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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Emplifi

    Score8.9 out of 10
    Mid-Size Companies (51-1,000 employees)
    Emplifi offers a platform that enables brands to manage social marketing, commerce, and care. At the core of this platform is Emplifi Fuel — the outcome and enablement layer that connects all modules across marketing, commerce, and care. Fuel empowers brands to optimize the customer journey, unifying data, automation, and AI-driven insights to ensure every interaction drives meaningful business outcomes. The platform's core capabilities include:…N/A

    JW Player

    Score9.8 out of 10
    N/AJW Player (or JWP) is a video platform boasting 40,000 broadcasters, publishers, and other video-driven brands whose business relies on video as users. It provides these companies with a way to accelerate and scale their video strategy and is a video platform that can be used to stream video, engage audiences on any screen, and monetize content.N/A
    Pricing
    EmplifiJW Player
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    EmplifiJW Player
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    EmplifiJW Player
    Considered Both Products
    Emplifi Inc
    No answer on this topic
    JW Player
    No answer on this topic
    Key User Insights
    Would buy again
    95%
    Would buy again
    76 Answers
    No answers on this topic
    Delivers good value for the price
    95%
    Delivers good value for the price
    63 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    80 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    89%
    Lived up to sales and marketing promises
    51 Answers
    No answers on this topic
    Implementation went as expected
    94%
    Implementation went as expected
    63 Answers
    No answers on this topic
    Features
    EmplifiJW Player
    Listening/monitoring
    Comparison of Listening/monitoring features of Emplifi and JW Player
    Feature
    Emplifi
    6.4
    7 Ratings
    18% below category average
    JW Player
    -
    Ratings
    Boolean keyword searches6.75 Ratings00 Ratings
    Filtering out noise/spam6.46 Ratings00 Ratings
    Sentiment analysis5.55 Ratings00 Ratings
    Broad channel coverage7.07 Ratings00 Ratings
    Publishing
    Comparison of Publishing features of Emplifi and JW Player
    Feature
    Emplifi
    7.3
    8 Ratings
    11% below category average
    JW Player
    -
    Ratings
    Content planning and scheduling7.38 Ratings00 Ratings
    Audience targeting7.07 Ratings00 Ratings
    Content optimization7.38 Ratings00 Ratings
    Workflow management7.67 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Emplifi and JW Player
    Feature
    Emplifi
    7.3
    7 Ratings
    11% below category average
    JW Player
    -
    Ratings
    Automated routing and prioritization7.37 Ratings00 Ratings
    Customer interaction histories8.25 Ratings00 Ratings
    Bulk actions6.46 Ratings00 Ratings
    Marketing
    Comparison of Marketing features of Emplifi and JW Player
    Feature
    Emplifi
    7.6
    6 Ratings
    2% below category average
    JW Player
    -
    Ratings
    Lead generation8.01 Ratings00 Ratings
    Content marketing7.66 Ratings00 Ratings
    Paid media management7.74 Ratings00 Ratings
    Campaigns and promotions7.34 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Emplifi and JW Player
    Feature
    Emplifi
    5.8
    8 Ratings
    36% below category average
    JW Player
    -
    Ratings
    Twitter6.18 Ratings00 Ratings
    Facebook7.98 Ratings00 Ratings
    LinkedIn4.17 Ratings00 Ratings
    Google+8.01 Ratings00 Ratings
    Instagram7.38 Ratings00 Ratings
    Pinterest3.25 Ratings00 Ratings
    YouTube3.95 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Emplifi and JW Player
    Feature
    Emplifi
    6.4
    8 Ratings
    19% below category average
    JW Player
    -
    Ratings
    Campaign success analytics7.07 Ratings00 Ratings
    Real-time tracking6.78 Ratings00 Ratings
    Competitor analysis5.57 Ratings00 Ratings
    Account management
    Comparison of Account management features of Emplifi and JW Player
    Feature
    Emplifi
    6.7
    8 Ratings
    17% below category average
    JW Player
    -
    Ratings
    Role-based user permissions & privileges7.38 Ratings00 Ratings
    Mobile access6.15 Ratings00 Ratings
    Video Marketing
    Comparison of Video Marketing features of Emplifi and JW Player
    Feature
    Emplifi
    -
    Ratings
    JW Player
    8.6
    2 Ratings
    13% above category average
    Support for advertisements00 Ratings9.12 Ratings
    Video SEO00 Ratings8.12 Ratings
    Video Security
    Comparison of Video Security features of Emplifi and JW Player
    Feature
    Emplifi
    -
    Ratings
    JW Player
    7.8
    3 Ratings
    9% below category average
    Video access controls00 Ratings9.01 Ratings
    User management00 Ratings9.01 Ratings
    Video link sharing00 Ratings7.03 Ratings
    External video00 Ratings6.02 Ratings
    Video Player
    Comparison of Video Player features of Emplifi and JW Player
    Feature
    Emplifi
    -
    Ratings
    JW Player
    7.0
    3 Ratings
    16% below category average
    Player customization00 Ratings2.03 Ratings
    Embedded videos00 Ratings6.03 Ratings
    Video quality / Bandwidth controls00 Ratings10.03 Ratings
    Mobile compatibility00 Ratings10.03 Ratings
    Video Analytics
    Comparison of Video Analytics features of Emplifi and JW Player
    Feature
    Emplifi
    -
    Ratings
    JW Player
    1.0
    3 Ratings
    155% below category average
    Per viewer tracking00 Ratings1.01 Ratings
    Per video tracking00 Ratings1.02 Ratings
    Video analytics dashboard00 Ratings1.03 Ratings
    Video Hosting, Management & Storage
    Comparison of Video Hosting, Management & Storage features of Emplifi and JW Player
    Feature
    Emplifi
    -
    Ratings
    JW Player
    8.6
    3 Ratings
    0% below category average
    On-Demand video00 Ratings6.03 Ratings
    Live streaming00 Ratings10.01 Ratings
    Video upload & format support00 Ratings10.03 Ratings
    Video library / File management00 Ratings7.03 Ratings
    Video portal00 Ratings10.01 Ratings
    Best Alternatives
    EmplifiJW Player
    Small Businesses
    Sendible
    Score7.2 out of 10
    Vidyard
    Score8.3 out of 10
    Medium-sized Companies
    Vista Social
    Score9.6 out of 10
    Vidyard
    Score8.3 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    Panopto
    Score7.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    EmplifiJW Player
    Likelihood to Recommend
    9.2
    (110 ratings)
    8.0
    (4 ratings)
    Likelihood to Renew
    9.1
    (6 ratings)
    10.0
    (1 ratings)
    Usability
    8.3
    (36 ratings)
    9.0
    (1 ratings)
    Support Rating
    7.7
    (43 ratings)
    7.0
    (2 ratings)
    Online Training
    6.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.1
    (2 ratings)
    7.0
    (1 ratings)
    User Testimonials
    EmplifiJW Player
    Likelihood to Recommend
    Emplifi Inc
    - Very well suited to grabbing top-level and more in-depth social performance data, across campaigns and BAU activity. - Not as well suited for moments where you need benchmarking or context of your performance compared with a previous time frame. This can be a bit clunky to go back and forth with as it requires multiple dashboards or consistent manual time-frame changes.
    Incentivized
    Read full review
    JW Player
    JW Player has flexible plans that won't cost you a lot of money. If you are a startup, JW offers a variety of plans that will suit your specific needs and grow with you as your company grows. You do not need to be a video expert to understand how to upload a video, which allows nearly anyone in the office to do it.
    Incentivized
    Read full review
    Pros
    Emplifi Inc
    • Helps us prioritize requests based on urgency and tone
    • Helps us divide work between several teams
    • Helps us keep an eye on how our posts are being recieved and are performing
    • Helps us stay in contact with customers, and helps us understand particular customers needs
    • Helps us separate the chaff from the wheat
    Read full review
    JW Player
    • Responsive HTML5
    • Provides share functionality built into the player
    • Platform use enables playlist functionality and playlist players which can be customized or versioned for specific uses
    • Videos uploaded to the JW Platform automatically provide multiple image frame options for selecting video thumbnail
    Incentivized
    Read full review
    Cons
    Emplifi Inc
    • Would love more robust search parameters for labels. ex. search for tickets labeled 'Availability' AND 'United States' but excluding any that are only one of those labels
    • Ability to break conversations into multiple tickets; so labels can be more accurate if the same person reaches out again after 3 months with a totally different question
    • The social account quick view doesn't always load the follower count for people reaching out to us. it makes it slower to manager messages from high level creators
    Read full review
    JW Player
    • Definitely missing the ability (in and easy way) to have clickable links in the video.
    • Analytics is a little cumbersome and not very user-friendly.
    Incentivized
    Read full review
    Likelihood to Renew
    Emplifi Inc
    the balance between quality and price si perfectperfect for agency that have many client to manage, because it helps us to save time (we don't have to plan content from every single account, only one click to look at different community and moderate...)it also help the team works: senior can review content direcly from emplifi; labeling DM/comments as done help us to track where a collegue stop and we have to startIt makes the content approval from clients very easy
    Incentivized
    Read full review
    JW Player
    Just made the decision to renew given demonstrated improvements being made to the platform to expand compatibility for its player use on devices such as Apple TV, as well as improvements made recently to its JW Platform Dashboard
    Incentivized
    Read full review
    Usability
    Emplifi Inc
    Since the main use of the Live Advisor is on the website that doesn't have e-commerce capabilities, it has been challenging to attach an specific metric to Emplifi's solutions and their usability in our websites. The Live Advisor is helping us to deliver our unique sale proposition in digital channels, which is great, but it is difficult to assign a higher mark in usability due to the limitation just explained.
    Incentivized
    Read full review
    JW Player
    Reliability and compatibility on a majority of platforms. Would have received a 10 except recent versions of browsers such as Firefox are now defaulting against Flash components and thus prompting approval from users BEFORE loading which is a HUGE obstacle to an effective user experience thus creating concerns by end-users unnecessarily and risking that they will NOT accept the prompts, thus leaving unable to view video content hosted using the JW Player. Assurances by JW support suggest they will resolve this, so we'll see...
    Incentivized
    Read full review
    Support Rating
    Emplifi Inc
    We have a dedicated Customer Success manager, and that is very helpful. Anytime we have questions or need support, they are always there to answer. If thety do not know the solution, they always go around the bend to find one and provide it to us. They are always very kind.
    Incentivized
    Read full review
    JW Player
    Support is reasonable. I from time to time have made suggestions on improvements that would be nice to see (like the ability to have a clickable link within the video - that is easy to create, without tons of coding) and it seems as though I never see it happen or get much response to "suggestions" to upgrade the software. The good news, other than a few things as I mentioned above, overall, I don't have many "technical issues" in the platform, which is a good thing. On occasion, I have seen some "issues" with the delivery of the video, but it has been pretty scarce. So it is dependable.
    Incentivized
    Read full review
    Online Training
    Emplifi Inc
    The online training was fine but, in the end, the best way to learn any product is by actually using it.
    Read full review
    JW Player
    No answers on this topic
    Implementation Rating
    Emplifi Inc
    The platform is so easy to understand that no "expensive consulting firm" is necessary to implement it!
    Read full review
    JW Player
    One of the primary features promoted by JW Platform is its SEO definition. However, there did not seem to be a way to integrate that data to our platform if selected thus only leaving the benefits of that data to be established on the individual video page hosted by JW Platform, which isn't useful in the end to the client value we are trying to deliver for our VideoproFile.net solution
    Incentivized
    Read full review
    Alternatives Considered
    Emplifi Inc
    We have used Sprinklr to source UGC content as well, but found the platform to be much more time intensive when searching for the desired images. Additionally, Emplifi's UGC tool has incremental tools the other platforms do not provide, including the ability to share images on digital screens within the property and put carousels on our websites.
    Incentivized
    Read full review
    JW Player
    JW had more player options, a better/more intuitive user interface, was altogether faster both in rendering the uploaded videos and in time to load on the web page. The integration with OpenX for pre-roll was faster and easier than with Brightcove, and lastly, they offered a great price for service.
    Incentivized
    Read full review
    Return on Investment
    Emplifi Inc
    • reporting - this has massively reduced the time spent on creating reports for social media activities
    • paid ads - has provided detailed analysis of how our ads are performing
    • community - reduced the time taken to respond to social messages, resulting in more leads
    Incentivized
    Read full review
    JW Player
    • JW Player has was less expensive (without sacrificing quality) than our previous video platform so the ROI was instant.
    • We were easily able to add a variety of video advertising options including pre-roll, mid-roll and post-roll.
    • The quality and consistancy of the look of the video has enabled us to grow our video views by well over 100% since starting with JW.
    Incentivized
    Read full review
    ScreenShots

    Emplifi Screenshots

    Screenshot of Emplifi Fuel Command CenterScreenshot of Emplifi Fuel ObjectivesScreenshot of Emplifi Unified AnalyticsScreenshot of social listening with AI-Powered Spike Alerts.Screenshot of the integrated social care interface.