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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Constant Contact

    Score8 out of 10
    N/AConstant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses.

    $12

    per month

    Tableau Server

    Score7.5 out of 10
    N/ATableau Server allows Tableau Desktop users to publish dashboards to a central server to be shared across their organizations. The product is designed to facilitate collaboration across the organization. It can be deployed on a server in the data center, or it can be deployed on a public cloud.

    $12

    Per User Per Month

    Pricing
    Constant ContactTableau Server
    Editions & Modules
    Lite
    Starting at $12.00
    per month
    Standard
    Starting at $35.00
    per month
    Premium
    Starting at $80.00
    per month
    Viewer
    $12.00
    Per User Per Month
    Explorer
    $35.00
    Per User Per Month
    Creator
    $70.00
    Per User Per Month
    Offerings
    Pricing Offerings
    Constant ContactTableau Server
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsThe SMS Marketing tool can be added to any Standard or Premium Constant Contact account. SMS is only available in the US for Standard and Premium paid plans. SMS can be added when logged in to an account after purchase. Plans start at $10/month for up to 500 messages.—
    More Pricing Information
    Community Pulse
    Constant ContactTableau Server
    Considered Both Products
    Constant Contact
    No answer on this topic
    Tableau
    No answer on this topic
    Key User Insights
    Would buy again
    85%
    Would buy again
    61 Answers
    75%
    Would buy again
    6 Answers
    Delivers good value for the price
    94%
    Delivers good value for the price
    61 Answers
    75%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    85%
    Happy with the feature set
    61 Answers
    88%
    Happy with the feature set
    7 Answers
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    42 Answers
    No answers on this topic
    Implementation went as expected
    90%
    Implementation went as expected
    46 Answers
    71%
    Implementation went as expected
    5 Answers
    Features
    Constant ContactTableau Server
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Constant Contact and Tableau Server
    Feature
    Constant Contact
    9.0
    120 Ratings
    12% above category average
    Tableau Server
    -
    Ratings
    WYSIWYG email editor9.7102 Ratings00 Ratings
    Dynamic content9.7104 Ratings00 Ratings
    Ability to test dynamic content8.582 Ratings00 Ratings
    Landing pages9.378 Ratings00 Ratings
    A/B testing8.473 Ratings00 Ratings
    Mobile optimization8.686 Ratings00 Ratings
    Email deliverability reporting9.9116 Ratings00 Ratings
    List management9.3118 Ratings00 Ratings
    Triggered drip sequences8.062 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Constant Contact and Tableau Server
    Feature
    Constant Contact
    8.5
    117 Ratings
    11% above category average
    Tableau Server
    -
    Ratings
    Dashboards8.488 Ratings00 Ratings
    Standard reports9.8115 Ratings00 Ratings
    Custom reports7.558 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Constant Contact and Tableau Server
    Feature
    Constant Contact
    8.4
    69 Ratings
    3% above category average
    Tableau Server
    -
    Ratings
    URL Validation8.231 Ratings00 Ratings
    Link Tracking7.934 Ratings00 Ratings
    Image Validation8.932 Ratings00 Ratings
    Inbox Display8.635 Ratings00 Ratings
    Email Accessibility Tools7.928 Ratings00 Ratings
    Spelling and Grammar Check9.856 Ratings00 Ratings
    Spam Testing6.026 Ratings00 Ratings
    Email Previews9.968 Ratings00 Ratings
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Constant Contact and Tableau Server
    Feature
    Constant Contact
    -
    Ratings
    Tableau Server
    8.4
    95 Ratings
    3% above category average
    Pixel Perfect reports00 Ratings9.129 Ratings
    Customizable dashboards00 Ratings7.094 Ratings
    Report Formatting Templates00 Ratings9.081 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Constant Contact and Tableau Server
    Feature
    Constant Contact
    -
    Ratings
    Tableau Server
    7.8
    95 Ratings
    3% below category average
    Drill-down analysis00 Ratings8.095 Ratings
    Formatting capabilities00 Ratings8.093 Ratings
    Integration with R or other statistical packages00 Ratings8.059 Ratings
    Report sharing and collaboration00 Ratings7.089 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Constant Contact and Tableau Server
    Feature
    Constant Contact
    -
    Ratings
    Tableau Server
    7.2
    91 Ratings
    13% below category average
    Publish to Web00 Ratings8.085 Ratings
    Publish to PDF00 Ratings7.084 Ratings
    Report Versioning00 Ratings8.070 Ratings
    Report Delivery Scheduling00 Ratings8.077 Ratings
    Delivery to Remote Servers00 Ratings5.19 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Constant Contact and Tableau Server
    Feature
    Constant Contact
    -
    Ratings
    Tableau Server
    8.3
    90 Ratings
    4% above category average
    Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings9.086 Ratings
    Location Analytics / Geographic Visualization00 Ratings8.085 Ratings
    Predictive Analytics00 Ratings8.064 Ratings
    Pattern Recognition and Data Mining00 Ratings8.01 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Constant Contact and Tableau Server
    Feature
    Constant Contact
    -
    Ratings
    Tableau Server
    10.0
    95 Ratings
    16% above category average
    Multi-User Support (named login)00 Ratings10.093 Ratings
    Role-Based Security Model00 Ratings10.090 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)00 Ratings10.092 Ratings
    Report-Level Access Control00 Ratings10.01 Ratings
    Single Sign-On (SSO)00 Ratings10.062 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Constant Contact and Tableau Server
    Feature
    Constant Contact
    -
    Ratings
    Tableau Server
    8.1
    79 Ratings
    5% above category average
    Responsive Design for Web Access00 Ratings10.077 Ratings
    Mobile Application00 Ratings7.061 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile00 Ratings7.068 Ratings
    Application Program Interfaces (APIs) / Embedding
    Comparison of Application Program Interfaces (APIs) / Embedding features of Constant Contact and Tableau Server
    Feature
    Constant Contact
    -
    Ratings
    Tableau Server
    6.4
    46 Ratings
    19% below category average
    REST API00 Ratings8.040 Ratings
    Javascript API00 Ratings8.037 Ratings
    iFrames00 Ratings6.040 Ratings
    Java API00 Ratings5.57 Ratings
    Themeable User Interface (UI)00 Ratings6.19 Ratings
    Customizable Platform (Open Source)00 Ratings4.67 Ratings
    Best Alternatives
    Constant ContactTableau Server
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Cyfe
    Score4 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Sisense
    Score6.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Constant ContactTableau Server
    Likelihood to Recommend
    9.8
    (135 ratings)
    8.0
    (111 ratings)
    Likelihood to Renew
    9.9
    (23 ratings)
    10.0
    (20 ratings)
    Usability
    10.0
    (12 ratings)
    8.0
    (17 ratings)
    Availability
    9.0
    (2 ratings)
    9.0
    (9 ratings)
    Performance
    10.0
    (2 ratings)
    8.1
    (8 ratings)
    Support Rating
    10.0
    (9 ratings)
    3.0
    (18 ratings)
    In-Person Training
    -
    (0 ratings)
    8.0
    (4 ratings)
    Online Training
    10.0
    (1 ratings)
    9.0
    (9 ratings)
    Implementation Rating
    10.0
    (5 ratings)
    9.1
    (13 ratings)
    Configurability
    10.0
    (1 ratings)
    8.0
    (1 ratings)
    Data Sharing and Collaboration
    -
    (0 ratings)
    5.1
    (79 ratings)
    Data Sources
    -
    (0 ratings)
    6.6
    (82 ratings)
    Product Scalability
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Constant ContactTableau Server
    Likelihood to Recommend
    Constant Contact
    Constant Contact is an excellent tool for sending out flyers and newsletters. However, I feel the content's appearance is typically all the same. When I receive an email from Constant Contact, I can immediately identify it - the templates usually all look the same. When sending out communications with images, it is easy to use Constant Contact and link webpages. However, the email layout is always vertical and can get very lengthy. I prefer a more flip-book approach with options to flip the page.
    Incentivized
    Read full review
    Tableau
    Whole funnel and specific channel performance from upper to lower funnel metrics. The ability to view full channel performance for some time, such as weekly, monthly, or quarterly, has truly been monumental in how my team optimizes specific channels and campaigns. Daily performance tracking is a bit overwhelming, with load times and having to refresh specific live views over time. It can be challenging to do so at times, as extensive dashboards take much longer to load.
    Incentivized
    Read full review
    Pros
    Constant Contact
    • Market segmentation is great: my main segmentation is by region because that's how our sales team is divided.
    • Lists: making customized email lists is easy and intuitive; the custom fields allow some flexibility in case our fields don't exactly line up with Constant Contact's.
    • Campaigns: creating campaigns is quick and simple. I especially appreciate the 'resend to non-openers' option. I am constantly using this feature.
    • Subject line generator: I like using the recommended subject lines. I'm able to plug in their recommended ideas, or sometimes, this feature helps me generate my own ideas.
    Read full review
    Tableau
    • It's good at doing what it is designed for: accessing visualizations without having to download and open a workbook in Tableau Desktop. The latter would be a very inefficient method for sharing our metrics, so I am glad that we have Tableau Server to serve this function.
    • Publishing to Tableau Server is quick and easy. Just a few clicks from Tableau Desktop and a few seconds of publishing through an average speed network, and the new visualizations are live!
    • Seeing details on who has viewed the visualization and when. This is something particularly useful to me for trying to drive adoption of some new pages, so I really appreciate the granularity provided in Tableau Server
    Incentivized
    Read full review
    Cons
    Constant Contact
    • It would be nice if we had more customizable options for emails - like moving around pictures and text boxes, rather than a set spot for everything to go.
    • I would like it if multiple people could work on a document at one time. So if I'm in charge of graphics, I can get those updated while someone else is entering content, etc.
    Incentivized
    Read full review
    Tableau
    • Tableau Server has had some issue handling some of our larger data sets. Our extract refreshes fail intermittently with no obvious error that we can fix
    • Tableau Server has been hard to work with before they launched their new Rest API, which is also a little tricky to work with
    Incentivized
    Read full review
    Likelihood to Renew
    Constant Contact
    There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.
    Read full review
    Tableau
    It simply is used all the time by more and more people. Migrating to something else would involve lots of work and lots of training. The renewal fee being fair, it simply isn't worth migrating to a different tool for now.
    Incentivized
    Read full review
    Usability
    Constant Contact
    There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome
    Read full review
    Tableau
    Tableau Server takes training and experience in order to unlock the application's full potential. This is best handled by a qualified data scientist or data analytics manager. Tableau user interface layout, nomenclature, and command structure take time and training to become proficient with. Integration and connectivity require proper IT developer support.
    Incentivized
    Read full review
    Reliability and Availability
    Constant Contact
    No major problems in sending out the email campaigns and accessing the analytics
    Incentivized
    Read full review
    Tableau
    Our instance of Tableau Server was hosted on premises (I believe all instances are) so if there were any outages it was normally due to scheduled maintenance on our end. If the Tableau server ever went down, a quick restart solved most issues
    Read full review
    Performance
    Constant Contact
    The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours
    Read full review
    Tableau
    While there are definitely cases where a user can do things that will make a particular worksheet or dashboard run slowly, overall the performance is extremely fast. The user experience of exploratory analysis particularly shines, there's nothing out there with the polish of Tableau.
    Read full review
    Support Rating
    Constant Contact
    I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.
    Read full review
    Tableau
    We have consistently had highly satisfactory results every time we've reached out for help. Our contractor, used for Tableau server maintenance and dashboard development is very technically skilled. When he hits a roadblock on how to do something with Tableau, the support staff have provided timely and useful guidance. He frequently compares it to Cognos and says that while Cognos has capabilities Tableau doesn't, the bottom line value for us is a no-brainer
    Incentivized
    Read full review
    In-Person Training
    Constant Contact
    No answers on this topic
    Tableau
    In our case, they hired a private third party consultant to train our dept. It was extremely boring and felt like it dragged on. Everything I learned was self taught so I was not really paying attention. But I do think that you can easily spend a week on the tool and go over every nook and cranny. We only had the consultant in for a day or two.
    Read full review
    Online Training
    Constant Contact
    No answers on this topic
    Tableau
    The Tableau website is full of videos that you can follow at your own pace. As a very small company with a Tableau install, access to these free resources was incredibly useful to allowing me to implement Tableau to its potential in a reasonable and proportionate manner.
    Read full review
    Implementation Rating
    Constant Contact
    Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding
    Read full review
    Tableau
    Implementation was over the phone with the vendor, and did not go particularly well. Again, think this was our fault as our integration and IT oversight was poor, and we made errors. Would they have happened had a vendor been onsite? Not sure, probably not, but we probably wouldn't have paid for that either
    Read full review
    Alternatives Considered
    Constant Contact
    Constant Contact is much more intuitive for people who are not tech-savvy. Also, while sendgrid offered more options in it's drag and drop interface, it displayed differently across different email clients, which made it very cumbersome to use. It also took much longer to upload contact lists and it was harder to manage existing contacts. Performance in sendgrid was much slower as well, and the Preview feature was quite buggy. Our team initially chose sendgrid because of the integration options that it's API offered, but we ultimately switched to Constant Contact because it was much easier to build campaigns and better suited our requirements.
    Read full review
    Tableau
    Today, if my shop is largely Microsoft-centric, I would be hard pressed to choose a product other than Power BI. Tableau was the visualization leader for years, but Microsoft has caught up with them in many areas, and surpassed them in some. Its ability to source, transform, and model data is superior to Tableau. Tableau still has the lead in some visualizations, but Power BI's rise is evidenced by its ever-increasing position in the leadership section of the Gartner Magic Quadrant.
    Incentivized
    Read full review
    Scalability
    Constant Contact
    Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list
    Incentivized
    Read full review
    Tableau
    No answers on this topic
    Return on Investment
    Constant Contact
    • I have had nothing but positive impacts from using Constant Contact.
    • The church is large, and there are many subgroups and axillary groups within the church. Setting up specific groups based on responsibility, interest, member goals, and service needs allows me to send information quickly, saving valuable time for other tasks.
    • Constant Contact allows leadership to stay personally engaged with the members I work with, without over-taxing my time. It feels so seamless.
    Incentivized
    Read full review
    Tableau
    • Tableau does take dedicated FTE to create and analyze the data. It's too complex (and powerful) a product not to have someone dedicated to developing with it.
    • There are some significant setup for the server product.
    • Once sever setup is complete, it's largely "fire and forget" until an update is necessary. The server update process is cumbersome.
    Incentivized
    Read full review
    ScreenShots

    Constant Contact Screenshots

    Screenshot of the AI Content Generator that can be used to create content for emails, social posts, or SMS.Screenshot of an example automation workflow. These help to ensure a business's marketing is always on.Screenshot of some of the available pre-built email templates, that can be edited with the included drag-and-drop email editor.Screenshot of the Social Posting tool, used to plan and post social media messaging across platforms.Screenshot of the SMS Marketing feature.Screenshot of some of Constant Contact's available integrations.

    Tableau Server Screenshots

    Screenshot of Tableau Server interface and administration view 1.Screenshot of Tableau Server interface and administration view 2.Screenshot of Tableau Server permissions view.Screenshot of Tableau Services Manager (TSM) view 1.Screenshot of Tableau Services Manager (TSM) view 2.