What users are saying about
6 Ratings
17 Ratings
6 Ratings
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Score 7.1 out of 100
17 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7.4 out of 100

Likelihood to Recommend

D&B Optimizer

NetProspex is particularly well suited to help your organization keep up an accurate database. It helps to use the NetProspex tools at least once a quarter to help maintain accuracy. It also helps to fill in any incomplete records that could slow down your business process, and it eliminates barriers during the sales funnel.
Anonymous | TrustRadius Reviewer

PersistIQ

PersistIQ is well suited for outbound marketing. It's great for setting up sales and marketing campaigns to new and prospective clients. The fact that PersistIQ emails are basic (they look like normal personal emails) and easy to personalize, makes the whole process feel more genuine than, say, MailChimp.PersistIQ won't replace a bulk emailing tool or CRM. It serves a different purpose than, for example, Marketo or MailChimp, two products we also use
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Prospecting

D&B Optimizer
5.7
PersistIQ
7.0
Advanced search
D&B Optimizer
3.5
PersistIQ
4.2
Identification of new leads
D&B Optimizer
5.1
PersistIQ
6.1
List quality
D&B Optimizer
5.1
PersistIQ
7.0
List upload/download
D&B Optimizer
8.0
PersistIQ
8.0
Ideal customer targeting
D&B Optimizer
4.4
PersistIQ
9.0
Load time/data access
D&B Optimizer
8.0
PersistIQ
7.9

Sales Intelligence Data Standards

D&B Optimizer
6.8
PersistIQ
8.0
Contact information
D&B Optimizer
6.9
PersistIQ
8.0
Company information
D&B Optimizer
6.2
PersistIQ
8.0
Industry information
D&B Optimizer
7.1
PersistIQ
8.0

Data Augmentation & Lead Qualification

D&B Optimizer
6.9
PersistIQ
8.4
Lead qualification process
D&B Optimizer
6.0
PersistIQ
9.1
Smart lists and recommendations
D&B Optimizer
6.0
PersistIQ
8.0
Salesforce integration
D&B Optimizer
9.0
PersistIQ
9.0
Company/business profiles
D&B Optimizer
4.3
PersistIQ
8.0
Data hygiene
D&B Optimizer
8.8
PersistIQ
9.0
Automatic data refresh
D&B Optimizer
6.2
PersistIQ
9.0
Filters and segmentation
D&B Optimizer
8.2
PersistIQ
8.4
Alerts and reminders
D&B Optimizer
PersistIQ
6.9
Tags
D&B Optimizer
PersistIQ
8.2

Sales Intelligence Email Features

D&B Optimizer
7.3
PersistIQ
8.4
Append emails to records
D&B Optimizer
7.3
PersistIQ
8.1
Sales email templates
D&B Optimizer
PersistIQ
8.6

Pros

D&B Optimizer

  • Update and correct data.
  • Integrate with your sales and marketing automation systems.
  • Help maintain updated records.
Susan Zaney | TrustRadius Reviewer

PersistIQ

  • Integrates well with tools that work with LinkedIn Sales Navigator to scrap lead emails.
  • Makes it easy to manage large-scale cold email campaigns with 3+ steps.
  • When a prospect replies to an email, it doesn't send them any of the automated emails which allow me to follow-up with those warm leads correctly.
Anonymous | TrustRadius Reviewer

Cons

D&B Optimizer

  • Sometimes missing records
Anonymous | TrustRadius Reviewer

PersistIQ

  • I wish there was a way to send more than 1,000 emails per day.
  • If it had more integrations with data scrapers or ways to add new leads it would be much better.
  • I'd like a way to go deeper into a lot of my stats on various emails.
Kevin Gilman | TrustRadius Reviewer

Alternatives Considered

D&B Optimizer

We used Zoominfo before to help search for new leads, or leads similar to ones that were already in our database. We've found that Zoominfo may have had more records overall, but their data was not as accurate. We were also looking for a tool that could help evaluate our current leads on a more regular basis, something which Zoominfo could not provide.
Anonymous | TrustRadius Reviewer

PersistIQ

We decided on PersistIQ because it was cheaper than the incumbents and as we were starting we wanted to see if this would be helpful or relevant to us. We later discovered Apollo.io and we might switch to them as they are also cheap and look better, but we might also get back to manual emailing and Linkedin connecting.
Anonymous | TrustRadius Reviewer

Return on Investment

D&B Optimizer

  • We save time and money having sales people trying to complete and update records.
Susan Zaney | TrustRadius Reviewer

PersistIQ

  • Using PersistIQ has allowed us to engage more people more quickly than other outbound processes. So, more leads.
  • We're able to understand message performance more rapidly and readily having used PersistIQ.
  • PersistIQ has improved our bottom line by getting us more leads. So, increased ROI.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

D&B Optimizer

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

PersistIQ

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

D&B Optimizer
8.0
PersistIQ
7.1

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