage, and optimize websites that offer both the consumer experience teams expect and enterprise-grade performance and scale.
$18
per month
Pricing
Adobe Experience ManagerWebflow
Editions & Modules
No answers on this topic
Basic
$18
per month
CMS
$29
per month
Ecommerce - Standard
$42
per month
Business
$49
per month
Ecommerce - Plus
$84
per month
Ecommerce - Advanced
$235
per month
Offerings
Pricing Offerings
Adobe Experience ManagerWebflow
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsUp to a 22% discount available for annual pricing.
More Pricing Information
Community Pulse
Adobe Experience ManagerWebflow
Features
Adobe Experience ManagerWebflow
Security
Comparison of Security features of Product A and Product B
Adobe Experience Manager
8.4
38 Ratings
2% above category average
Webflow
7.8
16 Ratings
5% below category average
Role-based user permissions8.438 Ratings7.816 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Adobe Experience Manager
8.0
33 Ratings
3% below category average
Webflow
8.2
13 Ratings
6% above category average
API7.829 Ratings8.113 Ratings
Internationalization / multi-language8.129 Ratings8.311 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Adobe Experience Manager
7.4
38 Ratings
0% above category average
Webflow
8.1
19 Ratings
4% above category average
WYSIWYG editor7.433 Ratings8.119 Ratings
Code quality / cleanliness6.734 Ratings8.518 Ratings
Admin section7.034 Ratings7.019 Ratings
Page templates7.637 Ratings8.418 Ratings
Library of website themes7.326 Ratings8.315 Ratings
Mobile optimization / responsive design7.835 Ratings9.519 Ratings
Publishing workflow8.135 Ratings8.418 Ratings
Form generator7.629 Ratings7.015 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Adobe Experience Manager
7.3
37 Ratings
6% above category average
Webflow
7.4
19 Ratings
0% below category average
Content taxonomy7.731 Ratings7.114 Ratings
SEO support7.133 Ratings8.516 Ratings
Bulk management7.236 Ratings6.516 Ratings
Availability / breadth of extensions7.534 Ratings7.317 Ratings
Community / comment management7.130 Ratings7.513 Ratings
Best Alternatives
Adobe Experience ManagerWebflow
Small Businesses
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Score 8.9 out of 10
ManageWP
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Score 10.0 out of 10
Medium-sized Companies
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
Enterprises
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
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Score 9.0 out of 10
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User Ratings
Adobe Experience ManagerWebflow
Likelihood to Recommend
8.5
(144 ratings)
8.5
(22 ratings)
Likelihood to Renew
8.2
(6 ratings)
10.0
(1 ratings)
Usability
7.8
(97 ratings)
8.6
(14 ratings)
Availability
8.6
(5 ratings)
1.0
(1 ratings)
Performance
8.0
(5 ratings)
1.0
(1 ratings)
Support Rating
7.2
(11 ratings)
6.5
(3 ratings)
Implementation Rating
8.7
(2 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
9.5
(2 ratings)
-
(0 ratings)
Product Scalability
-
(0 ratings)
1.0
(1 ratings)
Professional Services
9.0
(1 ratings)
-
(0 ratings)
User Testimonials
Adobe Experience ManagerWebflow
Likelihood to Recommend
Adobe
I'll answer the second one because I mean, the first one I don't have an issue with. The second scenario is we oftentimes have the need to spin off very small campaign style sites or sites that generate leads but are unbranded and that sort of thing. So that's hard to do in AEM because you have to then create another organization within AEM to do that. And we're talking about sites that are maybe five to 10 pages in size. So we've been investigating Edge, but then that's a different workflow, so we'd have to train people on that. So it would be nice if there was something within the AEM structure that could allow you to do something very similar to Edge, where you make some small micro sites that are not necessarily branded, that you could still host within the platform and not have to retrain everybody on a completely different platform.
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Webflow
Since the purpose in my case is to build a small professional looking site to present project outcomes and other research, I can create custom fields and design experimentations. Webflow builds sites that are super professional, with many amazing templates that don't look cheap. Additionally, I can test responsive layouts. Apart from this, I used 1-2 static pages to illustrate key findings for example what a multilingual site could look like with screenshots without needing CMS in free version, which are all the valuable skills to acquire. Compared to WordPress, Webflow is expensive with limited free features, although it has really cool additional features that will make the site I build stand out.
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Pros
Adobe
  • It allows us to scale so that we can make a change on a global footer. And it applies to all of the different property websites. It allows us to set up components and compartmentalize things in a way. The big thing is that it's scalable. And then it also ties into Adobe Analytics and other Adobe products. So we are a complete Adobe shop. Every Adobe product that we can use, we use. I don't think we do it for marketing so much, but for doing target testing and analytics, data scientists are using the same product and so it all speaks.
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Webflow
  • Saves time- because I don't have to do double entry of content.
  • It saves money. I like that it is an all-in-one system, so I don't have to host elsewhere.
  • Flexibility - Webflow provides me with a lot of flexibility in my webpage design, allowing me to adjust pages as needed, depending on the content types.
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Cons
Adobe
  • Can sometimes be difficult to troubleshoot bugs/issues as they arise
  • Sometimes difficult to set up restrictions on how components can be designed to make sure they fit in with existing content
  • While the integration with Adobe target works fairly well, the process can be a bit opaque and hard to understand, making it difficult to troubleshoot when issues arise
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Webflow
  • Brand recognition is still behind WordPress, which can make it a challenging sell for clients looking to play it safe in their CMS decision.
  • The CMS is ideal for smaller datasets, but higher content sites introduce some minor challenges.
  • Alignment between designers and developers is key prior to implementation. The flexibility of the platform requires careful planning to avoid over-engineering.
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Likelihood to Renew
Adobe
We had and still have a fantastic experience using Adobe CQ. Lots of flexibility, great integration with other Adobe products we already use and a powerful technology make it a great fit for our corporate environment. Also as the community grows, it makes it easier to network with other developers and users to get new ideas on how to continue to get the best out of the software.
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Webflow
It's the perfect balance of GUI and code control
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Usability
Adobe
It depends if it is from an administrator point of view or from a business content author point of view. I think from business author point of view the solution is good and with the GEN AI capabilities coming it is doing better and better, however from an administration point of view there are still a lot of improvements to ease the maintenance of user access management and as well as the integration configuration aspect.
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Webflow
Webflow is very easy for a beginner to get started with and achieve good results, but to achieve an expert level of understanding requires experience and some web development knowledge. HTML5, CSS3 and JavaScript knowledge aren't required to use Webflow, but an expert will know BEM class naming patterns, be able to create reusable elements and design systems, and add 3rd party integrations that require custom code.
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Reliability and Availability
Adobe
Being part of Adobe Suite means you are already notified when the tool has any outages. However, I have never faced unplanned outages. Whenever you face any issue with the site, it is clearly stated if there were any planned outages and how quickly you will be back to normal. So, I will say that even the outages are planned and managed in a great way like their other services.
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Webflow
In my experience, their customer service is an absolute joke, I tried reaching out to them they took forever. I had to keep following up with them as if they never received it in the first place. It’s a new platform, so guidance is needed. Tried the university they offer, in my opinion, it is completely useless, I would just completely move on from this website.
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Performance
Adobe
With respect to performance, Adobe experience manager is one of the best in the CMS space. We didn't observe frequent slowness on platform, however the systems which are accessing experience manager should be of good specifications without which slowness would be observed. Adobe experience manager works well in integration with other solutions, unless the destination application is designed to trigger frequent calls to AEM.
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Webflow
In my opinion, it is horrible, the rendering takes forever. I have the newest MacBook and the platform will still lag and slow down on me. I’m not a developer, I am a designer which makes it worst because I am using the features they are providing not extra coding features. In my opinion, it is a horrible platform really, stay away.
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Support Rating
Adobe
Adobe Experience Manager, in all its capacity, is a great alternative to any other CMS you are using. It helps in rapid development and makes life easier for maintaining the website for multi-language sites. Technical know-how is eliminated at content authoring. Better documentation in terms of live examples with videos would be appreciated.
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Webflow
I haven't had to engage them from a support perspective; however, there is a considerable user community for tips/ideas/troubleshooting and the like. I believe the Pro plan supports additional resources but we didn't find that the cost justified the outcome. Overall the need for support has been relatively minor.
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Implementation Rating
Adobe
Depending on your individual needs, It is really quite simple to create an authoring experience for a website that looks really good. I have been part of many implementations and many teams and have seen many projects that were super successful and others that were not implemented well. AEM has room for a lot of flexibility in the implementation process compared to other CMS like SharePoint
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Webflow
No answers on this topic
Alternatives Considered
Adobe
Overall, I prefer AEM as an enterprise site management tool. It allows levels of access control and delegation, while leaving the server management and updates to a specialized team. I do miss the flexibility of being able to search and replace that I have in a WordPress site, and I miss the ability to have one file for redirects like I had in percussion
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Webflow
A lot more design control and easier to create a custom site, and then also to scale that site going forward. There's a lot about WordPress I miss, though, when it comes to managing a blog—user permissions, SEO control, edit HTML version of posts.
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Contract Terms and Pricing Model
Adobe
Instead of being directly involved in the tool purchase, I am involved in analysis or what we can use to maximize the tool. Small organizations may find it expensive. However, if the team or organization focuses more on your ROI or the features you will get, then it will definitely be worth it. Pricing is based on a number of factors, including team size or the use of the tool. The user can select the pricing option that best fits their needs based on the number of form submissions they make or the number of pages they wish to publish on their global/multisite sites.
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Webflow
No answers on this topic
Scalability
Adobe
No answers on this topic
Webflow
I feel it doesn’t perform the way it’s supposed to and it doesn’t have any beneficial factors to it. In my opinion, there is no reason to use a platform like this when Wix and Shopify, and WordPress exist. I believe Webflow is a platform that shouldn’t exist and it’s only popular because of the hype it received. I tried it and hate it completely.
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Professional Services
Adobe
The professional services team within adobe is one of the best in terms of technical and solutioning knowledge. However, considering the billing charges of adobe professional services team, it is always recommended to involve them during platform initial setup or when a complex solution is to be built with platform customizations.
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Webflow
No answers on this topic
Return on Investment
Adobe
  • too soon to tell on increased conversion rates based on external marketing factors in play but having increased visibility into customer engagement trends will most likely lead to improvement of our conversion rates.
  • There have been productivity gains from the perspective of actually migrating all of our externally managed sites to the same in-house Adobe Experience Manager platform and then being able to utilize those universal components.
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Webflow
  • Webflow vast marketing makes it easy for me to sell the product
  • Webflow has been growing so much in recent year that more and more clients ask for it, and the demand is only increasing.
  • Big companies understand the power of Webflow and big companies tend to have a large budget for their web projects.
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ScreenShots

Adobe Experience Manager Screenshots

Screenshot of AEM Forms - Creates an adaptive formScreenshot of AEM Forms - themes libraryScreenshot of AEM Forms - where to create a templateScreenshot of AEM Forms - the interactive communications editorScreenshot of Adobe Experience Manager Sites - document-based authoring enables marketers to create and publish content with familiar tools.Screenshot of Adobe Experience Manager Sites - Universal Editor, an advanced visual editor, empowers marketers to edit and publish content.