Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Capsule CRM
Score 8.4 out of 10
N/A
Capsule is a CRM solution for businesses of up to 1,000 employees. The vendor boasts over 10,000 businesses globally as customers, who choose it as the platform to deliver success across their sales and customer facing teams. Capsule is presented as easy to use and quick to adopt. It also integrates with a growing range of popular apps, including Google G Suite, QuickBooks, MailChimp and Zapier. A free trial is available, and paid plans are available from $18 per user, per month.
$18
per month per user
Insightly
Score 7.6 out of 10
N/A
Insightly is presented as a modern, affordable CRM that is easy to use, simple to customize, and that scales with companies as they grow, designed to solve common pain points that legacy CRMs can't. Available in any vertical, Insightly CRM customers can add companion products for marketing automation, customer service, and integrations in the same platform. Insightly has more than a million users worldwide.
$348
per year per user
Pricing
Capsule CRMInsightly
Editions & Modules
Professional
$18
per month per user
Teams
$36
per month per user
Enterprise
$54
per month per user
Plus
$29
per month (billed annually) per user
Professional
$49
per month (billed annually) per user
Enterprise
$99
per month (billed annually) per user
Offerings
Pricing Offerings
Capsule CRMInsightly
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Capsule CRMInsightly
Considered Both Products
Capsule CRM
Chose Capsule CRM
Salesforce was a complete failure for us because it did way too much. The learning curve was too steep, it was too expensive, and it didn't fit us overall (we're a very small business).
Insightly was clumsy and didn't have the flexibility (and huge amount of integrations) that …
Insightly
Chose Insightly
  • Capsule - Insightly is a far more superior product, Capsule is just a glorified phone book (at least at the time when we had a look)
  • Wrike - Much better and easy to use project management, has Gantt charts, easy to create tasks on the fly, easy to add images and files to tasks. …
Chose Insightly
For me, Insightly works for the Basic price point subscription (lucky to have been on this subscription level before they closed it to new customers). Also, like the Gmail interface and the ability to manage both sales and projects.
Chose Insightly
Insightly was selected for its ease of use and wealth of integrations. Additionally, its pricing was a lot more favorable than some of its competitors. Overall, I think that Insightly is better suited for smaller teams.
Chose Insightly
Looked at other products like Capsule but none had the level of integration with Google Apps that insightly has.
Features
Capsule CRMInsightly
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Capsule CRM
7.1
16 Ratings
9% below category average
Insightly
7.4
413 Ratings
5% below category average
Customer data management / contact management8.016 Ratings8.5395 Ratings
Workflow management7.014 Ratings7.2364 Ratings
Territory management6.09 Ratings7.783 Ratings
Opportunity management8.016 Ratings8.1361 Ratings
Integration with email client (e.g., Outlook or Gmail)8.015 Ratings6.8369 Ratings
Contract management8.013 Ratings6.521 Ratings
Quote & order management6.012 Ratings7.471 Ratings
Interaction tracking7.014 Ratings7.0324 Ratings
Channel / partner relationship management6.012 Ratings7.724 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Capsule CRM
8.4
10 Ratings
9% above category average
Insightly
7.1
13 Ratings
7% below category average
Case management8.68 Ratings7.011 Ratings
Call center management8.17 Ratings7.28 Ratings
Help desk management8.58 Ratings7.19 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Capsule CRM
8.5
12 Ratings
9% above category average
Insightly
6.6
322 Ratings
16% below category average
Lead management8.011 Ratings6.3308 Ratings
Email marketing9.010 Ratings7.0255 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Capsule CRM
7.7
15 Ratings
0% above category average
Insightly
6.6
397 Ratings
15% below category average
Task management9.013 Ratings6.9385 Ratings
Billing and invoicing management7.011 Ratings6.039 Ratings
Reporting7.013 Ratings7.0333 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Capsule CRM
7.0
15 Ratings
9% below category average
Insightly
7.5
356 Ratings
2% below category average
Forecasting7.013 Ratings7.092 Ratings
Pipeline visualization8.015 Ratings8.1334 Ratings
Customizable reports6.012 Ratings7.5320 Ratings
Customization
Comparison of Customization features of Product A and Product B
Capsule CRM
7.4
14 Ratings
3% below category average
Insightly
7.3
358 Ratings
5% below category average
Custom fields7.014 Ratings8.0357 Ratings
Custom objects6.012 Ratings7.2116 Ratings
Scripting environment8.68 Ratings6.86 Ratings
API for custom integration8.010 Ratings7.3187 Ratings
Security
Comparison of Security features of Product A and Product B
Capsule CRM
9.0
12 Ratings
7% above category average
Insightly
7.3
306 Ratings
14% below category average
Single sign-on capability9.011 Ratings7.4273 Ratings
Role-based user permissions9.012 Ratings7.3207 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Capsule CRM
7.0
13 Ratings
6% below category average
Insightly
7.4
90 Ratings
0% below category average
Social data7.013 Ratings6.825 Ratings
Social engagement7.012 Ratings8.078 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Capsule CRM
7.5
12 Ratings
1% above category average
Insightly
6.3
154 Ratings
17% below category average
Marketing automation8.012 Ratings7.5154 Ratings
Compensation management7.010 Ratings5.14 Ratings
Platform
Comparison of Platform features of Product A and Product B
Capsule CRM
8.0
13 Ratings
6% above category average
Insightly
5.6
320 Ratings
29% below category average
Mobile access8.013 Ratings5.6320 Ratings
Best Alternatives
Capsule CRMInsightly
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.1 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
Creatio
Creatio
Score 9.1 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Capsule CRMInsightly
Likelihood to Recommend
8.0
(16 ratings)
7.7
(433 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(34 ratings)
Usability
8.6
(4 ratings)
7.6
(169 ratings)
Availability
-
(0 ratings)
9.0
(6 ratings)
Performance
-
(0 ratings)
7.9
(25 ratings)
Support Rating
8.6
(4 ratings)
8.9
(34 ratings)
In-Person Training
-
(0 ratings)
9.1
(1 ratings)
Online Training
-
(0 ratings)
9.0
(8 ratings)
Implementation Rating
-
(0 ratings)
8.1
(26 ratings)
Configurability
-
(0 ratings)
10.0
(18 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
8.5
(3 ratings)
Ease of integration
-
(0 ratings)
9.0
(10 ratings)
Product Scalability
-
(0 ratings)
9.0
(9 ratings)
Professional Services
-
(0 ratings)
10.0
(1 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(3 ratings)
Vendor pre-sale
-
(0 ratings)
8.0
(3 ratings)
User Testimonials
Capsule CRMInsightly
Likelihood to Recommend
Zestia
It is difficult to beat the simplicity of use and design of Capsule CRM. Add to the fact that they offer the best free plan which is great to sign up our clients with so that they can see how valuable having a CRM is. Getting newbies to use CRM with ease helps us with our CRM projects and to sign up more clients seamlessly. Hence, it is perfect place to start with for a small business. Based on feedback from clients, who already have some premium apps to manage their sales and work orders, it can get tricky to integrate them with Capsule CRM and hence it's not that favourable in the complex IT solution use case for specific clients. Support is through messages only and it can get a bit frustating if one is in a hurry to get the setup done. It's preferred to take your time and raise support tickets as and when necessary.
Read full review
Unbounce
If a business has a simple workflow for purchasing a product or service for a customer and they want to keep track of this workflow then Insightly is very useful. The more complex a business operation is then Insightly starts to become difficult to use. I would recommend Insightly for small and medium sized businesses. Large businesses might have issues delegating tasks across many different users in a large company
Read full review
Pros
Zestia
  • Capsule is very easy to use. You can just jump in and learn as you go. There are advantages to really learning the ins and outs, but for those who aren't sold on a CRM to begin with it's good for just getting them started. It is what you make of it--you can use the most basic features or really dive in to the many functionalities.
  • The UI is clean and intuitive. We don't get easily overwhelmed while using it.
  • Capsule has a very robust contact management system. It allows for the generation of very specific lists within existing contacts, which is good if the user has to keep track of thousands of individuals and companies. There is a tagging feature that is great for further organizing contacts.
  • I like that there is a simple workflow option. I encourage the sales guys to make use of this "Tracks" feature, and they often do (but if they don't, it's not the end of the world, which is nice). It provides custom sets of tasks that are created as soon as you start an opportunity or a case.
  • Capsule has a LOT of integrations, which is great if you're looking to expand what you do with your CRM. We got Capsule just to keep track of the sales pipeline, but now that everyone's on board with the concept of a CRM (they weren't sold at first!) we can look into implementing more robust programs that can "talk to" Capsule.
Read full review
Unbounce
  • The ability to set up filters to generate lists based on just the categories I am interested in.
  • It's integration with our sales data so we can see customer spending trends across multiple years and seasons.
  • The ability to circle back to previous email correspondence to refresh on past conversations with individual clients.
Read full review
Cons
Zestia
  • Its integration with Mail chimp is not smooth. Also, it does not allow to list contacts alphabetically which is a great downside of this tool. It does not contain some essential marketing features.
  • It needs to improve the user interface and make it more productive especially on the calendar view.
  • The contact sorting is quite disappointing. It would be nice if it allows users to set screen filters.
Read full review
Unbounce
  • Once you are immersed in the platform, for all of its integration kudos, the platform became "intuitive" if that is the right word for it. There was some push back from staff on deployment.
  • The service and support team at Insightly was very responsive, but it seemed as if they had fielded similar complaints, and slower learning curves than we expected.
  • Unfortunately, while all has worked out nicely now and we are very happy with the platform, we had to have additional instruction time for all the staff during onboarding as workflows, dashboards, and pipelines were more time intensive than expected on the demo.
Read full review
Likelihood to Renew
Zestia
No answers on this topic
Unbounce
Insightly offers a great product; it's the right fit for our company at this time. We were, however, considering moving to Contactually due to their cost effective automation features. However, they lacked the project management capabilities of Insightly. As our company grows, we would love to stay with Insightly - and if they can nail the automation and add the ability to customize a little bit more, it would be the perfect solution for us. For a larger company with a more involved sales team, you might find the metrics/reporting to be a bit basic. Insightly offers great customer service even to free customers
Read full review
Usability
Zestia
As a well-rounded business tool, Capsule CRM is an excellent choice. It fulfills our requirements and aids in the operation of our business. One of the most effective tools for managing our business solutions and supply chains is adding this tool to our system to see the fantastic results of effective management. Capsule CRM could try and see what they're offering to get the best results.
Read full review
Unbounce
Some items are not easily accessible as an admin, and the number of available resources is outdated (video from 2017). For basic tasks such as updating prospects or contacts, it is fine. However, when you change the screen size, the system becomes less responsive, with tables often being difficult to read.
Read full review
Reliability and Availability
Zestia
No answers on this topic
Unbounce
The provider is 100% available, with no downtime, maintenance, or unexpected outages. We have been able to perform solid continuous services for 12 months without any interruptions. We have backups as well, unlike the in-house backup that they keep on their end. I believe they have a very good redundancy and backup infrastructure in case they get any outages.
Read full review
Performance
Zestia
No answers on this topic
Unbounce
Pages normally load quickly, but every now and then, as entering updates to fields, it take a while to update. Sometimes even after refreshing the screen, we have to exit and go back in to get the fields or queries to update.
Read full review
Support Rating
Zestia
Capsule CRM is the best application in allocating the problems and reasons for any project drawback. Your solution will be there within seconds. It controls business empowerment with its authentic approach and we can use this application without any problem. Our employees are on a single platform and we can decide and implement things at once. There is no need to wait for any meeting, as everything is just a click away. Our promotions are technical and easy to understand for clients and they can communicate well to deliver their ideas.
Read full review
Unbounce
We have used Insightly for almost 2 years now. We have always been able to get in touch with support for a variety of reasons and they have never disappointed us. The support staff have always been very understanding. They have assisted with answers to our questions and have provided great tech support. We would highly recommend them.
Read full review
In-Person Training
Zestia
No answers on this topic
Unbounce
Well, we didn’t get the chance to do this in-person training but rather one-on-one online training with HR in-house. There were PowerPoints to discuss as well as video instructions on how to use the app, so it was okay. We were able to play around with it during the training or onboarding session.
Read full review
Online Training
Zestia
No answers on this topic
Unbounce
I've used Insightly's online training &/ or learned as I went. I've found the blogs and online written material helpful. I've also attended a few webinars, which can be useful if you use a J-I-T approach so as not to overwhelm you (or your staff) with functionality that you are using just yet. The fact that it's all available on their website and you can learn at your own pace is invaluable
Read full review
Implementation Rating
Zestia
No answers on this topic
Unbounce
did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product
Read full review
Alternatives Considered
Zestia
We chose Capsule CRM over Zoho CRM due to the various modules that it would take for Zoho CRM to work for our firm. Additional Zoho modules would have been needed (Zoho CRM and Projects) to make it work for us which in turn requires additional management. With Capsule CRM, there was only one app that needed to be integrated within our app ecosystem
Read full review
Unbounce
Insightly is significantly better than Zendesk. It is easy to use, pleasant to look at, and makes sense. However, I don't think Insightly is fair now compared to Salesforce. Insightly can do many of the same things as Salesforce, but I've only started on some of these features. Insightly has excellent potential, and its support team drives me to make it what I believe it can be. For the price, I believe Insightly is worth it.
Read full review
Contract Terms and Pricing Model
Zestia
No answers on this topic
Unbounce
I don’t have the exact answers for this, but our accounting or finance department negotiates this. They always handle this kind of stuff and negotiate yearly licenses. Usually, they purchase 10 licenses in bulk and ask for a discount in bulk. Other than that, if there are any issues encountered on the app, they account for that. If it’s broken, that’s also taken into consideration when renewing the contract.
Read full review
Scalability
Zestia
No answers on this topic
Unbounce
(+) Being able to download my LinkedIn connections was a huge benefit. (+) I use the task function to stay on top of my follow-up activity which is another positive feature. (+) The sorting capabilities also help me pinpoint the contacts that I need to stay on top of. (-) When I add a new lead from an existing organization, I would like the organization's information to automatically populate the fields like address, website, description. I enter all that information manually. (-) My mass mailing experience has been tedious due to the email function being interrupted and crashing due to bad email addresses in some of my records. (-) Many of my leads do not have current email addresses. I wish Insightly offered a tool to help find email addresses. I spend too much time researching to find email addresses.
Read full review
Professional Services
Zestia
No answers on this topic
Unbounce
Our Customer Success Manager was great. A real professional and knowledgeable about the features and how they worked with our requirements
Read full review
Return on Investment
Zestia
  • It's enabled us to have a cloud-based live database, rather than living off spreadsheets or an antiquated Access database
  • It's hard to really quantify ROI on a small startup, but it's been very helpful to have a small scale but powerful CRM as we grow the company.
  • Since we don't use it entirely as it's intended, the terminology and shortcuts are a bit confusing.
Read full review
Unbounce
  • Positive Impact>Visibility is critical when it comes to taking proactive measures within the organization. The Insightly Tool has helped use with that which minimizes costs when it comes to rework. We can proactively plan for upcoming growth and identify areas of improvement.
Read full review
ScreenShots

Capsule CRM Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of

Insightly Screenshots

Screenshot of Insightly's lead status and activity tracking, available so that nothing falls through the cracks.Screenshot of the reporting feature, which provides insight into sales and productivity performance.Screenshot of the Insightly Opportunities dashboard.Screenshot of Insightly on mobile.Screenshot of Screenshot of