What users are saying about
2 Ratings
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Top Rated
109 Ratings
2 Ratings
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Score 6 out of 100

Parse.ly

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Top Rated
109 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.8 out of 100

Likelihood to Recommend

Crowdbabble

You can evaluate and solve problems connected to clients' social accounts in real time. You are able to show not only the issue but why something is an issue in the first place. The benefit is that our clients are fully informed and aware of our transparency.
Chandler Elmore | TrustRadius Reviewer

Parse.ly

Ideal for news teams who want to keep track of the success of their online audience and understand what stories perform well, where their audience is coming from, how sticky their content is, and how they are performing compared to normal achievements. It may be more difficult for ad managers to understand how specific ads are performing--although this is not my area of expertise.
Anonymous | TrustRadius Reviewer

Pros

Crowdbabble

  • You are able to come up with engaging content that appeals to social followers. This helps increase the organic reach of our clients on their social channels.
  • Reports are really customizable, easy to share with clients.
  • Tremendous customer support. I had a skype call with the founder!
Chandler Elmore | TrustRadius Reviewer

Parse.ly

  • Real-time metrics are great and help us decide what content to follow up on.
  • Audience segmenting is key, helps us determine where we're strong and where we're not.
  • Historical metrics are also helpful in helping us see what readers come back to overtime, which drives decisions about what content to devote more resources to producing.
Andrew Capps | TrustRadius Reviewer

Cons

Crowdbabble

  • Pinterest support is lacking, could be more robust.
  • Reports could offer more customization, sometimes elementary.
Chandler Elmore | TrustRadius Reviewer

Parse.ly

  • Traffic source. I would like to be able to find the exact social media page a view comes from. Now I can only tell which platform.
  • I would like to be able to compare traffic more than one year ago. Now I'm limited to one year.
  • Some more customization of reports (or maybe more training).
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Crowdbabble

No score
No answers yet
No answers on this topic

Parse.ly

Parse.ly 7.9
Based on 17 answers
As an employee, this is difficult for me to comment as I am not directly funding or making these business decisions. However, it is a tool many get on with for surface level data that is useful to editorial teams.
Alice Marshall | TrustRadius Reviewer

Usability

Crowdbabble

No score
No answers yet
No answers on this topic

Parse.ly

Parse.ly 8.3
Based on 19 answers
Positives (among others): - The leaderboard function gives a clear, real-time daily picture of which stories are performing best and which channels have been used to read them. - The data given overall is informative and forms the basis of a clear plan for the newsroom. Negatives (among others): - Its appearance can make it seem daunting and less welcome than other software, like Chartbeat. - Data, particularly in the campaign tab, is often associated [with] channels with names made of jumbled letters and words resembling hyperlinks. The software could be improved by making it clearer what each of these names [is], allowing newsrooms a better opportunity to analyze.
Anonymous | TrustRadius Reviewer

Support Rating

Crowdbabble

No score
No answers yet
No answers on this topic

Parse.ly

Parse.ly 7.6
Based on 43 answers
I can say confidently that everyone I work with likes Parse.ly and is very glad it's a tool we have at our jobs. It's important to know how stories are performing, and Parse.ly makes it possible to know. I think my fellow employees would be really bummed if we stopped using it.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Crowdbabble

Buzzsumo shows you the most shared links and key influencers for any topic or website. Crowdbabble is more about overall account health and reporting.
Chandler Elmore | TrustRadius Reviewer

Parse.ly

We tried Google Analytics and Google Data Studio before, and it was so complicated to set up we needed to hire experts to do it. Even then the performance was slow and the tools unintuitive to use. Many people have a blog they want to measure, we're not reinventing the wheel here, and Parse.ly is designed to deliver an excellent experience doing just that.
Ben Harborne | TrustRadius Reviewer

Return on Investment

Crowdbabble

  • It can be seen as redundant to the in-house reporting done by most of the social platforms.
  • Its enterprise costs more than some clients might be willing to cover.
Chandler Elmore | TrustRadius Reviewer

Parse.ly

  • Being able to track data in real time allows us to see what kinds of content are doing best, allowing us to quickly adjust our digital strategy.
  • Being able to switch datasets more quickly allows us to better forecast how client-sponsored posts will perform on certain web domains.
  • Being able to provide quick data using the clean interface allows us to provide streamlined reports for clients.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Crowdbabble

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?

Parse.ly

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

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