Constant Contact vs emfluence Marketing Platform

What users are saying about

Score 8.1 out of 10

Based on 717 reviews and ratings

Score 9 out of 10

Based on 7 reviews and ratings

Feature Set Ratings

Constant Contact ranks higher in 1 feature set: Reporting & Analytics
emfluence Marketing Platform ranks higher in 1 feature set: Email & Online Marketing

Email & Online Marketing

7.7

Constant Contact

77%

8.4

emfluence Marketing Platform

84%

emfluence Marketing Platform ranks higher in 7/9 features

WYSIWYG email editor

7.8

78%

82 Ratings

9.1

91%

6 Ratings

Dynamic content

7.6

76%

82 Ratings

8.6

86%

6 Ratings

Ability to test dynamic content

7.5

75%

81 Ratings

8.2

82%

6 Ratings

Landing pages

7.6

76%

56 Ratings

8.2

82%

4 Ratings

A/B testing

7.4

74%

52 Ratings

8.2

82%

5 Ratings

Mobile optimization

8.0

80%

85 Ratings

7.7

77%

5 Ratings

Email deliverability reporting

8.6

86%

135 Ratings

9.1

91%

10 Ratings

List management

8.4

84%

90 Ratings

8.2

82%

6 Ratings

Triggered drip sequences

6.7

67%

47 Ratings

8.2

82%

4 Ratings

Reporting & Analytics

7.8

Constant Contact

78%

6.7

emfluence Marketing Platform

67%

Constant Contact ranks higher in 2/3 features

Dashboards

7.8

78%

87 Ratings

9.1

91%

6 Ratings

Standard reports

8.2

82%

87 Ratings

7.3

73%

6 Ratings

Custom reports

7.5

75%

58 Ratings

3.6

36%

6 Ratings

Pre-Send Testing

8.1

Constant Contact

81%

emfluence Marketing Platform

Feature Set Not Supported

N/A

Constant Contact ranks higher in 8/8 features

URL Validation

8.4

84%

31 Ratings

N/A

0 Ratings

Link Tracking

8.0

80%

34 Ratings

N/A

0 Ratings

Image Validation

8.2

82%

31 Ratings

N/A

0 Ratings

Inbox Display

8.0

80%

34 Ratings

N/A

0 Ratings

Email Accessibility Tools

8.0

80%

28 Ratings

N/A

0 Ratings

Spelling and Grammar Check

7.8

78%

31 Ratings

N/A

0 Ratings

Spam Testing

7.8

78%

26 Ratings

N/A

0 Ratings

Email Previews

8.6

86%

40 Ratings

N/A

0 Ratings

Lead Management

Constant Contact

Feature Set Not Supported

N/A

8.1

emfluence Marketing Platform

81%

emfluence Marketing Platform ranks higher in 4/4 features

Lead nurturing

N/A

0 Ratings

9.1

91%

5 Ratings

Lead scoring and grading

N/A

0 Ratings

7.7

77%

4 Ratings

Data quality management

N/A

0 Ratings

8.2

82%

4 Ratings

Automated sales alerts and tasks

N/A

0 Ratings

7.3

73%

3 Ratings

Campaign Management

Constant Contact

Feature Set Not Supported

N/A

8.4

emfluence Marketing Platform

84%

emfluence Marketing Platform ranks higher in 2/2 features

Calendaring

N/A

0 Ratings

8.2

82%

3 Ratings

Event/webinar marketing

N/A

0 Ratings

8.6

86%

3 Ratings

Social Media Marketing

Constant Contact

Feature Set Not Supported

N/A

8.4

emfluence Marketing Platform

84%

emfluence Marketing Platform ranks higher in 2/2 features

Social sharing and campaigns

N/A

0 Ratings

8.2

82%

3 Ratings

Social profile integration

N/A

0 Ratings

8.6

86%

3 Ratings

Platform & Infrastructure

Constant Contact

Feature Set Not Supported

N/A

8.2

emfluence Marketing Platform

82%

emfluence Marketing Platform ranks higher in 5/5 features

API

N/A

0 Ratings

8.6

86%

3 Ratings

Role-based workflow & approvals

N/A

0 Ratings

8.6

86%

3 Ratings

Customizability

N/A

0 Ratings

8.2

82%

5 Ratings

Integration with Salesforce.com

N/A

0 Ratings

7.3

73%

2 Ratings

Integration with Microsoft Dynamics CRM

N/A

0 Ratings

8.2

82%

2 Ratings

Attribute Ratings

emfluence Marketing Platform is rated higher in 1 area: Likelihood to Recommend

Constant Contact

83%

106 Ratings

9.1

emfluence Marketing Platform

91%

6 Ratings

Constant Contact

90%

21 Ratings

emfluence Marketing Platform

N/A

0 Ratings

Constant Contact

100%

9 Ratings

emfluence Marketing Platform

N/A

0 Ratings

Constant Contact

90%

4 Ratings

emfluence Marketing Platform

N/A

0 Ratings

Constant Contact

100%

4 Ratings

emfluence Marketing Platform

N/A

0 Ratings

Constant Contact

100%

17 Ratings

emfluence Marketing Platform

N/A

0 Ratings

Constant Contact

100%

1 Rating

emfluence Marketing Platform

N/A

0 Ratings

Constant Contact

100%

9 Ratings

emfluence Marketing Platform

N/A

0 Ratings

Constant Contact

100%

1 Rating

emfluence Marketing Platform

N/A

0 Ratings

Pros

You can accomplish quite a bit using the drag and drop interface, so there is less custom HTML required.
Easy to use for folks who are not tech savvy.
Very quick upload speed for contact lists when compared with other email marketing vendors.
Easy to customize contact lists.
Displays much more consistently across different email clients when compared with other email marketing vendors.

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Verified User

Analyst in Marketing

Insurance Company, 501-1000 employees

View all 106 answers on this topic

Custom landing pages to dive deeper into campaigns and track results
Responsive customer service with any problems we come by
A/B testing

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Adam Pane

Digital Marketing Coordinator

ER MarketingBuilding Materials, 11-50 employees

View all 6 answers on this topic

Cons

The interface is definitely a bit difficult to use and it takes some getting used to.
More customization and exporting of html would be awesome.
They could expand on features that other email marketing software has such as tying in with social media, more flows, etc.

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Verified User

Strategist in Marketing

Marketing & Advertising Company, 11-50 employees

View all 106 answers on this topic

I do have issues sometimes when making a website popup. I specify certain measurements of my popup yet when it shows up on my website, the graphic doesn't adjust and I have a bunch of white space. But that could also be my website.
When adding a new contact into the contact section, once you hit save, the contact information stays on the screen instead of an empty contact profile so you can immediately add the next person.
Sometimes when I update a template, The unsubscribe link will link to my email address instead of the person the email is being sent to.

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Marla Hanover

Communications & Website Manager

Kansas City Sports Commission & Foundation | WIN for KCNon-Profit Organization Management, 11-50 employees

View all 6 answers on this topic

Pricing Details

General

Free Trial

Yes

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

Starting Price

$9.99 per month

Constant Contact Editions & Modules

Edition

Core	$9.99¹
Plus	$45.00¹

per month

Additional Pricing Details

—

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

Yes

Entry-level set up fee?

Required

$2500.00

Starting Price

$0 per month

emfluence Marketing Platform Editions & Modules

Edition

Up to 30,000 Active Emails	$700.00¹
Up to 60,000 Active Emails	$800.00¹
Up to 80,000 Active Emails	$1000.00¹
Up to 100,000 Active Emails	$1200.00¹
Up to 150,000 Active Emails	$1500.00¹
Up to 200,000 Active Emails	$1800.00¹
Up to 250,000 Active Emails	$2000.00¹
Up to 500,000 Active Emails	$3200.00¹
Up to 1,000,000 Active Emails	$4200.00¹
More than 1,000,000 Active Emails	Custom¹

per month

Additional Pricing Details

The emfluence Marketing Platform offers unlimited users of the platform plus unlimited email sends. Pricing is based solely on Active Email List Size.

Likelihood to Renew

Constant Contact 9.0

Based on 21 answers

There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.

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Ty Swartz, CPP, USN Ret.

Multimedia Communications Supervisor

Virginia Beach City GovernmentGovernment Administration, 5001-10,000 employees

View all 21 answers on this topic

No score

No answers yet

No answers on this topic

Usability

Constant Contact 10.0

Based on 9 answers

There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome

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Giselle Aguiar

Owner, Consultant

AZ Social Media WizInternet, Myself Only

View all 9 answers on this topic

No score

No answers yet

No answers on this topic

Reliability and Availability

Constant Contact 9.0

Based on 4 answers

No major problems in sending out the email campaigns and accessing the analytics

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Verified User

Manager in Research & Development

Public Policy Company, 11-50 employees

View all 4 answers on this topic

No score

No answers yet

No answers on this topic

Performance

Constant Contact 10.0

Based on 4 answers

The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours

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Verified User

Employee in Marketing

Retail Company, 51-200 employees

View all 4 answers on this topic

No score

No answers yet

No answers on this topic

Support Rating

Constant Contact 10.0

Based on 17 answers

I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.

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Verified User

Administrative Assistant in Marketing

Real Estate Company, 51-200 employees

View all 17 answers on this topic

No score

No answers yet

No answers on this topic

Implementation Rating

Constant Contact 10.0

Based on 9 answers

Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding

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Verified User

Employee in Marketing

Retail Company, 51-200 employees

View all 9 answers on this topic

No score

No answers yet

No answers on this topic

Alternatives Considered

We tried Mailchimp. We could send messages to larger groups for free with Constant Contact. And we simply found more people read the emails and responded more frequently when we used Constant Contact. I think it's because it didn't feel as much like a marketing tool as when we contacted them with Mailchimp.

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Verified User

Contributor in Other

Religious Institutions Company, 10,001+ employees

View all 106 answers on this topic

They were the only company that could solve our specific problems. When we looked at larger companies like Constant Contact, they weren't as capable at handling our specific needs for a reasonable price. Some companies need to charge us programming hours. Bigger companies couldn't help our issue. emfluence is more flexible.

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Kent Swanson

Digital Brand Manager

Arrow Truck SalesTransportation/Trucking/Railroad, 501-1000 employees

View all 6 answers on this topic

Scalability

Constant Contact 10.0

Based on 1 answer

Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list

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Verified User

Manager in Research & Development

Public Policy Company, 11-50 employees

View all 1 answers on this topic

No score

No answers yet

No answers on this topic

Return on Investment

Good email marketing option that we need to expand on
We have not had a strong determinable ROI, but we do not always know if a donation resulted from an email
Very affordable and we plan in keeping it as a resource

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Terri Betts

Director of Development

Health Care Center for the HomelessHospital & Health Care, 51-200 employees

View all 106 answers on this topic

It's allowed for us to generate more traffic to our client's websites.
It's allowed for us to generate more leads from email marketing through emfluence.
Visual click maps, more customized dashboard and email templates, and a deeper dive in data would help further business objectives.

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Adam Pane

Digital Marketing Coordinator

ER MarketingBuilding Materials, 11-50 employees

View all 6 answers on this topic

Screenshots

—

See All (7) emfluence Marketing Platform Screenshots

Constant Contact

emfluence Marketing Platform

Constant Contact

emfluence Marketing Platform

WYSIWYG email editor

Dynamic content

Ability to test dynamic content

Landing pages

A/B testing

Mobile optimization

Email deliverability reporting

List management

Triggered drip sequences

Constant Contact

emfluence Marketing Platform

Dashboards

Standard reports

Custom reports

Constant Contact

emfluence Marketing Platform

URL Validation

Link Tracking

Image Validation

Inbox Display

Email Accessibility Tools

Spelling and Grammar Check

Spam Testing

Email Previews

Constant Contact

emfluence Marketing Platform

Lead nurturing

Lead scoring and grading

Data quality management

Automated sales alerts and tasks

Constant Contact

emfluence Marketing Platform

Calendaring

Event/webinar marketing

Constant Contact

emfluence Marketing Platform

Social sharing and campaigns

Social profile integration

Constant Contact

emfluence Marketing Platform

API

Role-based workflow & approvals

Customizability

Integration with Salesforce.com

Integration with Microsoft Dynamics CRM

Constant Contact

emfluence Marketing Platform

Constant Contact

emfluence Marketing Platform

Constant Contact

emfluence Marketing Platform

Constant Contact

emfluence Marketing Platform

Constant Contact

emfluence Marketing Platform

Constant Contact

emfluence Marketing Platform

Constant Contact

emfluence Marketing Platform

Constant Contact

emfluence Marketing Platform

Constant Contact

emfluence Marketing Platform

Likelihood to Recommend

Constant Contact

emfluence Marketing Platform

Pros

Constant Contact

emfluence Marketing Platform

Cons

Constant Contact

emfluence Marketing Platform

Pricing Details

General

Free Trial

Free/Freemium Version