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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Drip Ecommerce CRM

    Score7 out of 10
    N/ADrip is an ECRM–an Ecommerce CRM offering email marketing automation software specifically for B2C online retailers. The vendor’s value proposition is that with Drip's simple, user-friendly visual campaign builder, users can design email campaigns based on specific subscriber behavior—so they always send the right message, to the right person, at the right time. Drip starts at $41/mo (with email sending and every feature enabled).

    $19

    per month

    Keap

    Score6.2 out of 10
    N/AKeap is a small business-focused, comprehensive sales and marketing platform which combines basic contact management, CRM, marketing automation, and e-commerce capabilities into a single, subscription-based SaaS product.

    $199

    per month

    Pricing
    Drip Ecommerce CRMKeap
    Editions & Modules
    Up to 500 people in account
    $19
    per month
    550 - 2,000
    $29
    per month
    2,001 - 5,000
    $89
    per month
    5,001 - 8,000
    $124
    per month
    8,001 - 15,000
    $209
    per month
    15,001 - 22,500
    $329
    per month
    22,501 - 27,500
    $409
    per month
    27,501 - 35,000
    $529
    per month
    35,001 - 50,000
    $699
    per month
    Pro
    $199.00
    per month
    Max
    $289.00
    per month
    Max Classic
    Contact Us
    per year
    Offerings
    Pricing Offerings
    Drip Ecommerce CRMKeap
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalOptional
    Additional Details—All plans with 1 user and 500 contacts. The price is $30.00 for each additional user.
    More Pricing Information
    Community Pulse
    Drip Ecommerce CRMKeap
    Considered Both Products
    Drip Global, Inc
    Chose Drip Ecommerce CRM
    Compared to the heavyweight, Infusionsoft, Drip is incredibly powerful but much lighter weight. It's faster and easier to get a simple campaign up and running. The price is much more reasonable too. The only downside is the lack of drag and drop email builder that Infusionsoft …
    Incentivized
    Thryv
    Chose Keap
    Keap is a cost-effective, powerful CRM and marketing automation tool for those who have the time and resources to learn all of its intricacies. For any other system, you will be paying for a better user interface, better reporting and visualizations, more intuitive everything, …
    Incentivized
    Chose Keap
    Price, support, API and we were able to do a proof of concept, which allowed us to finally land on Infusionsoft.
    Incentivized
    Chose Keap
    Infusionsoft is much better than Ontraport, even though they play in the same space. The search and segmenting tools are far superior.

    For clients that don't need shopping cart functionality, I recommend Drip since it can do the same marketing automation as Infusionsoft, for …
    Incentivized
    Chose Keap
    Other platforms have some basic automation abilities, but they really seam to focus on simplicity and ease of use. Unfortunately, when software solutions go that route, they tend to skip on some of the functionality and customizability. Keap (Infusionsoft), has earned a …
    Incentivized
    Chose Keap
    To be honest, if we had the option we would work exclusively with HubSpot. However, HubSpot doesn't have the e-commerce feature. That alone outweighs the headaches from working with Infusionsoft. The drip campaign sequences are a great plus too though, and the tagging feature …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    87%
    Would buy again
    74 Answers
    Delivers good value for the price
    No answers on this topic
    92%
    Delivers good value for the price
    73 Answers
    Happy with the feature set
    No answers on this topic
    87%
    Happy with the feature set
    74 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    90%
    Lived up to sales and marketing promises
    66 Answers
    Implementation went as expected
    No answers on this topic
    95%
    Implementation went as expected
    69 Answers
    Features
    Drip Ecommerce CRMKeap
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Drip Ecommerce CRM and Keap
    Feature
    Drip Ecommerce CRM
    6.3
    9 Ratings
    24% below category average
    Keap
    5.9
    152 Ratings
    27% below category average
    WYSIWYG email editor6.08 Ratings9.050 Ratings
    Dynamic content7.06 Ratings8.947 Ratings
    Ability to test dynamic content5.16 Ratings00 Ratings
    A/B testing8.08 Ratings6.410 Ratings
    Mobile optimization7.09 Ratings4.5126 Ratings
    Email deliverability reporting8.09 Ratings4.5151 Ratings
    List management2.09 Ratings4.5149 Ratings
    Triggered drip sequences7.09 Ratings9.049 Ratings
    Landing pages00 Ratings4.0136 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Drip Ecommerce CRM and Keap
    Feature
    Drip Ecommerce CRM
    6.7
    9 Ratings
    13% below category average
    Keap
    6.4
    150 Ratings
    6% below category average
    Dashboards7.09 Ratings7.255 Ratings
    Standard reports7.08 Ratings4.0146 Ratings
    Custom reports6.06 Ratings8.0137 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Drip Ecommerce CRM and Keap
    Feature
    Drip Ecommerce CRM
    -
    Ratings
    Keap
    7.7
    29 Ratings
    7% below category average
    Task management00 Ratings8.820 Ratings
    Billing and invoicing management00 Ratings7.416 Ratings
    Reporting00 Ratings7.127 Ratings
    Automated CRM activity logging00 Ratings6.41 Ratings
    Sales pipeline management00 Ratings9.11 Ratings
    Lead Management
    Comparison of Lead Management features of Drip Ecommerce CRM and Keap
    Feature
    Drip Ecommerce CRM
    -
    Ratings
    Keap
    5.5
    153 Ratings
    29% below category average
    Lead nurturing automation00 Ratings5.0148 Ratings
    Lead scoring and grading00 Ratings4.0130 Ratings
    Data quality management00 Ratings4.5131 Ratings
    Automated sales alerts and tasks00 Ratings5.0140 Ratings
    Automated follow-ups00 Ratings9.11 Ratings
    Campaign Management
    Comparison of Campaign Management features of Drip Ecommerce CRM and Keap
    Feature
    Drip Ecommerce CRM
    -
    Ratings
    Keap
    8.0
    90 Ratings
    10% above category average
    Calendaring00 Ratings9.089 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Drip Ecommerce CRM and Keap
    Feature
    Drip Ecommerce CRM
    -
    Ratings
    Keap
    5.7
    144 Ratings
    25% below category average
    API00 Ratings8.0127 Ratings
    Role-based workflow & approvals00 Ratings4.5110 Ratings
    Customizability00 Ratings5.0140 Ratings
    Third-party software integrations00 Ratings7.31 Ratings
    Mobile app for sales & marketing automation00 Ratings5.51 Ratings
    Best Alternatives
    Drip Ecommerce CRMKeap
    Small Businesses
    Mad Mimi
    Score10 out of 10
    SharpSpring (discontinued)
    Score8 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    No answers on this topic
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Drip Ecommerce CRMKeap
    Likelihood to Recommend
    9.4
    (8 ratings)
    5.3
    (210 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.0
    (40 ratings)
    Usability
    -
    (0 ratings)
    5.2
    (28 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (6 ratings)
    Performance
    -
    (0 ratings)
    9.1
    (6 ratings)
    Support Rating
    -
    (0 ratings)
    9.0
    (26 ratings)
    In-Person Training
    -
    (0 ratings)
    9.1
    (6 ratings)
    Online Training
    -
    (0 ratings)
    8.6
    (7 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.0
    (8 ratings)
    Configurability
    -
    (0 ratings)
    2.0
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    1.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    9.1
    (3 ratings)
    Vendor post-sale
    -
    (0 ratings)
    6.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    1.0
    (1 ratings)
    User Testimonials
    Drip Ecommerce CRMKeap
    Likelihood to Recommend
    Drip Global, Inc
    If you're looking to take your email program to the next level with automation, you definitely need to consider Drip. Their support team is always timely and helpful whenever we've needed guidance on the platform or using the API. They are constantly improving their tools. It never feels stagnant or lacking in critical features. Their prebuilt workflows make getting started very easy and you can start driving more revenue almost immediately.
    Incentivized
    Read full review
    Thryv
    Keap is very good at contact management and automation creation but weaker at email campaign creation. I was particularly interested in a function where when manually entering a new contact, you are then able to email that contact using a premade HTML template. It will currently not do this. There is a workaround, but it is unnecessarily ponderous.
    Incentivized
    Read full review
    Pros
    Drip Global, Inc
    • Simplicity + power. Drip is one of the quickest platforms to use in terms of setting up simple drip email sequences. Yet it also packs enormous power if you need to do complex automation.
    • Drip's direct integrations with other systems mean you can easily create hyper-personalized communications and anybody can set this up.
    • Drip's Javascript embed is easy to setup and great for helping to build deeper insights into customer behavior as well as triggering automation.
    Incentivized
    Read full review
    Thryv
    • Pricing: Keap Max Classic (formerly Infusionsoft) is affordable for nonprofits and small businesses and includes all the automation features we need!
    • Customer Support: Our onboarding and success coaches have been so helpful, taking into account some unique processes we have and finding solutions.
    • Updates: Keap is constantly providing more and better solutions!
    Incentivized
    Read full review
    Cons
    Drip Global, Inc
    • Possibly more email design templates for "new" users to automation, HTML coding, integrations, webhooks, etc.
    • Any supported integration partners are always good to see. They have expanded in this area, recently.
    • Some sort of WYSIWYG, drag-and-drop email editor, wouldn't hurt.
    • Sometimes, when trying to implement advanced HTML coding to an email template, the code doesn't stick, save or format as "native HTML."
    Incentivized
    Read full review
    Thryv
    • More articles and videos on how to use the various functions of Keap
    • Having representatives designated to certain regions or companies for a point of contact when help is needed
    • More options when building the emails. While the click and drop options can be a plus, they can also be negative because you are limited to image and text sizing and positions
    Read full review
    Likelihood to Renew
    Drip Global, Inc
    No answers on this topic
    Thryv
    We have invested a lot into Infusionsoft and are using it to automate our processes and marketing. Changing CRMs would have a HUGE cost for us and based on our evaluations, the grass isn't greener elsewhere. Infusiosoft fits most of our needs and is slowly getting better each year. Their support is great and we will continue to use them until something much better comes around or our company outgrows a small business CRM.
    Read full review
    Usability
    Drip Global, Inc
    It’s easy for not just experts, but anyone. Both of my VAs picked it up really quickly
    Incentivized
    Read full review
    Thryv
    You do need to spend some time on-boarding and implementing the software in order to have full functionality. We were lucky - we had colleagues at the university with experience with Keap and then hired an intern familiar with the software to get us set up and ready to use it. We've had some functionality issues with it along the way and that has frustrated myself and the other uses in our department.
    Incentivized
    Read full review
    Reliability and Availability
    Drip Global, Inc
    No answers on this topic
    Thryv
    There have been few outages since we became a customer, and when they have technical issues they are typically resolved rapidly.
    Read full review
    Performance
    Drip Global, Inc
    No answers on this topic
    Thryv
    OMG, it's all in one and that compromises everything, fundamentally. If you want a race car, invest in a race car. If you want a dune buggy, get that. If you want a boat that floats, go for it.
    Read full review
    Support Rating
    Drip Global, Inc
    No answers on this topic
    Thryv
    Generally, very responsive support for even our more complicated issues. We do have some open issues that we need resolutions on and that I understand are complicated and will take longer to resolve but the open issues are significantly impacting to our business.
    Incentivized
    Read full review
    In-Person Training
    Drip Global, Inc
    No answers on this topic
    Thryv
    I have been to a number of in-person training sessions over the years with Keap and all of them have been FANTASTIC. They really put a lot of time and effort into these sessions. Staff and facilitators go out of their way to ensure that participants are getting what they need.
    Incentivized
    Read full review
    Online Training
    Drip Global, Inc
    No answers on this topic
    Thryv
    The results of training online are often based on how people learn. The training was great but with feature updates, you just have to get in there sometimes and do it! The training definitely lays a firm enough foundation for you to be successful even if its can't be updated with every feature update.
    Read full review
    Implementation Rating
    Drip Global, Inc
    No answers on this topic
    Thryv
    Don't let the fear of implementing a new software solution keep you from unleashing the power of automation that Infusionsoft provides. With the right implementation partner, the process can not only be smooth and painless, it can actually help you get a better understanding for how your current communication process can be improved upon.
    Read full review
    Alternatives Considered
    Drip Global, Inc
    Again, this is dependent on the use case. If you are a small- to medium-sized business that doesn't have a sales team, this is likely a great product for you. It is also a good price compared to larger enterprise software. Other software I have used worked better for other companies I worked for, but Drip fits best for my current company.
    Incentivized
    Read full review
    Thryv
    Keap is fast. The learning curve is shorter and they have an academy for learning with videos quite extensive that explain a lot of different scenarios, specially when you need to customize scenarios of automations and segments. Is cheaper if you consider that this services CRM + Mailing don´t come often in one package and the realiability to send mails is quite good.
    Incentivized
    Read full review
    Scalability
    Drip Global, Inc
    No answers on this topic
    Thryv
    You get a lot of features included, but you don't need to use them all at once to start seeing an effect. When you are ready to use them, they are there. It also scales without costing too much money.
    Read full review
    Return on Investment
    Drip Global, Inc
    • Saves hours of typing redundant emails
    • Helps with our retention based on the constant contact with our current clients
    • Keeps our prospects up to date as we move through the stages of the sales cycle which also increases our capacity to handle more volume.
    Incentivized
    Read full review
    Thryv
    • Automation has allowed us to be more engaged and invested in our customers by reminding us about birthdays and other important events in their lives so that we can celebrate with them.
    • We lacked the manpower to sell and distribute orders online before setting up the payments and automation features. We now collect $5k+ a week in lost sales through online ordering.
    • List cleaning functionality and engagment settings have allowed us to run a 40-50% email open rate that allows us to create an engaged community around local events and opportunities as well as sales and special offerings.
    Incentivized
    Read full review
    ScreenShots

    Drip Ecommerce CRM Screenshots

    Screenshot of Get a deeper look into when and how often your customers are up to something. Tracking Events in Drip lets you understand all the times someone takes a peek at their favorite product, when they make a purchase, and more so you can personalize experiences based on real-life behaviors and engagement.Screenshot of Not only do Tags help you quickly see how people interact with your brand, but they also provide an intuitive way of segmenting your people when it comes time to tailor your messaging.Screenshot of Drip’s one-time setup makes it simple to start collecting all the revenue attribution data you need in one place for confident decision-making for the long haul.

    Keap Screenshots

    Screenshot of a Keap invoiceProduct screenshotScreenshot of the entire sales pipeline displayed in one view.