Constant Contact vs Nimble

What users are saying about

Score 8.1 out of 10

Based on 719 reviews and ratings

Score 8.7 out of 10

Based on 95 reviews and ratings

Feature Set Ratings

Email & Online Marketing

7.7

Constant Contact

77%

Nimble

Feature Set Not Supported

N/A

Constant Contact ranks higher in 9/9 features

WYSIWYG email editor

7.8

78%

82 Ratings

N/A

0 Ratings

Dynamic content

7.6

76%

82 Ratings

N/A

0 Ratings

Ability to test dynamic content

7.5

75%

81 Ratings

N/A

0 Ratings

Landing pages

7.6

76%

56 Ratings

N/A

0 Ratings

A/B testing

7.4

74%

52 Ratings

N/A

0 Ratings

Mobile optimization

8.0

80%

85 Ratings

N/A

0 Ratings

Email deliverability reporting

8.6

86%

135 Ratings

N/A

0 Ratings

List management

8.4

84%

90 Ratings

N/A

0 Ratings

Triggered drip sequences

6.7

67%

47 Ratings

N/A

0 Ratings

Reporting & Analytics

7.8

Constant Contact

78%

Nimble

Feature Set Not Supported

N/A

Constant Contact ranks higher in 3/3 features

Dashboards

7.8

78%

87 Ratings

N/A

0 Ratings

Standard reports

8.2

82%

87 Ratings

N/A

0 Ratings

Custom reports

7.5

75%

58 Ratings

N/A

0 Ratings

Pre-Send Testing

8.1

Constant Contact

81%

Nimble

Feature Set Not Supported

N/A

Constant Contact ranks higher in 8/8 features

URL Validation

8.4

84%

31 Ratings

N/A

0 Ratings

Link Tracking

8.0

80%

34 Ratings

N/A

0 Ratings

Image Validation

8.2

82%

31 Ratings

N/A

0 Ratings

Inbox Display

8.0

80%

34 Ratings

N/A

0 Ratings

Email Accessibility Tools

8.0

80%

28 Ratings

N/A

0 Ratings

Spelling and Grammar Check

7.8

78%

31 Ratings

N/A

0 Ratings

Spam Testing

7.8

78%

26 Ratings

N/A

0 Ratings

Email Previews

8.6

86%

40 Ratings

N/A

0 Ratings

Sales Force Automation

Constant Contact

Feature Set Not Supported

N/A

8.6

Nimble

86%

Nimble ranks higher in 9/9 features

Customer data management / contact management

N/A

0 Ratings

8.7

87%

29 Ratings

Workflow management

N/A

0 Ratings

8.4

84%

28 Ratings

Territory management

N/A

0 Ratings

8.9

89%

24 Ratings

Opportunity management

N/A

0 Ratings

8.4

84%

28 Ratings

Integration with email client (e.g., Outlook or Gmail)

N/A

0 Ratings

8.8

88%

29 Ratings

Contract management

N/A

0 Ratings

8.9

89%

23 Ratings

Quote & order management

N/A

0 Ratings

8.5

85%

21 Ratings

Interaction tracking

N/A

0 Ratings

8.5

85%

27 Ratings

Channel / partner relationship management

N/A

0 Ratings

8.2

82%

26 Ratings

Customer Service & Support

Constant Contact

Feature Set Not Supported

N/A

8.7

Nimble

87%

Nimble ranks higher in 3/3 features

Case management

N/A

0 Ratings

8.6

86%

22 Ratings

Call center management

N/A

0 Ratings

8.9

89%

20 Ratings

Help desk management

N/A

0 Ratings

8.6

86%

21 Ratings

Marketing Automation

Constant Contact

Feature Set Not Supported

N/A

8.6

Nimble

86%

Nimble ranks higher in 2/2 features

Lead management

N/A

0 Ratings

8.4

84%

26 Ratings

Email marketing

N/A

0 Ratings

8.7

87%

26 Ratings

CRM Project Management

Constant Contact

Feature Set Not Supported

N/A

8.5

Nimble

85%

Nimble ranks higher in 3/3 features

Task management

N/A

0 Ratings

8.6

86%

29 Ratings

Billing and invoicing management

N/A

0 Ratings

8.7

87%

18 Ratings

Reporting

N/A

0 Ratings

8.3

83%

25 Ratings

CRM Reporting & Analytics

Constant Contact

Feature Set Not Supported

N/A

8.5

Nimble

85%

Nimble ranks higher in 3/3 features

Forecasting

N/A

0 Ratings

8.4

84%

23 Ratings

Pipeline visualization

N/A

0 Ratings

8.3

83%

27 Ratings

Customizable reports

N/A

0 Ratings

8.6

86%

23 Ratings

Customization

Constant Contact

Feature Set Not Supported

N/A

8.4

Nimble

84%

Nimble ranks higher in 4/4 features

Custom fields

N/A

0 Ratings

8.6

86%

29 Ratings

Custom objects

N/A

0 Ratings

8.3

83%

22 Ratings

Scripting environment

N/A

0 Ratings

8.4

84%

18 Ratings

API for custom integration

N/A

0 Ratings

8.4

84%

20 Ratings

Security

Constant Contact

Feature Set Not Supported

N/A

8.8

Nimble

88%

Nimble ranks higher in 2/2 features

Single sign-on capability

N/A

0 Ratings

9.1

91%

24 Ratings

Role-based user permissions

N/A

0 Ratings

8.5

85%

24 Ratings

Social CRM

Constant Contact

Feature Set Not Supported

N/A

8.4

Nimble

84%

Nimble ranks higher in 2/2 features

Social data

N/A

0 Ratings

8.4

84%

29 Ratings

Social engagement

N/A

0 Ratings

8.3

83%

29 Ratings

Integrations with 3rd-party Software

Constant Contact

Feature Set Not Supported

N/A

8.3

Nimble

83%

Nimble ranks higher in 2/2 features

Marketing automation

N/A

0 Ratings

8.1

81%

25 Ratings

Compensation management

N/A

0 Ratings

8.4

84%

19 Ratings

Platform

Constant Contact

Feature Set Not Supported

N/A

8.0

Nimble

80%

Nimble ranks higher in 1/1 features

Mobile access

N/A

0 Ratings

8.0

80%

27 Ratings

Attribute Ratings

Constant Contact is rated higher in 3 areas: Likelihood to Renew, Usability, Support Rating
Nimble is rated higher in 1 area: Likelihood to Recommend

Constant Contact

83%

106 Ratings

8.8

Nimble

88%

33 Ratings

Constant Contact

90%

21 Ratings

8.3

Nimble

83%

2 Ratings

Constant Contact

100%

9 Ratings

8.7

Nimble

87%

19 Ratings

Constant Contact

90%

4 Ratings

Nimble

N/A

0 Ratings

Constant Contact

100%

4 Ratings

Nimble

N/A

0 Ratings

Constant Contact

100%

17 Ratings

8.9

Nimble

89%

20 Ratings

Constant Contact

100%

1 Rating

Nimble

N/A

0 Ratings

Constant Contact

100%

9 Ratings

Nimble

N/A

0 Ratings

Constant Contact

100%

1 Rating

Nimble

N/A

0 Ratings

Pros

You can accomplish quite a bit using the drag and drop interface, so there is less custom HTML required.
Easy to use for folks who are not tech savvy.
Very quick upload speed for contact lists when compared with other email marketing vendors.
Easy to customize contact lists.
Displays much more consistently across different email clients when compared with other email marketing vendors.

Read full review

Verified User

Analyst in Marketing

Insurance Company, 501-1000 employees

View all 106 answers on this topic

Importing contacts in the CRM is very much consist of easy steps.
It allows me to create, edit and view contacts records anywhere from the web.
It is helping me to stay organized in terms of marketing needs and providing real-time information automatically.
it is playing an excellent role in managing our all relations.

Read full review

Margaret turner

Business Development Manager

Lee Hecht HarrisonManagement Consulting, 1001-5000 employees

View all 33 answers on this topic

Cons

The interface is definitely a bit difficult to use and it takes some getting used to.
More customization and exporting of html would be awesome.
They could expand on features that other email marketing software has such as tying in with social media, more flows, etc.

Read full review

Verified User

Strategist in Marketing

Marketing & Advertising Company, 11-50 employees

View all 106 answers on this topic

Nimble's storage space is very sparse, but we have found that it can be expanded at an additional cost.
Their mobile application is not as good as some of us expected, and we strongly recommend improving it to make it work effectively.

Read full review

Maria Pulenta

Client Account Executive

ZetentaMarketing & Advertising, 11-50 employees

View all 33 answers on this topic

Pricing Details

General

Free Trial

Yes

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

Starting Price

$9.99 per month

Constant Contact Editions & Modules

Edition

Core	$9.99¹
Plus	$45.00¹

per month

Additional Pricing Details

—

General

Free Trial

Yes

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

Starting Price

$15 per month

Nimble Editions & Modules

Edition

Business	$19.00¹

Per User Per Month

Additional Pricing Details

—

Likelihood to Renew

Constant Contact 9.0

Based on 21 answers

There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.

Read full review

Ty Swartz, CPP, USN Ret.

Multimedia Communications Supervisor

Virginia Beach City GovernmentGovernment Administration, 5001-10,000 employees

View all 21 answers on this topic

Nimble 8.3

Based on 2 answers

It's truly a great system if you get it for the right reasons. Don't expect it to do everything a mid market organization would require but for any small business or mid to large organizations which would like to integrate to it for the social insights capabilities this is a leading solution which can add value immediately

Read full review

Chad Stewart

VP of Sales and Marketing

SmartThoughts LLC.Computer Software, 1-10 employees

View all 2 answers on this topic

Usability

Constant Contact 10.0

Based on 9 answers

There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome

Read full review

Giselle Aguiar

Owner, Consultant

AZ Social Media WizInternet, Myself Only

View all 9 answers on this topic

Nimble 8.7

Based on 19 answers

The platform has more advantages and positives as compared to challenges or negatives in comparison to other comparable products and platforms available in the marketplace. It was extremely easy to get started with the initial deployment which makes the choice much clearer. Finally its tight integration not just with Microsoft O365 suite, but also with [the] most popular social media platforms available makes it a very favorable platform in its domain.

Read full review

Verified User

Engineer in Information Technology

Financial Services Company, 10,001+ employees

View all 19 answers on this topic

Reliability and Availability

Constant Contact 9.0

Based on 4 answers

No major problems in sending out the email campaigns and accessing the analytics

Read full review

Verified User

Manager in Research & Development

Public Policy Company, 11-50 employees

View all 4 answers on this topic

No score

No answers yet

No answers on this topic

Performance

Constant Contact 10.0

Based on 4 answers

The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours

Read full review

Verified User

Employee in Marketing

Retail Company, 51-200 employees

View all 4 answers on this topic

No score

No answers yet

No answers on this topic

Support Rating

Constant Contact 10.0

Based on 17 answers

I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.

Read full review

Verified User

Administrative Assistant in Marketing

Real Estate Company, 51-200 employees

View all 17 answers on this topic

Nimble 8.9

Based on 20 answers

It was productive to be able to access remote support sessions from nimble employees, whom we decided to contact to have one of the features mentioned above explained to us. They were methodical and easy to explain solutions, so we recommend them for any kind of doubt.

Read full review

Maria Wiley

Master of Busines Administration

SSDIGITALCOMarketing & Advertising, 201-500 employees

View all 20 answers on this topic

Implementation Rating

Constant Contact 10.0

Based on 9 answers

Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding

Read full review

Verified User

Employee in Marketing

Retail Company, 51-200 employees

View all 9 answers on this topic

No score

No answers yet

No answers on this topic

Alternatives Considered

We tried Mailchimp. We could send messages to larger groups for free with Constant Contact. And we simply found more people read the emails and responded more frequently when we used Constant Contact. I think it's because it didn't feel as much like a marketing tool as when we contacted them with Mailchimp.

Read full review

Verified User

Contributor in Other

Religious Institutions Company, 10,001+ employees

View all 106 answers on this topic

Nimble has proven to be a positive and well-respected application within our company for setting us up for success at building personal and meaningful associations with decision makers. It has been a significant reason why we have gained acceptance and trust from those who we have introduced ourselves to over time. The ability to feel a true understanding of our prospects and customers as real human beings with unique interests and common aspirations opens up doors of valuable conversation.The other options that were reviewed and considered provided many of the common ways from the past that stored CRM information. This method was much more of a static representation of the real interactions made between a company or salesperson with the prospects and customers. Nimble has brought back what should never have been lost - being like neighbors who spoke to each other about more things than just business.

Read full review

Chuck Royer

President/CEO

1st Call Interactive Marketing, Inc.Marketing and Advertising, 1-10 employees

View all 33 answers on this topic

Scalability

Constant Contact 10.0

Based on 1 answer

Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list

Read full review

Verified User

Manager in Research & Development

Public Policy Company, 11-50 employees

View all 1 answers on this topic

No score

No answers yet

No answers on this topic

Return on Investment

Good email marketing option that we need to expand on
We have not had a strong determinable ROI, but we do not always know if a donation resulted from an email
Very affordable and we plan in keeping it as a resource

Read full review

Terri Betts

Director of Development

Health Care Center for the HomelessHospital & Health Care, 51-200 employees

View all 106 answers on this topic

Time-Saving is one of the biggest ROIs for me. 30-60 minutes a day means I can focus on more marketing, sales, or client work.
A soft ROI is in better contact relationships. People are often impressed that I follow-up after meetings, and especially when they say to contact them in 6 months or next year.

Read full review

Ross Keating

The Client Orchardist

The Client OrchardistManagement Consulting, 1-10 employees

View all 33 answers on this topic