Bananatag vs Constant Contact | TrustRadius

What users are saying about

Score 7.1 out of 10

Based on 3 reviews and ratings

Score 7.8 out of 10

Based on 578 reviews and ratings

Feature Rating Comparison

Bananatag

Constant Contact

WYSIWYG email editor

Dynamic content

Ability to test dynamic content

Landing pages

A/B testing

Mobile optimization

Email deliverability reporting

List management

Triggered drip sequences

Bananatag

Constant Contact

Dashboards

Standard reports

Custom reports

Bananatag

Constant Contact

URL Validation

Link Tracking

Image Validation

Inbox Display

Email Accessibility Tools

Spelling and Grammar Check

Spam Testing

Email Previews

Pros

Easy to use and install, particularly with Gmail for business.
It has a simple feedback system, if a client reads an email, you get an emailed read receipt telling you the time of them doing so.
It runs in the background, is virtually undetectable and will not hinder any communication in the slightest.

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Chandler Elmore

Marketing Technologist

Full Cycle MarketingMarketing and Advertising, 11-50 employees

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Importing new emails is extremely fast and easy. This is important because there are times where emails need to be sent out ASAP, so being able to import a new mailing list quickly allows that to happen in a timely manner.
Customization of the look and feel of the email. Sending out emails that look the same becomes boring to the recipients, so being able to change the look every time makes it more likely they will engage in the material.

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Verified User

Administrator in Other

Higher Education Company, 501-1000 employees

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Cons

Changing the format/size of blocks.
The range/choice of blocks that can be used.

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Marketing Consultant

Marc Duke ConsultingMarketing and Advertising, 1-10 employees

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The fee structure is based on the number of contacts, so rather than store all of our email contacts on Constant Contacts, we try to add and delete lists to keep the monthly cost down. This can be slightly tedious for the cost-conscious company.
While there is a 60-day free trial, there is no free version for extended use. For the small business, a longer free version during lean months or for further analysis would be helpful.

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Director of Sales

GlobalyceumE-Learning, 1-10 employees

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Likelihood to Renew

No score

No answers yet

No answers on this topic

Constant Contact 8.0

Based on 19 answers

There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.

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Ty Swartz, CPP, USN Ret.

Multimedia Communications Supervisor

Virginia Beach City GovernmentGovernment Administration, 5001-10,000 employees

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Usability

No score

No answers yet

No answers on this topic

Constant Contact 8.9

Based on 8 answers

There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome

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Owner, Consultant

AZ Social Media WizInternet, Myself Only

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Reliability and Availability

No score

No answers yet

No answers on this topic

Constant Contact 9.0

Based on 2 answers

No major problems in sending out the email campaigns and accessing the analytics

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Verified User

Manager in Research & Development

Public Policy Company, 11-50 employees

View all 2 answers on this topic

Performance

No score

No answers yet

No answers on this topic

Constant Contact 10.0

Based on 2 answers

The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours

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Verified User

Employee in Marketing

Retail Company, 51-200 employees

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Support Rating

Bananatag 3.0

Based on 2 answers

Have not really had many opportunities to use the support function but my experience was limited and a little bit clunky. It was not particularly responsive or helpful in terms of trying to resolve the query I was working on. I think the problem was solved by another member of the team that worked on designing their own template.

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Marketing Consultant

Marc Duke ConsultingMarketing and Advertising, 1-10 employees

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Constant Contact 3.0

Based on 8 answers

I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.

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Verified User

Administrative Assistant in Marketing

Real Estate Company, 51-200 employees

View all 8 answers on this topic

Implementation Rating

No score

No answers yet

No answers on this topic

Constant Contact 8.0

Based on 4 answers

Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding

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Verified User

Employee in Marketing

Retail Company, 51-200 employees

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Alternatives Considered

Bananatag is a free-standing application that plugs into your email service provider. As such, you do not need to be logged into another application to see the results or the real-time tracking of emails like you would with other email trackers. The free application is great if you just need to track a few outbound emails, but the paid plans offer a much more robust tracking service that would allow you to get any and all information you could desire from an email being tracked

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Chandler Elmore

Marketing Technologist

Full Cycle MarketingMarketing and Advertising, 11-50 employees

View all 2 answers on this topic

Constant Contact is the best value for the investment. There are cheaper solutions - but not better. When you want to make a good impression, you want Constant Contact to be your provider (when we see Mailchimp emails we just delete!)

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Darcy Knapp, MBA

owner

seo web mechanicsMarketing & Advertising, 1-10 employees

View all 71 answers on this topic

Scalability

No score

No answers yet

No answers on this topic

Constant Contact 10.0

Based on 1 answer

Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list

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Verified User

Manager in Research & Development

Public Policy Company, 11-50 employees

View all 1 answers on this topic

Return on Investment

It has sped up communication with the client because you have insight into how they are receiving and looking at material you have sent them.
It has not had any negative impact on the business or our operations.

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Chandler Elmore

Marketing Technologist

Full Cycle MarketingMarketing and Advertising, 11-50 employees

View all 2 answers on this topic

We have seen an uptick in fundraising as we are better able to target donors based on how many times they open our email, click on links in the email, etc.
We have set up an email campaign for new donors that runs automatically when he or she first donates. This has helped us retain donors and receive additional donations.
Constant Contact has freed up some time for our marketing team to work on other projects because once a campaign is created and scheduled, it runs on autopilot.

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Verified User

Employee in Marketing

Non-Profit Organization Management Company, 1-10 employees

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Pricing Details

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Bananatag Editions & Modules

—

Additional Pricing Details

—

General

Free Trial

—

Free/Freemium Version

Yes

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Constant Contact Editions & Modules

Edition

Email	$20.00¹
Email Plus	$45.00¹
Pro	$195.00¹

Per Month

Additional Pricing Details

—

Rating Summary

Bananatag

Constant Contact

Bananatag

Constant Contact

Bananatag

Constant Contact

Bananatag

Constant Contact

Bananatag

Constant Contact

Bananatag

Constant Contact

Bananatag

Constant Contact

Bananatag

Constant Contact

Bananatag

Constant Contact

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