What users are saying about
124 Ratings
13 Ratings
124 Ratings
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Score 7.6 out of 100
13 Ratings
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Score 8.3 out of 100

Likelihood to Recommend

Bronto

If you're a mid-size to larger business and rely on regular email engagement from customers, then Bronto Marketing Platform could be a potentially great partner if not game-changer for how you've been doing email campaign management previously. Their automation tools and development interface is amicable. The amount of data that's collected and available from engagement with subscribers through their tools can be overwhelming. Still, if you enjoy digging into every kernel of possible user activity information, you'll love it.
Jason Bean | TrustRadius Reviewer

Mautic

Mautic (open source) is a good start into marketing automation for companies with people who have some technical understanding or know people who have it. There are a lot of commercial alternatives out there that combine even some more functionality into one tool. But that's feature overkill nobody needs from the very beginning. The value of marketing automation campaigns is in the content and the campaigns. The tool is only supporting the magic. So buying an expensive tool with all the bells and whistles you might need in the future eats up the budget you need for creating content and marketing campaigns in the beginning. By the time you might build up a lot of knowledge to stay with Mautic (open source) for long time or if you feel some pain with missing features or bugs, you may still decide again later.
Dirk Spannaus | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Bronto
7.5
Mautic
8.5
WYSIWYG email editor
Bronto
7.3
Mautic
7.2
Dynamic content
Bronto
6.7
Mautic
7.7
Ability to test dynamic content
Bronto
6.7
Mautic
7.7
Landing pages
Bronto
4.8
Mautic
9.0
A/B testing
Bronto
9.0
Mautic
8.8
Mobile optimization
Bronto
8.0
Mautic
8.3
Email deliverability reporting
Bronto
9.4
Mautic
8.6
List management
Bronto
7.7
Mautic
9.9
Triggered drip sequences
Bronto
8.4
Mautic
9.0

Reporting & Analytics

Bronto
7.7
Mautic
8.8
Dashboards
Bronto
8.1
Mautic
8.9
Standard reports
Bronto
8.0
Mautic
8.4
Custom reports
Bronto
7.2
Mautic
9.0

Lead Management

Bronto
Mautic
8.4
Lead nurturing
Bronto
Mautic
8.6
Lead scoring and grading
Bronto
Mautic
8.6
Data quality management
Bronto
Mautic
7.5
Automated sales alerts and tasks
Bronto
Mautic
9.0

Campaign Management

Bronto
Mautic
8.0
Calendaring
Bronto
Mautic
8.4
Event/webinar marketing
Bronto
Mautic
7.6

Social Media Marketing

Bronto
Mautic
7.0
Social sharing and campaigns
Bronto
Mautic
7.0
Social profile integration
Bronto
Mautic
7.0

Platform & Infrastructure

Bronto
Mautic
8.6
API
Bronto
Mautic
9.3
Role-based workflow & approvals
Bronto
Mautic
8.0
Customizability
Bronto
Mautic
9.0
Integration with Salesforce.com
Bronto
Mautic
9.0
Integration with Microsoft Dynamics CRM
Bronto
Mautic
8.0
Integration with SugarCRM
Bronto
Mautic
8.0

Pros

Bronto

  • It's easy to work with – it has seamless integration across all platforms, which helps when you're working with big clientele.
  • It's logically organized, which can't be said of all ESP's.
  • It has the LIVE CHAT support. A lot of email marketing clients simply don't have that. It's the little things!
Anonymous | TrustRadius Reviewer

Mautic

  • Mautic is very good at the tagging system.
  • Mautic is very good at tracking website visitors. Visitors are first marked as unknown, however, once you get a signup Mautic automatically updates their profile.
Shawngela Pierce | TrustRadius Reviewer

Cons

Bronto

  • Segmenting- although there's a lot that can be done with segmenting audiences, there's a bit of a learning curve when it comes to setting up segments. Wish it was more intuitive.
  • Workflows- setting up automation workflows requires some practice and I've needed to consult a Bronto support person each time I set up a new workflow.
  • Bronto Pop-up manager- we use this feature, not sure how common it is among Bronto clients, but there is overall some improvement needed with this tool. There is limited capability to update the look and feel of the pop-up manager, and we've run into some conflicts with other pop-ups on our website interfering with the Bronto pop-up.
Anonymous | TrustRadius Reviewer

Mautic

  • Reporting can be very misleading sometimes, but you just need to get the hang of it
  • When emailing, you need to know the exact time zone the server is set on, because it may not send the task when you think it would.
  • We think it may have more room to add more templates, the one the platform has turned boring over time— I think it would be an interesting update.
Jimmy Guillermo | TrustRadius Reviewer

Likelihood to Renew

Bronto

Bronto 8.0
Based on 5 answers
Never really had any issues that caused out-of-the-ordinary frustration levels. Of course, you'll have days where the learning curve of using a tool gets challenging. Still, I don't remember ever really coming across an obstacle or roadblock while using the tool because of a feature or function it just couldn't do successfully or at all. Customer support was always available as needed, and it was generally easy to find answers to questions when they arose.
Jason Bean | TrustRadius Reviewer

Mautic

No score
No answers yet
No answers on this topic

Usability

Bronto

Bronto 9.0
Based on 1 answer
Usability is great. Very intuitive drag-and-drip metaphor for building automations. And the UI is very user-centric. It constantly prompts you with suggestions and next steps such that you hardly have to refer to the (excellent) documentation.
Anonymous | TrustRadius Reviewer

Mautic

No score
No answers yet
No answers on this topic

Reliability and Availability

Bronto

Bronto 10.0
Based on 1 answer
I never experienced any downtime.
Anonymous | TrustRadius Reviewer

Mautic

No score
No answers yet
No answers on this topic

Performance

Bronto

Bronto 8.0
Based on 1 answer
Anonymous | TrustRadius Reviewer

Mautic

No score
No answers yet
No answers on this topic

Support Rating

Bronto

Bronto 2.0
Based on 2 answers
They used to be good, but they've evolved into a monolithic bureaucratic nightmare after the Netsuite / Oracle acquisition. Can't talk to anyone that actually knows the system and support tickets seem to go days or weeks without responses and resolution.
McKane Davis | TrustRadius Reviewer

Mautic

No score
No answers yet
No answers on this topic

Online Training

Bronto

Bronto 8.0
Based on 1 answer
They have lots of videos on list importing / segmentation / report customization etc. when you sign on they give a link to online tutorials and documentation which is very helpful. They have very helpful PDFs on how to import / set up platform
Anonymous | TrustRadius Reviewer

Mautic

No score
No answers yet
No answers on this topic

Implementation Rating

Bronto

Bronto 9.0
Based on 1 answer
Easy to set up.
Anonymous | TrustRadius Reviewer

Mautic

No score
No answers yet
No answers on this topic

Alternatives Considered

Bronto

Bronto hits the sweet spot for us. It is most similar to the Salesforce family of products. Salesforce however can feel cluttered and configuration and setup can be time consuming and confusing. Bronto is much more streamlined and also has features built in that may require additional purchases in the Salesforce world. Adobe Campaign is a very powerful solution and can do many things hard to achieve in Bronto. However, Campaign is much more of a developer tool where Bronto is easy to learn and use right out of the box.
Anonymous | TrustRadius Reviewer

Mautic

We had originally tested Mailchimp and Sendy, but they are best used as bulk email marketing tools. Where Mautic really shines is as a full-service contact resource center, so you can do full contact list management, as-complicated-as-you want drip campaigns, all still while being significantly less expensive than a tool like Mailchimp.
Carl Doninger | TrustRadius Reviewer

Return on Investment

Bronto

  • Offering great reporting for tracking everything. I can see what emails are working (I track on a monthly basis) and what people are clicking.
  • A/B split testing lets us try different things. Try this and that.
  • Creating lists and segments of subscribers lets us look at who is the best performing contacts. Really get 'into the data' and understand what is working and what is not.
Johnathan Karch | TrustRadius Reviewer

Mautic

  • Quickly saw tie-ins to web traffic, email analytics, form and landing page conversions - helped better measure individual marketing campaigns.
  • Slowed us down on the automation side - some pieces had to be implemented through Salesforce automation. Took time and effort!
  • Simple - easy to set up and integrate with Salesforce. Had this finished within a day, so we were able to start seeing results immediately.
Ian Nate | TrustRadius Reviewer

Pricing Details

Bronto

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Bronto Editions & Modules

Additional Pricing Details
Request pricing at info@bronto.com.

Mautic

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Mautic Editions & Modules

Edition
Mautic Marketing Automation$0
  1. none
Additional Pricing Details

Rating Summary

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