D&B Hoovers vs. PitchBook

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
D&B Hoovers
Score 8.2 out of 10
N/A
D&B Hoovers delivers sales intelligence data for millions of companies globally.N/A
PitchBook
Score 8.7 out of 10
Small Businesses (1-50 employees)
PitchBook is a resource for data, research, and insights spanning the global capital markets. Founded in 2007 and acquired by Morningstar in 2016, PitchBook's data on the private and public markets helps business professionals discover and execute opportunities.N/A
Pricing
D&B HooversPitchBook
Editions & Modules
No answers on this topic
Enterprise
Custom Pricing
Offerings
Pricing Offerings
D&B HooversPitchBook
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
D&B HooversPitchBook
Considered Both Products
D&B Hoovers
Chose D&B Hoovers
PitchBook has richer financial details which I am typically more interested in. D&B Hoovers search functionality is usually a little more reliable and the total size of database appears much much larger. I'd say PitchBook goes an inch wide and a mile deep, whereas D&B Hoovers …
Chose D&B Hoovers
D&B Hoovers is A LOT better than PitchBook. It is much easier to navigate and the data is far more accurate. However, I think COSTAR does a better job with real estate related data. Specifically, lease expirations, tenants and owners. These are important factors I look for in …
Chose D&B Hoovers
D&B is more cost-effective and is by far superior in its search and list-building capabilities. The main benefit (and really the only reason we use it) is that RocketReach has the ability to scan a LinkedIn profile and extract an email.
PitchBook
Chose PitchBook
Compared to D&B Hoovers, PitchBook offers more relevant, detailed, and up-to-date data for our research needs.
Chose PitchBook
PitchBook is superior in terms of aggregating a bunch of different data you would need to get from disparate systems
Chose PitchBook
Pitchbook is superior to both CapIQ and Hoovers as they provide correct and relevant information. Revenues available in capital IQ are outdated most of the times and D&B has modelled revenues which are long way off the mark a lot of times. While D&B is better for SMBs, …
Features
D&B HooversPitchBook
Prospecting
Comparison of Prospecting features of Product A and Product B
D&B Hoovers
7.8
121 Ratings
0% above category average
PitchBook
-
Ratings
Advanced search7.5115 Ratings00 Ratings
Identification of new leads7.6107 Ratings00 Ratings
List quality7.3116 Ratings00 Ratings
List upload/download7.8109 Ratings00 Ratings
Ideal customer targeting7.8104 Ratings00 Ratings
Load time/data access9.1115 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
D&B Hoovers
8.6
119 Ratings
10% above category average
PitchBook
-
Ratings
Contact information8.0109 Ratings00 Ratings
Company information9.0119 Ratings00 Ratings
Industry information8.7116 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
D&B Hoovers
8.0
114 Ratings
7% above category average
PitchBook
-
Ratings
Lead qualification process7.577 Ratings00 Ratings
Smart lists and recommendations7.987 Ratings00 Ratings
Salesforce integration7.862 Ratings00 Ratings
Company/business profiles8.1109 Ratings00 Ratings
Alerts and reminders8.078 Ratings00 Ratings
Data hygiene8.194 Ratings00 Ratings
Automatic data refresh8.485 Ratings00 Ratings
Tags8.270 Ratings00 Ratings
Filters and segmentation8.392 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
D&B Hoovers
9.7
55 Ratings
26% above category average
PitchBook
-
Ratings
Sales email templates10.07 Ratings00 Ratings
Append emails to records9.455 Ratings00 Ratings
Financial Research
Comparison of Financial Research features of Product A and Product B
D&B Hoovers
-
Ratings
PitchBook
6.7
70 Ratings
10% below category average
Private Company Data00 Ratings8.069 Ratings
Industry-Specific Information00 Ratings6.867 Ratings
Independent Research Access00 Ratings6.760 Ratings
M&A Analysis00 Ratings6.664 Ratings
Supply Chain Data00 Ratings7.130 Ratings
ESG Data00 Ratings5.937 Ratings
Credit Ratings Reports00 Ratings5.635 Ratings
Macroeconomic News00 Ratings6.450 Ratings
Search Tools00 Ratings7.563 Ratings
Best Alternatives
D&B HooversPitchBook
Small Businesses
Lead411
Lead411
Score 8.2 out of 10

No answers on this topic

Medium-sized Companies
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
S&P Capital IQ
S&P Capital IQ
Score 7.6 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
S&P Capital IQ
S&P Capital IQ
Score 7.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
D&B HooversPitchBook
Likelihood to Recommend
8.9
(126 ratings)
8.8
(52 ratings)
Likelihood to Renew
9.9
(13 ratings)
10.0
(1 ratings)
Usability
7.8
(8 ratings)
8.2
(44 ratings)
Availability
9.1
(5 ratings)
10.0
(1 ratings)
Performance
8.6
(4 ratings)
10.0
(1 ratings)
Support Rating
7.1
(10 ratings)
10.0
(2 ratings)
Online Training
9.4
(2 ratings)
-
(0 ratings)
Implementation Rating
8.5
(8 ratings)
-
(0 ratings)
Configurability
7.8
(3 ratings)
7.0
(1 ratings)
Contract Terms and Pricing Model
8.6
(3 ratings)
5.0
(1 ratings)
Ease of integration
9.1
(2 ratings)
-
(0 ratings)
Product Scalability
8.5
(3 ratings)
10.0
(1 ratings)
Professional Services
9.1
(1 ratings)
5.0
(1 ratings)
Vendor post-sale
8.8
(3 ratings)
5.0
(1 ratings)
Vendor pre-sale
8.8
(3 ratings)
5.0
(1 ratings)
User Testimonials
D&B HooversPitchBook
Likelihood to Recommend
Dun & Bradstreet
Prospecting corporate accounts near a hotel location. Our sales manager wants to generate a list of companies within a 5 mile radius that may need regular lodging for employees or contractors. D&B Hoovers will allow her to filer by geography, industry, company size and employee count. Then she can view detailed company profiles and contact decision-makers.
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PitchBook
Appropriate: We will use Pitchbook, for example, when we need to screen for companies in a certain sector or when a keyword gets a priced funding round (Seed, Series A, B, C). Screening of deal as a way to benchmark prices of potential investments Screening of potential LPs based on past investments Challenging: Quickly pull analyst commentary on certian companies/events. consensus sales or prices Analyse non venture deals. for example in biotech, licensing deals are key ways to create value and always analysed in detailed. We will probabaly use dealbook or Cortellis for this
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Pros
Dun & Bradstreet
  • The D&B Hoovers platform enables our team to customize, giving us the ability to fine-tune our searches
  • D&B Hoovers integrates very well Salesforce, our CRM system, streamlining the workflows of sales teams and ensuring the verified transfer of data between platforms
  • D&B Hoovers provides highly accurate and reliable business data
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PitchBook
  • Historical deal dynamics detailing pricing and financing as well as which parties worked on the transaction
  • Initial screenign on public and private comparables
  • Breadth of private companie details including descriptions, financials, etc.
  • Ability to filter / sort and eventually export details on private companies
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Cons
Dun & Bradstreet
  • I think maybe if they vetted the contacts that they're providing for those companies, it would be beneficial because I do use other avenues to vet the contacts because a lot of times I found that it is outdated information in D&B Hoovers, so that would be beneficial to us.
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PitchBook
  • The price is insane. Most of their competitors are free, and those that aren't are less than 5% the price of PitchBook.
  • The excel plugin is incredibly complicated and the formula builder function is awful. You cannot search easily to find formulas for things you don't already know (unless you ask support)
  • The UI is old, and they are slow to innovate. They need to add in a new incredible feature in the next year or two or my firm might move on, as it's getting harder to justify the price when competitors get better every year (signalnfx!) and PitchBook doesn't.
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Likelihood to Renew
Dun & Bradstreet
I use D&B Hoovers very frequently and could not do my job as efficiently without it. I think there is room for improvement, but it is effective enough that I feel as though I will continue renewing by subscription. I highly recommend D&B Hoovers and find it very accurate and easy to use.
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PitchBook
No answers on this topic
Usability
Dun & Bradstreet
Whenever I had to use D&B hoovers, I never had a hard time with getting what I need. Additionally, when I show the tool to others, they tend to understand the platform quite quickly. The tool itself is very good and straightforward when I use it to help me put analyses together.
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PitchBook
I rely on PitchBook when researching potential investments, particularly in the tech and AI space. It’s an excellent tool for early-stage market analysis and becomes especially valuable when evaluating private or emerging startups. PitchBook provides all the essential company details—financials, funding history, valuations—which are critical for my work as an investment professional. The three points I took out is for the lack of market analysis framework and the lack of P&L data.
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Reliability and Availability
Dun & Bradstreet
The platform is generally reliable and accessible when needed, with minimal application errors or unplanned outages. There may be occasional maintenance or minor disruptions, but these are usually communicated in advance and handled efficiently. Overall, it offers a high level of availability, ensuring that you can count on it for your daily operations.
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PitchBook
No answers on this topic
Performance
Dun & Bradstreet
While the platform generally functions well, with pages loading in a reasonable time and reports completing within a satisfactory timeframe, there is room for improvement. Performance can sometimes lag with more complex queries or during peak usage times. Additionally, when integrated with other software or systems, there can be occasional slowdowns. Overall, while it performs adequately, optimizing speed and integration efficiency could enhance the user experience.
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PitchBook
No answers on this topic
Support Rating
Dun & Bradstreet
I think it could be better, easier and faster. Whenever I chat with someone it takes so long to get to an actual agent, and then when I finally get to one, they oftentimes don't have the answers for me or do not understand what I am asking, which is very frustrating.
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PitchBook
The overall support for PitchBook is about average. It is not excellent for two primary reasons. First, PitchBook can run slow from time to time, and I cannot copy and paste from the Chrome extension. I have found neither of those issues to be a function of the computer I am using. However, the PitchBook support team has proved helpful on several occasions.
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Online Training
Dun & Bradstreet
The training sessions were well-structured and covered the key functionalities of the platform, making it easy to get up to speed. The trainers were knowledgeable and responsive to questions, which added value to the learning experience. However, a bit more in-depth coverage of advanced features and use cases would have made the training even more beneficial.
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PitchBook
No answers on this topic
Implementation Rating
Dun & Bradstreet
for our use case, the implementation was minimal and we did not need a lot of help. The D&B Hoovers platform is pretty intuitive and our account manager was ready for any questions that came up when we use the D&B Hoovers platform
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PitchBook
did not participate
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Alternatives Considered
Dun & Bradstreet
Finance Analytics provides a more thorough company credit report and is more in-depth than Hoovers. However, I use Hoovers for instances where I do not need that information because it allows unlimited queries, whereas you pay for a limited number of reports from Finance Analytics. Hoovers provides a better link between corporate family trees and finance analytics.
Read full review
PitchBook
Really well - though I think Beauhurst has the edge on UK specific investments, and Bloomberg has the edge on immediate updates. I think PitchBook is better than fDi Markets though, I would definitely recommend purchasing a PitchBook license over fDi Markets - but in a policy area that isn’t considering international investment, I might go with Beauhurst.
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Contract Terms and Pricing Model
Dun & Bradstreet
The pricing model is generally clear and competitive, but there could be more flexibility in terms of unit pricing or billing frequency to better accommodate varying needs. While the contract terms are straightforward, exploring more options or customizable plans might enhance the overall value.
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PitchBook
No answers on this topic
Scalability
Dun & Bradstreet
D&B Hoovers is quite effective at adapting to the needs of different departments and locations, allowing for flexible deployment and integration across various parts of an organization. While it scales well and supports a broad range of users and functions, there might be some limitations depending on the size and complexity of the organization’s requirements. Overall, it provides a robust solution that can grow with your needs.4o mini
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PitchBook
we can give access to anyone interested
Read full review
Professional Services
Dun & Bradstreet
very professional
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PitchBook
No answers on this topic
Return on Investment
Dun & Bradstreet
  • D&B Hoovers allows me to make the most of my time when searching for companies within specific industries. Once I find a company and examine their profile, I can then generate a list of employees in the purchasing and engineering departments. The profiles for each listed employee contain cell phone, Email address and LinkedIn profile. This information helps me to bypass the companies front desk and get directly to the people I need to speak with.
  • By knowing the specific job title for the people that I am contacting and then being able to click on their LinkedIn link to learn a little about them before I make the call, I come across as a sales professional instead of an impersonal cold-caller.
  • In cases where I do need to go through a front desk receptionist whose primary mission is to screen out sales people, I find that three out of four times the receptionist will connect me to the specific employee because I know their name, department, and job title. The Intel provided by D&B Hoovers makes it possible for me to get to the people I need to speak with.
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PitchBook
  • It has allowed us to be more targeted in our sales campaigns.
  • Great headhunting and market mapping data.
  • We have been in a very difficult hiring market so it hasn't given me the ROI I would have hoped, but that isn't PitchBook's fault!
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ScreenShots

D&B Hoovers Screenshots

Screenshot of the D&B Hoovers dashboardScreenshot of a D&B Hoovers company profileScreenshot of D&B Hoovers contact resultsScreenshot of D&B Hoovers Visitor Intelligence

PitchBook Screenshots

Screenshot of where PitchBook provides the critical insights needed to navigate complex decisions, from small asset allocation adjustments to multi-billion-dollar investments. PitchBook lets users stay informed on private and public market trends as well as company and deal updates specific to any focus.Screenshot of where to customize and visualize PitchBook data. Through the iOS or Android PitchBook app, users have the breadth and depth of private market data at their fingertips.