Animoto vs. Camtasia

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Animoto
Score 8.5 out of 10
N/A
New York-based Animoto offers their video editing platform supporting individual video creators and businesses with different tiers of service up to their business plan for marketing teams wishing to create high quality to distribute across social media sites.
$0
per month
Camtasia
Score 8.9 out of 10
N/A
Some video solutions on the market are super-easy to use, but deliver lackluster results. Others deliver professional quality video, but the learning curve is extreme. Camtasia aims to enable anyone to quickly start creating pro-quality videos in minutes with no video experience needed. Camtasia can capture everything happening on the screen with just a few clicks, and offers drag-and-drop editing and visual effects features to transform screen recordings into polished software…
$299
one-time fee per user
Pricing
AnimotoCamtasia
Editions & Modules
Free
$0.00
per month
Professional
$29.00
per month
Team
$79.00
per month
Education
$212.99
one-time fee per user
Government & Non-Profit
$269
one-time fee per user
Business
$299.99
one-time fee per user
Offerings
Pricing Offerings
AnimotoCamtasia
Free Trial
NoYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details*Discounts available for purchases supporting a large volume of users.
More Pricing Information
Community Pulse
AnimotoCamtasia
Considered Both Products
Animoto
Chose Animoto
We had invested in making our own videos using YouTube, and even Camtasia. But they were still us interpreting on behalf of our audience which took forever. Once we found Animoto, it was so much easier to upload the pics our audience would send us. From there we had a 100% …
Chose Animoto
Camtasia is what we used before, and we still use it for longer videos. But for training we found we needed something powerful yet much simpler to use. Animoto also is great for still shots, images, snippets of content that can be created very quickly without any heavy …
Chose Animoto
Camtasia is much more complex, requires some knowledge and understanding of the platform. Animoto is user friendly and you can jump in and start editing right away. Animoto also has a ton of stock images and sound, to enhance video, which Camtasia does not. Animoto makes it …
Chose Animoto
The software is only compatible with Apple desktops. The cost of Apple desktops is too high for small companies. The user interface of Animoto is better than that of iMovie which is quicker to learn than iMovie, besides the fact that it has more features than iMovie. For …
Camtasia
Chose Camtasia
Camtasia has more features and more customization options than the other products we've used. It allows us to record presentations while keeping a video of the presenter in the corner. It has green-screen features, which a lot of other software does not have. Some programs have …
Chose Camtasia
Camtasia has great and features such as zoom, pan, screen capture, and table of contents - all of which are useful when creating our training videos.
Top Pros
Top Cons
Best Alternatives
AnimotoCamtasia
Small Businesses
Descript
Descript
Score 8.8 out of 10
Sendspark
Sendspark
Score 10.0 out of 10
Medium-sized Companies
iMovie
iMovie
Score 9.1 out of 10
Loom
Loom
Score 9.2 out of 10
Enterprises
Adobe Premiere Pro
Adobe Premiere Pro
Score 9.0 out of 10
Snagit
Snagit
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AnimotoCamtasia
Likelihood to Recommend
9.0
(5 ratings)
7.6
(73 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(3 ratings)
Usability
-
(0 ratings)
9.0
(6 ratings)
Support Rating
9.0
(1 ratings)
8.6
(14 ratings)
User Testimonials
AnimotoCamtasia
Likelihood to Recommend
Animoto
Animoto is great for small to mid-sized business looking for control over their own video marketing. Allows someone with initiative and "scrapbooking mentality" to create professional-looking videos with ease. If you have even the smallest of marketing budgets, Animoto is perhaps the most worthwhile investment--that is, if you're able to get decent photographs or video clips to build from.
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TechSmith
Camtasia is so easy to use that I recommend it over Adobe Premiere, Captivate, Storyline, and other tools. The only problem is the price. Due to the fact that I purchased this for education purposes, and educational prices have gone up exponentially, it has been difficult even at $179 to upgrade, as an educator and the organization is not always willing to reimburse the purchase, it would have been more economical. It was less than $100 (Black Friday) when I bought our updated version in 2019. Camtasia profile accounts aren't the best setup, however. My profile account does not reflect when I was a user or show past invoices, and I wanted to see how long ago I was a user.
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Pros
Animoto
  • Online editor, no download required.
  • Music library to add sound to your video.
  • User friendly tools in the interface.
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TechSmith
  • Very intuitive controls. You don't need to be a pro at video editing
  • Seamless control of assets (separates video from still images)
  • Great library of annotations and gestures
  • Easy to integrate audio/video edits
  • Custom formats that suit my needs (web, mobile, tablets)
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Cons
Animoto
  • Great visual tool that lets you intelligently communicate what you are seeking to explain to your audience. More features I might suggest would be anything that makes it more interactive with the viewer in real-time.
  • For the price , it is a great deal as is.
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TechSmith
  • USB Microphones can sometimes cause a problem if they become accidentally unplugged during a recording session. This can corrupt some of the files that the Camtasia Recorder application uses to capture directly to .avi mode.
  • You'll sometimes get a message when you next try to record that .avi mode isn't available and the only way to fix this is by completely uninstalling and reinstalling Camtasia (with a reboot in the middle of these two actions).
  • This bug only manifested after Camtasia 8 was released, but still seems to cause an issue right up to and including Camtasia 2021.
  • I'd like to see more standard Annotation options. The existing ones are pretty good, but variety is a little lacking.
  • More 'Behaviours' would also be really welcome as these are a great feature and make Callouts a bit more interesting and lively. I've not seen any new Behaviours over the past few versions (since Camtasia 2018).
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Likelihood to Renew
Animoto
No answers on this topic
TechSmith
Each release of Camtasia has added just enough functionality to justify the upgrade to the new version. I like that Camtasia is not a subscription-based product as we have more flexibility and control over our spend on the product. We can also purchase support packages that include the next version when released.
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Usability
Animoto
No answers on this topic
TechSmith
I haven't used another video recording and editing tools that is as comprehensive and straight-forward as Camtasia. Typically, if you want a user-friendly video editing tools for novice users, you have to compromise on features. Camtasia solves this problem by offering extensive editing features in a simplistic, user-friendly environment. Highly recommend
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Support Rating
Animoto
We haven't actually needed much support so that in itself says a lot about the software. It was easy to use and had great tool tips that guide you through the tool so you don't even need to reach out to support. There are help files that are there when needed, and some of these are helpful to us as well because again, we didn't have to reach out and wait for support.
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TechSmith
With the latest version (Camtasia 2020), I actually had problems with an Imac with HighSierra, but from the first moment they answered and guided me to solve the problem, even before making the purchase (with some doubts I had). And they have support in English and Spanish, I really liked that.
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Alternatives Considered
Animoto
We had invested in making our own videos using YouTube, and even Camtasia. But they were still us interpreting on behalf of our audience which took forever. Once we found Animoto, it was so much easier to upload the pics our audience would send us. From there we had a 100% positive response, that we had indeed captured what they were trying to say.
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TechSmith
I've tried several freeware recorders, too. If all you want to do is literally record your screen, and nothing else, you don't need Camtasia. There are literally dozens of apps that will do that. If you want an app that will record your screen while capturing mouse clicks, follow you, record your voice while you capture, and annotate when you're done, Camtasia has no equal. Plus, it doesn't stop there. You can add professional intros and outros (many already created to choose from), lower thirds, etc., leading to videos with very high production value. This is THE program to buy if you want to produce training videos of very high quality.
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Return on Investment
Animoto
  • we created many video clips that deliver the exact message we want to the audience leads to more business and more profits for us.
  • Good for beginners to start making their own videos
  • free version of this software put watermark while exporting videos.
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TechSmith
  • Many faculty members used it because it was easy to use and accomplish what they needed.
  • No need for a lot of training or follow-up training due to it being very to use.
  • Account management within our system and assigning permissions required a few steps when granting access.
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ScreenShots

Camtasia Screenshots

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