Adobe Workfront vs. Kapost

It works super well for creative brief intake and brand reviews. It took us more time than I'm willing to admit to get it all set up, but for our limited use case, it's working very well now. I'm not sure where it wouldn't be a good fit, honestly. As a newer user, it's still something I'm getting to know and learn.

Incentivized

I think the filters within the custom fields and custom details is its strongest feature for us. So I would say, the more content you have, the more use you'll get out of Kapost, especially if you need to organize your content in a lot of different ways (as we do for our targeted marketing). We still format edit/publish blogs via WordPress (although we put the draft in Kapost), but blogs aren't necessarily our #1 thing. Perhaps, for people who are really blog-centric, another platform may be better. Kapost is really good, I think, for copy that has a lot of hands on it, and can really benefit from well-structured work flows and a really comprehensive metadata system.

Incentivized

• Fosters communication between team members.
• Serves as a virtual "to do list" for me personally - I can track where I am with projects and what there is left to do, and when it's completed.
• Sharing documents between team members that can be updated.

Incentivized

• Sets you up with a strategist. You are able to be in constant communication through Kapost with your strategist and send one another working proofs and comments.
• Unity - it has made all our email campaigns have a similar look and feel. Kapost has shown results on the appropriate amount of images to use and the type of language that works.
• Stay on track - each person is notified when the role before theirs is complete so they know when it is their turn to act upon something.

Incentivized

• Provide additional free training demonstrations
• Allow more customization for hide unused tools
• Allow nonusers to add requests, our organization has no need to add all 10,000+ team members to Adobe Workfront, but would like them to be able to send requests to our team

Incentivized

• Search is valuable but the key words seem to take a while for the system to find, I have to use multiple word choices or switch to a specific collection.
• I think some type of links from search could be useful.
• Layout isn't the prettiest.

Incentivized

Workfront is sometimes a bit clunky to use, but overall it works well for our teams when it comes to project management and collaboration across multiple, involved teams. It also has flexibility that allows us to adapt it to diverse use cases, some of which aren't necessarily always the first things that one would think of using workfront for.

Incentivized

We are using some other systems that might have replaced Kapost, but none of them had the workflow functionality we were looking for. So, we're sticking with Kapost for now.

Workfront is overly complex, but it is functional as a tool to keep track of projects. It is a shame that sometimes it takes a lot of clicks to find anything. Workfront is slowly modernizing its interface but at the same time, hides certain information away thus making the experience feels worse.

Incentivized

The calendar view is a great feature and so are the custom views. It is relatively easy to see a clear view of what content the user is responsible for and then the due dates associated to it. The ability to create and update workflows for the team is easy to navigate and keeps us on track.

Incentivized

Maintenance is required, but usually after work hours, Some days the proofing tool function is not operational, but this is a new function of the tool that WF is working out. the kinks on. Chrome is the best browser to use the system in and we find Firefox and Explorer lose some view functionality - Gantt Chart, Resource Grid

Incentivized

I think overall, Adobe Workfront performs well. There have been some times when it doesn't load or run as quickly as our team would like. This is frustrating when it is such a crucial tool that our team utilizes on a daily basis. It can show our workflow when it lags.

Incentivized

I know that this particular company has it's own Adobe Workfront employee that builds out things they need from the software, and meets with them regularly to troubleshoot. I'm not part of this process, but it's refreshing to see Adobe provide this level of customer service to people, and they're expedient.

Incentivized

The reputation of the product matches up to its reputation as one of the leaders in the space. I love that you can share and access content at your fingertips from anywhere. The downside is that it does not have the prettiest interface but you can get over this with its functionality.

Incentivized

It was from my boss, not a rep from AtTask.

The training is very easy to use and you can simply choose the topics included in the course(s) that are most important to your training needs. After each training course, you are tested on what you have learned. If you need a refresher course, they provide Course Catalogs as well as instructor-led courses & workshops.

The most important thing that you can do when implementing Workfront is to have your back end data prepared ahead of time. What resources are in what departments? What amount of allocatable hours does each employee have? What are the cost models for each employee and resource? Having all of this information available will allow you to fully utilize Workfront's features.

Incentivized

Much increased functionality and templating aspects. While I liked JIRA's setup, the Workfront is so much more flexible. The moving away from Jira i was able to show the possibilities of what a full pm software could accommodate and how it all connected in. Also, the pluses of connectivity with the Adobe suite for our creative teams were excellent. From providing updates within other programs, it allowed a much more fluid working process and instant communication.

Incentivized

I've used basic tools like SharePoint in the past as a content repository, but it's not user friendly, not well organized, hard to manage and not well-suited for marketing content (version control issues, etc. ). Get a dedicated tool!

Incentivized

We have been using Workfront for about 3 years. During this time they continue to be a very stable project management system. Workfront's overall scalability is able to handle increased loads of work. When using Workfront for a project management tool for the web team, we store documents, images & video's without any issues. They work with their customer's to provide the best project management system in the market today! I highly recommend Workfront for all project management needs. Workfront strives to deliver unique technology solutions to growing companies!

It's easy to expand across an organization and the software is continuously being improved with new features rolled out to all users

• Increased efficiency in threaded updates to Outlook emails - no time wasted looking for things in email vs Workfront - they automatically are in both places.
• Time tracking allows us to average out how much time tasks & deliverable types take, allowing better long-term forecasting.
• Planning has given us a system of record for campaigns, allowing us to easily find historic plans and/or view calendar views of upcoming ones.

Incentivized

• Kapost streamlined a lot of different processes across marketing.
• We hope that people are finding assets they need rather than requesting new ones get created.
• Having a central location for assets has helped to prevent outdated documents from appearing in different locations.

Incentivized