Apollo.io vs. Skylead

It is best used for cold outreach sales. While it has some research capabilities for trends in some ways, it really shines in finding and maintaining up to date information on contacts. Being able to mass update contacts that might have moved to a new company allows you to see easily when you might need to find a new contact, or if you have a contact at a new company, expanding your network and reach. It is not a CRM, I don't recommend using it as your full CRM, it is great for tracking cold outreach, but then you should move contacts to your actual CRM tool.

Incentivized

There are many LinkedIn automation products available, from Chrome extensions to desktop applications, to cloud-based apps like Skylead, and I've used many of them. Skylead stands apart with a simple, intuitive interface that is easy for my clients to use, is very economical compared to others, and is focused on continual improvement and customer service.

Incentivized

• Sequencing automated email campaigns for outbound prospecting (BD Function).
• Integrating with Sales Navigator to help me find emails/phone #' numbers/"add to sequence" while prospecting. It's easy and seamless to find & then load contacts into Cadences.
• Integration with Salesforce is a huge plus. Allows me to not worry about logging anything, but the executive team can see my activity & what is going on (emails going out, responses I get, etc.).
• The analytics on the outreach data is always helpful as well (open rates, click rates, etc.).

Incentivized

• Convenient message inbox for responding to new leads.
• Ability to integrate with CRMs and other 3rd party software for more automation.
• Smart Sequences that use conditional logic to send LinkedIn messages as well as emails.
• Customer service is very responsive and super helpful. They are a pleasure to work with.
• Skylead is constantly improving and adding/updating features based on actual users' input via a feature request forum.

Incentivized

• Some of time it happens that right stakeholders' mobile seems not available in which improvement can help more accurate data.
• Notifications when someone opens the marketing email and showing the interest.
• Mobile application that will help us during the travelling. It will get very easy to log calls and find the contacts on the way.

Incentivized

• It would be nice to be able to add steps to a sequence in an existing campaign
• The user hierarchy is a little confusing, in terms of placing my end-user clients under my master account—a little unintuitive
• Similar to above, it would be nice to have an additional level of user access, for scenarios in which I have a client with multiple salespeople on the platform, each with their own login (as it is now, with access only to their own account), but also have a companywide admin account for a sales manager who has access to all of their accounts with one login (I think they are working on this feature).

Incentivized

Generally quite a reliable tool with decent data quality/availability. Pricing works well for our team and our use case

Incentivized

It is easy to use. The UI has enough options to learn, with advanced documentation and support. The customer service is quick to respond and assists with information in real time. The UI has different segments for each feature which makes it easy to use.

Settings are easy to change as per preferred requirements

Incentivized

The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.

Incentivized

I link the interface of Apollo.io better than Zoominfo. Zoominfo only provides a company employees and rarely the specific people I was looking for in shipping and logistics. It generally recommended higher level executives like Presidents or COO's instead of the decision makers I need to work with. I also found much of the info Zoominfo provided to be outdated. In some cases the people were no longer employed with the company

Incentivized

• It provides more opportunities to gather more clients.
• It gives more results and better results in targeting our sales.
• It is a more effective way to provide information to a large number of potential clients about the events/ projects the company is offering.

Incentivized