Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Animoto
Score 8.7 out of 10
N/A
New York-based Animoto offers their video editing platform supporting individual video creators and businesses with different tiers of service up to their business plan for marketing teams wishing to create high quality to distribute across social media sites.
$0
per month
Camtasia
Score 8.8 out of 10
N/A
Camtasia is a video editor and screen recorder. Camtasia offers a range of plans designed to meet varying video creation needs, and enables users to produce professional-looking videos. Its features include Camtasia Rev, script generation, text-to-speech, translations, and avatar videos, to streamline the video creation process. The editions available are Free, Essentials, Create, or the Pro plan.
$179.88
per year per user
Snagit
Score 9.6 out of 10
N/A
Snagit is screen capture and recording software from TechSmith, that lets users capture the screen and camera, add additional context, and share images, GIFs, or videos across preferred platforms.
$39
per year per user
Pricing
AnimotoCamtasiaSnagit
Editions & Modules
Free
$0.00
per month
Professional
$29.00
per month
Team
$79.00
per month
Camtasia Business
$198
per year per seat
No answers on this topic
Offerings
Pricing Offerings
AnimotoCamtasiaSnagit
Free Trial
NoYesYes
Free/Freemium Version
YesYesNo
Premium Consulting/Integration Services
NoNoNo
Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
Additional Details*Discounts available for purchases supporting a large volume of users.One-time license cost One license per user - install on 2 machines, for work and home use Compatible with Windows and MacOS Optional Maintenance renewal - first year included FREE Upgrade to the next version Phone, chat and email support Access to Snagit Certification with 20+ exclusive how-to videos Enhanced Screencast integration to share content, plus the newest starter Assets for Snagit
More Pricing Information
Community Pulse
AnimotoCamtasiaSnagit
Considered Multiple Products
Animoto
Chose Animoto
We had invested in making our own videos using YouTube, and even Camtasia. But they were still us interpreting on behalf of our audience which took forever. Once we found Animoto, it was so much easier to upload the pics our audience would send us. From there we had a 100% …
Chose Animoto
Camtasia is what we used before, and we still use it for longer videos. But for training we found we needed something powerful yet much simpler to use. Animoto also is great for still shots, images, snippets of content that can be created very quickly without any heavy …
Chose Animoto
Camtasia is much more complex, requires some knowledge and understanding of the platform. Animoto is user friendly and you can jump in and start editing right away. Animoto also has a ton of stock images and sound, to enhance video, which Camtasia does not. Animoto makes it …
Chose Animoto
The software is only compatible with Apple desktops. The cost of Apple desktops is too high for small companies. The user interface of Animoto is better than that of iMovie which is quicker to learn than iMovie, besides the fact that it has more features than iMovie. For …
Camtasia
Chose Camtasia
Camtasia has advance features and better capture quality where Snagit is best suited for basic capture.
Chose Camtasia
With some recent updates to Snagit, TechSmith (the parent company of both products) has done a great job adding features and functions to allow Snagit users to create simple screen capture videos. If you need to actually edit the footage, then Camtasia is the way to go. If …
Chose Camtasia
Snagit is also made by Techsmith and is a great piece of complementary software. Camtasia is great for recording videos, Snagit is great for grabbing screenshots or short (< 30 sec) gifs. They have different use cases and work well in tandem. On why I selected Camtasia vs …
Chose Camtasia
Captivate is high-end to the extent that it is beyond the use of a "typical" user. It has a steep and lengthly learning curve. Camtasia's learning curve can be mastered potentially within an hour to be productive, and it weds with Snagit to become versatile in presenting …
Chose Camtasia
Snagit is manufactured by the same company as Camtasia (the company being TechSmith). It has a similar recording function for desktop work but the video editing is very basic and not nearly as intuitive as Camtasia's editor is. As a result, I only use Snagit for screen …
Chose Camtasia
I use both Snagit and Camtasia in the video development process. Both tools allow for live recording of screen, but Camtasia provides more flexibility and features to build a full video project including a user interface and dashboard for placement of audio, video, graphics, …
Chose Camtasia
I've tried several freeware recorders, too. If all you want to do is literally record your screen, and nothing else, you don't need Camtasia. There are literally dozens of apps that will do that. If you want an app that will record your screen while capturing mouse clicks, …
Chose Camtasia
As with most software products, you'll always find pros and cons when making comparisons. Camtasia is always my go-to application when someone asks me to whip up a video on a very tight deadline. You can very quickly turn an idea into a finished video and be happy with the …
Chose Camtasia
The two first, well too complicated. I couldn't move fast enough to be able to edit what I needed. I tried and every single time, I came back to Camtasia. The rendering process seems to be faster (I worked prior with a third party company and the rendering process took a lot of …
Chose Camtasia
Camtasia has more features and more customization options than the other products we've used. It allows us to record presentations while keeping a video of the presenter in the corner. It has green-screen features, which a lot of other software does not have. Some programs have …
Chose Camtasia
Camtasia has great and features such as zoom, pan, screen capture, and table of contents - all of which are useful when creating our training videos.
Chose Camtasia
I actually searched for a couple of years to find a lower cost, feature-rich editing software. Many of the competitor software products are much more costly and more difficult to use. I have had experience with two other products and found this product the far better product. …
Chose Camtasia
Although it may not have all the bells and whistles Adobe Premiere Pro has or the flexibility of Storyline 360, for the amount of money it cost, you can still do some pretty amazing things with this software. If you are at all interested to see what I have done with it, I will …
Chose Camtasia
So the only reason I used rawshorts is because I could not find the ability to do a whiteboard video with Camtasia. I was trying a different presentation technique and really love the idea of sketches and words instead of video with a voice over. Both have their merits, but I …
Snagit
Chose Snagit
SnagIt is an efficient piece of software which is relatively easy to use. It has been implemented across our organisation and has been very popular with many of our product teams. Having used Camtasia for other projects, I can say that whilst its video recording facility is …
Chose Snagit
Basically, Snagit is a lightweight tool compared to Camtasia. It is a powerful tool to capture ideas and screenshots, however, Camtasia is more powerful in the way it captures video recordings.
Chose Snagit
Previously we used Jing, Monosnap, CloudApp, and GIMP image editor, but these did not have the versatile image editing and library toolset available in Snagit, and they didn't integrate as fully with other apps like Camtasia.
Chose Snagit
Compared to Camtasia this is far easier and quicker to use for quick video clips. The idea during the day is to be able to create posts for clients fast an easily. I also use Sony Vega and Adobe but find Snagit much easier to work with short posts on Facebook and LinkedIn.
Chose Snagit
Snagit has far greater functionality than the standard Control Alt Print Screen to capture images. Once you've used Snagit to capture an image, it can easily edited to serve its purpose in either use on a website, in office productivity tools, or in outward-facing collateral …
Chose Snagit
CloudApp doesn't offer a screen records with 30 frames per second. Plenty of lags and frame drops can be seen while recording with CloudApp. Where snagit works flawlessly in this section. Snagit has plenty of markup tools for easy accessibility and CloudApp lacks in this …
Chose Snagit
It's really convenient to use with defining lots of shortcuts and provides more flexibility to the user. Pricing is also less compared to the other products. Good Support, there is a community available, can reach out them 24x7 to get the solution.
Chose Snagit
Snagit can be a bit more expensive than some of the opensource options (some of which are free and effective), but I think its value comes from the fact that no matter your level of tech-savviness, Snagit remains an out of the box solution that is ready to go on Day 1. That, …
Chose Snagit
For screen capture and annotations Snagit is by far easier and quicker.
Chose Snagit
We also use Microsoft Snipping Tool. Snagit gives us more options in one tool and easier use to build within our department.
Chose Snagit
Similar products are free while others are more expensive; however, I have yet to find one that competes with SnagIt in all the areas I use this software for!
Chose Snagit
I don't recall using other screen capture tool. SnagIt has been my tool for more than 12 years.
Chose Snagit
I no longer remember how it compared to other similar tools. I was impressed with its ease of use, its customer support, and with all that I could do with it.
Best Alternatives
AnimotoCamtasiaSnagit
Small Businesses
iMovie
iMovie
Score 10.0 out of 10
Sendspark
Sendspark
Score 10.0 out of 10
Sendspark
Sendspark
Score 10.0 out of 10
Medium-sized Companies
iMovie
iMovie
Score 10.0 out of 10
Snagit
Snagit
Score 9.6 out of 10
Atlassian Loom
Atlassian Loom
Score 9.4 out of 10
Enterprises
Vyond
Vyond
Score 8.6 out of 10
Snagit
Snagit
Score 9.6 out of 10
Vyond
Vyond
Score 8.6 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
AnimotoCamtasiaSnagit
Likelihood to Recommend
9.0
(5 ratings)
8.4
(75 ratings)
8.9
(97 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(3 ratings)
9.4
(2 ratings)
Usability
-
(0 ratings)
7.0
(7 ratings)
7.5
(4 ratings)
Support Rating
9.0
(1 ratings)
8.6
(14 ratings)
9.0
(14 ratings)
Implementation Rating
-
(0 ratings)
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
AnimotoCamtasiaSnagit
Likelihood to Recommend
Animoto
Animoto is great for small to mid-sized business looking for control over their own video marketing. Allows someone with initiative and "scrapbooking mentality" to create professional-looking videos with ease. If you have even the smallest of marketing budgets, Animoto is perhaps the most worthwhile investment--that is, if you're able to get decent photographs or video clips to build from.
Read full review
TechSmith
Camtasia is so easy to use that I recommend it over Adobe Premiere, Captivate, Storyline, and other tools. The only problem is the price. Due to the fact that I purchased this for education purposes, and educational prices have gone up exponentially, it has been difficult even at $179 to upgrade, as an educator and the organization is not always willing to reimburse the purchase, it would have been more economical. It was less than $100 (Black Friday) when I bought our updated version in 2019. Camtasia profile accounts aren't the best setup, however. My profile account does not reflect when I was a user or show past invoices, and I wanted to see how long ago I was a user.
Read full review
TechSmith
I have recommended Snagit several times. Discussion of screenshot programs is not something that often arises often, in my work environment. When such a situation does arise, I make it clear that Snagit is my go-to solution for anything related to screenshot capture. It opens the captured image directly into an editor window for quick and easy manipulation.
Read full review
Pros
Animoto
  • Online editor, no download required.
  • Music library to add sound to your video.
  • User friendly tools in the interface.
Read full review
TechSmith
  • Very intuitive controls. You don't need to be a pro at video editing
  • Seamless control of assets (separates video from still images)
  • Great library of annotations and gestures
  • Easy to integrate audio/video edits
  • Custom formats that suit my needs (web, mobile, tablets)
Read full review
TechSmith
  • Being able to take screen captures quickly and with just a keystroke is a prime feature. I took several screenshots just yesterday to show folks, which saved me from taking the time to meet with [...] everyone.
  • Obviously recording and sharing video is Snagit's strength. It does this as well as any product I have used. It is not an editor but there are a lot of capture features that cover just about any situation.
  • One great feature that Snagit has is the ability to pull text from a capture. We don't use this a lot but when it is needed it is a huge time saver.
  • The settings and tools within Snagit are intuitive and easy to find.
Read full review
Cons
Animoto
  • Great visual tool that lets you intelligently communicate what you are seeking to explain to your audience. More features I might suggest would be anything that makes it more interactive with the viewer in real-time.
  • For the price , it is a great deal as is.
Read full review
TechSmith
  • USB Microphones can sometimes cause a problem if they become accidentally unplugged during a recording session. This can corrupt some of the files that the Camtasia Recorder application uses to capture directly to .avi mode.
  • You'll sometimes get a message when you next try to record that .avi mode isn't available and the only way to fix this is by completely uninstalling and reinstalling Camtasia (with a reboot in the middle of these two actions).
  • This bug only manifested after Camtasia 8 was released, but still seems to cause an issue right up to and including Camtasia 2021.
  • I'd like to see more standard Annotation options. The existing ones are pretty good, but variety is a little lacking.
  • More 'Behaviours' would also be really welcome as these are a great feature and make Callouts a bit more interesting and lively. I've not seen any new Behaviours over the past few versions (since Camtasia 2018).
Read full review
TechSmith
  • Image merge - I wish there was an easier way to merge two images in one.
  • Scrolling capture - even though this is one thing I love, sometimes the text gets wonky when I use this feature.
  • The shortcut - this feature feels super unnecessary. And it can be annoying when every time I move my mouse to the right of the screen it pops up.
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Likelihood to Renew
Animoto
No answers on this topic
TechSmith
Each release of Camtasia has added just enough functionality to justify the upgrade to the new version. I like that Camtasia is not a subscription-based product as we have more flexibility and control over our spend on the product. We can also purchase support packages that include the next version when released.
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TechSmith
I think that the tool is excellent for what it is being used for. I particuarly like the ability to capture content from the screen whilst using the scroll wheel on my mouse. It is very annoying when your try to capture something with grab and you can't scroll which leads to multiple images
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Usability
Animoto
No answers on this topic
TechSmith
I haven't used another video recording and editing tools that is as comprehensive and straight-forward as Camtasia. Typically, if you want a user-friendly video editing tools for novice users, you have to compromise on features. Camtasia solves this problem by offering extensive editing features in a simplistic, user-friendly environment. Highly recommend
Read full review
TechSmith
It's button centric for easy access to every feature. Everything allows undo! It works like any other standard Windows application. Everyone can be a professional without having to select every feature yourself by using the built in styles with just one click of a button in most cases. Every button is clearly labeled too.
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Support Rating
Animoto
We haven't actually needed much support so that in itself says a lot about the software. It was easy to use and had great tool tips that guide you through the tool so you don't even need to reach out to support. There are help files that are there when needed, and some of these are helpful to us as well because again, we didn't have to reach out and wait for support.
Read full review
TechSmith
With the latest version (Camtasia 2020), I actually had problems with an Imac with HighSierra, but from the first moment they answered and guided me to solve the problem, even before making the purchase (with some doubts I had). And they have support in English and Spanish, I really liked that.
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TechSmith
I've actually never had to contact support as the tool is easy to use. One aspect is that they upgrade and send email notifications of the upgrades. They don't charge extra for upgrades and their enhancements fall in line with the way we use the tool. We haven't had to submit any upgrade requests as the tool already does what we need it to do.
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Implementation Rating
Animoto
No answers on this topic
TechSmith
No answers on this topic
TechSmith
It's a simple next next finish install. The SnagIt Library in the user profile should probably be backed up to make sure they have access to their old screen captures. We frequently will go back to previous captures and add context bubbles etc. when software changes to show the "old" vs "new". Also, go to SnagIt's website and download the additional Stamp Sets for the user. These are terrific. I wish there was one download to get them all, but you have to download and install them one set at a time. It's worth it - especially for training how-to's.
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Alternatives Considered
Animoto
We had invested in making our own videos using YouTube, and even Camtasia. But they were still us interpreting on behalf of our audience which took forever. Once we found Animoto, it was so much easier to upload the pics our audience would send us. From there we had a 100% positive response, that we had indeed captured what they were trying to say.
Read full review
TechSmith
I've tried several freeware recorders, too. If all you want to do is literally record your screen, and nothing else, you don't need Camtasia. There are literally dozens of apps that will do that. If you want an app that will record your screen while capturing mouse clicks, follow you, record your voice while you capture, and annotate when you're done, Camtasia has no equal. Plus, it doesn't stop there. You can add professional intros and outros (many already created to choose from), lower thirds, etc., leading to videos with very high production value. This is THE program to buy if you want to produce training videos of very high quality.
Read full review
TechSmith
Windows free snipping tool - Con: had to save each screen shot before I could take another screen shot and couldn't draw nice circles/rectangles around the area of the screen shot to bring attention. Chrome plugin options - Con: editing tools were lacking.
Read full review
Return on Investment
Animoto
  • we created many video clips that deliver the exact message we want to the audience leads to more business and more profits for us.
  • Good for beginners to start making their own videos
  • free version of this software put watermark while exporting videos.
Read full review
TechSmith
  • Many faculty members used it because it was easy to use and accomplish what they needed.
  • No need for a lot of training or follow-up training due to it being very to use.
  • Account management within our system and assigning permissions required a few steps when granting access.
Read full review
TechSmith
  • Snagit isn't a very expensive product in general so it has been a huge ROI for us
  • It saves me countless amounts of time each day
  • I'm able to share instructions much easier and allows for more time spent on other tasks
Read full review
ScreenShots

Camtasia Screenshots

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