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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Make

    Score9.3 out of 10
    N/AMake (formerly Integromat) automates integration between applications. It features data transformation capabilities within a no-code graphic interface. The former Integromat was acquired by Celonis in 2020, and the current product Make is a Celonis brand.

    $9

    per month

    Mad Mimi

    Score10 out of 10
    N/AMad Mimi is an email marketing solution targeted at SMBs, designed to be intuitive and straightforward. It was acquired by GoDaddy in August 2014 to expand their small business support offerings.

    $10

    per month

    Pricing
    MakeMad Mimi
    Editions & Modules
    Free
    $0
    per month
    Core
    $9
    per month
    Pro
    $16
    per month
    Teams
    $29
    per month
    Enterprise
    Contact
    Basic
    $10.00
    per month
    Pro
    $42.00
    per month
    Silver
    $199.00
    per month
    Gold
    $1049.00
    per month
    Offerings
    Pricing Offerings
    MakeMad Mimi
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    MakeMad Mimi
    Considered Both Products
    Celonis
    No answer on this topic
    GoDaddy
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    6 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    6 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    6 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    6 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    6 Answers
    No answers on this topic
    Features
    MakeMad Mimi
    Cloud Data Integration
    Comparison of Cloud Data Integration features of Make and Mad Mimi
    Feature
    Make
    7.9
    6 Ratings
    2% below category average
    Mad Mimi
    -
    Ratings
    Pre-built connectors9.06 Ratings00 Ratings
    Connector modification8.46 Ratings00 Ratings
    Support for real-time and batch integration8.45 Ratings00 Ratings
    Data quality services7.66 Ratings00 Ratings
    Data security features7.95 Ratings00 Ratings
    Monitoring console6.16 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Make and Mad Mimi
    Feature
    Make
    -
    Ratings
    Mad Mimi
    8.2
    9 Ratings
    2% above category average
    WYSIWYG email editor00 Ratings9.98 Ratings
    Dynamic content00 Ratings7.06 Ratings
    Ability to test dynamic content00 Ratings5.06 Ratings
    Landing pages00 Ratings8.05 Ratings
    A/B testing00 Ratings10.01 Ratings
    Mobile optimization00 Ratings7.07 Ratings
    Email deliverability reporting00 Ratings9.09 Ratings
    List management00 Ratings10.09 Ratings
    Triggered drip sequences00 Ratings8.15 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Make and Mad Mimi
    Feature
    Make
    -
    Ratings
    Mad Mimi
    10.0
    8 Ratings
    27% above category average
    Dashboards00 Ratings10.07 Ratings
    Standard reports00 Ratings10.08 Ratings
    Custom reports00 Ratings10.06 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Make and Mad Mimi
    Feature
    Make
    -
    Ratings
    Mad Mimi
    7.7
    1 Ratings
    6% below category average
    Link Tracking00 Ratings10.01 Ratings
    Spelling and Grammar Check00 Ratings6.01 Ratings
    Email Previews00 Ratings7.01 Ratings
    Best Alternatives
    MakeMad Mimi
    Small Businesses
    Zapier
    Score8.9 out of 10
    Sitecore Send
    Score8.7 out of 10
    Medium-sized Companies
    IBM App Connect
    Score9 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Workato
    Score9.3 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MakeMad Mimi
    Likelihood to Recommend
    9.6
    (6 ratings)
    9.9
    (13 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    10.0
    (5 ratings)
    Usability
    9.0
    (4 ratings)
    9.0
    (2 ratings)
    Support Rating
    2.0
    (3 ratings)
    8.0
    (1 ratings)
    User Testimonials
    MakeMad Mimi
    Likelihood to Recommend
    Celonis
    Integromat is the best tool for business automation in my opinion because unlike Zapier it allows us to integrate with any API even if the app is not available which allows us to create automation even with the less known apps that we use or the ones that we built internally for our own company.
    Incentivized
    Read full review
    GoDaddy
    Mad Mimi is perfect for scheduling remainder emails. For instance, if you need to remind a client about a pending order next week, you can schedule the remainder email today and it will be sent exactly the date and time you want it to even if you are out of office. If you need to contact thousands of people at a time, Mad Mimi can be used to send the emails all at once to all of them, especially for marketing purposes and newsletter purposes.
    Incentivized
    Read full review
    Pros
    Celonis
    • UI/UX Simplicity and Features
    • Workflows are explained in details and even people without IT background can use the tool.
    • Consumption is nicely tracked.
    • Myriad of existing templates, solutions, and readymade connectors.
    Read full review
    GoDaddy
    • I've been on the free plan for years and it has suited me very well. It's reliable and has all the core features I need at the moment. Considering how all the online tools can add up, this is right for my business.
    • Mad Mimi has a super-simple interface, and it's drag and drop, so I don't have to spend a lot of time designing each email. Although you can customize with your logo and colors.
    • There are several free add-ons, which allow for a limited amount of automation. I would recommend taking advantage of the RSS feed, webform, and drip campaign features.
    • You can segment your list into as many groups as you like, which makes for more effective email marketing.
    Incentivized
    Read full review
    Cons
    Celonis
    • There are always new platforms and connections that we'd like to see
    • More flexibility in paying for operations (tasks) on a sliding scale, instead of by tier
    • More thorough support documentation on connecting various platforms and troubleshooting errors
    Incentivized
    Read full review
    GoDaddy
    • The ease on adding links, such as unsubscribe links, is not as easy as it is with other email service providers. Creating simple tags that take the place of a link could help a lot, especially for those not as familiar with HTML.
    • Perhaps a way of archiving old emails, or hiding them from the past emails area. It can look a bit cluttered, and can be confusing in some circumstances.
    • Providing some learning material, or at least a more thorough overview of email marketing, and the user interface would be of great use to beginners.
    Read full review
    Likelihood to Renew
    Celonis
    At this point, it is firmly embedded in the DNA of the business and to give up the ability to automate workflows and create integrations on the fly would be a terrible idea.
    Read full review
    GoDaddy
    Pretty simple, I know I'm getting what I pay for and a little more. Although simple and easy for the new user; a more seasoned marketer can still get the most from MadMimi. Especially if the primary purpose is to generate strong brand loyalty with effective communication that integrates your various outlets: MadMimi makes it easy for your customer to pick-up what the business owner wants to relay.
    Read full review
    Usability
    Celonis
    Make's easy to understand user interface helps you to visualize what's happening at all times. Could use some tweaks around the navigation from a scenario specifically in the folders and back navigations. I can't tell you the amount of time wasted in that area. When you branch, you can't bring a branch back together in the same scenario which is kind of a bummer as well.
    Incentivized
    Read full review
    GoDaddy
    I find it very easy to use just like my colleagues too. The learning curve is straight forward.
    Incentivized
    Read full review
    Support Rating
    Celonis
    The pricing schema is very attractive, almost 50% lower than the competition. You could start from free and then grow. It has a pretty big library of connections to other apps and services, which really helps you when everything is a mess. Integromat has a really easy-to-use interface. You could do almost everything with fewer than 5 clicks. Scenarios (automation steps to complete a routine) have graphics so you can configure them more easily.
    Incentivized
    Read full review
    GoDaddy
    My issues are usually quickly resolved and their support staffs are very knowledgeable on the software generally
    Incentivized
    Read full review
    Alternatives Considered
    Celonis
    Integromat allows us to do everything we used to do on Zapier but it doesn't limit us to only the popular apps, with Integromat we're integrating custom APIs and we get data from different servers through GET requests and it's exactly what we needed and Zapier couldn't provide it.
    Incentivized
    Read full review
    GoDaddy
    Constant Contact is the Goliath of the industry and to us, it was unnecessarily complex and expensive. We chose Mad Mimi, after looking at several other new offerings and we've been extremely satisfied with our choice of Mad Mimi.
    Incentivized
    Read full review
    Return on Investment
    Celonis
    • We used too many credits multiple times and had to buy them additionally, there are no prevention systems to setup to alert before it happens.
    • Some consumption is difficult to understand and requires time and digging.
    • It requires heavy internal effort to simplify things in Make in order for it to operate cheaper.
    • Initial IT setup is paramount and determines a lot.
    Read full review
    GoDaddy
    • I've spent 3 years creating blog posts, and it is only now encompassing the breath that allows me to draw upon this pieces as a reusable resource, but now this is happening.
    • I preferred the Mad Mimi platform to Mail Chimp, and I suspect it continues to offer advantages. I felt Mad Mimi did themselves a disservice by failing to support their free subscriber service to the same extent that Mail Chimp does. When one's mail list gets sufficiently large, then it does pay to pay them, but not in the context I was using it.
    • It seems that Mad Mimi is targeting direct marketing purposes, as this is a use where ROI is more easily measured.
    Incentivized
    Read full review
    ScreenShots