What users are saying about
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Top Rated
719 Ratings
4 Ratings
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Score 7.9 out of 100

Constant Contact

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Top Rated
719 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.1 out of 100

Feature Set Ratings

    Email & Online Marketing

    Bananatag (discontinued)

    Feature Set Not Supported
    N/A
    7.7

    Constant Contact

    77%
    Constant Contact ranks higher in 9/9 features

    WYSIWYG email editor

    N/A
    0 Ratings
    7.8
    78%
    82 Ratings

    Dynamic content

    N/A
    0 Ratings
    7.6
    76%
    82 Ratings

    Ability to test dynamic content

    N/A
    0 Ratings
    7.5
    75%
    81 Ratings

    Landing pages

    N/A
    0 Ratings
    7.6
    76%
    56 Ratings

    A/B testing

    N/A
    0 Ratings
    7.4
    74%
    52 Ratings

    Mobile optimization

    N/A
    0 Ratings
    8.0
    80%
    85 Ratings

    Email deliverability reporting

    N/A
    0 Ratings
    8.6
    86%
    135 Ratings

    List management

    N/A
    0 Ratings
    8.4
    84%
    90 Ratings

    Triggered drip sequences

    N/A
    0 Ratings
    6.7
    67%
    47 Ratings

    Reporting & Analytics

    Bananatag (discontinued)

    Feature Set Not Supported
    N/A
    7.8

    Constant Contact

    78%
    Constant Contact ranks higher in 3/3 features

    Dashboards

    N/A
    0 Ratings
    7.8
    78%
    87 Ratings

    Standard reports

    N/A
    0 Ratings
    8.2
    82%
    87 Ratings

    Custom reports

    N/A
    0 Ratings
    7.5
    75%
    58 Ratings

    Pre-Send Testing

    Bananatag (discontinued)

    Feature Set Not Supported
    N/A
    8.1

    Constant Contact

    81%
    Constant Contact ranks higher in 8/8 features

    URL Validation

    N/A
    0 Ratings
    8.4
    84%
    31 Ratings

    Link Tracking

    N/A
    0 Ratings
    8.0
    80%
    34 Ratings

    Image Validation

    N/A
    0 Ratings
    8.2
    82%
    31 Ratings

    Inbox Display

    N/A
    0 Ratings
    8.0
    80%
    34 Ratings

    Email Accessibility Tools

    N/A
    0 Ratings
    8.0
    80%
    28 Ratings

    Spelling and Grammar Check

    N/A
    0 Ratings
    7.8
    78%
    31 Ratings

    Spam Testing

    N/A
    0 Ratings
    7.8
    78%
    26 Ratings

    Email Previews

    N/A
    0 Ratings
    8.6
    86%
    40 Ratings

    Attribute Ratings

    • Constant Contact is rated higher in 2 areas: Likelihood to Recommend, Support Rating

    Likelihood to Recommend

    7.0

    Bananatag (discontinued)

    70%
    2 Ratings
    8.3

    Constant Contact

    83%
    106 Ratings

    Likelihood to Renew

    Bananatag (discontinued)

    N/A
    0 Ratings
    9.0

    Constant Contact

    90%
    21 Ratings

    Usability

    Bananatag (discontinued)

    N/A
    0 Ratings
    10.0

    Constant Contact

    100%
    9 Ratings

    Availability

    Bananatag (discontinued)

    N/A
    0 Ratings
    9.0

    Constant Contact

    90%
    4 Ratings

    Performance

    Bananatag (discontinued)

    N/A
    0 Ratings
    10.0

    Constant Contact

    100%
    4 Ratings

    Support Rating

    3.0

    Bananatag (discontinued)

    30%
    2 Ratings
    10.0

    Constant Contact

    100%
    17 Ratings

    Online Training

    Bananatag (discontinued)

    N/A
    0 Ratings
    10.0

    Constant Contact

    100%
    1 Rating

    Implementation Rating

    Bananatag (discontinued)

    N/A
    0 Ratings
    10.0

    Constant Contact

    100%
    9 Ratings

    Product Scalability

    Bananatag (discontinued)

    N/A
    0 Ratings
    10.0

    Constant Contact

    100%
    1 Rating

    Likelihood to Recommend

    Bananatag (discontinued)

    Bananatag is very well suited to creating messages that are going to be used on a regular basis but don't require much in the way of changing or amending. It is also a very handy platform to track sending emails and the watermarking technology is very handy. As far as range of designs compared to something like Mailchimp it doesn't compare well.
    Marc Duke | TrustRadius Reviewer

    Constant Contact

    Constant Contact is great when trying to target specific market segments. We typically like to segment our master list by region, but also have product segments, as well. They do provide pre-made segments to start you off too.We don't usually use their email builder, we find others to be more flexible, intuitive, and have more variety. We do prefer emailing from Constant Contact, however.
    Anonymous | TrustRadius Reviewer

    Pros

    Bananatag (discontinued)

    • Easy to use and install, particularly with Gmail for business.
    • It has a simple feedback system, if a client reads an email, you get an emailed read receipt telling you the time of them doing so.
    • It runs in the background, is virtually undetectable and will not hinder any communication in the slightest.
    Chandler Elmore | TrustRadius Reviewer

    Constant Contact

    • You can accomplish quite a bit using the drag and drop interface, so there is less custom HTML required.
    • Easy to use for folks who are not tech savvy.
    • Very quick upload speed for contact lists when compared with other email marketing vendors.
    • Easy to customize contact lists.
    • Displays much more consistently across different email clients when compared with other email marketing vendors.
    Anonymous | TrustRadius Reviewer

    Cons

    Bananatag (discontinued)

    • Changing the format/size of blocks.
    • The range/choice of blocks that can be used.
    Marc Duke | TrustRadius Reviewer

    Constant Contact

    • The interface is definitely a bit difficult to use and it takes some getting used to.
    • More customization and exporting of html would be awesome.
    • They could expand on features that other email marketing software has such as tying in with social media, more flows, etc.
    Anonymous | TrustRadius Reviewer

    Pricing Details

    Bananatag (discontinued)

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Starting Price

    Bananatag (discontinued) Editions & Modules

    Additional Pricing Details

    Constant Contact

    General

    Free Trial
    Yes
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Starting Price

    $9.99 per month

    Constant Contact Editions & Modules

    Edition
    Core$9.991
    Plus$45.001
    1. per month
    Additional Pricing Details

    Likelihood to Renew

    Bananatag (discontinued)

    No score
    No answers yet
    No answers on this topic

    Constant Contact

    Constant Contact 9.0
    Based on 21 answers
    There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.
    Ty Swartz, CPP, USN Ret. | TrustRadius Reviewer

    Usability

    Bananatag (discontinued)

    No score
    No answers yet
    No answers on this topic

    Constant Contact

    Constant Contact 10.0
    Based on 9 answers
    There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome
    Giselle Aguiar | TrustRadius Reviewer

    Reliability and Availability

    Bananatag (discontinued)

    No score
    No answers yet
    No answers on this topic

    Constant Contact

    Constant Contact 9.0
    Based on 4 answers
    No major problems in sending out the email campaigns and accessing the analytics
    Anonymous | TrustRadius Reviewer

    Performance

    Bananatag (discontinued)

    No score
    No answers yet
    No answers on this topic

    Constant Contact

    Constant Contact 10.0
    Based on 4 answers
    The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours
    Anonymous | TrustRadius Reviewer

    Support Rating

    Bananatag (discontinued)

    Bananatag (discontinued) 3.0
    Based on 2 answers
    Have not really had many opportunities to use the support function but my experience was limited and a little bit clunky. It was not particularly responsive or helpful in terms of trying to resolve the query I was working on. I think the problem was solved by another member of the team that worked on designing their own template.
    Marc Duke | TrustRadius Reviewer

    Constant Contact

    Constant Contact 10.0
    Based on 17 answers
    I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.
    Anonymous | TrustRadius Reviewer

    Implementation Rating

    Bananatag (discontinued)

    No score
    No answers yet
    No answers on this topic

    Constant Contact

    Constant Contact 10.0
    Based on 9 answers
    Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding
    Anonymous | TrustRadius Reviewer

    Alternatives Considered

    Bananatag (discontinued)

    Bananatag is a free-standing application that plugs into your email service provider. As such, you do not need to be logged into another application to see the results or the real-time tracking of emails like you would with other email trackers. The free application is great if you just need to track a few outbound emails, but the paid plans offer a much more robust tracking service that would allow you to get any and all information you could desire from an email being tracked
    Chandler Elmore | TrustRadius Reviewer

    Constant Contact

    We tried Mailchimp. We could send messages to larger groups for free with Constant Contact. And we simply found more people read the emails and responded more frequently when we used Constant Contact. I think it's because it didn't feel as much like a marketing tool as when we contacted them with Mailchimp.
    Anonymous | TrustRadius Reviewer

    Scalability

    Bananatag (discontinued)

    No score
    No answers yet
    No answers on this topic

    Constant Contact

    Constant Contact 10.0
    Based on 1 answer
    Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list
    Anonymous | TrustRadius Reviewer

    Return on Investment

    Bananatag (discontinued)

    • It has sped up communication with the client because you have insight into how they are receiving and looking at material you have sent them.
    • It has not had any negative impact on the business or our operations.
    Chandler Elmore | TrustRadius Reviewer

    Constant Contact

    • Good email marketing option that we need to expand on
    • We have not had a strong determinable ROI, but we do not always know if a donation resulted from an email
    • Very affordable and we plan in keeping it as a resource
    Terri Betts | TrustRadius Reviewer

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