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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ChurnZero

    Score7.9 out of 10
    N/AChurnZero is a Customer Success platform designed to help subscription businesses succeed through improved customer experiences. ChurnZero helps Customer Success team spot potential churn risks early and see renewal and expansion opportunities faster. Its automation and personalization, in-app communications, and Customer Success AI™ support engagement with customers and lead them to value. The platform offers journeys, health scores, survey tools, segmentation, plays,…N/A

    Fullstory

    Score8.9 out of 10
    N/AFullstory’s behavioral data platform helps technology leaders make better, more informed decisions by injecting digital behavioral data into their analytics stack. The technology's behavioral data transforms digital visit into actionable insights.N/A
    Pricing
    ChurnZeroFullstory
    Editions & Modules
    No answers on this topic
    Business
    Contact Sales
    Enterprise
    Contact Sales
    Offerings
    Pricing Offerings
    ChurnZeroFullstory
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Community Pulse
    ChurnZeroFullstory
    Considered Both Products
    ChurnZero
    Chose ChurnZero
    ChurnZero's interface is very easy to use. Additionally, seems that ChurnZero has more reports available.
    Incentivized
    Fullstory
    No answer on this topic
    Key User Insights
    Would buy again
    96%
    Would buy again
    135 Answers
    96%
    Would buy again
    66 Answers
    Delivers good value for the price
    99%
    Delivers good value for the price
    106 Answers
    98%
    Delivers good value for the price
    46 Answers
    Happy with the feature set
    95%
    Happy with the feature set
    133 Answers
    99%
    Happy with the feature set
    68 Answers
    Lived up to sales and marketing promises
    99%
    Lived up to sales and marketing promises
    76 Answers
    98%
    Lived up to sales and marketing promises
    39 Answers
    Implementation went as expected
    90%
    Implementation went as expected
    82 Answers
    98%
    Implementation went as expected
    41 Answers
    Features
    ChurnZeroFullstory
    Security
    Comparison of Security features of ChurnZero and Fullstory
    Feature
    ChurnZero
    8.1
    193 Ratings
    5% below category average
    Fullstory
    -
    Ratings
    Role-based user permissions8.1193 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of ChurnZero and Fullstory
    Feature
    ChurnZero
    9.5
    205 Ratings
    9% above category average
    Fullstory
    -
    Ratings
    API9.0167 Ratings00 Ratings
    Integration with Salesforce.com10.0171 Ratings00 Ratings
    Customer Data Extraction / Integration
    Comparison of Customer Data Extraction / Integration features of ChurnZero and Fullstory
    Feature
    ChurnZero
    9.5
    221 Ratings
    8% above category average
    Fullstory
    -
    Ratings
    Product usage9.1218 Ratings00 Ratings
    Help desk / support tickets10.0177 Ratings00 Ratings
    Customer Success Management
    Comparison of Customer Success Management features of ChurnZero and Fullstory
    Feature
    ChurnZero
    9.6
    226 Ratings
    11% above category average
    Fullstory
    -
    Ratings
    NPS surveys9.1198 Ratings00 Ratings
    Sponsor tracking9.079 Ratings00 Ratings
    Customer profiles10.0211 Ratings00 Ratings
    Automated workflow10.0218 Ratings00 Ratings
    Internal collaboration10.0185 Ratings00 Ratings
    Customer health scoring10.0223 Ratings00 Ratings
    Customer segmentation9.1217 Ratings00 Ratings
    CSM Reporting & Analytics
    Comparison of CSM Reporting & Analytics features of ChurnZero and Fullstory
    Feature
    ChurnZero
    9.2
    226 Ratings
    9% above category average
    Fullstory
    -
    Ratings
    Customer health trends9.1215 Ratings00 Ratings
    Engagement analytics9.9210 Ratings00 Ratings
    Revenue forecasting9.072 Ratings00 Ratings
    Dashboards9.0220 Ratings00 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of ChurnZero and Fullstory
    Feature
    ChurnZero
    -
    Ratings
    Fullstory
    6.2
    19 Ratings
    20% below category average
    Responsive Design for Web Access00 Ratings7.917 Ratings
    Mobile Application00 Ratings7.910 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile00 Ratings7.913 Ratings
    Mobile App Analytics00 Ratings6.412 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of ChurnZero and Fullstory
    Feature
    ChurnZero
    -
    Ratings
    Fullstory
    9.2
    49 Ratings
    2% below category average
    Heatmap tool00 Ratings9.937 Ratings
    Click analytics00 Ratings9.044 Ratings
    Scroll maps00 Ratings9.033 Ratings
    Form fill analysis00 Ratings9.026 Ratings
    Conversion tracking00 Ratings9.928 Ratings
    Goal tracking00 Ratings7.923 Ratings
    Funnel Analysis00 Ratings8.034 Ratings
    Session Recording and Replay00 Ratings10.048 Ratings
    User Segmentation00 Ratings10.043 Ratings
    Best Alternatives
    ChurnZeroFullstory
    Small Businesses
    ClientSuccess
    Score6 out of 10
    No answers on this topic
    Medium-sized Companies
    CustomerSuccessBox
    Score9.5 out of 10
    Contentsquare
    Score7.5 out of 10
    Enterprises
    Gainsight CS
    Score8.8 out of 10
    Glassbox
    Score6.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ChurnZeroFullstory
    Likelihood to Recommend
    10.0
    (229 ratings)
    10.0
    (72 ratings)
    Likelihood to Renew
    8.2
    (5 ratings)
    9.7
    (9 ratings)
    Usability
    10.0
    (133 ratings)
    10.0
    (1 ratings)
    Availability
    9.1
    (1 ratings)
    9.0
    (1 ratings)
    Performance
    6.4
    (1 ratings)
    8.0
    (1 ratings)
    Support Rating
    6.5
    (122 ratings)
    8.3
    (61 ratings)
    In-Person Training
    6.4
    (1 ratings)
    -
    (0 ratings)
    Online Training
    7.3
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.3
    (3 ratings)
    7.5
    (56 ratings)
    Configurability
    6.4
    (1 ratings)
    7.0
    (1 ratings)
    Ease of integration
    7.3
    (1 ratings)
    9.0
    (1 ratings)
    Product Scalability
    9.1
    (1 ratings)
    8.0
    (1 ratings)
    Vendor post-sale
    9.1
    (1 ratings)
    8.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    8.0
    (1 ratings)
    User Testimonials
    ChurnZeroFullstory
    Likelihood to Recommend
    ChurnZero
    If you are a SaaS business with a high volume of customers, having ChurnZero is a must. If you have a subscription based business and a customer success or account management function in your company, I would highly recommend ChurnZero.
    Read full review
    Fullstory
    It was extremely useful in identifying places in our product where things weren't functioning, or where it looked like action was available to the end user but in reality, it was not and therefore caused lots of confusion. It doesn't help as much in other scenarios to see what catches a user's Eye or where they go if they leave our application as well as an actual in-person interview would help with eye-tracking software.
    Incentivized
    Read full review
    Pros
    ChurnZero
    • ChurnZero has excellent customer success! They worked very hard to ensure a successful implementation and launch.
    • The CZ platform gives a detailed view of customer usage. We know exactly how clients are using our platform which allows us to provide excellent customer success services. This allows helps our product team understand the needs of clients and the success of new features.
    • We are able to create plays based on usage which provides a customized and personal experience for each user. CZ makes it possible to give our clients what they need when they need it.
    Incentivized
    Read full review
    Fullstory
    • Tracks users' online experiences from start to finish.
    • Makes it easy to share a customer's experiences with the rest of my team.
    • Allows me to use different methods to find evidence of a customer's experience.
    • Shows page insights via segmentation that help me know where to improve my site.
    • Tracks error clicks and dead clicks for quick insights into site improvements.
    • Integrates with HelpScout for easy access to customer problem-solving.
    Incentivized
    Read full review
    Cons
    ChurnZero
    • When composing an email out of segments, the ability to save it as a draft to review later would be awesome, instead of needing to set up a Play
    • In the admin section, I love that we can have a color palate - but we'd like the color palete to be applied in other areas so CZ has more of our companies branding
    • The content templates can be hard to stylize if you don't know html
    • Add the Merge Fields functionality to tasks, especially tasks made by playbooks
    Incentivized
    Read full review
    Fullstory
    • The ramp-up time to learn the entire product can take a little while. There are just so many absolutely wonderful tools and different ways to look at the same type of information that it can take a new user a few weeks to understand and then more time to master. However, FullStory has a ton of training resources to help with that! A lot of my own teammates have taught themselves FullStory through those training resources.
    • The UX of the product is totally wonderful, but there are tiny things that make getting to certain parts of the product slightly more challenging (like clicking into a modal in a modal). Sometimes buttons or links are placed out of my field of view, but those are minor things I notice because I work in UX.
    Incentivized
    Read full review
    Likelihood to Renew
    ChurnZero
    Our team is very happy with the product after evaluating multiple vendors, including Gainsight, Totango and Planhat. We like the additional functionality that CZ offers on its enterprise version. We were strongly considering other products if the price was right and functionality worked, but the change management would have been too heavy and taken too long. The ChurnZero team has been a good partner to rely on and allowed us to free up our time and resources to focus on more pressing matters
    Incentivized
    Read full review
    Fullstory
    It's been a phenomenal tool for us; every department that uses it has found something new and unexpected that it can do that they're really excited about. Even if we *only* used it for bug triage, it would be worth our time and money. The fact that we can use it for so many other things as well--gauging how customers interact and use our site, identifying UI problems, etc.--is above and beyond
    Incentivized
    Read full review
    Usability
    ChurnZero
    ChurnZero makes my work life a complete game changer. I say it all the time ChurnZero is a one stop shop for data! I don't fumble through numerous different programs, try to remember different passwords, I literally login to CZ and it is right there in front of me
    Incentivized
    Read full review
    Fullstory
    Because everything seems to be easy to find and it doesn't take long at all to learn how to use the product
    Incentivized
    Read full review
    Reliability and Availability
    ChurnZero
    Quick response by the CZ team.
    Incentivized
    Read full review
    Fullstory
    We've never had issues with availability
    Incentivized
    Read full review
    Performance
    ChurnZero
    No answers on this topic
    Fullstory
    It seems the performance is really good and always loads quickly
    Incentivized
    Read full review
    Support Rating
    ChurnZero
    I recently had the opportunity to interact with ChurnZero's customer support team, and I must say, I am thoroughly impressed. Their responsiveness and willingness to solve problems are exemplary. From the moment I reached out, their team displayed a level of professionalism and dedication that truly stood out.
    Incentivized
    Read full review
    Fullstory
    They have been overall pretty responsive and proactive. The tool is pretty straightforward to use. Most of the questions we have had to work with them on our how to use new features or adjust our integration to ensure we are gathering all the data from all of our tools.
    Incentivized
    Read full review
    Online Training
    ChurnZero
    The training and onboarding have been very helpful. Since I was not a part of the team when ChurnZero was implemented, it was important to get brought up to speed as quickly as possible and our CSM has been incredibly receptive in that regard.
    Incentivized
    Read full review
    Fullstory
    No answers on this topic
    Implementation Rating
    ChurnZero
    I implemented CZ in 4 months. When I look back, this is not a long time where I needed to get to know CZ by myself (as I did not have knowledge of it at all..) study the Academy, playing around in the test environment and setting up in live environment.
    Incentivized
    Read full review
    Fullstory
    To successfully implement FullStory, it is important to plan your implementation carefully by defining your goals and user segments. You should also use tags and filters to analyze your user data, train your team to use FullStory effectively, and use FullStory in conjunction with other analytics tools to get a more complete picture of your user's behavior. By following these tips, you can gain valuable insights into your users' behavior and experiences, and use this information to improve your website or application.
    Incentivized
    Read full review
    Alternatives Considered
    ChurnZero
    Gainsight CS - you need a team to manage this tool; not intuitive to use, and you're not able to be as agile once configured GUIDEcx - One of my favorites in the space, and so easy to set up, configure, customize, and scale. Able to connect onboarding milestones to SFDC cases, and share out as a customer portal. Mixmax has been purchased in past companies to help fill in gaps of other tools (gives us scheduling links, in-inbox email templates, SFDC lead/contact and task management)
    Incentivized
    Read full review
    Fullstory
    Smartlook is software that records users on a website
    and mobile app. Finding useful information within thousands of recordings is
    made quick and easy with features that help you accomplish this. I have chosen FullStory because it is easier to use and has more advanced features compared to Smartlook.
    Incentivized
    Read full review
    Scalability
    ChurnZero
    Easy to escalate.
    Incentivized
    Read full review
    Fullstory
    Full story was easy to scale with the growth of our teams and organisation
    Incentivized
    Read full review
    Return on Investment
    ChurnZero
    • ChurnZero has transformed our NPS strategy, helping us get in front of unhappy customers faster
    • ChurnZero has reduced confusion and data cleanliness issues across our CS org
    • Their customer support has helped us implement and get up and running with Churnzero in excellent time.
    Incentivized
    Read full review
    Fullstory
    • Triage for front end bugs - FullStory can sometimes help you spot a bug in action much more quickly than trying to recreate it on your own
    • Observing customers use new features and understanding why a new feature may be performing better or worse than expected
    Incentivized
    Read full review
    ScreenShots

    ChurnZero Screenshots

    Screenshot of an overview of ChurnZero's customer success AI. It is used to automate content creation, turn scattered data into clear insights, and track customer sentiment. The tools offer deeper visibility, better engagement, and more time to focus on building lasting customer relationships.Screenshot of an overview of ChurnZero's customer insights, which provide a real-time, 360° view of every customer. These are used to track engagement, monitor health, and drive action without guesswork.Screenshot of an overview of how ChurnZero guides customers through key milestones, providing real-time visibility into their progress, and collaboration on personalized success strategies.Screenshot of how ChurnZero keeps customers informed and engaged. With in-app communications, WalkThroughs, and Success Centers, customer success agents can deliver targeted messages, guide users through key features, and provide on-demand resources—all without disrupting their workflow.Screenshot of how ChurnZero defines Data-driven automation = The right actions, for the right customers, at the right time. ChurnZero helps automate key touchpoints, jumpstart engagement with templates, and stay informed with instant updates.Screenshot of how ChurnZero helps to predict risks, seize opportunities, and drive revenue growth. ChurnZero provides real-time insights to identify at-risk accounts, track key trends, and forecast revenue with precision. This helps agents to proactively manage churn, uncover expansion opportunities, and make data-driven decisions that fuel long-term success.

    Fullstory Screenshots

    Screenshot of AI-generated Summaries used to Take Action More QuicklyScreenshot of a Visualization of Behavioral Data with Custom DashboardsScreenshot of Ready-made for AI Behavioral Data Straight to the organization's Data EcosystemScreenshot of Fullstory's Session Replay, Combined with Dev ToolsScreenshot of Mobile App Behavioral Data