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Clari (legacy product) vs. GTM Studio Powered by ZoomInfo

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Clari (legacy product)

    Score8.2 out of 10
    N/AClari is a predictive sales analytics and sales forecasting solution from the company of the same name headquartered in Sunnyvale.N/A

    GTM Studio Powered by ZoomInfo

    Score8.1 out of 10
    N/AGTM Studio powered by ZoomInfo is a revenue operations platform for building, enriching, prioritizing, and activating business-to-business (B2B) audiences and go-to-market workflows. It supersedes capabilities from the former ZoomInfo Marketing product, branded MarketingOS for a period, and ZoomInfo Operations. The product carries forward audience targeting, intent-based activation, campaign orchestration, enrichment, data management, scoring, routing, and operational workflow capabilities into…N/A
    Pricing
    Clari (legacy product)GTM Studio Powered by ZoomInfo
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Clari (legacy product)GTM Studio Powered by ZoomInfo
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    Clari (legacy product)GTM Studio Powered by ZoomInfo
    Considered Both Products
    Discontinued Products
    Chose Clari (legacy product)
    Clari is heads and tails above Microsoft Excel when it comes to forecasting and tracking the numbers for both sales and management. It's not even close.
    Incentivized
    ZoomInfo
    No answer on this topic
    Key User Insights
    Would buy again
    92%
    Would buy again
    24 Answers
    93%
    Would buy again
    51 Answers
    Delivers good value for the price
    90%
    Delivers good value for the price
    18 Answers
    98%
    Delivers good value for the price
    47 Answers
    Happy with the feature set
    96%
    Happy with the feature set
    25 Answers
    95%
    Happy with the feature set
    52 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    17 Answers
    89%
    Lived up to sales and marketing promises
    39 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    15 Answers
    95%
    Implementation went as expected
    42 Answers
    Best Alternatives
    Clari (legacy product)GTM Studio Powered by ZoomInfo
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    HubSpot Data Hub
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    Medium-sized Companies
    GTM Studio Powered by ZoomInfo
    Score8.1 out of 10
    Clari (legacy product)
    Score8.2 out of 10
    Enterprises
    GTM Studio Powered by ZoomInfo
    Score8.1 out of 10
    Clari (legacy product)
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Clari (legacy product)GTM Studio Powered by ZoomInfo
    Likelihood to Recommend
    8.5
    (38 ratings)
    8.4
    (160 ratings)
    Likelihood to Renew
    10.0
    (3 ratings)
    8.3
    (12 ratings)
    Usability
    8.2
    (16 ratings)
    8.5
    (60 ratings)
    Availability
    8.5
    (2 ratings)
    8.5
    (5 ratings)
    Performance
    9.0
    (2 ratings)
    7.9
    (5 ratings)
    Support Rating
    9.6
    (7 ratings)
    9.1
    (9 ratings)
    In-Person Training
    9.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    9.0
    (1 ratings)
    9.0
    (4 ratings)
    Implementation Rating
    9.6
    (4 ratings)
    8.6
    (7 ratings)
    Configurability
    9.0
    (2 ratings)
    9.0
    (4 ratings)
    Contract Terms and Pricing Model
    9.0
    (1 ratings)
    8.0
    (1 ratings)
    Data Sharing and Collaboration
    9.4
    (3 ratings)
    -
    (0 ratings)
    Data Sources
    9.2
    (3 ratings)
    -
    (0 ratings)
    Ease of integration
    8.5
    (2 ratings)
    8.2
    (3 ratings)
    Product Scalability
    9.5
    (2 ratings)
    8.5
    (5 ratings)
    Professional Services
    8.0
    (1 ratings)
    8.0
    (1 ratings)
    Vendor post-sale
    9.0
    (2 ratings)
    7.8
    (4 ratings)
    Vendor pre-sale
    9.0
    (2 ratings)
    7.7
    (4 ratings)
    User Testimonials
    Clari (legacy product)GTM Studio Powered by ZoomInfo
    Likelihood to Recommend
    Discontinued Products
    We use Clari as the primary way to manage our sales business, our opportunities, and our forecasting. Clari provides a very clean, digestible, and easy to manipulate format to view and manage all of the Salesforce information. The fact that Clari is able to provide an easily customizable set of columns and groups, coupled with the ability to write back to Salesforce is fantastic. Anyone in a mature sales organization will find Clari highly effective at helping manage their funnel of opportunities and their business.
    Incentivized
    Read full review
    ZoomInfo
    We used to suffer with the leakage of leads and with duplicate entries, just like how I mentioned earlier. After implementing it, our data hygiene has improved by a huge quantity. Our team has become more efficient in terms of reaching out to the prospect within minutes of showing interest in our SAAS security products and services, instead of spending time on data entry in the Excel sheets and then working on the lead. It has reduced our manual research time by almost 36 %, allowing the team to focus on revenue generation rather than Sales operations.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • Creates call summary and add them in created tags to help us to targeted monitoring.
    • Help us create battlecards that agents can use on live calls.
    • Help us create library and playbook of good and bad calls for training.
    • Help us provide a call overview by team.
    Incentivized
    Read full review
    ZoomInfo
    • The ease of campaign creation is amazing! I can get a campaign set up in just a few minutes.
    • The reporting allows us to easily see the performance of our ads. There is no guesswork.
    • I love being able to create audiences from ZoomInfo tools such as Websights, intent, workflows and lists. This allows us to target a very specific audience that we otherwise would not have access to.
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • Sometimes we'll update everything and it won't save so GTM teams have to do it again. Not sure if it's whenever we do platform updates.
    • As a manager I'm not able to reorder my teams names in the rows. I have to ask our Admin to sort A-Z which is time wasted
    Incentivized
    Read full review
    ZoomInfo
    • Does not fully integrate sales and marketing, so some work and translation is still required.
    • this is a complicated tool, and requires a rather long time to train employees to use properly.
    • no training included, and the price is a bit high
    • Does not integrate the same across all internet browser programs
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    I will renew my Clari Subscription for many reasons. 1. Streamlines Sales - Clari automates many manual tasks like note-taking and transcripts. This frees my sales team so they can focus on closing deals. 2. Increased customer retention - Clari helps me identify potential churn risks and take proactive measures. 3. AI-Driven Insights
    Incentivized
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    ZoomInfo
    I give this rating because I feel that ZoomInfo Operations has made our work easier and smoother than before. Like now we manage our sales leads, new engagements, easily, and the data we get from ZoomInfo Operations helps us a lot to move in the right direction. our customer success rate is higher than before after implementing it.
    Incentivized
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    Usability
    Discontinued Products
    Clari's UI does not resonate with new users. The backend query updating takes quite long time to update. Lots of fixes are needed without answers or solutions offered by the Clari team. If set up correctly with clear recommendations from the Clari team, all the previous issues may be resolved, however the usability is tied closely to set up.
    Incentivized
    Read full review
    ZoomInfo
    Very easy to use - there are only a couple of areas that I need to think through how best to build specific rules or logic to ensure updates are made as expected. The ability to easily add filters and immediately see how many records match them creates a use case in itself. Sometimes we pull up Ringlead just to gain quicker access to counts of records that meet specific criteria, because it is faster than building views or reports in Salesforce. It is also extremely easy to see what records were updated, imported, or merged - the reporting and access to the history of activities are very helpful.
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    Reliability and Availability
    Discontinued Products
    becasue end of year or around end of Q due to background changes my total number dissapear and make it hard in that week to see forecast numbers accurate
    Incentivized
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    ZoomInfo
    I have been using ZoomInfo on and off since 2018, and I have NEVER had the site go down on me once. I'm not sure how they do it, I'm not a software engineer, but they have 100% up time compared to other software as a service. Our CRM has already gone down a couple times this year, but not ZoomInfo.
    Incentivized
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    Performance
    Discontinued Products
    It always performs well and make sure i am good at what i need to do
    Incentivized
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    ZoomInfo
    I would rate its performance 9. I do not doubt its performance, the pages load quickly withour laging or error. It gives a report within the time frame without errors, no matter how complex the report is. We integrated it with our CRM; at first, it tended to slow a little, but later it was fixed and ran smoothly.
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    Support Rating
    Discontinued Products
    Clari is very willing to jump in and build out use cases. They will work to do anything for you. That said, their follow up is not great. We have had to reach out for follow up several times on a project, which is still not complete. I wish they taught us how to complete what we want, rather than doing it in house for us
    Incentivized
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    ZoomInfo
    I give this rating because I never feel they deserve less than it. Their commitment towards the customer is outstanding, whenever I need to reach out to the supprot, I feel like I am just talking to a person who is sitting beside me. They respond quickly and solve the problems easily, even guiding us on how not to get into the same problem again and again, so we can avoid going back to support.
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    In-Person Training
    Discontinued Products
    We had one session of in-person training conducted in our office.
    Incentivized
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    ZoomInfo
    No answers on this topic
    Online Training
    Discontinued Products
    Clari has good training materials, videos, and documentation.
    Incentivized
    Read full review
    ZoomInfo
    I gave 10 cause , We took an training from their dedicated ZoomInfo university with quick support and valid certifications.
    Incentivized
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    Implementation Rating
    Discontinued Products
    No more the better there is a plan and technical support the business needs and functionalities can be created for the company to use it like that
    Incentivized
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    ZoomInfo
    Have a plan on how you're going to evaluate. We had a two-month trial period, but a six-month average lead cycle time, making it impossible to evaluate on a purely new-business ROI basis within the trial. We applied the model to our prior data, which demonstrated how much time and effort was devoted to accounts that weren't going to close
    Incentivized
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    Alternatives Considered
    Discontinued Products
    At the time of selection, Clari was a more mature product than Xactly Forecasting. We did not want to experience growing pains with Xactly. Pipeline Inspection from SFDC was just becoming available. We had already selected Clari before we learned about Pipeline Inspection.
    Incentivized
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    ZoomInfo
    ZoomInfo is a more refined product that is more intensive, and it also has a considerably larger, more reliable database for data collection. However, cost is a big difference between ZoomInfo and Seamless AI. Consequently, it can sometimes be difficult to justify the price point difference.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Discontinued Products
    No answers on this topic
    ZoomInfo
    No, it was clear.
    Incentivized
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    Scalability
    Discontinued Products
    Due to system error in metrics in SFDC sometimes i need to manually add numbers to my forecast that do not show up in clari
    Incentivized
    Read full review
    ZoomInfo
    It can be scalable, and I've seen it at organizations that made it scalable, and organizations that did not. It really depends how well it integrates with your CRM (does great with Salesforce, for example). If a company doesn't take it serious, it will never scale unless you have decision makers and C-Suite pushing for it.
    Incentivized
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    Professional Services
    Discontinued Products
    I believe the services provided to our company were always good to help with installing and improving the product
    Incentivized
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    ZoomInfo
    No answers on this topic
    Return on Investment
    Discontinued Products
    • I no longer spend hours reconciling spreadsheets or guessing which opportunities are real - Clari shows me exactly where to focus to drive results.
    • I have consistently hit my quota the last 3 quarters thanks to Clari's precision and detailed insights.
    Incentivized
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    ZoomInfo
    • EverString helps us zero in on the accounts most likely to convert, so we're not wasting time
    • With better prioritization, our team can get to the right people faster, speeding up sales cycles
    • We are seeing a stronger pipeline and more booked meetings from our BDR team
    Incentivized
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