What users are saying about
9 Ratings
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Top Rated
2915 Ratings
9 Ratings
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Score 8.5 out of 100

Google Analytics

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Top Rated
2915 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.6 out of 100

Likelihood to Recommend

ChartMogul

ChartMogul is really a no-brainer if you're currently processing payments through one of the payment processors that they are built to work with, as the barrier to entry and the required work to get your data into the app and start seeing analysis is exceptionally low. I also expect that in large enough organizations, you may have internal teams that are already generating the kind of data that ChartMogul produces for us, but in our case, it added a lot of new info that we hadn't been able to get at without doing manual analysis.
Anonymous | TrustRadius Reviewer

Google Analytics

It's really useful for anyone with a website. It's probably definitely the right option for a business that doesn't get a lot of traffic. I'm sure there are better options out there that cost money, but obviously, if you only get a few hundred people visiting your site, it's not worth it and Google Analytics does the trick. It's also useful if you're running Google Ads. If you're totally non-technical, I'd have someone set up google analytics for you and show you how to log in and see traffic. There's not a lot of situations where you wouldn't want to use Google Analytics.
McKay Salisbury | TrustRadius Reviewer

Pros

ChartMogul

  • Tracks MRR
  • Graph graphics
  • Tracks customer churn
Chloe Sayers | TrustRadius Reviewer

Google Analytics

  • Very in-depth platform to track a multitude of website analytics
  • Easy to understand metrics to allow informed decisions
  • Great for making reports to present to people
  • Easy to collaborate with multiple users if needed
  • Has a ton of integrations with other marketing products
Chris Williams | TrustRadius Reviewer

Cons

ChartMogul

  • Unclear how to select multiple items for a filter (only able to filter by 1 attribute).
Anonymous | TrustRadius Reviewer

Google Analytics

  • The UI is a little clunky, and I always have to spend a second trying to remember how to find the data I'm looking for
  • I haven't personally found a good training guide on Google Analytics. So learning it was/is slow and cumbersome.
  • I would like to see some more customization options when it comes to reporting and setting up custom reports.
Tegan Jenner | TrustRadius Reviewer

Likelihood to Renew

ChartMogul

No score
No answers yet
No answers on this topic

Google Analytics

Google Analytics 9.6
Based on 49 answers
Having used Google Analytics for the last 9 years, I have no intention of discontinuing my service. Google Analytics is a fantastic product that provides me with almost everything I could wish for. The positives in this product outweigh any negatives that you might find. I can not think of a single reason to not immediately start using Google Analytics for your business.
Joshua Van Horsen | TrustRadius Reviewer

Usability

ChartMogul

No score
No answers yet
No answers on this topic

Google Analytics

Google Analytics 9.0
Based on 6 answers
Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
Victor Campos | TrustRadius Reviewer

Support Rating

ChartMogul

ChartMogul 8.1
Based on 6 answers
Support has always been quick and helpful.
Mae Ports | TrustRadius Reviewer

Google Analytics

Google Analytics 6.5
Based on 82 answers
The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
Sarah Hoffman | TrustRadius Reviewer

Online Training

ChartMogul

No score
No answers yet
No answers on this topic

Google Analytics

Google Analytics 10.0
Based on 2 answers
love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
  1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
  2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
  3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
  4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
  5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
  6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
Roy Morejon | TrustRadius Reviewer

Implementation Rating

ChartMogul

No score
No answers yet
No answers on this topic

Google Analytics

Google Analytics 5.0
Based on 12 answers
Make sure to put the tracking code on every page. Ideally this would be part of a template or "include" so you can update the code on all pages (or at least within pages of the same category) at once.
Sid Haas | TrustRadius Reviewer

Alternatives Considered

ChartMogul

Airtable can also track metrics with data integrations; however, you have to set up a lot of custom integrations using a third-party app. ChartMogul has the advantage here in those integrations with other accounting software can be set up within ChartMogul itself. These keep things cleaner and makes sure they are less likely to break.
Chloe Sayers | TrustRadius Reviewer

Google Analytics

[Google Analytics] was implemented before I joined the organization so I'm unable to comment on why [Google Analytics] was selected. My view is that it was selected as analytics was an unknown quantity a few years ago so going for a free product made sense. As the organization matures we are looking at other (premium) options so watch this space :)
Gareth Beer | TrustRadius Reviewer

Return on Investment

ChartMogul

  • It's unfortunately difficult for us to directly analyze the ROI impact of ChartMogul on our business, however, we do absolutely feel that we have a better handle on the subscription numbers behind our business.
Anonymous | TrustRadius Reviewer

Google Analytics

  • User engagement KPIs drive more revenue
  • Understanding different audience segments drives more revenue
  • Spotting trends and being able to pivot on data (by month, week, day, hour) leads to better product and user insights
  • Easy to use tool makes it accessible and useful by many technical and business teams.
Anonymous | TrustRadius Reviewer

Pricing Details

ChartMogul

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

ChartMogul Editions & Modules

Additional Pricing Details

Google Analytics

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Google Analytics Editions & Modules

Edition
Google AnalyticsFree
Google Analytics 360$150,0002
  1. per year
Additional Pricing Details

Add comparison