Close CRM vs. Gong

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Close CRM
Score 8.9 out of 10
N/A
Close.io is a customer relationship management (CRM) software with call management and sales workflow automation capabilities.
$19
per month includes 1 user
Gong
Score 9.1 out of 10
N/A
Gong helps people and companies reach their potential. The Gong Revenue Intelligence Platform™ enables customer-facing teams to take advantage of their most valuable assets – customer interactions, which the Gong platform automatically captures and analyzes. Gong then delivers insights at scale, to empower revenue and go-to-market teams to determine the best actions for winning outcomes. The vendor boasts companies like Morningstar Inc., Paychex, LinkedIn,…N/A
Pricing
Close CRMGong
Editions & Modules
Solo
$9
per month (paid annually) per user
Essentials
$35
per month (paid annually) per user
Growth
$99
per month (paid annually) per user
Scale
$139
per month (paid annually) per user
No answers on this topic
Offerings
Pricing Offerings
Close CRMGong
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsThe pricing listed here reflects up to a 35% discount for paying annually. Monthly billing is available at of $19 per user for the Solo plan (only 1 user allowed), $49 per user for the Essentials plan, $109 per user for the Growth plan, and $149 per user for the Scale plan.
More Pricing Information
Community Pulse
Close CRMGong
Features
Close CRMGong
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Close CRM
8.9
8 Ratings
14% above category average
Gong
-
Ratings
Customer data management / contact management8.08 Ratings00 Ratings
Workflow management7.78 Ratings00 Ratings
Territory management8.01 Ratings00 Ratings
Opportunity management10.06 Ratings00 Ratings
Integration with email client (e.g., Outlook or Gmail)9.38 Ratings00 Ratings
Contract management10.01 Ratings00 Ratings
Interaction tracking8.38 Ratings00 Ratings
Channel / partner relationship management9.73 Ratings00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Close CRM
8.5
6 Ratings
11% above category average
Gong
-
Ratings
Case management8.03 Ratings00 Ratings
Call center management7.45 Ratings00 Ratings
Help desk management10.02 Ratings00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Close CRM
9.0
6 Ratings
15% above category average
Gong
-
Ratings
Lead management8.76 Ratings00 Ratings
Email marketing9.35 Ratings00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Close CRM
7.9
6 Ratings
3% above category average
Gong
-
Ratings
Task management8.35 Ratings00 Ratings
Billing and invoicing management10.01 Ratings00 Ratings
Reporting5.45 Ratings00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Close CRM
7.5
6 Ratings
1% below category average
Gong
-
Ratings
Forecasting10.01 Ratings00 Ratings
Pipeline visualization8.06 Ratings00 Ratings
Customizable reports4.44 Ratings00 Ratings
Customization
Comparison of Customization features of Product A and Product B
Close CRM
8.6
8 Ratings
12% above category average
Gong
-
Ratings
Custom fields10.07 Ratings00 Ratings
Custom objects10.02 Ratings00 Ratings
Scripting environment8.03 Ratings00 Ratings
API for custom integration6.47 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
Close CRM
8.0
8 Ratings
4% below category average
Gong
-
Ratings
Single sign-on capability8.03 Ratings00 Ratings
Role-based user permissions8.06 Ratings00 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Close CRM
10.0
1 Ratings
30% above category average
Gong
-
Ratings
Social data10.01 Ratings00 Ratings
Social engagement10.01 Ratings00 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Close CRM
6.4
4 Ratings
15% below category average
Gong
-
Ratings
Marketing automation6.44 Ratings00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Close CRM
10.0
1 Ratings
28% above category average
Gong
-
Ratings
Mobile access10.01 Ratings00 Ratings
Conversation Intelligence Software Features
Comparison of Conversation Intelligence Software Features features of Product A and Product B
Close CRM
-
Ratings
Gong
8.8
181 Ratings
10% above category average
Speech-to-Text Transcription00 Ratings8.8178 Ratings
Keyword Detection00 Ratings8.9176 Ratings
Sentiment Analysis00 Ratings8.0160 Ratings
Speaker Diarization00 Ratings8.8170 Ratings
Call Recording Playback00 Ratings9.5179 Ratings
Call Summarization00 Ratings9.0178 Ratings
Conversion Metrics00 Ratings8.6162 Ratings
Keyword Search & Retrieval00 Ratings8.9174 Ratings
Call Tagging00 Ratings8.8166 Ratings
Integration with CRM Systems00 Ratings8.7157 Ratings
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Close CRMGong
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Score 9.1 out of 10
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Score 8.6 out of 10
Enterprises
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Score 9.1 out of 10
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All AlternativesView all alternativesView all alternatives
User Ratings
Close CRMGong
Likelihood to Recommend
9.3
(8 ratings)
9.2
(625 ratings)
Likelihood to Renew
-
(0 ratings)
9.3
(13 ratings)
Usability
8.7
(3 ratings)
9.0
(393 ratings)
Availability
-
(0 ratings)
6.4
(2 ratings)
Performance
-
(0 ratings)
7.3
(2 ratings)
Support Rating
9.3
(3 ratings)
8.3
(100 ratings)
Implementation Rating
-
(0 ratings)
4.7
(6 ratings)
Configurability
-
(0 ratings)
7.3
(2 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
7.3
(2 ratings)
Ease of integration
-
(0 ratings)
7.3
(2 ratings)
Product Scalability
-
(0 ratings)
8.2
(2 ratings)
Professional Services
-
(0 ratings)
7.3
(1 ratings)
Vendor post-sale
-
(0 ratings)
7.3
(2 ratings)
Vendor pre-sale
-
(0 ratings)
7.3
(2 ratings)
User Testimonials
Close CRMGong
Likelihood to Recommend
Close
Excellent software to increase sales and follow up with existing and new customers. Email and SMS handling are really easy for the sales team, managing leads is really great, and Close merges duplicate leads to help our Data Leads avoid repetitive and unnecessary calls. As mentioned in some comments before, must improve in reports, Close is not appropriate to handle or track agents' hours making it necessary to implement additional software to cover this area.
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Gong.io
Gong is a wonderful tool to be able to make sure that a call is recorded properly with next steps highlighted by an AI once the transcript has been processed. Our organization uses the clip functionality quite often to share a prospect question internally with the appropriate parties, and the sales and CS teams have it synced to SFDC so they can see the opportunity value associated with each call.
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Pros
Close
  • Email sequences. Create and send a sequence of emails until the sequence finishes or the contact replies to your email. You can also pause the sequence manually.
  • Email sync. Syncs in real time with your email account, which is huge.
  • Zapier integration. We've automated a lot of our pipeline management through the Zapier integration. This saves us soooo much time.
Read full review
Gong.io
  • The history is quite useful in many aspects of my daily work, as I have a complete and detailed view of transcribed calls and email summaries of previously exchanged emails.
  • It's like an assistant; I can receive email reminders about things discussed during a video call, such as the upcoming date of a scheduled meeting or notes on certain key aspects the client needs for their order.
  • I can share calls through Gong with my clients. This gives me an added advantage, allowing the client to have reminders or a record of what was discussed without having to worry about manually taking notes.
  • The interface is complex but easy to learn, has many assistant-like features, and can also be integrated into many calling platforms, such as Zoom.
Read full review
Cons
Close
  • Make it so one can set the time at which the emails go out.
  • Make it easier to set up my workflow.
Read full review
Gong.io
  • AI analysis - I'd love to see some more proactive analysis or the ability to set warning signs.
  • Cross-account analysis - I'd like to be able to run the Gong prompts across a set of customers or all calls within a certain range
  • Ease of Zapier accesss - I'd love to see even more connections built to Zapier.
Read full review
Likelihood to Renew
Close
No answers on this topic
Gong.io
Gong is one of the best if not the best tools we have in or tech stack in terms of ROI and ease of use. The ai features that have been released over the past year have continued to add value and are not just shiny new features that don't get used. It is also an easy to use platform for our sales and customer success reps, takes very little time to become proficient in. The deal boards also provide great visibility into opps for management and leadership
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Usability
Close
It's my favorite CRM to recommend to sales organizations. Robust Telephony options including a Power Dialer, SMS, and Voice Drop, are completely integrated into the CRM. The kicker is you can have "Unlimited" contacts where many platforms charge based on the number of users. This can make a huge difference in monthly billing.
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Gong.io
By default it automatically provides a lot of proactive information. Out of the box you can get a lot of value from what gets recorded with minimal setting adjustment. The effort you put in to enhancing it just makes it all the more powerful but you do not have to have a dedicated admin to get basic usage out of it.
Read full review
Support Rating
Close
I haven't really had the need to use their support, but the only time I had an issue with the platform, the Close team was very attentive and responded in a short span of time. Also they take minimal time to solve issues. The only con here is there is no way to reach out to them apart from email.
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Gong.io
I give them a 10 because, I have been using Gong for over a year now and have never had issues or concerns go un resolved in a day or two. Their communication is impeccable and their tech support is very hands on and prompt
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Implementation Rating
Close
No answers on this topic
Gong.io
This is nothing something I'm able to answer
Read full review
Alternatives Considered
Close
Pipedrive was great for us for a long time. We used it for over 4 years. Our product and process was simple. When things got more complex, we needed something that could handle our growing needs and Pipedrive kept falling short. We built our own custom solution in Airtable and though it worked, we spend a lot of time managing it. Close was able to solve all our issues and save us hours per week in admin work.
Read full review
Gong.io
I've used Chorus at a past company. It seems to do the transcriptions similarly accurately to Gong. Good enough call recording. The call feedback can be done too although maybe not as easily. I do not believe Chorus can create call playlists. I do feel there are a lot less analytics pieces to Chorus too. There are many feature addons in Gong to help sales motions.
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Contract Terms and Pricing Model
Close
No answers on this topic
Gong.io
I was not involved with the process
Read full review
Professional Services
Close
No answers on this topic
Gong.io
I was not involved with the process
Read full review
Return on Investment
Close
  • Positive - It's much easier now with Close.io to make sure that no deal falls through the cracks. Therefore helping us recover lost revenue.
Read full review
Gong.io
  • saves a lot of time, mainly thanks to call summaries & next steps as well as workflows allowing to automate communication
  • I could say that generally speaking it does increase revenue because you can do more work in the same period of time > more leads, more opportunities, more sales
Read full review
ScreenShots

Close CRM Screenshots

Screenshot of the Close inboxScreenshot of a Sales Funnel Report in CloseScreenshot of the Call Assistant automatic transcription and summaryScreenshot of built-in calling in Close

Gong Screenshots

Screenshot of Coach reps into sales superstars. Replicate what works by turning objective, data-based guidance into coachable moments for managers, peer-to-peer coaching, and self-driven improvements — without any drama.Screenshot of Find the truth in your pipeline. There are risks hiding in your pipeline, deals, and customer interactions. Get true visibility from contact to close so you can address them and call the right forecast every time.Screenshot of Bet big. And win. Gong’s early insights into what’s working — and what's not — gives your team the confidence to take big-bet initiatives to market successfully.