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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    D&B Optimizer

    Score10 out of 10
    N/AD&B Optimizer is a sales intelligence software solution offered by Dun & Bradstreet, and presented by the vendor as a secure cloud-based platform that optimizes data, helps users profile best opportunities, and target the audiences they want to reach.N/A

    LeadIQ

    Score6.1 out of 10
    N/ALeadIQ is a prospecting platform that helps outbound sales teams build pipeline through contact data, a AI cold email writing assistant, contact and account tracking for job changes, and CRM enrichment, all integrated into sales tools used daily.

    $0

    per month per user

    Pricing
    D&B OptimizerLeadIQ
    Editions & Modules
    No answers on this topic
    Free
    $0
    per month per user
    Essential
    $39
    per month per user
    Pro
    $79
    per month per user
    Enterprise
    Ask Sales
    Offerings
    Pricing Offerings
    D&B OptimizerLeadIQ
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    D&B OptimizerLeadIQ
    Considered Both Products
    Dun Bradstreet
    No answer on this topic
    LeadIQ
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    85%
    Would buy again
    17 Answers
    Delivers good value for the price
    No answers on this topic
    88%
    Delivers good value for the price
    15 Answers
    Happy with the feature set
    No answers on this topic
    80%
    Happy with the feature set
    16 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    78%
    Lived up to sales and marketing promises
    14 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    15 Answers
    Features
    D&B OptimizerLeadIQ
    Prospecting
    Comparison of Prospecting features of D&B Optimizer and LeadIQ
    Feature
    D&B Optimizer
    5.7
    2 Ratings
    30% below category average
    LeadIQ
    7.4
    11 Ratings
    4% below category average
    Advanced search3.52 Ratings7.710 Ratings
    Identification of new leads5.12 Ratings5.69 Ratings
    List quality5.12 Ratings6.311 Ratings
    List upload/download8.02 Ratings8.010 Ratings
    Ideal customer targeting4.42 Ratings7.07 Ratings
    Load time/data access8.02 Ratings9.711 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of D&B Optimizer and LeadIQ
    Feature
    D&B Optimizer
    6.8
    2 Ratings
    13% below category average
    LeadIQ
    8.3
    11 Ratings
    7% above category average
    Contact information6.92 Ratings8.011 Ratings
    Company information6.22 Ratings9.711 Ratings
    Industry information7.12 Ratings7.310 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of D&B Optimizer and LeadIQ
    Feature
    D&B Optimizer
    6.9
    2 Ratings
    8% below category average
    LeadIQ
    7.7
    11 Ratings
    3% above category average
    Lead qualification process6.01 Ratings6.45 Ratings
    Smart lists and recommendations6.02 Ratings5.35 Ratings
    Salesforce integration9.02 Ratings9.78 Ratings
    Company/business profiles4.32 Ratings7.38 Ratings
    Data hygiene8.82 Ratings7.010 Ratings
    Automatic data refresh6.22 Ratings9.38 Ratings
    Filters and segmentation8.21 Ratings8.76 Ratings
    Alerts and reminders00 Ratings7.54 Ratings
    Tags00 Ratings8.06 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of D&B Optimizer and LeadIQ
    Feature
    D&B Optimizer
    7.3
    1 Ratings
    2% below category average
    LeadIQ
    6.3
    2 Ratings
    17% below category average
    Append emails to records7.31 Ratings6.52 Ratings
    Sales email templates00 Ratings6.12 Ratings
    Best Alternatives
    D&B OptimizerLeadIQ
    Small Businesses
    Owler
    Score9.7 out of 10
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    Clay
    Score9.3 out of 10
    Clay
    Score9.3 out of 10
    Enterprises
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    D&B OptimizerLeadIQ
    Likelihood to Recommend
    8.0
    (2 ratings)
    6.7
    (21 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    8.0
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    7.7
    (10 ratings)
    User Testimonials
    D&B OptimizerLeadIQ
    Likelihood to Recommend
    Dun Bradstreet
    NetProspex is particularly well suited to help your organization keep up an accurate database. It helps to use the NetProspex tools at least once a quarter to help maintain accuracy. It also helps to fill in any incomplete records that could slow down your business process, and it eliminates barriers during the sales funnel.
    Incentivized
    Read full review
    LeadIQ
    I think LeadIQ is a great tool. It helps me with prospecting, writing emails, finding information about prospects, etc. I use it daily when writing emails and trying to find people to reach out to. It works well with CRM integration, and most of the time, the extension and scribe functions are working. Sometimes, the numbers are not accurate.
    Incentivized
    Read full review
    Pros
    Dun Bradstreet
    • Update and correct data.
    • Integrate with your sales and marketing automation systems.
    • Help maintain updated records.
    Incentivized
    Read full review
    LeadIQ
    • Capturing contact and lead information: Name, Designation, Phone Numbers, Work Email Address, Company board line number - almost every single data point one needs in lead or demand generation. The checkmark for verified information is a cherry on the cake.
    • LeadIQ integrates with LinkedIn Sales Navigator, Salesforce, and even SalesLoft pretty well. A simple click of a button from LSN can import the lead into Salesforce. A boon for any Outbound sales team. Additionally, capturing multiple contacts in a single go as well as importing them into a cadence is a time--saver.
    • It's also a community. Since users can suggest changes to make lead information more accurate as well as the option to request more information on a particular lead.
    Incentivized
    Read full review
    Cons
    Dun Bradstreet
    • Sometimes missing records
    Incentivized
    Read full review
    LeadIQ
    • Rocky start to using it - but good follow up with customer service.
    • It can create duplicates in salesforce sometimes which is a headache for some departments who require salesforce to be our pure data source.
    • Sometimes the numbers aren't correct for the right individual - it gets numbers from wrong people with the same name - this has only happened a couple of times, very rare.
    Incentivized
    Read full review
    Likelihood to Renew
    Dun Bradstreet
    No answers on this topic
    LeadIQ
    We have been very happy with LeadIQ for the past several years. They have quality data at a fair price and that is the most important thing for us. Their product continues to grow and expand and they are great to work with from a customer experience point of view.
    Incentivized
    Read full review
    Usability
    Dun Bradstreet
    No answers on this topic
    LeadIQ
    the data pool of contacts and lead info could be better compared to the other software competitors. The software is still quite easy to use and it has an extension which makes it easy to work side by side with either linkedin or salesforce. One item that doesn't work well which the rep showed us was pulling up the account page on salesforce and LeadIQ being able to pull up the company details based on the domain. That isn't working for us. Perhaps it's the industry we're in.
    Incentivized
    Read full review
    Support Rating
    Dun Bradstreet
    No answers on this topic
    LeadIQ
    I have yet to contact LeadIQ regarding support for the tool. Usability is pretty straight forward, and I was trained well to use the tool properly. I am giving the rating of a five since I can not say I have had contact with the support team.
    Incentivized
    Read full review
    Alternatives Considered
    Dun Bradstreet
    We used Zoominfo before to help search for new leads, or leads similar to ones that were already in our database. We've found that Zoominfo may have had more records overall, but their data was not as accurate. We were also looking for a tool that could help evaluate our current leads on a more regular basis, something which Zoominfo could not provide.
    Incentivized
    Read full review
    LeadIQ
    The user experience and design of the platform + the data health were far superior to UpLead and the other tools I demoed. I was also impressed by the pricing structure and the ability for me to pick and choose my plan or customize based on the sales team numbers and team capacity.
    Incentivized
    Read full review
    Return on Investment
    Dun Bradstreet
    • We save time and money having sales people trying to complete and update records.
    Incentivized
    Read full review
    LeadIQ
    • So far not a happy customer. We have had a few positive results but for the most part, all phone numbers are relatively inaccurate or they are personal numbers scraped from LinkedIn. When calling a personal number, people are surprised and find it intrusive.
    • We would not recommend this service until it invests more into correct corporate switchboard numbers at the bare minimum. Currently, these are often incorrect.
    Read full review
    ScreenShots

    D&B Optimizer Screenshots

    Screenshot of Ensure your data is clean, complete and actionable before integrating into your CRM & Marketing Automation Platform (MAP) systems.Screenshot of Enrich and augment your data sets with specialized information to better target your customers and prospects.Screenshot of Connect clean and enriched data into your CRM or Marketing Automation Platform (MAP) systems for immediate activation.Screenshot of Once your target audiences are established, source new, high-quality companies and contacts for your online and offline activation.Screenshot of Search your CRM universe and the Dun & Bradstreet Data Cloud before creating a new account record, preventing record duplication.Screenshot of Ensure corporate relationships and hierarchies are reflected in your account records, allowing you to drive a robust ABM strategy.

    LeadIQ Screenshots

    Screenshot of Teams can send the right message, to the right person, at the right time to break through the noise and build more sales pipeline.Screenshot of Patented AI technology that can generate tailored cold emails with just a few clicks. Supports personalized cold outreach at scale to improve reply rates and meetings booked.Screenshot of Locates emails and mobile phones for ideal buyers, and sends them to systems of record.Screenshot of Keeps tabs on key accounts by sending notifications when job changes occur in a daily feed.Screenshot of Salesforce enrichment tool that helps to keep the user's system of record accurate, while improving speed to lead on inbound leads.