Bound

Bound

Bound

6 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Bound	Score 10.0 out of 10	N/A	Bound (formerly Get Smart Content) is a website segmentation and targeting platform that enables marketers to read a website visitor's digital body language and serve relevant content based on the person's stage in the buying journey. Using behavioral, demographic, and firmographic data, Bound creates personalized web experiences for both anonymous and known website visitors to increase the effectiveness of marketing efforts and dramatically reduce the buyer's path to conversion. Bound partners…	N/A

Pricing

Bound

Editions & Modules

No answers on this topic

Offerings

Pricing Offerings
Bound
Free Trial
Yes
Free/Freemium Version
No
Premium Consulting/Integration Services
No

Entry-level Setup Fee

Optional

Additional Details

—

More Pricing Information

Community Pulse
	Bound
Considered Both Products	Bound Nisha Khan Mewati Account Manager Chose Bound It has the inability to export subject line or ISP complaints that require manual pulling by each campaign when needed. Results from variable tests are also reported only as a percentage of chosen KPI (opens, clicks, etc.). There's no ability to see hard numbers from the tests … Incentivized Helpful? Michael Varejao Internet Marking Specialist Chose Bound Get Smart Content is what we primarily use to serve up segmented content. The only other method or tool we've used to do so while leveraging our Demandbase variables is Optimizely. We selected Get Smart Content because they make the process of segmentation using Demandbase … Incentivized Helpful? Verified User Anonymous Chose Bound Get Smart Content is quite cost effective, simple to use with great support. The support systems and simplicity based on other products used and evaluated is the best in the industry. Incentivized Helpful?

Features

Bound

Testing and Experimentation

Comparison of Testing and Experimentation features of Product A and Product B
	Bound 9.7 Ratings 14% above category average
a/b experiment testing	10.00 Ratings
Split URL testing	9.00 Ratings
Multivariate testing	9.00 Ratings
Multi-page/funnel testing	10.00 Ratings
Cross-browser testing	10.00 Ratings
Mobile app testing	9.00 Ratings
Test significance	10.00 Ratings
Visual / WYSIWYG editor	10.00 Ratings
Advanced code editor	10.00 Ratings
Page surveys	10.00 Ratings
Visitor recordings	9.00 Ratings
Preview mode	10.00 Ratings
Test duration calculator	10.00 Ratings
Experiment scheduler	9.00 Ratings
Experiment workflow and approval	10.00 Ratings
Dynamic experiment activation	9.00 Ratings
Client-side tests	10.00 Ratings
Server-side tests	10.00 Ratings
Mutually exclusive tests	10.00 Ratings

Audience Segmentation & Targeting

Comparison of Audience Segmentation & Targeting features of Product A and Product B
	Bound 9.8 Ratings 11% above category average
Standard visitor segmentation	10.00 Ratings
Behavioral visitor segmentation	10.00 Ratings
Traffic allocation control	9.00 Ratings
Website personalization	10.00 Ratings

Results and Analysis

Comparison of Results and Analysis features of Product A and Product B
	Bound 9.4 Ratings 8% above category average
Heatmap tool	10.00 Ratings
Click analytics	10.00 Ratings
Scroll maps	9.00 Ratings
Form fill analysis	10.00 Ratings
Conversion tracking	8.00 Ratings
Goal tracking	9.00 Ratings
Test reporting	9.00 Ratings
Results segmentation	10.00 Ratings
CSV export	10.00 Ratings
Experiments results dashboard	9.00 Ratings

Best Alternatives
	Bound
Small Businesses	Convert Experiences Score 9.9 out of 10
Medium-sized Companies	Dynamic Yield Score 9.0 out of 10
Enterprises	Dynamic Yield Score 9.0 out of 10
All Alternatives	View all alternatives

User Ratings
	Bound
Likelihood to Recommend	10.0 (0 ratings)

User Testimonials
	Bound
Likelihood to Recommend	I think the customer service and relationship we have with Get Smart Content is great Kate Bowling Digital Communications Specialist Read full review
Pros	Tracking/Data Analysis Unique experiences Reaching many demographics Verified User Anonymous Read full review
Cons	There are some additions we would like to see, such as a better experience in the Performance section. It'd be great if we could see an overall view of the metrics instead of having to drill down. We do a monthly KPI report which takes me a while to create due to the back and forth nature of comparing metrics within Get Smart Content. I also have to use Google Analytics to help with this. We had some issues with the tool not updating Eloqua contacts, but that has since been resolved. The process for discovering the cause of the problem was lengthy and frustrating. It would be great if you could see metrics of an A/B test within the campaign/rule, instead of having to go to the Performance section and find it. A small snapshot of info would be very helpful and it would allow us to compare and update the rule without leaving that page. Kate Bowling Digital Communications Specialist Read full review
Alternatives Considered	Get Smart Content is what we primarily use to serve up segmented content. The only other method or tool we've used to do so while leveraging our Demandbase variables is Optimizely. We selected Get Smart Content because they make the process of segmentation using Demandbase variables easy Incentivized Michael Varejao Internet Marking Specialist Read full review
Return on Investment	Allows to set up automations for several different scenarios. Allows tracking links and the display of the stats/reporting. It has ability to duplicate campaigns, which saves me a lot of time. Incentivized Nisha Khan Mewati Account Manager Read full review
ScreenShots	Bound Screenshots