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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Bound

    Score10 out of 10
    N/ABound (formerly Get Smart Content) is a website segmentation and targeting platform that enables marketers to read a website visitor's digital body language and serve relevant content based on the person's stage in the buying journey. Using behavioral, demographic, and firmographic data, Bound creates personalized web experiences for both anonymous and known website visitors to increase the effectiveness of marketing efforts and dramatically reduce the buyer's path to conversion. Bound partners…N/A

    Kameleoon

    Score9.3 out of 10
    Enterprise companies (1,001+ employees)
    Kameleoon boasts users among 500 corporate and enterprise companies across North America, Europe, and Asia Pacific to help brands deliver digital experiences and products to their customers. GDPR, CPPA, and HIPPA compliant, Kameleoon’s A/B testing, full stack, and AI-powered personalization solutions are designed to help marketers, product owners, and developers maximize customer engagement and conversion, across all channels.N/A
    Pricing
    BoundKameleoon
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    BoundKameleoon
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details—Consulting services are priced on demand.
    More Pricing Information
    Community Pulse
    BoundKameleoon
    Considered Both Products
    Bound Systems, Inc.
    No answer on this topic
    Kameleoon
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    98%
    Would buy again
    59 Answers
    Delivers good value for the price
    No answers on this topic
    98%
    Delivers good value for the price
    57 Answers
    Happy with the feature set
    No answers on this topic
    97%
    Happy with the feature set
    58 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    98%
    Lived up to sales and marketing promises
    49 Answers
    Implementation went as expected
    No answers on this topic
    96%
    Implementation went as expected
    52 Answers
    Features
    BoundKameleoon
    Testing and Experimentation
    Comparison of Testing and Experimentation features of Bound and Kameleoon
    Feature
    Bound
    9.7
    1 Ratings
    14% above category average
    Kameleoon
    8.3
    59 Ratings
    2% below category average
    a/b experiment testing10.01 Ratings9.358 Ratings
    Split URL testing9.01 Ratings8.842 Ratings
    Multivariate testing9.01 Ratings8.748 Ratings
    Multi-page/funnel testing10.01 Ratings9.343 Ratings
    Cross-browser testing10.01 Ratings5.537 Ratings
    Mobile app testing9.01 Ratings7.826 Ratings
    Test significance10.01 Ratings9.252 Ratings
    Visual / WYSIWYG editor10.01 Ratings7.251 Ratings
    Advanced code editor10.01 Ratings9.548 Ratings
    Page surveys10.01 Ratings00 Ratings
    Visitor recordings9.01 Ratings00 Ratings
    Preview mode10.01 Ratings8.356 Ratings
    Test duration calculator10.01 Ratings8.623 Ratings
    Experiment scheduler9.01 Ratings9.330 Ratings
    Experiment workflow and approval10.01 Ratings8.834 Ratings
    Dynamic experiment activation9.01 Ratings9.339 Ratings
    Client-side tests10.01 Ratings9.344 Ratings
    Server-side tests10.01 Ratings7.822 Ratings
    Mutually exclusive tests10.01 Ratings4.930 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Bound and Kameleoon
    Feature
    Bound
    9.8
    1 Ratings
    11% above category average
    Kameleoon
    9.1
    57 Ratings
    3% above category average
    Standard visitor segmentation10.01 Ratings9.357 Ratings
    Behavioral visitor segmentation10.01 Ratings8.551 Ratings
    Traffic allocation control9.01 Ratings9.354 Ratings
    Website personalization10.01 Ratings9.542 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Bound and Kameleoon
    Feature
    Bound
    9.4
    1 Ratings
    7% above category average
    Kameleoon
    8.9
    58 Ratings
    2% above category average
    Heatmap tool10.01 Ratings00 Ratings
    Click analytics10.01 Ratings00 Ratings
    Scroll maps9.01 Ratings00 Ratings
    Form fill analysis10.01 Ratings00 Ratings
    Conversion tracking8.01 Ratings8.857 Ratings
    Goal tracking9.01 Ratings9.358 Ratings
    Test reporting9.01 Ratings9.257 Ratings
    Results segmentation10.01 Ratings9.254 Ratings
    CSV export10.01 Ratings7.838 Ratings
    Experiments results dashboard9.01 Ratings9.351 Ratings
    Best Alternatives
    BoundKameleoon
    Small Businesses
    Google Optimize
    Score6.7 out of 10
    Google Optimize
    Score6.7 out of 10
    Medium-sized Companies
    Wingify Experimentation (formerly AB Tasty)
    Score8.5 out of 10
    Wingify Experimentation (formerly AB Tasty)
    Score8.5 out of 10
    Enterprises
    Google Content Experiments (discontinued)
    Score7.3 out of 10
    Google Content Experiments (discontinued)
    Score7.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    BoundKameleoon
    Likelihood to Recommend
    10.0
    (5 ratings)
    9.8
    (86 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    9.3
    (17 ratings)
    Support Rating
    -
    (0 ratings)
    8.9
    (13 ratings)
    User Testimonials
    BoundKameleoon
    Likelihood to Recommend
    Bound Systems, Inc.
    I think the customer service and relationship we have with Get Smart Content is great
    Read full review
    Kameleoon
    There are many platforms to choose from when it comes to experimentation and personalization. We've found Kameleoon to be an excellent choice for those looking for a balance in capabilities (it checks all the boxes), cost-effectiveness, and a helpful customer success team paired with a responsive product team.
    Incentivized
    Read full review
    Pros
    Bound Systems, Inc.
    • Connects easily with other APIs such as Demandbase and Google Analytics.
    • Easily create segments.
    • Easily create segmented content.
    Incentivized
    Read full review
    Kameleoon
    • Widget editor (creating a widget without any code)
    • Results analysis dashboard (easy to read and understand)
    • The consulting team (always available to help and guide us - Thank you [C...] !!)
    • Segmentation (it allows us to easily target a specific audience)
    • The tool is very intuitive and easy to use
    Read full review
    Cons
    Bound Systems, Inc.
    • When you set up a campaign you should be able to set up content while in the campaign.
    • You should be able to set up new segments while in the campaign.
    Incentivized
    Read full review
    Kameleoon
    • Interface of the graphics editor is quite conceptual. It is fine after a few days but it takes a little while to recognize some icons.
    • Their online tutorial could also be easily improved.
    • If you want to do major graphical changes on your website, you will have to inject JS and CSS code which requires some technical background but I don’t know if that point can be improved.
    Read full review
    Likelihood to Renew
    Bound Systems, Inc.
    No answers on this topic
    Kameleoon
    already renewed :)
    Read full review
    Usability
    Bound Systems, Inc.
    No answers on this topic
    Kameleoon
    Kameleoon offers one of the best UI's I've seen when I've compared it to 4 of the other big competitors in the landscape. They have some improvement areas when it comes to the UX - Which is easily solvable if/when prioritized. There's a little to much "clicking" and "new tabs" in my opinion
    Read full review
    Support Rating
    Bound Systems, Inc.
    No answers on this topic
    Kameleoon
    We have a very good relationship with our CSM and with Kameleoon’s technical team. We trust them fully to help us with the set-up of A/B tests and personalizations, analysis of results, and any technical matter that we may encounter. They always do their best to be as responsive as possible, and our communications are always very fluid.
    Read full review
    Alternatives Considered
    Bound Systems, Inc.
    It has the inability to export subject line or ISP complaints that require manual pulling by each campaign when needed. Results from variable tests are also reported only as a percentage of chosen KPI (opens, clicks, etc.). There's no ability to see hard numbers from the tests or other metrics to determine the statistical significance or unintended results (maybe opens increased per the test, but we saw clicks or conversions were lower). On the other hand, Bound performs absolutely great.
    Incentivized
    Read full review
    Kameleoon
    We were looking for a new tool after Google sunset their tool. We tested AB Tasty and Kameleoon. Our dev team was unhappy with the weight of the AB Tasty tag and I found the level of service with Kameleoon much higher.
    Read full review
    Return on Investment
    Bound Systems, Inc.
    • We have seen more traffic going to revenue generating sites after using Get Smart Content. I'm not sure of the dollar amount since that's a separate department, but traffic increasing is great.
    • Engagement on our internal site has increased after implementing Get Smart Content. We are getting more views, comments and likes on our content than before.
    Read full review
    Kameleoon
    • Since we started using Kameleoon, our ROI indicators are all green. Truth is, we rely on exigent customers. If they’re not happy with our service, we will pay for it on the long term. Kameleoon helps us making sure this is not happening by providing us the tools to continuously improve our customers’ experiences.
    Incentivized
    Read full review
    ScreenShots

    Bound Screenshots

    Screenshot of Campaign viewScreenshot of Segment viewScreenshot of Segment list