Ecwid by Lightspeed vs. Webflow

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ecwid by Lightspeed
Score 10.0 out of 10
N/A
Ecwid allows customers the ability to create an online store to any webpage or social media profile. Boasting hundreds of thousands of merchants in 175 countries as users, Ecwid aims to provide everything needed to reach customers wherever they are: in-person, through a website, Instagram, Facebook, Amazon, or Google Shopping. In addition, Ecwid’s point-of-sale integrations, email marketing integrations, and dedicated mobile app allow sellers to manage marketing merchandising, and sales - any…
$0
Webflow
Score 8.3 out of 10
N/A
Webflow headquartered in San Francisco offers what they describe as a visual solution to web design, with a CMS for editors, designers, and developers that they state allows users to create needed content structures, add content (by hand, from a CSV, or via our API), and then design it visually. Webflow service plans also include website hosting, with a basic plan for sites that don't need a CMS as well as CMS, Business, and Enterprise plans. Webflow's ecommerce plans are designed to support new…
$12
per month
Pricing
Ecwid by LightspeedWebflow
Editions & Modules
Free
$0
Venture
$15
Business
$35
Unlimited
$99
Basic
$12.00
per month
CMS
$16.00
per month
Business
$36.00
per month
Offerings
Pricing Offerings
Ecwid by LightspeedWebflow
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Features
Ecwid by LightspeedWebflow
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Ecwid by Lightspeed
8.7
12 Ratings
12% above category average
Webflow
-
Ratings
Product catalog & listings9.712 Ratings00 Ratings
Product management8.712 Ratings00 Ratings
Bulk product upload7.55 Ratings00 Ratings
Branding8.010 Ratings00 Ratings
Mobile storefront9.410 Ratings00 Ratings
Product variations9.112 Ratings00 Ratings
Website integration9.411 Ratings00 Ratings
Visual customization8.112 Ratings00 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Ecwid by Lightspeed
8.7
11 Ratings
14% above category average
Webflow
-
Ratings
Abandoned cart recovery8.110 Ratings00 Ratings
Checkout user experience9.310 Ratings00 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Ecwid by Lightspeed
9.4
11 Ratings
12% above category average
Webflow
-
Ratings
eCommerce security9.411 Ratings00 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Ecwid by Lightspeed
8.6
10 Ratings
14% above category average
Webflow
-
Ratings
Promotions & discounts9.110 Ratings00 Ratings
Personalized recommendations8.06 Ratings00 Ratings
SEO8.68 Ratings00 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Ecwid by Lightspeed
8.2
12 Ratings
5% above category average
Webflow
-
Ratings
Order processing8.912 Ratings00 Ratings
Inventory management8.110 Ratings00 Ratings
Shipping8.211 Ratings00 Ratings
Custom functionality7.612 Ratings00 Ratings
Best Alternatives
Ecwid by LightspeedWebflow
Small Businesses
Shopify Plus
Shopify Plus
Score 8.9 out of 10
ManageWP
ManageWP
Score 10.0 out of 10
Medium-sized Companies
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
Pantheon
Pantheon
Score 8.4 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
Pantheon
Pantheon
Score 8.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Ecwid by LightspeedWebflow
Likelihood to Recommend
9.0
(12 ratings)
2.2
(9 ratings)
Likelihood to Renew
9.6
(2 ratings)
-
(0 ratings)
Usability
8.8
(7 ratings)
8.3
(3 ratings)
Availability
9.1
(1 ratings)
1.0
(1 ratings)
Performance
8.2
(1 ratings)
1.0
(1 ratings)
Support Rating
8.6
(7 ratings)
6.5
(3 ratings)
Implementation Rating
8.2
(1 ratings)
-
(0 ratings)
Configurability
8.2
(1 ratings)
-
(0 ratings)
Product Scalability
8.2
(1 ratings)
1.0
(1 ratings)
Vendor post-sale
9.1
(1 ratings)
-
(0 ratings)
Vendor pre-sale
8.2
(1 ratings)
-
(0 ratings)
User Testimonials
Ecwid by LightspeedWebflow
Likelihood to Recommend
Ecwid
Ecwid is absolutely perfect for any business that is looking to start out with online sales and mobile point-of-sale. Many times, business owners may have limited experience in setting up a website or point-of-sale. Having to spend on this expertise with a limited budget can be frustrating. Ecwid allows you to have great results even if you are a novice.
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Webflow
Webflow is great for designing pages and creating a really nice looking website, without needing to be a pro designer. However, trying to scale a company blog for SEO leaves a lot of room for desire. There are various SEO-related shortcomings (like how canonical tags are added to pages) and I also need to add a lot of custom code elements to blog posts to get the desired control. This means adding new posts and getting them looking the way we want takes way more time than it should do. Also doesn't support next-gen images, which is impacting our page speed scores and leaving us behind when it comes to Core Web Vitals update. Finally, the fact that only one person can enter the designer at one time is really annoying. I get that the Editor should be the solution to this, but it's so so so slow and jumpy that this is essentially unusable.
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Pros
Ecwid
  • Clarity - there has been very little confusion and need to reach out to Customer Support for help
  • Consistency - no big, crazy updates or changes have been made to the format of Ecwid during my time using it, so I know when I log in to preform my business tasks I can always locate what I need and accomplish what is at hand easily
  • Simplicity - everything is so clear and straightforward. It's like e-commerce for dummies.
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Webflow
  • Easy to use and customize CMS.
  • Develop engaging CSS interactions and JavaScript animations visually.
  • Several competitively priced hosting tiers are available and all use AWS servers and Fastly CDN.
  • Code can be exported to be used with other CMS platforms such as WordPress, or E-Commerce platforms such as Shopify.
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Cons
Ecwid
  • Recurring billing - ability to bill subscription customers without having to go to my payment gateway
  • Robust order management - very limited in managing orders, therefore I had to subscribe to a different software
  • Expensive customization - if you want to customize anything, it is very expensive
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Webflow
  • pricing is a little high
  • pretty steep learning curve
  • have to use 3rd party form vendor if you want to export and host yourself
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Likelihood to Renew
Ecwid
The value given by Ecwid is unmatched. When combined with the ease of use of the product, it is a no-brainer to continue to use the product. The only thing that could cause us to switch is if some feature we needed which is not available which is unlikely based on the feature list we reviewed when making the decision to go with them.
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Webflow
No answers on this topic
Usability
Ecwid
I gave a 9 instead of a 10 only because I haven't figured out a function or two. I believe it has less to do with Ecwid's overall usability and more to do with my own understanding and skill level, but regardless, it may also have something to do with the limits of Ecwid's functions.
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Webflow
It is extremely easy to use, especially with available templates and guides. It is used primarily by accounts and creative rather than dev. It is also easy to import/export projects or duplicate them for re-use and modification for another client. While it is rarely the end platform for a deliverable, it is often instrumental in pitching.
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Reliability and Availability
Ecwid
Always available. Very reliable
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Webflow
In my experience, their customer service is an absolute joke, I tried reaching out to them they took forever. I had to keep following up with them as if they never received it in the first place. It’s a new platform, so guidance is needed. Tried the university they offer, in my opinion, it is completely useless, I would just completely move on from this website.
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Performance
Ecwid
Good overall performance both in desktop and mobile
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Webflow
In my opinion, it is horrible, the rendering takes forever. I have the newest MacBook and the platform will still lag and slow down on me. I’m not a developer, I am a designer which makes it worst because I am using the features they are providing not extra coding features. In my opinion, it is a horrible platform really, stay away.
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Support Rating
Ecwid
I have always received the support I need in a timely manner. I enjoy receiving emails every week on trending business topics and new suggestions. They often serve as a reminder for me to include new e-commerce tools into our strategy. And I've always had great experiences with reaching out to the support team with specific questions.
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Webflow
We pay hundreds of dollars a month to Webflow, yet their support is worse than a typical free SaaS product. We were prevented from deploying changes to our site because of how Webflow structures its support. It delayed a product launch for the whole company. Support options? Beg for help on community forums, it took a threat to email the CEO to finally get movement. If there were easy alternatives, we would switch. But for now we just pray nothing breaks and that we don't need to interact with Webflow support.
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Implementation Rating
Ecwid
Fast and simple implementation of Ecwid's solutions. Easy to learn and navigate
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Webflow
No answers on this topic
Alternatives Considered
Ecwid
We sell a product that requires certain controls to sell and most of the companies we researched had specific policies preventing us from selling on their platform. We aren't selling anything dangerous, they are parts of ammunition (the shell casings) and not entire ammunition rounds. Most other vendors restrict the sales of firearms and ammunition, but even when just selling a part used to create ammunition, we were still restricted. I'm not really sure why they restrict sales of products like ours from different vendors. Ecwid had no such restrictions and were happy to confirm that for us.
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Webflow
The code quality and speed can't even be compared to Elementor; Webflow is simply a much better tool. Instapage has a cool feature for dynamic landing pages, which changes according to Google Ads Keyword, which I miss; however, amazing webflow community members recreated that functionality with a custom script. For the majority of users, it's a safer bet than WordPress in terms of speed and code quality. WordPress could provide amazing results if hosted properly (nginx, caching configuration) and requires best practices to maintain code quality. Webflow solves these issues out of the box at a fraction of cost.
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Scalability
Ecwid
Good scalability. I use the second plan and there are 2 more plans that I could use if I needed other features or services
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Webflow
I feel it doesn’t perform the way it’s supposed to and it doesn’t have any beneficial factors to it. In my opinion, there is no reason to use a platform like this when Wix and Shopify, and WordPress exist. I believe Webflow is a platform that shouldn’t exist and it’s only popular because of the hype it received. I tried it and hate it completely.
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Return on Investment
Ecwid
  • We have not been able to measure the ROI as of yet, as we cannot get out of the gate with customization required.
  • It can be implemented quickly for basic online stores.
  • Once the system is configured, ROI will dramatically go up.
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Webflow
  • It allowed us to go from earning hundreds to thousands
  • We were able to expand our services
  • The only negative would be that we cannot really use it as a Shopify substitute yet, nor a big blog site.
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ScreenShots

Ecwid by Lightspeed Screenshots

Screenshot of Ecwid store looks perfect on any smartphone and automatically adapts to your customer’s screen size — laptops, tablets, smart TVs or smart watches.Screenshot of Manage your Ecwid store wherever you are from your mobile device.Screenshot of Mobile app for every store. Your customers can shop from their mobile devices with your own dedicated native app and utilize advanced features like Apple Pay.