Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Crazy Egg
Score 7.6 out of 10
N/A
Crazy Egg is a heat map web analytics product.
$24
per month
Looker
Score 8.1 out of 10
N/A
Looker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in other systems.N/A
Pricing
Crazy EggLooker
Editions & Modules
Crazy Egg
$24.00
per month
No answers on this topic
Offerings
Pricing Offerings
Crazy EggLooker
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsMust contact sales team for pricing.
More Pricing Information
Features
Crazy EggLooker
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Crazy Egg
-
Ratings
Looker
8.1
95 Ratings
1% below category average
Pixel Perfect reports00 Ratings7.680 Ratings
Customizable dashboards00 Ratings8.794 Ratings
Report Formatting Templates00 Ratings7.979 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Crazy Egg
-
Ratings
Looker
8.0
96 Ratings
1% below category average
Drill-down analysis00 Ratings8.293 Ratings
Formatting capabilities00 Ratings7.494 Ratings
Integration with R or other statistical packages00 Ratings8.038 Ratings
Report sharing and collaboration00 Ratings8.596 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Crazy Egg
-
Ratings
Looker
8.4
92 Ratings
1% above category average
Publish to Web00 Ratings8.376 Ratings
Publish to PDF00 Ratings8.682 Ratings
Report Versioning00 Ratings8.162 Ratings
Report Delivery Scheduling00 Ratings8.782 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Crazy Egg
-
Ratings
Looker
6.7
93 Ratings
19% below category average
Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings8.091 Ratings
Location Analytics / Geographic Visualization00 Ratings7.679 Ratings
Predictive Analytics00 Ratings4.66 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
Crazy Egg
-
Ratings
Looker
8.5
92 Ratings
1% below category average
Multi-User Support (named login)00 Ratings8.887 Ratings
Role-Based Security Model00 Ratings8.280 Ratings
Multiple Access Permission Levels (Create, Read, Delete)00 Ratings8.587 Ratings
Report-Level Access Control00 Ratings8.427 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Crazy Egg
-
Ratings
Looker
5.8
67 Ratings
31% below category average
Responsive Design for Web Access00 Ratings6.764 Ratings
Mobile Application00 Ratings5.01 Ratings
Dashboard / Report / Visualization Interactivity on Mobile00 Ratings6.559 Ratings
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Crazy EggLooker
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Siteimprove
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Reveal
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User Ratings
Crazy EggLooker
Likelihood to Recommend
7.3
(34 ratings)
8.3
(96 ratings)
Likelihood to Renew
8.5
(14 ratings)
9.0
(4 ratings)
Usability
6.0
(8 ratings)
8.8
(12 ratings)
Availability
7.1
(4 ratings)
-
(0 ratings)
Performance
2.0
(2 ratings)
-
(0 ratings)
Support Rating
5.0
(7 ratings)
8.8
(14 ratings)
Online Training
10.0
(1 ratings)
-
(0 ratings)
Implementation Rating
9.2
(3 ratings)
-
(0 ratings)
Product Scalability
9.8
(2 ratings)
-
(0 ratings)
User Testimonials
Crazy EggLooker
Likelihood to Recommend
Crazy Egg
+ I strongly believe that this tool helps when a firm has good user count (depends on business model) as most of these tools are data friends. More data - more valuable insights + Best fit if someone who is looking for deeper insights of individual page - Not suggested for very fewer visits of a website. Suggested to improve better visit count
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Google
Quick dashboards from Google Sheets - Easier to do the graphs than in Google Sheets - Operational dashboards to be used in the day-to-day work - It is good both for retrospective data and to do a pulse check of the current status - Better for not giant amounts of data and not multiple data sources. - If you need a lot of graphs to be displayed on the same page, it can be a bit glitchy during configuration (then the use works fine).
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Pros
Crazy Egg
  • Provides heatmaps that shows you the elements on your site that are and aren't performing well.
  • Provides scrollmaps so you can see how far down a page users are scrolling and which content never gets seen.
  • Screenshots show you how your website looks across a variety of different devices.
  • Provides a type of clickmap called confetti that enables you visualise clicks by segments - device, new/returning visitors, campaigns and other metrics.
Read full review
Google
  • Filtering - you can filter across different dimensions and metrics to get a more specific "cut" of data
  • Refreshing - data automatically ingests into Looker which allows reports to be updated and backfilled in real time
  • Conditional Reporting - you can leverage Looker's reporting features to flag when a given metric or KPI falls below or above a specified threshold. For example, if you had a daily sales benchmark in a SAAS organization, you could use Looker to flag whenever daily sales falls above or below the benchmark
Read full review
Cons
Crazy Egg
  • The largest thing we've struggled with is the Optimizely integration. I've contacted customer service a few times to get it properly setup. Customer Service is always friendly and helpful; they provide clear steps to get it setup. Unfortunately despite clear instructions, they are tedious, and if not completed in the correct order, the integration with Optimizely does not work. My success rate with the integration is less than 55%.
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Google
  • Looker is less graphical or pictorial which makes it less attractive
  • Consumes a lot of memory when there are multiple rows and columns, impacts performance too
  • At times when we download huge chunks of raw data from Looker dashbords, the time taken to prepare the file is enormous - The user fails to understand if Looker has frozen or if the data is getting prepared in the background for downloading. In turn, user ends up triggering multiple downloads
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Likelihood to Renew
Crazy Egg
It's a great tool considering how inexpensive it is. If used correctly and you have a plan for tracking your websites, this tool can make a world of a difference. If you are not going to sit down and take the time to make a plan for how to use this tool, I would say it is not worth your time. Yes, you can look at items on your website that need to be changed, but without a consistent plan, other important items that need changing can be lost in the mix. Make sure you have enough time and energy to invest in this and it will be well worth it
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Google
We've been very happy with Looker so far, and all teams in the organization are starting to see its value, and use it on a frequent basis. It has quickly become our accessible "source of truth" for all data/metrics.
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Usability
Crazy Egg
It's not clear what features there are. The navigation icon is not labeled. It's hard to know where to start when you're first logging in as a first-time user. It's hard to know how to set up anything and there aren't many helpful tutorials in-product. I don't want to be kicked out of a help center or read the documentation.
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Google
Looker is relatively easy to use, even as it is set up. The customers for the front-end only have issues with the initial setup for looker ml creations. Other "looks" are relatively easy to set up, depending on the ETL and the data which is coming into Looker on a regular basis.
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Reliability and Availability
Crazy Egg
It's slow to post data, and slow to get a snapshot to finally be active (i.e. not pending). Not intolerable, but would be nice to see data within a couple hours. Often have to wait to the next day.
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Google
No answers on this topic
Support Rating
Crazy Egg
I think support is an area where Crazy Egg is lacking. I would love to have a quarterly check-in with a Crazy Egg rep to understand what kinds of changes have been made to the platform and what is on the horizon. I also think a quick consulting sessions with a rep could be extremely beneficial, as I'm sure there are ways to use the tool that we haven't even thought about yet that would be extremely insightful for our team.
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Google
Never had to work with support for issues. Any questions we had, they would respond promptly and clearly. The one-time setup was easy, by reading documentation. If the feature is not supported, they will add a feature request. In this case, LDAP support was requested over OKTA. They are looking into it.
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Online Training
Crazy Egg
Crazy Egg is the best CRO and LPO tool for performance marketers who have a limited budget!
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Google
No answers on this topic
Implementation Rating
Crazy Egg
It is simple. JavaScript code needs to be added to any pages where you want to run tests. That's it.
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Google
No answers on this topic
Alternatives Considered
Crazy Egg
Hotjar is more expensive than Crazy Eggs, and we needed a tool to fit the budget for small comp. With more time, we could have tested it deeply also to have a better opinion, it seems to be great too
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Google
Looker is an off-the-shelf, free tool for Google business users. Other than the internal cost of time to build, we had no costs to set up what we needed to do. Knowledge sharing internally and using templates greatly reduced this cost, making the overall cost very low.
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Scalability
Crazy Egg
Its reliability (not scaleability, as the question asks for, sorry) is pretty good but through our testing we know that some clicks do not get recorded. It doesn't bother us a lot because we look at the aggregate of thousands of visits, but we do know it misses things. As for scaleability, it's about right. You really don't want zillions of clicks per snapshot - the screen just turns to 100% dots and you lose the ability to differentiate different screen areas. We find that 25,000 clicks for a page gives us a really good view.
Read full review
Google
No answers on this topic
Return on Investment
Crazy Egg
  • Very Positive impact on ROI as it pointed towards some specific flaws of the website. These flaws were removed on a regular basis.
  • It constantly helps finetune our website to the requirements of the users. This helps in boosting our business development efforts.
  • It helps us to remove or modify the least visited sections of the website. Thus removing the limitations that hamper our growth.
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Google
  • Allowing others to self-serve their own analytics and connect it to Looker simply and easily has helped unblock the central data team so they can instead focus on validated dashboards whilst stakeholders manage their day-to-day analysis themselves. Countless engineering hours have been freed up by not having to manage every user permission for each BI tool; we have a BYOBI approach; Bring Your Own BI
  • Creation and management of a semantic layer (LookML =Looker Modeling Language ) allows peoples sandboxes and production databases to become clutter free. Minor adjustments, conditional fields, and even some modelling can all be done in LookML which doesn't need oversight or governance from the central data team.
  • LookML, specifying drilldown fields and their sub-queries, as well as generally creating dynamic parameters with Liquid are all great features, but can have a steep learning curve. it may take some time to understand how to create this middle layer correctly, or even pose a risk of inheriting complex code from another source which can be unmaintainable if it becomes too big. Some level of governance is recommended if Looker is used by a large number of editors.
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ScreenShots

Looker Screenshots

Screenshot of a Looker dashboard with a geo chart.