TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    BuzzStream

    Score7 out of 10
    N/ABuzzstream is the eponymous SEO and influencer marketing platform from the Austin-based company of the same name.N/A

    DiscoverOrg (discontinued)

    Score5 out of 10
    N/ACapabilities of the former DiscoverOrg product are now supplied by ZoomInfo, since the merger of DiscoverOrg and ZoomInfo into a single brand in 2019.N/A
    Pricing
    BuzzStreamDiscoverOrg (discontinued)
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    BuzzStreamDiscoverOrg (discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    BuzzStreamDiscoverOrg (discontinued)
    Considered Both Products
    BuzzStream
    No answer on this topic
    Discontinued Products
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    80%
    Would buy again
    8 Answers
    Delivers good value for the price
    No answers on this topic
    63%
    Delivers good value for the price
    5 Answers
    Happy with the feature set
    No answers on this topic
    90%
    Happy with the feature set
    9 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    89%
    Lived up to sales and marketing promises
    8 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    8 Answers
    Features
    BuzzStreamDiscoverOrg (discontinued)
    SEO
    Comparison of SEO features of BuzzStream and DiscoverOrg (discontinued)
    Feature
    BuzzStream
    8.1
    17 Ratings
    5% above category average
    DiscoverOrg (discontinued)
    -
    Ratings
    Keyword analysis9.05 Ratings00 Ratings
    Backlink management9.017 Ratings00 Ratings
    SERP ranking tracking8.05 Ratings00 Ratings
    Page grader9.08 Ratings00 Ratings
    Competitive analysis7.05 Ratings00 Ratings
    Site audit / diagnostics7.05 Ratings00 Ratings
    Site recommendations8.05 Ratings00 Ratings
    Task management8.014 Ratings00 Ratings
    SEO Channels
    Comparison of SEO Channels features of BuzzStream and DiscoverOrg (discontinued)
    Feature
    BuzzStream
    8.5
    6 Ratings
    11% above category average
    DiscoverOrg (discontinued)
    -
    Ratings
    Local SEO7.05 Ratings00 Ratings
    Social SEO9.05 Ratings00 Ratings
    Mobile SEO9.04 Ratings00 Ratings
    Global SEO9.05 Ratings00 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of BuzzStream and DiscoverOrg (discontinued)
    Feature
    BuzzStream
    8.0
    11 Ratings
    5% below category average
    DiscoverOrg (discontinued)
    -
    Ratings
    Multi-domain support8.010 Ratings00 Ratings
    Integration with web analytics tools8.08 Ratings00 Ratings
    Prospecting
    Comparison of Prospecting features of BuzzStream and DiscoverOrg (discontinued)
    Feature
    BuzzStream
    -
    Ratings
    DiscoverOrg (discontinued)
    8.1
    104 Ratings
    5% above category average
    Advanced search00 Ratings8.6104 Ratings
    Identification of new leads00 Ratings8.4101 Ratings
    List quality00 Ratings7.6104 Ratings
    List upload/download00 Ratings8.498 Ratings
    Ideal customer targeting00 Ratings7.3100 Ratings
    Load time/data access00 Ratings8.5103 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of BuzzStream and DiscoverOrg (discontinued)
    Feature
    BuzzStream
    -
    Ratings
    DiscoverOrg (discontinued)
    8.1
    103 Ratings
    4% above category average
    Contact information00 Ratings8.6103 Ratings
    Company information00 Ratings8.0103 Ratings
    Industry information00 Ratings7.7101 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of BuzzStream and DiscoverOrg (discontinued)
    Feature
    BuzzStream
    -
    Ratings
    DiscoverOrg (discontinued)
    7.8
    104 Ratings
    5% above category average
    Lead qualification process00 Ratings6.481 Ratings
    Smart lists and recommendations00 Ratings7.085 Ratings
    Salesforce integration00 Ratings8.989 Ratings
    Company/business profiles00 Ratings7.8101 Ratings
    Alerts and reminders00 Ratings7.787 Ratings
    Data hygiene00 Ratings7.899 Ratings
    Automatic data refresh00 Ratings8.188 Ratings
    Tags00 Ratings7.876 Ratings
    Filters and segmentation00 Ratings8.493 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of BuzzStream and DiscoverOrg (discontinued)
    Feature
    BuzzStream
    -
    Ratings
    DiscoverOrg (discontinued)
    5.0
    42 Ratings
    39% below category average
    Sales email templates00 Ratings5.038 Ratings
    Append emails to records00 Ratings5.041 Ratings
    Best Alternatives
    BuzzStreamDiscoverOrg (discontinued)
    Small Businesses
    Serpstat
    Score10 out of 10
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    Yoast
    Score8.5 out of 10
    Clay
    Score9.3 out of 10
    Enterprises
    Google Trends
    Score8.6 out of 10
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    BuzzStreamDiscoverOrg (discontinued)
    Likelihood to Recommend
    7.6
    (18 ratings)
    8.0
    (106 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    7.0
    (2 ratings)
    Usability
    9.2
    (2 ratings)
    9.0
    (1 ratings)
    Support Rating
    8.1
    (2 ratings)
    9.0
    (1 ratings)
    User Testimonials
    BuzzStreamDiscoverOrg (discontinued)
    Likelihood to Recommend
    BuzzStream
    BuzzStream works for anyone that is working in the SEO field! It has literally saved me hours of time and is my go-to tool for all link building needs. The speed that I'm able to research a site, save the key information and launch a pre-crafted email is head spinning (In a good way)! This is one of the SEO tools that I can't live without--it makes link building and link tracking a whole lot easier. BuzzStream likely wouldn't be a good fit for anyone that isn't particularly working in the SEO field. I can't imagine this would replace a dedicated email tracking system or be used to send email drips.
    Incentivized
    Read full review
    Discontinued Products
    Uses [of DiscoverOrg] include searching for prospects in accounts. Getting all of the relevant contact information in one place. Using the export button saves time by allowing you to select one or more leads to import into CRM. Sophisticated search allows for you to build lists, and export as above. Good support with various experts available to help you get started and get better at using it.
    Incentivized
    Read full review
    Pros
    BuzzStream
    • Communication Organization: It provides a simple communication format for even the most novice of users to understand. All messages are kept in nice order, even placed in folders if needed, to alleviate the pain of losing messages in normal email.
    • Locating Contact Information: I love that BuzzStream aids in finding additional contact information for people. From social accounts to other emails, we can make sure we reach out to people via the correct channels.
    • Building a Consistent Voice: BuzzStream allows you to save templates that have worked or failed when conducting outreach. These templates can have autofill parameters added to them and are accessible to all users.
    Incentivized
    Read full review
    Discontinued Products
    • Prospecting Lists/Lead Gen - Discover Org does this very well because of it's ability to provide current information (email/phone) on an individual at a company. It's easy to segment & drill down by categories - to find the right targets to reach out to.
    • Insights - DiscoverOrg is great at providing insights or "scopes" on prospects as well. Meaning it will show who is handling what project (Decision-Maker) and what projects they are particularly interested in at the moment/what initiatives. For example, the scopes may show that they are interested in AI initiatives or a Merger & Acquisition or Digital Transformation & will say who is in charge of the initiative.
    • Stellar filtering capabilities - you can filter lists in so many ways. You can go by function, or even look at companies with small marketing teams (let's say less than 10), or you can search for companies with an "x" amount of $ budget for IT spend. Or even companies that use a specific HR workplace management system.
    Incentivized
    Read full review
    Cons
    BuzzStream
    • The search function needs to be more accurate in returning results when searching for existing prospects the platform only display exact match results - www.websitename.com vs websitename.com. In reality, the two websites are the same prospects.
    • Customer service assistance needs to be more instantaneous when seeking out help a response can take up to 24 hours.
    • Importing large CSV files of websites takes time as well.
    Incentivized
    Read full review
    Discontinued Products
    • Speed - it can be quite slow at times.
    • Improvement on the search capabilities - since there is so much to search (which is a plus) it makes it harder to do this in a timely manner. You have to dedicate a certain amount of time to be able to pull a proper, useful and clean list.
    • Make it more user friendly - there are so many different tabs, search buttons, pull down, etc. I think it can be quite confusing to a new user.
    Incentivized
    Read full review
    Likelihood to Renew
    BuzzStream
    No answers on this topic
    Discontinued Products
    The tool is simply better than most other lead/company data repositories, and they are dedicated to keeping their data clean, even if they are far from accomplishing this task at present. The tool works, and it is relatively easy to use. Overall, DiscoverOrg provides the level of lead/contact, customer, and even industry level data the sales orgs have come to expect from this sort of tool in a format that is fairly easy to use. They do also provide support for sales teams looking to use the tool effectively, which is great!
    Incentivized
    Read full review
    Usability
    BuzzStream
    Buzzstream is great to help identify sites to get links from, and it makes this process so efficient, easy and personal to all, the ones who are using it and the ones that are receiving. Flawless navigation, good outlook, 10/10!
    Incentivized
    Read full review
    Discontinued Products
    Straight forward
    Incentivized
    Read full review
    Support Rating
    BuzzStream
    Support is one of the best aspects of BuzzStream. I know their support team is small and somehow they are able to get back to us right away in a super helpful, friendly fashion. I've had many questions - sometimes they release a new feature, sometimes a feature isn't working correctly and they are quick to answer but also help explain it in a way that makes sense.
    Incentivized
    Read full review
    Discontinued Products
    Great customer service and support team.
    Incentivized
    Read full review
    Alternatives Considered
    BuzzStream
    BuzzStream stacks up quite well compared to its competitors. In particular, Hootsuite and HubSpot. BuzzStream has many of the same capabilities that its competitors do, at a fraction of the cost. We selected BuzzStream because it had a fairly flexible contract, and it was sufficient for our needs. It was a good intermediate-level tool.
    Incentivized
    Read full review
    Discontinued Products
    ZoomInfo acquired DiscoverOrg and I believe legacy DiscoverOrg will phase out in the near future. ZoomInfo is 100x better than DiscoverOrg and are very pleased with it's functionality and easy of use. We only selected DiscoverOrg because we were on an auto-renewal contract and did not unsubscribe in time. We did not plan to renew DiscoverOrg. But since then we have been upgraded to ZoomInfo and are finding much more value in that platform than we did in DiscoverOrg.
    Incentivized
    Read full review
    Return on Investment
    BuzzStream
    • It's had a positive impact in keeping our entire agency organized. Especially when employees leave, all of their communication is in one place, so it's pretty easy to have someone take over the process.
    • You can test different messaging for prospects and then determine the most successful.
    Incentivized
    Read full review
    Discontinued Products
    • After using DiscoverOrg, our lead are now well qualified and suitable. We are able to generate good and qualified. This is the positive impact.
    • After using DiscoverOrg, our sales team is now able to cold call the target contacts, the number provided by DiscoverOrg, the interaction held is now increased and we are able to produce good leads.
    • After using DiscoverOrg, we are able to understand better because of their reports and dashboards which is very informative.
    Incentivized
    Read full review
    ScreenShots

    DiscoverOrg (discontinued) Screenshots

    Screenshot of Customizable Dashboard with WidgetsScreenshot of Continuous Data RefreshScreenshot of Arial ViewScreenshot of Technology Stack InsightScreenshot of Buying TriggersScreenshot of Org Charts with direct dials, email addresses, and reporting hierarchy.