Great for qualitative data collection!
Overall Satisfaction with Crazy Egg
Crazy Egg is currently used by my organization to understand visitor interactivity with newly released landing pages. We combined this data with our analytics data to start telling a more wholesome story with data. We often time triangulate Crazy Egg, Google Analytics, and survey data to understand areas of improvement and guidance for A/B testing.
Pros
- Easy implementation on site.
- Easy to understand visual reporting.
- Easy (and fast) set up.
- Great UX and UI within the tool.
Cons
- I wish there was more customer support to lean on for test ideas and how to use the tool to our advantage. I'm sure there is a ton of value we haven't unlocked yet.
- Sometimes the test set up for different devices is a little clunky.
- On our sites, we have a ton of pop-ups. Despite checking off the "omit pop-ups" on the test set up, we still capture the pop up on the page's image which can cover up a ton of retail space to analyze.
- Crazy Egg has helped to steer our ship in the right direction when it comes to prioritizing site changes and updates, which has translated in making updates that positively impact our user's experience and conversions directly.
Comments
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