Ahrefs vs. SpyFu vs. Ubersuggest

Ahrefs is a must have in the SEO toolbox. It is one of the leading tools in the industry for serious SEO research. It can do almost everything you need on the non-technical side of SEO. In my opinion, it is not great if you need a detailed technical tool that identifies errors and helps with fix suggestions. In that instance, I think there are better tools on the market. But - for content and keyword related tasks, I think it's must have.

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If you have a Google ads PPC campaign and then I would say this is more or less essential if you want to know what your competitors are doing. You can get very useful data out of it even if you subscribe for one month. And the pricing is very reasonable. Even if you don't use Google ads, I would say this is still useful for your SEO/SMO team since it gives you a great idea of what keywords and traffic your competitors are working on.

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Ubersuggest is well suited for people who needs to conduct a basic keyword research to rank content in google. Whoever, the tool can be limited for people with more expertise and SEO knowledge. Nevertheless, having more free tools than other similar platforms, I recommend it to those who are starting in SEO.

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• I have been using this platform in my organization to develop several SEO tools to help to grow our website much.
• It has all the main features which include competitor research, keyword research, website audit, content research, and rank tracking.
• I have been using all these functions in the organization for several purposes. It provides complete information and complete performance details of the SEO.
• It provides us the detailed keyword research with volume, CPC, and other information.

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• Keeping a tab on competitors organic and inorganic activities
• Helps identify where the competitor is getting the backlinks from.
• Identify competitors top content and the keywords that's bringing them traffic
• Get proper information of their current and past ADS run on Google.

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• Monitoring broken links - helps optimise your Google ranking
• Researching hashtags and keywords for website and social media to keep relevant
• Researching competitor keywords to get a competitive advantage

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• Can't export graphs: some graphs within the tool would be useful as an export. Unfortunately, exporting them is not an option.
• No "blanket" reporting options: though Ahrefs is excellent for gathering and exporting intel/data, there are no blanket SEO reports provided. Exporting data is great, but simple report exporting would make it better.

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• As with any database, their keyword database has limits, so the data returned is relative to their database, not necessarily the full picture.
• When SpyFu database or scoring chances, the data provided can spike, thus causing confusion among stakeholders, we're reporting to.

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• Improve the user interface.
• Speed up the Ubersuggest platform because it loads many unnecessary graphical elements or tooltips when the user looks for data.
• Improve keyword research for other languages than English.

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Their index is too vast to ignore when looking at a complete backlink profile. We find links in Ahrefs that do not appear in any other link detection tool. For this reason, it's a must for our agency to use for the foreseeable future. Plus, it's very affordable considering the data you get

Love this tool but would like insights from all 3 major search engines not just Google. I would also like deeper understanding of the placement for local businesses on Google Places/Maps. Insight into mobile search rankings and best landing pages per industry would also help :) Overall, SpyFu is a necessity for serious search marketers.

Ubersuggest offers everything related to SEO in a single platform. I need it to improve my ranking on search.

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Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.

SpyFu is an easy to use tool, and has a self -explanatroy dashborad to generate the data needed to provide insights into any B2B SEO and PPC campaign. It is not comprehensive, but it certainly provides good enough insight to make it a valuable part of any agency tool stack

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It's really easy to use. The interface is nice and tidy, and the learning curve is low. So it's a tool that's accessible for everyone. If not, there are plenty of guides in the tool itself or on the website. You can easily make lists and export data for use or to share, connect Google Drive, and go work with a team.

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Ahrefs has always been responsive when there's been a technical issue with the site. There are usually very little problems, but if there are, they announce it on their social media accounts which keeps its customers informed. Email support is prompt and the customer service people are very helpful, knowledgable and friendly.

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SpyFu comes with a link to tutorial videos. I recommend you watch them. The software is capable of so much you really need to watch the videos and learn how to get the most out of it. When I have a question 90% of the time it's there. When it isn't, and I reach out to them, support is always quick and concise.

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They have a lot of information on their website, and also training and contact options in the tool. So you can learn on the go while trying the tool. And if you are stuck, support reacts really fast--sometimes the same day, sometimes the next day due to time zones. Payment is easy and easy to cancel.

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Ubersuggest offers lots of free training on how to use the platform and digital marketing in general. The content is super useful.

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Majestic and Ahrefs are really close in terms of tool. Ahrefs does offer competitive comparison and they do have a more up to date data base. Majestic however has a more comprehensive historical view of sites which is also extremely valuable. Majestic also offers a link velocity chart that is missing on Ahrefs. Ahrefs makes up for this with their links gained/lost calendar which Majestic is missing.

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I was surprised to find I preferred Semrush when it comes to keyword research. SpyFu is great (and less expensive than Semrush), but I felt the data Semrush provided was vaster than SpyFu. I was able to get more competitors spending insights in Semrush than SpyFu. Overall, I liked the ability to use both in our keyword research for both paid and organic marketing.

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Very good and easy for those starting out. There are other more robust and better featured products, but they are more expensive. The others also have phone support options, which I have found very useful in the past. For larger companies I would probably look at someting else, but Ubersuggest is good for most SMBs

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• Ahrefs Site Explorer has helped with any comprehensive backlink analysis and backlink profile management we've had.
• Ahrefs Site Explorer has helped tremendously in getting manual penalties lifted for certain sites.
• Aherfs Site Explorer has been helpful in identifying 404 error pages.

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• Helping us track our ranking.
• It helps solve the problem of ambiguity when it comes to Google Ads. It makes the strategy more clear.
• You can sift through lots of different online analytics to find the information, but it takes way too long. SpyFu has it all in one place!

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• Has helped with keeping our blog topics fresh for clients.
• We're able to keep track of SEO performance for clients who don't want to shell out for expensive SEO tools.
• The site audit function has helped us to sell website redesigns as well as SEO packages.

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