5 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 10 out of 100
Based on 5 reviews and ratings
Hootsuite
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Top Rated
852 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8 out of 100
Based on 852 reviews and ratings
Feature Set Ratings
Listening/monitoring
Coosto
Feature Set Not Supported
N/A

7.7
Hootsuite
77%
Hootsuite ranks higher in 4/4 features
Hootsuite ranks higher in 4/4 features
Boolean keyword searches
N/A
0 Ratings

7.7
77%
123 Ratings
Filtering out noise/spam
N/A
0 Ratings

7.5
75%
133 Ratings
Sentiment analysis
N/A
0 Ratings

7.6
76%
127 Ratings
Broad channel coverage
N/A
0 Ratings

8.2
82%
175 Ratings
Publishing
Coosto
Feature Set Not Supported
N/A

8.3
Hootsuite
83%
Hootsuite ranks higher in 4/4 features
Hootsuite ranks higher in 4/4 features
Content planning and scheduling
N/A
0 Ratings

9.1
91%
234 Ratings
Audience targeting
N/A
0 Ratings

7.9
79%
161 Ratings
Content optimization
N/A
0 Ratings

7.9
79%
191 Ratings
Workflow management
N/A
0 Ratings

8.3
83%
198 Ratings
Engagement
Coosto
Feature Set Not Supported
N/A

8.0
Hootsuite
80%
Hootsuite ranks higher in 3/3 features
Hootsuite ranks higher in 3/3 features
Automated routing and prioritization
N/A
0 Ratings

7.8
78%
146 Ratings
Customer interaction histories
N/A
0 Ratings

7.9
79%
150 Ratings
Bulk actions
N/A
0 Ratings

8.1
81%
172 Ratings
Marketing
Coosto
Feature Set Not Supported
N/A

7.7
Hootsuite
77%
Hootsuite ranks higher in 4/4 features
Hootsuite ranks higher in 4/4 features
Lead generation
N/A
0 Ratings

7.1
71%
114 Ratings
Content marketing
N/A
0 Ratings

8.4
84%
170 Ratings
Paid media management
N/A
0 Ratings

7.6
76%
109 Ratings
Campaigns and promotions
N/A
0 Ratings

7.7
77%
149 Ratings
Channel coverage/integration
Coosto
Feature Set Not Supported
N/A

8.6
Hootsuite
86%
Hootsuite ranks higher in 7/7 features
Hootsuite ranks higher in 7/7 features
N/A
0 Ratings

9.2
92%
216 Ratings
N/A
0 Ratings

9.0
90%
222 Ratings
N/A
0 Ratings

8.8
88%
199 Ratings
Google+
N/A
0 Ratings

8.9
89%
60 Ratings
N/A
0 Ratings

8.3
83%
195 Ratings
N/A
0 Ratings

7.9
79%
106 Ratings
YouTube
N/A
0 Ratings

8.2
82%
100 Ratings
Reporting/analytics
Coosto
Feature Set Not Supported
N/A

8.0
Hootsuite
80%
Hootsuite ranks higher in 3/3 features
Hootsuite ranks higher in 3/3 features
Campaign success analytics
N/A
0 Ratings

8.0
80%
173 Ratings
Real-time tracking
N/A
0 Ratings

8.0
80%
183 Ratings
Competitor analysis
N/A
0 Ratings

7.9
79%
121 Ratings
Account management
Coosto
Feature Set Not Supported
N/A

8.4
Hootsuite
84%
Hootsuite ranks higher in 2/2 features
Hootsuite ranks higher in 2/2 features
Role-based user permissions & privileges
N/A
0 Ratings

8.6
86%
174 Ratings
Mobile access
N/A
0 Ratings

8.1
81%
192 Ratings
Attribute Ratings
- Coosto is rated higher in 1 area: Likelihood to Recommend
Likelihood to Recommend
10.0
Coosto
100%
3 Ratings

8.4
Hootsuite
84%
291 Ratings
Likelihood to Renew
Coosto
N/A
0 Ratings

8.8
Hootsuite
88%
80 Ratings
Usability
Coosto
N/A
0 Ratings

9.0
Hootsuite
90%
27 Ratings
Availability
Coosto
N/A
0 Ratings

10.0
Hootsuite
100%
36 Ratings
Performance
Coosto
N/A
0 Ratings

10.0
Hootsuite
100%
32 Ratings
Support Rating
Coosto
N/A
0 Ratings

8.2
Hootsuite
82%
178 Ratings
In-Person Training
Coosto
N/A
0 Ratings

6.0
Hootsuite
60%
1 Rating
Online Training
Coosto
N/A
0 Ratings

10.0
Hootsuite
100%
8 Ratings
Implementation Rating
Coosto
N/A
0 Ratings

10.0
Hootsuite
100%
65 Ratings
Likelihood to Recommend
Coosto
Coosto is an excellent all platform social media management tool, in which you can do (almost) everything.
Senior Social Media Manager
WebmasteryOnline Media, 11-50 employees
Hootsuite
I think Hootsuite is a great starting platform for anyone who is looking for a tool to help schedule content on multiple social channels. I think it's a great tool to help with distribution and keeping on top of comments on those social channels. It's also a really great platform for anyone on a budget because their free version is really robust for what it provides. However, Hootsuite does not have the best reporting platform (when I used it anyway), and if you're managing multiple brands, it's tricky to add several accounts that you manage in one account.
Social Media Specialist II
Spectrum Brands - HHI DivisionConsumer Goods, 5001-10,000 employees
Pros
Coosto
- Quick, easy to use SQL based search functionality.
- Simple interface with useful predesigned measures.

Verified User
Professional in Corporate
Government Administration Company, 10,001+ employeesHootsuite
- The product has a really interactive media library which is very helpful even when we are out of images.
- Customer support of this tool is also very understandable and interactive due to which the experience goes very smoothly.
- It would not be wrong to say that the usability of this product is one of the greatest strengths of Hootsuite.
- With this tool modification of scheduled posts is just so simple and easy to do which yields great results as well.
Chief Software Architect
Crossover for WorkInformation Technology & Services, 1001-5000 employees
Cons
Coosto
- The dashboard is only useable in full screen, not in compartments
- Rather expensive
Marketeer
Wensink AutomotiveAutomotive, 501-1000 employees
Hootsuite
- Influencer recruitment - we would like to be able to research potential influencers to join our program.
- Poor reporting and analytics within each platform within the Pro version.
- Somewhat expensive for the functionality provided.
- Only 1 user account provided in the Pro version.
Head of Digital
ShoebaccaRetail, 51-200 employees
Pricing Details
Coosto
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Starting Price
—Coosto Editions & Modules
—
Additional Pricing Details
Custom Pricing. We look at main application, number of users, etc. API integration, inclusion of offline media, inclusion of geographical data and optional consulting require a small additional fee.Hootsuite
General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Starting Price
$0
Hootsuite Editions & Modules
Edition
Professional | $49.001 |
---|---|
Team | $129.002 |
Business | $599.003 |
Enterprise | Contact for Pricing |
- per month (1 user / 10 social profiles)
- per month (3 users / 20 social profiles)
- per month (5, up to 10 users / 35 social profiles)
- none
Additional Pricing Details
For feature comparison across our different plans, please visit: https://www.hootsuite.com/plansLikelihood to Renew
Coosto
No score
No answers yet
No answers on this topic
Hootsuite
Hootsuite 8.8
Based on 80 answers
At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
President/Owner
Social Savvy Geek, LLCMarketing and Advertising, 1-10 employees
Usability
Coosto
No score
No answers yet
No answers on this topic
Hootsuite
Hootsuite 9.0
Based on 27 answers
The layout of horizontal columns for each stream or search is a very cumbersome way to display information. There isn't an easy way to sort, filter, or otherwise re-organize the streams to limit the current view to relevancy. This is one of the primary reasons why we plan to move to another platform.
Founder
UpticaMarketing and Advertising, 1-10 employees
Reliability and Availability
Coosto
No score
No answers yet
No answers on this topic
Hootsuite
Hootsuite 10.0
Based on 36 answers
Any outages are communicated in advance and have not been a problem. We let our clients know based on communications from HootSuite.Since we operate 24/7 with multiple shifts, planned outages can interfere with our operations, but we can always work around it.

Verified User
Manager in Marketing
Marketing and Advertising Company, 51-200 employeesPerformance
Coosto
No score
No answers yet
No answers on this topic
Hootsuite
Hootsuite 10.0
Based on 32 answers
Hootsuite makes passing on articles from the web very easy- when it works! I have had a number of gliches with Chrome where it does not open properly and the solution (after some toing and froing with support) was to uninstall and reinstall. The support staff are always very helpful (which is great!) but the gliches..... well, they suck when you are already busy!
CEO
Emma McLean KindergartenManagement Consulting, 1-10 employees
Support Rating
Coosto
No score
No answers yet
No answers on this topic
Hootsuite
Hootsuite 8.2
Based on 178 answers
Overall support is very good. Whether it is about giving demonstration, giving a hands on for features, & functionality, Hootsuite customer care team is always up for it. I remember an instance where I was pretty new to use the hootsuite and so asked the hootsuite team for help. With in 1 hour, they assigned a person who gave me complete demonstration of application and helped me in overall functionality and usage of it

Verified User
Account Manager in Marketing
Marketing & Advertising Company, 11-50 employeesIn-Person Training
Coosto
No score
No answers yet
No answers on this topic
Hootsuite
Hootsuite 6.0
Based on 1 answer
Very easy to teach and learn
Search Specialist
MindshareMarketing and Advertising, 11-50 employees
Online Training
Coosto
No score
No answers yet
No answers on this topic
Hootsuite
Hootsuite 10.0
Based on 8 answers
Would rate it a 10. We received two hours of online training and it was of very high-quality. HootSuite also offers HootSuite University which is an extremely comprehensive training portal with self-paced quizzes, training webinars and videos, best-practice papers, product certification, and access to a network of external experts. This is a fantastic resource.

Verified User
Employee in Information Technology
Media Production Company, 11-50 employeesImplementation Rating
Coosto
No score
No answers yet
No answers on this topic
Hootsuite
Hootsuite 10.0
Based on 65 answers
One person of the organization must take the time to understand the product throughly. Next that person should work with the Hootsuite team to maximize the architecture of your platform and mitigate any problems that may crop up. Also, if a team members voices a concern or is having a problem roll your sleeves up and help them if not it can kill support for the product and end any chances of a renewal. Lastly, set aside enough time to allow for training and refresher training. Solve all problems ambiguity can not be permitted
Director of Social Media
United States Marine CorpsMilitary, 1001-5000 employees
Alternatives Considered
Coosto
Coosto is more powerful than the version of Hootsuite we used.
Senior Social Media Manager
WebmasteryOnline Media, 11-50 employees
Hootsuite
Hootsuite is a budget-friendly option for us because it has a free version. I know that the other social media management software is more powerful, but they are also a lot more expensive. We've used the free version and been happy with the benefits it can provide. It's also pretty intuitive and user-friendly, so not a steep learning curve, just jump in and start working.

Verified User
Professional in Professional Services
Higher Education Company, 1001-5000 employeesScalability
Coosto
No answers on this topic
Hootsuite
We haven't needed to scale it all.

Verified User
Strategist in Marketing
Hospital & Health Care Company, 1001-5000 employeesReturn on Investment
Coosto
- Positive impact on communications strategies.
- Negative impact as product is often used for collecting metrics. Most of Coosto's metrics shouldn't be used for strategic or design decisions.

Verified User
Professional in Corporate
Government Administration Company, 10,001+ employeesHootsuite
- This product has a direct correlation with our ability to post blogs so without this tool, we would have not been able to post much.
- It has made so many tasks so quick and prompt that it has altogether saved a significant amount of our time.
- Their customer support is pretty consistent and that is what I really like about them.
Financial Accounting Consultant
EYAccounting, 10,001+ employees