Ecwid by Lightspeed vs. Webflow

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ecwid by Lightspeed
Score 10.0 out of 10
N/A
Ecwid allows customers the ability to create an online store to any webpage or social media profile. Boasting hundreds of thousands of merchants in 175 countries as users, Ecwid aims to provide everything needed to reach customers wherever they are: in-person, through a website, Instagram, Facebook, Amazon, or Google Shopping. In addition, Ecwid’s point-of-sale integrations, email marketing integrations, and dedicated mobile app allow sellers to manage marketing merchandising, and sales - any…
$0
Webflow
Score 8.7 out of 10
N/A
Webflow is a Website Experience Platform for modern marketing teams, used to visually build, manage, and optimize websites that offer both the consumer experience teams expect and enterprise-grade performance and scale.
$18
per month
Pricing
Ecwid by LightspeedWebflow
Editions & Modules
Free
$0
Venture
$15
Business
$35
Unlimited
$99
Basic
$18
per month
CMS
$29
per month
Ecommerce - Standard
$42
per month
Business
$49
per month
Ecommerce - Plus
$84
per month
Ecommerce - Advanced
$235
per month
Offerings
Pricing Offerings
Ecwid by LightspeedWebflow
Free Trial
NoYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsUp to a 22% discount available for annual pricing.
More Pricing Information
Community Pulse
Ecwid by LightspeedWebflow
Features
Ecwid by LightspeedWebflow
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Ecwid by Lightspeed
10.0
13 Ratings
25% above category average
Webflow
-
Ratings
Product catalog & listings10.013 Ratings00 Ratings
Product management10.013 Ratings00 Ratings
Bulk product upload10.06 Ratings00 Ratings
Branding10.011 Ratings00 Ratings
Mobile storefront10.011 Ratings00 Ratings
Product variations10.013 Ratings00 Ratings
Website integration10.012 Ratings00 Ratings
Visual customization10.013 Ratings00 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Ecwid by Lightspeed
10.0
12 Ratings
27% above category average
Webflow
-
Ratings
Abandoned cart recovery10.011 Ratings00 Ratings
Checkout user experience10.011 Ratings00 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Ecwid by Lightspeed
10.0
12 Ratings
19% above category average
Webflow
-
Ratings
eCommerce security10.012 Ratings00 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Ecwid by Lightspeed
10.0
11 Ratings
27% above category average
Webflow
-
Ratings
Promotions & discounts10.011 Ratings00 Ratings
Personalized recommendations10.07 Ratings00 Ratings
SEO10.09 Ratings00 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Ecwid by Lightspeed
10.0
13 Ratings
23% above category average
Webflow
-
Ratings
Order processing10.013 Ratings00 Ratings
Inventory management10.011 Ratings00 Ratings
Shipping10.012 Ratings00 Ratings
Custom functionality10.013 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
Ecwid by Lightspeed
-
Ratings
Webflow
7.6
14 Ratings
8% below category average
Role-based user permissions00 Ratings7.614 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Ecwid by Lightspeed
-
Ratings
Webflow
8.1
11 Ratings
5% above category average
API00 Ratings8.011 Ratings
Internationalization / multi-language00 Ratings8.29 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Ecwid by Lightspeed
-
Ratings
Webflow
8.3
16 Ratings
7% above category average
WYSIWYG editor00 Ratings8.216 Ratings
Code quality / cleanliness00 Ratings8.515 Ratings
Admin section00 Ratings7.516 Ratings
Page templates00 Ratings8.915 Ratings
Library of website themes00 Ratings8.213 Ratings
Mobile optimization / responsive design00 Ratings9.516 Ratings
Publishing workflow00 Ratings8.216 Ratings
Form generator00 Ratings7.013 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Ecwid by Lightspeed
-
Ratings
Webflow
7.5
16 Ratings
2% above category average
Content taxonomy00 Ratings7.511 Ratings
SEO support00 Ratings8.913 Ratings
Bulk management00 Ratings6.813 Ratings
Availability / breadth of extensions00 Ratings7.115 Ratings
Community / comment management00 Ratings7.311 Ratings
Best Alternatives
Ecwid by LightspeedWebflow
Small Businesses
Shopify Plus
Shopify Plus
Score 9.1 out of 10
ManageWP
ManageWP
Score 10.0 out of 10
Medium-sized Companies
Shopify Plus
Shopify Plus
Score 9.1 out of 10
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Ecwid by LightspeedWebflow
Likelihood to Recommend
10.0
(13 ratings)
8.3
(19 ratings)
Likelihood to Renew
9.6
(2 ratings)
10.0
(1 ratings)
Usability
10.0
(8 ratings)
8.8
(11 ratings)
Availability
9.1
(1 ratings)
1.0
(1 ratings)
Performance
8.2
(1 ratings)
1.0
(1 ratings)
Support Rating
8.6
(7 ratings)
6.5
(3 ratings)
Implementation Rating
8.2
(1 ratings)
-
(0 ratings)
Configurability
8.2
(1 ratings)
-
(0 ratings)
Product Scalability
8.2
(1 ratings)
1.0
(1 ratings)
Vendor post-sale
9.1
(1 ratings)
-
(0 ratings)
Vendor pre-sale
8.2
(1 ratings)
-
(0 ratings)
User Testimonials
Ecwid by LightspeedWebflow
Likelihood to Recommend
Ecwid
Ecwid is absolutely perfect for any business that is looking to start out with online sales and mobile point-of-sale. Many times, business owners may have limited experience in setting up a website or point-of-sale. Having to spend on this expertise with a limited budget can be frustrating. Ecwid allows you to have great results even if you are a novice.
Read full review
Webflow
Webflow is a game-changer for agencies who service a wide range of clients, and an ideal platform for organizations with strong marketing teams. When marketers need to react quickly to changing industry conditions, or the release of new products, they can leverage the platform to rapidly design and deploy landing pages and new website sections.
Read full review
Pros
Ecwid
  • Clarity - there has been very little confusion and need to reach out to Customer Support for help
  • Consistency - no big, crazy updates or changes have been made to the format of Ecwid during my time using it, so I know when I log in to preform my business tasks I can always locate what I need and accomplish what is at hand easily
  • Simplicity - everything is so clear and straightforward. It's like e-commerce for dummies.
Read full review
Webflow
  • Easy to use and customize CMS.
  • Develop engaging CSS interactions and JavaScript animations visually.
  • Several competitively priced hosting tiers are available and all use AWS servers and Fastly CDN.
  • Code can be exported to be used with other CMS platforms such as WordPress, or E-Commerce platforms such as Shopify.
Read full review
Cons
Ecwid
  • Recurring billing - ability to bill subscription customers without having to go to my payment gateway
  • Robust order management - very limited in managing orders, therefore I had to subscribe to a different software
  • Expensive customization - if you want to customize anything, it is very expensive
Read full review
Webflow
  • The Content Management System needs improvement. In my experience, it's very difficult to organise all our content at big volumes. We want to create a resources section where we can categorize our content but there isn't an easy or intuitive way to do it
  • In my opinion, it's incredibly difficult to create tables in an article
  • You have to do custom coding for anchor links within an article and it's time consuming and, in my opinion, super annoying
  • Website designs are not responsive we need to keep designing a separate mobile version
  • In my opinion, Formatting content in articles is annoying compared to other CMSs like Wordpress, Shopify, Wix, Blogger, etc. Worst experience I've had.
  • Changes to the nav bar on the homepage do not reflect universally, we needed to do the same changes all over again for our blog and mobile
  • Content editors need to keep logging in every time they add content
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Likelihood to Renew
Ecwid
The value given by Ecwid is unmatched. When combined with the ease of use of the product, it is a no-brainer to continue to use the product. The only thing that could cause us to switch is if some feature we needed which is not available which is unlikely based on the feature list we reviewed when making the decision to go with them.
Read full review
Webflow
It's the perfect balance of GUI and code control
Read full review
Usability
Ecwid
I gave a 9 instead of a 10 only because I haven't figured out a function or two. I believe it has less to do with Ecwid's overall usability and more to do with my own understanding and skill level, but regardless, it may also have something to do with the limits of Ecwid's functions.
Read full review
Webflow
With a little education, I find Webflow incredibly easy to use. As previously mentioned, the Webflow University video library is amazing so anything you need help with is already available. That said, I do feel like it is a relatively steep learning curve and would be even steeper for someone who is completely new to Web Development, which is why I gave it the score I did.
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Reliability and Availability
Ecwid
Always available. Very reliable
Read full review
Webflow
In my experience, their customer service is an absolute joke, I tried reaching out to them they took forever. I had to keep following up with them as if they never received it in the first place. It’s a new platform, so guidance is needed. Tried the university they offer, in my opinion, it is completely useless, I would just completely move on from this website.
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Performance
Ecwid
Good overall performance both in desktop and mobile
Read full review
Webflow
In my opinion, it is horrible, the rendering takes forever. I have the newest MacBook and the platform will still lag and slow down on me. I’m not a developer, I am a designer which makes it worst because I am using the features they are providing not extra coding features. In my opinion, it is a horrible platform really, stay away.
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Support Rating
Ecwid
I have always received the support I need in a timely manner. I enjoy receiving emails every week on trending business topics and new suggestions. They often serve as a reminder for me to include new e-commerce tools into our strategy. And I've always had great experiences with reaching out to the support team with specific questions.
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Webflow
I haven't had to engage them from a support perspective; however, there is a considerable user community for tips/ideas/troubleshooting and the like. I believe the Pro plan supports additional resources but we didn't find that the cost justified the outcome. Overall the need for support has been relatively minor.
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Implementation Rating
Ecwid
Fast and simple implementation of Ecwid's solutions. Easy to learn and navigate
Read full review
Webflow
No answers on this topic
Alternatives Considered
Ecwid
We sell a product that requires certain controls to sell and most of the companies we researched had specific policies preventing us from selling on their platform. We aren't selling anything dangerous, they are parts of ammunition (the shell casings) and not entire ammunition rounds. Most other vendors restrict the sales of firearms and ammunition, but even when just selling a part used to create ammunition, we were still restricted. I'm not really sure why they restrict sales of products like ours from different vendors. Ecwid had no such restrictions and were happy to confirm that for us.
Read full review
Webflow
A lot more design control and easier to create a custom site, and then also to scale that site going forward. There's a lot about WordPress I miss, though, when it comes to managing a blog—user permissions, SEO control, edit HTML version of posts.
Read full review
Scalability
Ecwid
Good scalability. I use the second plan and there are 2 more plans that I could use if I needed other features or services
Read full review
Webflow
I feel it doesn’t perform the way it’s supposed to and it doesn’t have any beneficial factors to it. In my opinion, there is no reason to use a platform like this when Wix and Shopify, and WordPress exist. I believe Webflow is a platform that shouldn’t exist and it’s only popular because of the hype it received. I tried it and hate it completely.
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Return on Investment
Ecwid
  • We have not been able to measure the ROI as of yet, as we cannot get out of the gate with customization required.
  • It can be implemented quickly for basic online stores.
  • Once the system is configured, ROI will dramatically go up.
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Webflow
  • Webflow vast marketing makes it easy for me to sell the product
  • Webflow has been growing so much in recent year that more and more clients ask for it, and the demand is only increasing.
  • Big companies understand the power of Webflow and big companies tend to have a large budget for their web projects.
Read full review
ScreenShots

Ecwid by Lightspeed Screenshots

Screenshot of Ecwid store looks perfect on any smartphone and automatically adapts to your customer’s screen size — laptops, tablets, smart TVs or smart watches.Screenshot of Manage your Ecwid store wherever you are from your mobile device.Screenshot of Mobile app for every store. Your customers can shop from their mobile devices with your own dedicated native app and utilize advanced features like Apple Pay.