CallRail vs. Keap

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
CallRail
Score 9.4 out of 10
N/A
CallRail offers phone call tracking, recording and analytics.
$50
per month
Keap
Score 6.5 out of 10
N/A
Keap is a small business-focused, comprehensive sales and marketing platform which combines basic contact management, CRM, marketing automation, and e-commerce capabilities into a single, subscription-based SaaS product.
$199
per month
Pricing
CallRailKeap
Editions & Modules
Call Tracking
$50
per month
Call Tracking + Conversation Intelligence®
$100
per month
Call Tracking + Form Tracking
$100
per month
Call Tracking Complete
$150
per month
Pro
$199.00
per month
Max
$289.00
per month
Max Classic
Contact Us
per year
Offerings
Pricing Offerings
CallRailKeap
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsAll plans with 1 user and 500 contacts. The price is $30.00 for each additional user.
More Pricing Information
Community Pulse
CallRailKeap
Considered Both Products
CallRail
Chose CallRail
We also use Fix Your Funnel. It is specifically for integration with Keap (formerly Infusionsoft). Also a FABULOUS piece of software. It is just as robust as CallRail but has some unique features. I highly recommend calling them for a walk through if you use Keap.
Keap

No answer on this topic

Features
CallRailKeap
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
CallRail
-
Ratings
Keap
7.7
29 Ratings
7% below category average
Task management00 Ratings8.820 Ratings
Billing and invoicing management00 Ratings7.416 Ratings
Reporting00 Ratings7.127 Ratings
Automated CRM activity logging00 Ratings6.41 Ratings
Sales pipeline management00 Ratings9.11 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
CallRail
-
Ratings
Keap
5.9
152 Ratings
27% below category average
WYSIWYG email editor00 Ratings9.050 Ratings
Dynamic content00 Ratings8.947 Ratings
Landing pages00 Ratings4.0136 Ratings
A/B testing00 Ratings6.410 Ratings
Mobile optimization00 Ratings4.5126 Ratings
Email deliverability reporting00 Ratings4.5151 Ratings
List management00 Ratings4.5149 Ratings
Triggered drip sequences00 Ratings9.049 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
CallRail
-
Ratings
Keap
5.5
153 Ratings
34% below category average
Lead nurturing automation00 Ratings5.0148 Ratings
Lead scoring and grading00 Ratings4.0130 Ratings
Data quality management00 Ratings4.5131 Ratings
Automated sales alerts and tasks00 Ratings5.0140 Ratings
Automated follow-ups00 Ratings9.11 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
CallRail
-
Ratings
Keap
8.0
90 Ratings
8% above category average
Calendaring00 Ratings9.089 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
CallRail
-
Ratings
Keap
6.4
150 Ratings
6% below category average
Dashboards00 Ratings7.255 Ratings
Standard reports00 Ratings4.0146 Ratings
Custom reports00 Ratings8.0137 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
CallRail
-
Ratings
Keap
5.7
144 Ratings
34% below category average
API00 Ratings8.0127 Ratings
Role-based workflow & approvals00 Ratings4.5110 Ratings
Customizability00 Ratings5.0140 Ratings
Third-party software integrations00 Ratings7.31 Ratings
Mobile app for sales & marketing automation00 Ratings5.51 Ratings
Best Alternatives
CallRailKeap
Small Businesses
Invoca
Invoca
Score 9.8 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Revenue.io
Revenue.io
Score 8.0 out of 10
LocaliQ
LocaliQ
Score 8.7 out of 10
Enterprises
Revenue.io
Revenue.io
Score 8.0 out of 10
LeadSquared
LeadSquared
Score 7.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CallRailKeap
Likelihood to Recommend
10.0
(35 ratings)
5.1
(209 ratings)
Likelihood to Renew
-
(0 ratings)
9.0
(40 ratings)
Usability
8.5
(7 ratings)
5.6
(28 ratings)
Availability
-
(0 ratings)
9.1
(6 ratings)
Performance
-
(0 ratings)
9.1
(6 ratings)
Support Rating
8.5
(7 ratings)
9.0
(26 ratings)
In-Person Training
-
(0 ratings)
9.1
(6 ratings)
Online Training
-
(0 ratings)
8.6
(7 ratings)
Implementation Rating
-
(0 ratings)
8.0
(8 ratings)
Configurability
-
(0 ratings)
2.0
(1 ratings)
Ease of integration
-
(0 ratings)
1.0
(1 ratings)
Product Scalability
-
(0 ratings)
9.1
(3 ratings)
Vendor post-sale
-
(0 ratings)
6.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
1.0
(1 ratings)
User Testimonials
CallRailKeap
Likelihood to Recommend
CallRail
This is great software for differentiating where phone traffic is coming from. Whether it's paid/organic search, you can see exactly where the calls are coming in from. I'd love to see them add text/SMS features in the future, but it does what it claims. I'd also like to see more CRM integrations, but not sure that other users share the same sentiment
Read full review
Keap
Keap is very good at contact management and automation creation but weaker at email campaign creation. I was particularly interested in a function where when manually entering a new contact, you are then able to email that contact using a premade HTML template. It will currently not do this. There is a workaround, but it is unnecessarily ponderous.
Read full review
Pros
CallRail
  • Tracking phone calls first & foremost! Being able to have a running tally of the phone calls made and listening to the recorded calls throughout the month and providing that information back to our clients is vital!
  • Their UI is exceptionally easy to use & navigate. This is important when we have many clients running at the same time and we are able to always determine what report is for which client.
  • The ease of setting up a brand new client & their tracking phone number is fantastic! Saves a lot of time when it walks you through everything you need to know & do step by step.
Read full review
Keap
  • Pricing: Keap Max Classic (formerly Infusionsoft) is affordable for nonprofits and small businesses and includes all the automation features we need!
  • Customer Support: Our onboarding and success coaches have been so helpful, taking into account some unique processes we have and finding solutions.
  • Updates: Keap is constantly providing more and better solutions!
Read full review
Cons
CallRail
  • The integration with Hubspot is not as seemless as I would have liked. We had an issue where a person who was already in Hubspot called in, and their contact information was not matched to the caller ID correctly which created some duplicate entries. A little bit of a bummer, but from what I understand they may have fixed this. We had to stop using them for a little while because our outsourced sales team was more confused by adding CallRail, so we'll be re-implementing this once our new sales team is fully trained. Hopefully the record miss-match issue gets fixed.
Read full review
Keap
  • More articles and videos on how to use the various functions of Keap
  • Having representatives designated to certain regions or companies for a point of contact when help is needed
  • More options when building the emails. While the click and drop options can be a plus, they can also be negative because you are limited to image and text sizing and positions
Read full review
Likelihood to Renew
CallRail
No answers on this topic
Keap
We have invested a lot into Infusionsoft and are using it to automate our processes and marketing. Changing CRMs would have a HUGE cost for us and based on our evaluations, the grass isn't greener elsewhere. Infusiosoft fits most of our needs and is slowly getting better each year. Their support is great and we will continue to use them until something much better comes around or our company outgrows a small business CRM.
Read full review
Usability
CallRail
The platform is easy to use and we really don't have any complaints with using it so far. The information is invaluable for clients that rely on phone calls to drive more business. Not much negative to say about it at this point. We're actually really happy with it so far and the cost is manageable.
Read full review
Keap
You do need to spend some time on-boarding and implementing the software in order to have full functionality. We were lucky - we had colleagues at the university with experience with Keap and then hired an intern familiar with the software to get us set up and ready to use it. We've had some functionality issues with it along the way and that has frustrated myself and the other uses in our department.
Read full review
Reliability and Availability
CallRail
No answers on this topic
Keap
There have been few outages since we became a customer, and when they have technical issues they are typically resolved rapidly.
Read full review
Performance
CallRail
No answers on this topic
Keap
OMG, it's all in one and that compromises everything, fundamentally. If you want a race car, invest in a race car. If you want a dune buggy, get that. If you want a boat that floats, go for it.
Read full review
Support Rating
CallRail
CallRail support normally gets back to us pretty quickly when we submit a ticket and they have a good knowledge base for common questions. I've heard mixed reviews from other local marketing agencies that use this tool, but overall in my experience, support has been knowledgeable and quick working through our problems.
Read full review
Keap
Generally, very responsive support for even our more complicated issues. We do have some open issues that we need resolutions on and that I understand are complicated and will take longer to resolve but the open issues are significantly impacting to our business.
Read full review
In-Person Training
CallRail
No answers on this topic
Keap
I have been to a number of in-person training sessions over the years with Keap and all of them have been FANTASTIC. They really put a lot of time and effort into these sessions. Staff and facilitators go out of their way to ensure that participants are getting what they need.
Read full review
Online Training
CallRail
No answers on this topic
Keap
The results of training online are often based on how people learn. The training was great but with feature updates, you just have to get in there sometimes and do it! The training definitely lays a firm enough foundation for you to be successful even if its can't be updated with every feature update.
Read full review
Implementation Rating
CallRail
No answers on this topic
Keap
Don't let the fear of implementing a new software solution keep you from unleashing the power of automation that Infusionsoft provides. With the right implementation partner, the process can not only be smooth and painless, it can actually help you get a better understanding for how your current communication process can be improved upon.
Read full review
Alternatives Considered
CallRail
Callrail has a very seamless and easy to use Dynamic Number Swap function. In other call tracking that we looked into the integration was either not as easy to use or required much more work to implement. Setting up CallRail has been so easy even our entry-level employees need very little training to master the platform.
Read full review
Keap
Keap is fast. The learning curve is shorter and they have an academy for learning with videos quite extensive that explain a lot of different scenarios, specially when you need to customize scenarios of automations and segments. Is cheaper if you consider that this services CRM + Mailing don´t come often in one package and the realiability to send mails is quite good.
Read full review
Scalability
CallRail
No answers on this topic
Keap
You get a lot of features included, but you don't need to use them all at once to start seeing an effect. When you are ready to use them, they are there. It also scales without costing too much money.
Read full review
Return on Investment
CallRail
  • It is useful to monitor our calls weekly. We can give our employees feedback on the quality of the calls which helps our overall sales and conversions.
  • By knowing which campaigns perform best, we can shift our budget to target those campaigns specifically which saves us revenue and increases sales.
Read full review
Keap
  • Automation has allowed us to be more engaged and invested in our customers by reminding us about birthdays and other important events in their lives so that we can celebrate with them.
  • We lacked the manpower to sell and distribute orders online before setting up the payments and automation features. We now collect $5k+ a week in lost sales through online ordering.
  • List cleaning functionality and engagment settings have allowed us to run a 40-50% email open rate that allows us to create an engaged community around local events and opportunities as well as sales and special offerings.
Read full review
ScreenShots

CallRail Screenshots

Screenshot of Activity DashboardScreenshot of Integrations PageScreenshot of Call LogScreenshot of Lead CenterScreenshot of Call Attribution ReportScreenshot of Activity Dashboard

Keap Screenshots

Screenshot of a Keap invoiceScreenshot of Screenshot of the entire sales pipeline displayed in one view.