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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Creatio

    Score9.4 out of 10
    N/ACreatio offers an agentic CRM and workflow platform. Its offerings include Creatio Studio, a no-code agentic platform to build applications and AI agents with natural language and visual designers, and a CRM suite with embedded AI agents across Creatio Marketing, Sales, and Service. The platform also includes industry workflows across 19 verticals and a range of marketplace add-ons. Creatio products can be purchased separately or as a unified CRM solution to…

    $10,000

    per year (minimum price for new users)

    Reply

    Score7.2 out of 10
    Small Businesses (1-50 employees)
    Reply.io helps sales teams book more meetings by automating outreach with smart AI. It finds leads, writes personalized messages, handles replies, and books meetings, so you can focus on closing deals. Reply.io's AI SDR learns the product, targets its potential users, and engages across email, LinkedIn, SMS, WhatsApp, and calls. Additionally it: Handles replies, books meetings, and works in multiple languages Has access to 1B+ leads with…

    $59

    per month per user (1000 active contacts/month)

    Pricing
    CreatioReply
    Editions & Modules
    Growth
    $25
    per month per user
    Enterprise
    $55
    per month per user
    Unlimited
    $85
    per month per user
    AI Chat
    $50
    per month
    Email Volume
    $59
    per month per user
    Multichannel
    $99
    per month per user
    Agency
    $166 (starts at)
    per month (billed annually) per account
    AI SDR Starter
    starting with $800
    per month 1000 active contacts
    AI SDR Growth
    Starts from $2500
    per month 5000 active contacts
    Offerings
    Pricing Offerings
    CreatioReply
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsCreatio Sales, Creatio Marketing, and Creatio Service are available as add-ons for $15 per month, per user. Creatio AI is included in every tier of the Creatio platform (Growth, Enterprise, and Unlimited). Creatio AI starts at $5,000 per yearDiscount available for annual pricing.
    More Pricing Information
    Features
    CreatioReply
    Low-Code Development
    Comparison of Low-Code Development features of Creatio and Reply
    Feature
    Creatio
    8.5
    37 Ratings
    3% below category average
    Reply
    -
    Ratings
    Platform Security8.035 Ratings00 Ratings
    Platform User Management9.037 Ratings00 Ratings
    Reusability9.035 Ratings00 Ratings
    Platform Scalability8.036 Ratings00 Ratings
    Best Alternatives
    CreatioReply
    Small Businesses
    No answers on this topic
    HubSpot Sales Hub
    Score8.8 out of 10
    Medium-sized Companies
    Quixy
    Score9.9 out of 10
    Mixmax
    Score9.8 out of 10
    Enterprises
    No answers on this topic
    Groove (legacy product)
    Score7.7 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CreatioReply
    Likelihood to Recommend
    8.0
    (59 ratings)
    6.3
    (13 ratings)
    Likelihood to Renew
    9.9
    (4 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (40 ratings)
    6.3
    (3 ratings)
    Availability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (38 ratings)
    8.0
    (2 ratings)
    Online Training
    8.2
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.6
    (2 ratings)
    -
    (0 ratings)
    Configurability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    9.1
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    8.2
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.1
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.1
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    CreatioReply
    Likelihood to Recommend
    Creatio
    Creatio is well suited in following scenarios: Complex Business process modelling and automation, Low code No code development which is best for efficient timelines, customized reporting and dashboarding, seamless integration with other technologies. Scenarios where Creatio is less appropriate: Solutions which require high cutomizations on the frontend side as this can be done by javascript modifications but it increases the load on the page and slows it down.
    Incentivized
    Read full review
    Reply
    Reply works best for structured outbound to a defined ICP, where reps personalize the opener, then let multi-step cadences run across email, calls, and LinkedIn with reply detection and CRM sync. It excels for time-sensitive triggers, event follow ups, closed-lost recycling, and A/B testing to standardize winning copy. It is less suited to bespoke enterprise pursuits that need deep research or legal signoff on every touch, or to untargeted high-volume blasts. In those cases, keep Reply for light structure and handle core outreach manually.
    Incentivized
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    Pros
    Creatio
    • Creatio's client success team is super. The team is collaborative, solution-oriented, and client-driven. We have weekly meetings with the team. They show up prepared with solutions/ideas to business requests and they are clearly engaged.
    • Creatio's infrastructure team has been critical to our ability to execute our cloud strategy. They have worked with us to set up our testing and production environments within Azure, assisted in testing, and are responsive and flexible to our unique requirements.
    • Creatio has been very flexible to requests for customization. We have taken their low-code out-of-the-box solution and "Ringlerized" it. The benefit for us is an application that meets our niche business needs.
    Read full review
    Reply
    • To automatically sync our data, and keep records up to date, it offers a variety of native CRM connections, seamless integration with other tools, a robust API, and the power of Zapier.
    • I'm impressed by it, because it includes all of the capabilities I needed, as well as multivariate testing and, most significantly, an excellent reporting system.
    • It offers an extensive set of features for efficient outbound and inbound marketing automation.
    • With reporting and lead qualifying, the automation component is pretty powerful.
    Incentivized
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    Cons
    Creatio
    • When we started using Creatio in 2022 the new user interface had just been released and did not include all the features we needed; however, we used a more classic user interface and were still satisfied with the results.
    • The ability to capture a digital signature directly within the application was missing in the base system; however, Creatio connected us with a partner that provided a solution for this specific situation.
    Read full review
    Reply
    • Syncing to other programs. You cannot interrelate Reply with other software in a simple way. Zapier is required and even then it’s not perfect.
    • Similar to syncing, there’s no way to export results of particular campaigns. This is awful. If I send out a campaign to a group, I’d like to export the results to enter into a CRM since I can’t sync the contacts. One of these features must be added ASAP.
    • Organization. While Reply itself is user-friendly, keeping campaigns and contacts and results organized is not. You cannot organize campaigns or file them away when they are done. Therefore you have to delete campaigns to stay organized and lose results, which you cannot even export.
    Incentivized
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    Likelihood to Renew
    Creatio
    We have always used a CRM and Creatio has proven to be much more effective in meeting our needs than our previous provider. Its customizability will allow us to adapt this product as our business may change in the future.
    Incentivized
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    Reply
    No answers on this topic
    Usability
    Creatio
    Because it is so easy to use and navigate through - even the most technophobic people in our company are using it on a regular basis. It is easy to change around and switch through different sections and keep neat and tidy.
    Read full review
    Reply
    Reply’s overall usability is strong. The interface is intuitive, and most features are easy to navigate without much training. Creating and managing sequences is straightforward, and the automation flow saves a lot of manual effort. Occasionally, the dashboard can feel a bit cluttered, and reporting could be more flexible. But overall, it’s a user-friendly tool that allows teams to get started quickly and operate efficiently day to day
    Incentivized
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    Reliability and Availability
    Creatio
    Other than the daily maintenance window where the server may be inaccessible for a few minutes, there have been no issues with accessing our Creatio site. The daily maintenance window is outside normal business hours so it does not affect our Users - just myself when I am looking to implement changes.
    Incentivized
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    Reply
    No answers on this topic
    Performance
    Creatio
    Some Users have reported slow responses from the server at times which seems to be localized. Users are based across four different time zones and the issue is intermittent.
    Incentivized
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    Reply
    No answers on this topic
    Support Rating
    Creatio
    The people at the Creatio offices world wide are very friendly, patience and always happy to help. I have a huge respect for them, especially the people that were based in the Ukraine. Still in these strange times they always keep the focus on the customer, where we would have totaly understanded it if it was any different. So huge compliments to the whole team, keep up the energy and the good work
    Read full review
    Reply
    I generally receive a reply in no time at all and found not only the support org. but the sales team to be extremely helpful. Additionally I found a great onboarding process with plenty of resources to consume.
    Read full review
    Online Training
    Creatio
    Most of the roadblocks to learning were not discovered until the users were actually in the system using it on a day to day basis. Our Customer Success Manager has offered to setup additional training sessions as needed to close the gaps in our learning. Some areas which required some additional training are setting up filters, dashboards, and generating reports.
    Incentivized
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    Reply
    No answers on this topic
    Implementation Rating
    Creatio
    The project manager for our implementation was great to work with and took the time to understand our business. We felt very comfortable going into the project with a reasonable scope of work to provide us with a functional version of Creatio to meet our needs. Unfortunately, we came across multiple challenges with this partner in their deliverables and timelines. Thankfully Creatio was able to provide support resources to ensure we were able to launch. We have since changed partners for our third-party support.
    Incentivized
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    Reply
    No answers on this topic
    Alternatives Considered
    Creatio
    The user-friendliness of Creatio was a big selling point along with the low-code initiatives, both of which were important to our business. With Salesforce, unlimited wasn't really unlimited. You couldn't deploy an on-site instance and the overall cost of the system far outweighed the ROI. These are all things Creatio offers, out-of-the-box.
    Read full review
    Reply
    Reply is a very good and widely known platform. I find it to be a lot more sophisticated and composed. I believe this tool works great for both large and small companies, which makes it stand out. There are so many other tools that work great, but they are restricted to the type and size of certain companies. With Mailchimp the email chain automation was not up to the mark and we faced a lot of problems due to it. However, Reply has solved all those issues.
    Incentivized
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    Scalability
    Creatio
    I can see the promise of how it can be customized to other aspects of our business.
    Incentivized
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    Reply
    No answers on this topic
    Return on Investment
    Creatio
    • We went from manually processing Work Orders into Invoices once a day - representing significant impact to turn around speeds - to submitting automatically in real time, eliminating a great deal of human transcription errors and freeing up a great deal of operations time
    • Custom Implementation automation in Creatio has eliminated 4-6 hours of configuration work per sale in comparison to our old manual methods
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    Reply
    • Reply.io has been a lot more effective than MailChimp in terms of the follow-ups for the email chains. We use them to contact the people who said they wanted to do business with us and MailChimp's emails usually went to Promotions on Gmail. With Reply.io, we overcame this problem and the open rate improved 30%.
    Incentivized
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    ScreenShots

    Creatio Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot

    Reply Screenshots

    Screenshot of an overview of Reply's multichannel outreach toolScreenshot of Reply's multichannel cold outreachScreenshot of an overview of Reply's AI PersonalizationScreenshot of the email deliverability kitScreenshot of Reply's B2B databaseScreenshot of the AI SDR Agent