Attentive Mobile vs. CleverTap

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Attentive
Score 8.6 out of 10
N/A
Attentive is a personalized mobile messaging platform that helps innovative brands & organizations connect with consumers in a new way from the company of the same name in New York. The service allows users to deliver relevant offers, content, and information to create seamless communication between a business and its audience.N/A
CleverTap
Score 7.1 out of 10
Mid-Size Companies (51-1,000 employees)
CleverTap is a mobile marketing solution that helps marketers create differentiated customer engagement strategies that are designed to drive growth. The vendor’s value proposition is that thousands of brands continue to build valuable relationships with their customers using CleverTap’s Intelligent Mobile Marketing Platform, which provides actionable, real-time insights for building amazing customer experiences. According to the vendor, key features and…N/A
Pricing
Attentive MobileCleverTap
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AttentiveCleverTap
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
Attentive MobileCleverTap
Considered Both Products
Attentive
Chose Attentive
Attentive Mobile is better from a UI and reporting standpoint.
Chose Attentive
Attentive Mobile is more of a partner and a lot more hands on. The platform is very straight forward and tells you everything you need to know about your email and SMS programs. Attentive Mobile gives more concrete recommendations to better your program.
Chose Attentive
While ManyChat is specific to Facebook Messenger, my experience in their platform made it very easy to hit the ground running with Attentive Mobile. With the policy changes in the Messenger world, we have mostly abandoned that and moved to SMS for a direct line to customers. …
Chose Attentive
Attentive Mobile is much easier to use and easier to pull performance metric reports. I wish it was a bit easier to edit pop-ups and know what the total audience number is when you create a segment.
CleverTap
Chose CleverTap
Mo Engage is cost-effective, charges less price and delivery is awesome, also that is quite [a] user friendly compared to the current clever tap UI and UX.
Chose CleverTap
Integration is easier with CleverTap. All the features are in one product, doesn't require to buy add ons for Segmentation and analytics Few of the campaign features are quite advanced Value for Money if used rightly.
Chose CleverTap
CleverTap is better than WebEngage and MoEngage when it comes to mobile marketing -- it also has a much more advanced set of analytics and segmentation tools that actually work, unlike other tools that do not have such powerful analytics in place. Also, it offers insights and …
Chose CleverTap
Edit: Clevertap added attribution tools to its features, making it possible to track your user acquisition sources.
CleverTap is as complete as Localytics. It provides us good segmentation, analysis and engagement tools for a good competitive price. T̶h̶e̶ ̶o̶n̶l̶y̶ …
Chose CleverTap
Intercom did the messaging part to users within our app very well. However, its pricing is prohibitive for a B2B company and the USP is more chat focussed. However, it may work for some high-value B2B scenarios. At our scale, we need something much more in-depth and affordable.
Best Alternatives
Attentive MobileCleverTap
Small Businesses
OneSignal
OneSignal
Score 8.0 out of 10
OneSignal
OneSignal
Score 8.0 out of 10
Medium-sized Companies
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Score 9.0 out of 10
Flurry Analytics (discontinued)
Flurry Analytics (discontinued)
Score 9.0 out of 10
Enterprises
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Score 9.0 out of 10
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Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Attentive MobileCleverTap
Likelihood to Recommend
9.3
(0 ratings)
7.7
(0 ratings)
Usability
9.3
(0 ratings)
-
(0 ratings)
Support Rating
10.0
(0 ratings)
10.0
(0 ratings)
User Testimonials
Attentive MobileCleverTap
Likelihood to Recommend
I genuinely enjoy working with the Attentive platform due to its user-friendly design and the hands-on support provided by their team. Over the years, we've implemented various strategies to enhance our profile performance and have experienced remarkable growth through the use of AI Pro and the recommended customer journeys.
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[In my opinion] It's [CleverTap] not appropriate for starter businesses. It's appropriate for businesses with very strong in-house tech teams to maneuver challenges on their own because after deep integration one can't expect Clevertap Support to be much helpful [from my experience]. It is good in the sense that you need one tool for all-around communications and analytics. However, they have moved away from the events container system, but those still on the events container are neither automatically educated nor transitioned into their new tiers of pricing. I find this a lack of effort of the sales team. So, you are on your own after the implementation.
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Pros
  • Easy to navigate dashboard and reporting interface
  • Two-way communication support and integration to our internal ticketing system
  • Concierge support for campaign building and platform optimization
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  • Helping us find out which users did a certain activity and in which order. The time gap between those activities is also an important metric. This works great with Clevertap because our backend pushes every relevant event with a time stamp to CleverTap so we do not have to maintain events or build the engine to analyze every small action the user took.
  • Helps us find out which actions our best users take right before they convert. Given the e-commerce like domain we are in, we end up giving a lot of information to our users. Knowing which of these convert what kind of users is very useful.
  • Helps us setup super focussed campaigns (pop-up, emails etc) to users who would be interested in a certain kind of activity. Our yield per message sent is significantly more when targeting is right.
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Cons
  • More communication on ways to improve
  • More structure on calls with our account manager
  • More clarity on insights and new ideas
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  • It does not have a built-in SMS provider.
  • I does not have a built-in email provider
  • It gets pricier as you keep piling up data to be stored.
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Usability
Good usability and it is easy to train new employees on the platform since it is so intuitive. Love playing around with the segmentation tools and seeing how it affects audience size for deployments. Overall, a great UI experience.
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No answers on this topic
Support Rating
Fast and easy to communicate with. I wish we went over more insights and analytics on our monthly calls with our account manger. This would really give us the push that we need in order to best utilize the platform as a whole.
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For their expertise and timely resolution to our issues.
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Alternatives Considered
While ManyChat is specific to Facebook Messenger, my experience in their platform made it very easy to hit the ground running with Attentive Mobile. With the policy changes in the Messenger world, we have mostly abandoned that and moved to SMS for a direct line to customers. Attentive Mobile has much stronger ROAS with SMS than ManyChat had with Facebook Messenger.
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Mo Engage is cost-effective, charges less price and delivery is awesome, also that is quite [a] user friendly compared to the current clever tap UI and UX.
Read full review
Return on Investment
  • After switching to Attentive Mobile we were able to launch several new journeys and make improvements to others that had large positive impact on our marketing journey revenue and click rates YoY.
  • We were able to easily launch an SMS program that collected over 100k subscribers in one year.
  • We were able to easily A/B test in our journeys to increase revenue.
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  • Helped improve repeat customer purchase, as it improved bookings through re-marketing.
  • Helped decrease uninstalls through dormant user reminder campaigns and then uninstall surveys that made those users reinstall the app.
  • Helped improve the overall bookings through various recency-frequency segmentation targeting.
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ScreenShots

CleverTap Screenshots

Screenshot of CleverTap Mobile App DashboardScreenshot of CleverTap HomepageScreenshot of CleverTap Cohort AnalysisScreenshot of CleverTap Create New Push NotificationsScreenshot of CleverTap Create SegmentsScreenshot of CleverTap Segmentation Reports