Birdeye is a reputation management and digital customer experience platform for local brands and multi-location businesses. Birdeye’s AI-powered platform is used by brands to engage with customers, drive loyalty, and excel in local markets.
$299
per month
PLANOLY
Score 7.9 out of 10
N/A
PLANOLY is a social marketing platform boasting over 5 million users to visually plan, schedule, and measure performance across Instagram and Pinterest.
$16
per month
Signpost
Score 1.7 out of 10
N/A
Signpost is an automated marketing solution that helps local businesses to get more customers, reviews, and referrals. The software builds customer profiles by capturing email, call and credit card transactions. Signpost's automated marketing engine then uses this data to drive new customer conversion and loyalty, reviews and referrals from existing customers.
N/A
Pricing
Birdeye
PLANOLY
Signpost
Editions & Modules
Standard
$299.00
per month
Professional
$399.00
per month
Premium
Custom Pricing
Social Planner Starter
$16
per month up to 1 user
Creator Pro
$20
per month
Social Planner Growth
$28
per month up to 3 users
Social Planner Pro
$43
per month up to 6 users
Creator Pro Plus
$54
per month
No answers on this topic
Offerings
Pricing Offerings
Birdeye
PLANOLY
Signpost
Free Trial
Yes
Yes
Yes
Free/Freemium Version
No
Yes
No
Premium Consulting/Integration Services
No
No
No
Entry-level Setup Fee
No setup fee
No setup fee
No setup fee
Additional Details
—
Discount offered for annual billing.
—
More Pricing Information
Community Pulse
Birdeye
PLANOLY
Signpost
Features
Birdeye
PLANOLY
Signpost
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Birdeye
-
Ratings
PLANOLY
10.0
1 Ratings
27% above category average
Signpost
-
Ratings
Boolean keyword searches
00 Ratings
10.01 Ratings
00 Ratings
Sentiment analysis
00 Ratings
10.01 Ratings
00 Ratings
Broad channel coverage
00 Ratings
10.01 Ratings
00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Birdeye
-
Ratings
PLANOLY
10.0
2 Ratings
21% above category average
Signpost
-
Ratings
Content planning and scheduling
00 Ratings
10.02 Ratings
00 Ratings
Audience targeting
00 Ratings
10.01 Ratings
00 Ratings
Content optimization
00 Ratings
10.01 Ratings
00 Ratings
Workflow management
00 Ratings
10.01 Ratings
00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Birdeye
-
Ratings
PLANOLY
8.1
2 Ratings
0% above category average
Signpost
-
Ratings
Automated routing and prioritization
00 Ratings
10.01 Ratings
00 Ratings
Customer interaction histories
00 Ratings
7.12 Ratings
00 Ratings
Bulk actions
00 Ratings
7.12 Ratings
00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Birdeye
-
Ratings
PLANOLY
8.0
2 Ratings
4% above category average
Signpost
-
Ratings
Lead generation
00 Ratings
7.01 Ratings
00 Ratings
Content marketing
00 Ratings
7.12 Ratings
00 Ratings
Paid media management
00 Ratings
10.01 Ratings
00 Ratings
Campaigns and promotions
00 Ratings
8.12 Ratings
00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Birdeye
-
Ratings
PLANOLY
10.0
2 Ratings
18% above category average
Signpost
-
Ratings
Twitter
00 Ratings
10.01 Ratings
00 Ratings
Facebook
00 Ratings
10.02 Ratings
00 Ratings
LinkedIn
00 Ratings
10.01 Ratings
00 Ratings
Instagram
00 Ratings
10.02 Ratings
00 Ratings
Pinterest
00 Ratings
10.02 Ratings
00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Birdeye
-
Ratings
PLANOLY
8.1
2 Ratings
5% above category average
Signpost
-
Ratings
Campaign success analytics
00 Ratings
8.12 Ratings
00 Ratings
Real-time tracking
00 Ratings
8.12 Ratings
00 Ratings
Account management
Comparison of Account management features of Product A and Product B
For businesses that have customers or clients or patients with several different locations, Birdeye is essential to help with the reviews and messages received through Google and other platforms. For businesses with only 1 single location, Birdeye could still be useful but wouldn't be as essential as it would be for other businesses.
Planoly is perfect for managing social media accounts for business or public figures. It would work great for personal use as well but maybe wouldn't be as necessary. For business purposes, it changes the game! Having something that is easy to teach colleagues to use is one of the most important features I looked for when choosing a social media management platform
I would NEVER recommend Signposts! Signpost's fee is very expensive for a small company like ours, so I had to cancel the service - or at least TRY to. I contacted them the day after they billed our card for another $2,000, and I was told that we were automatically on the hook for another year, with no exceptions and no recourse. Very greedy and desperate; this doesn't seem like the way to keep happy clients.
The best feature that I like the most and have been using for some time is their marketing tool. Signpost makes marketing an easy task. It has enhanced our productivity.
As I did things manually in the past but now Signpost has made this very much easier for me to just trust their marketing tool to do marketing according to the algorithm.
It helps me to have more organic views on the platform and more positive reviews on the newsletter.
The automated system asks for reviews from the customer which makes it even more helpful in changing and advancing new things.
It also changes our approach to the work and with the automated extremely functional setup it increases our positive reviews which is good for the organization.
The sentiment feature is just okay. It requires custom adjustments and time to understand where it is working well and where it is not in order to get the most out of it, while other features require very little user input.
Social listening needs work. I often receive notifications for unrelated terms because of their similarity in spelling to my organization's name, so I don't use this feature.
Birdeye could have more built-in features to create digital content from the reviews.
Birdeye could also have additional reputation tools to strengthen GMB listings and to combat negative press. Review listings and rich snippets in search are great, but having a tool that measures and helps to improve overall brand health/search results would be amazing. My CEO isn’t looking at what is going right. He looks at what is going wrong. We may have thousands of positive reviews on Google, but the bad article with false information is still showing up on page one of search results. That makes for an unhappy CEO.
I think it is a good tool overall, there are some hiccups but what program doesn't have them. I think we should be notified of more things, specifically broken integrations. There have been instances where I don't notice for MONTHS a client it's having requests sent out because they are organically still getting reviews.
I think it is very easy to figure out very quickly by just playing around in the dashboard. If you have a question you can reach out to our contacts and they do a very good job of figuring out if or what is the problem and getting back to us fast.
Support is really responsive for the most part. I don't feel like they explain it the best for people who aren't as tech-savvy. I have recently had trouble with a more difficult integration and it is hard to pinpoint who I need to reach out to.
The support team was instantly responsive and were always happy to answer even the simplest software question. I knew that my clients would be in good hands should I not be available for any scheduling question through the support team. Everything was always impeccably handled in a timely manner! 100% satisfaction.
Our choice of reputation management platform came down to two contenders, Birdeye and Listen360. Ultimately we chose Birdeye because of their ethical review gathering process. Listen360 had review-gating built in as part of their process, which is against Google's terms of service. We wanted to be very careful to gather reviews in an ethical way, and Birdeye was better for our needs.
I have tried an AI tool called Vocable and used Google Sheets to plan my content. PLANOLY is better because of the visual grid feature. However, vocable is better in terms of the variety of content. With Vocable, we can create text content for Instagram, YouTube, and Linkedin, Product pages, SEO meta titles, descriptions, email newsletters, Blog posts etc. However, PLANOLY is only limited to Instagram and Pinterest.
The support team is very professional. I had problems while using Signpost in the past and I contacted their support on that matter.
They responded very professionally, listen[ed] to each and every problem related to the work, and doing hindrance to the flow of work with the full-fledged solution to the problem.
This makes me more confident in using the platform more in depth.