Webflow

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Webflow
Score 8.6 out of 10
N/A
Webflow is a Website Experience Platform for modern marketing teams, used to visually build, manage, and optimize websites that offer both the consumer experience teams expect and enterprise-grade performance and scale.
$18
per month
Pricing
Webflow
Editions & Modules
Basic
$18
per month
CMS
$29
per month
Ecommerce - Standard
$42
per month
Business
$49
per month
Ecommerce - Plus
$84
per month
Ecommerce - Advanced
$235
per month
Offerings
Pricing Offerings
Webflow
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
No
Entry-level Setup FeeNo setup fee
Additional DetailsUp to a 22% discount available for annual pricing.
More Pricing Information
Community Pulse
Webflow
Considered Both Products
Webflow
Chose Webflow
So, Webflow gave me the freedom that other platforms didn't in terms of not needing to code (in comparison to WordPress), and the site looks like a professional page rather than a generic average one, and then in terms of having more than just writing key findings (in …
Chose Webflow
Webflow is more comprehensive, so it is also a little bit harder to use. I selected Webflow because its component-based approach allows me to change content once, and it updates across multiple pages, which has saved me a significant amount of time. Sometimes, it can be …
Chose Webflow
Webflow is unmatched in its design customization and code output quality.
Chose Webflow
Framer is Webflow's closest competitor and has some advantages in the animation department, but Webflow has a bit more brand recognition among clients. WordPress is old-fashioned in its approach, and despite offering site-builder themes and plugins, still doesn't have native …
Chose Webflow
Webflow, in my opinion, is a better tool because it gives you more granular control over tools like Framer and Wix Studio.
Chose Webflow
Webflow is a great replacement for simple websites like WIX & Squarespace. Webflow, in its current incarnation, will never be able to overtake the ubiquity of WordPress pages, it lacks the automation & tooling of Supernova, the design capabilities of Figma, and the design -> …
Chose Webflow
Framer is for designers with no underlying knowledge of how a website works. It's more like designing a website in Figma. Webflow offers a better balance of design features and true website configurations.
Chose Webflow
Webflow is simply more powerful without getting bogged down like other platforms.
Chose Webflow
In my opinion, Webflow has the worst CMS I have used. All the other tools make it much easier to write, format, publish and organize content. There's a lot more flexibility and they have better UX. I would not choose Webflow if given the choice, I would only use it if the …
Chose Webflow
The UI and UX is definitely better. The flexibility on the design is also better. Webflow is more powerful than these tools.
Chose Webflow
It does not compare at all to Wix, in my opinion, it is an insult to them even comparing them side by side. No doubt Wix is 100 times better than Webflow. Wix has features that Webflow lacks and has extra help when needed. In my opinion, Wix customer service is astonishing …
Chose Webflow
A lot more design control and easier to create a custom site, and then also to scale that site going forward. There's a lot about WordPress I miss, though, when it comes to managing a blog—user permissions, SEO control, edit HTML version of posts.
Chose Webflow
We loved the feature set and extensibility. It's a little pricey but when we have the time to devote to a project it shows why Webflow is such a good fit. Of course there are lots of other things you can use it for, but it's been working for us for one-off marketing projects.
Chose Webflow
The code quality and speed can't even be compared to Elementor; Webflow is simply a much better tool. Instapage has a cool feature for dynamic landing pages, which changes according to Google Ads Keyword, which I miss; however, amazing webflow community members recreated that …
Chose Webflow
I would not say it has substitutes for all features of the other platforms, but overall it is better to use and implement. I would like to see Wix's user management, Shopify and WooCommerce's shop features, and WordPress' ability to host big enterprise blog management. The …
Chose Webflow
Compared to other closed platforms like Squarespace or Shopify, Webflow is much more developer friendly and customizable. The CMS is easier to use and much more flexible to design and develop in. Price points between the 3 are similar. Most of the 3rd party integrations for …
Chose Webflow
Webflow falls somewhere in between WordPress as a most basic theme-based platform and HubSpot CMS Hub, which has nearly unlimited capabilities. The ease and pricing are a win for HubSpot but we still use and host sites using WordPress as that is often a client's desire for …
Features
Webflow
Security
Comparison of Security features of Product A and Product B
Webflow
7.8
16 Ratings
5% below category average
Role-based user permissions7.816 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Webflow
8.2
13 Ratings
6% above category average
API8.113 Ratings
Internationalization / multi-language8.311 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Webflow
8.2
19 Ratings
6% above category average
WYSIWYG editor8.119 Ratings
Code quality / cleanliness8.518 Ratings
Admin section7.019 Ratings
Page templates8.418 Ratings
Library of website themes8.315 Ratings
Mobile optimization / responsive design9.519 Ratings
Publishing workflow8.418 Ratings
Form generator7.015 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Webflow
7.4
19 Ratings
0% below category average
Content taxonomy7.114 Ratings
SEO support8.516 Ratings
Bulk management6.516 Ratings
Availability / breadth of extensions7.317 Ratings
Community / comment management7.513 Ratings
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Webflow
Small Businesses
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Medium-sized Companies
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Enterprises
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User Ratings
Webflow
Likelihood to Recommend
8.5
(22 ratings)
Likelihood to Renew
10.0
(1 ratings)
Usability
8.6
(14 ratings)
Availability
1.0
(1 ratings)
Performance
1.0
(1 ratings)
Support Rating
6.5
(3 ratings)
Product Scalability
1.0
(1 ratings)
User Testimonials
Webflow
Likelihood to Recommend
Webflow
Since the purpose in my case is to build a small professional looking site to present project outcomes and other research, I can create custom fields and design experimentations. Webflow builds sites that are super professional, with many amazing templates that don't look cheap. Additionally, I can test responsive layouts. Apart from this, I used 1-2 static pages to illustrate key findings for example what a multilingual site could look like with screenshots without needing CMS in free version, which are all the valuable skills to acquire. Compared to WordPress, Webflow is expensive with limited free features, although it has really cool additional features that will make the site I build stand out.
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Pros
Webflow
  • Saves time- because I don't have to do double entry of content.
  • It saves money. I like that it is an all-in-one system, so I don't have to host elsewhere.
  • Flexibility - Webflow provides me with a lot of flexibility in my webpage design, allowing me to adjust pages as needed, depending on the content types.
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Cons
Webflow
  • Brand recognition is still behind WordPress, which can make it a challenging sell for clients looking to play it safe in their CMS decision.
  • The CMS is ideal for smaller datasets, but higher content sites introduce some minor challenges.
  • Alignment between designers and developers is key prior to implementation. The flexibility of the platform requires careful planning to avoid over-engineering.
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Likelihood to Renew
Webflow
It's the perfect balance of GUI and code control
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Usability
Webflow
Webflow is very easy for a beginner to get started with and achieve good results, but to achieve an expert level of understanding requires experience and some web development knowledge. HTML5, CSS3 and JavaScript knowledge aren't required to use Webflow, but an expert will know BEM class naming patterns, be able to create reusable elements and design systems, and add 3rd party integrations that require custom code.
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Reliability and Availability
Webflow
In my experience, their customer service is an absolute joke, I tried reaching out to them they took forever. I had to keep following up with them as if they never received it in the first place. It’s a new platform, so guidance is needed. Tried the university they offer, in my opinion, it is completely useless, I would just completely move on from this website.
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Performance
Webflow
In my opinion, it is horrible, the rendering takes forever. I have the newest MacBook and the platform will still lag and slow down on me. I’m not a developer, I am a designer which makes it worst because I am using the features they are providing not extra coding features. In my opinion, it is a horrible platform really, stay away.
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Support Rating
Webflow
I haven't had to engage them from a support perspective; however, there is a considerable user community for tips/ideas/troubleshooting and the like. I believe the Pro plan supports additional resources but we didn't find that the cost justified the outcome. Overall the need for support has been relatively minor.
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Alternatives Considered
Webflow
A lot more design control and easier to create a custom site, and then also to scale that site going forward. There's a lot about WordPress I miss, though, when it comes to managing a blog—user permissions, SEO control, edit HTML version of posts.
Read full review
Scalability
Webflow
I feel it doesn’t perform the way it’s supposed to and it doesn’t have any beneficial factors to it. In my opinion, there is no reason to use a platform like this when Wix and Shopify, and WordPress exist. I believe Webflow is a platform that shouldn’t exist and it’s only popular because of the hype it received. I tried it and hate it completely.
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Return on Investment
Webflow
  • Webflow vast marketing makes it easy for me to sell the product
  • Webflow has been growing so much in recent year that more and more clients ask for it, and the demand is only increasing.
  • Big companies understand the power of Webflow and big companies tend to have a large budget for their web projects.
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ScreenShots