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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Fidesic

    Score6 out of 10
    Mid-Size Companies (51-1,000 employees)
    Fidesic integrates with accounting systems to automate the day-to-day challenges of managing business critical payments and receivables for the small to mid-sized business, creating a paperless process, end to end. The vendor states that it is a solution built to support small to mid-sized companies that seek to streamline the efficiency of their accounts payable or accounts receivable process and are using Microsoft Dynamics GP, QuickBooks, or QuickBooks Online.

    $19

    per month

    Agentforce Marketing

    Score7.6 out of 10
    N/AMarketing Cloud is a cloud-based digital marketing platform, used by marketers can segment their audience, deliver personalized messages, track campaign performance, engage leads and accounts, and optimize strategies based on real-time insights.

    $1,250

    per month per installation

    Skai

    Score9 out of 10
    N/ASkai (formerly Kenshoo) is a cross-channel advertising solution for search marketing, social media and online advertising. The product aims to give advertisers and agencies the control and automation needed to make better investment decisions across search marketing and online advertising.

    $10,000

    Starting Price

    Pricing
    FidesicAgentforce MarketingSkai
    Editions & Modules
    Fidesic Lite
    $19.00
    per month
    Fidesic Pro
    $29.00
    per month
    Fidesic Enterprise
    $49.00
    per month
    Account Engagement
    $1,250
    per month
    Engagement
    $1,250
    per month
    Intelligence
    $3,000
    per month
    Loyalty Management
    $20,000
    per month
    Personalization
    $100,000
    per year
    Data Cloud for Marketing
    $108,000
    per year
    Kenshoo
    $10,000
    Starting Price
    Offerings
    Pricing Offerings
    FidesicAgentforce MarketingSkai
    Free Trial
    YesYesNo
    Free/Freemium Version
    NoNoNo
    Premium Consulting/Integration Services
    YesYesNo
    Entry-level Setup Fee$49 per seatNo setup feeRequired
    Additional Details———
    More Pricing Information
    Community Pulse
    FidesicAgentforce MarketingSkai
    Considered Multiple Products
    Fidesic
    No answer on this topic
    Salesforce
    No answer on this topic
    Skai
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    88%
    Would buy again
    84 Answers
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    89%
    Delivers good value for the price
    72 Answers
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    93%
    Happy with the feature set
    89 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    88%
    Lived up to sales and marketing promises
    58 Answers
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    84%
    Implementation went as expected
    54 Answers
    No answers on this topic
    Features
    FidesicAgentforce MarketingSkai
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Fidesic and Salesforce Agentforce Marketing and Skai
    Feature
    Fidesic
    -
    Ratings
    Salesforce Agentforce Marketing
    7.3
    171 Ratings
    6% below category average
    Skai
    -
    Ratings
    WYSIWYG email editor00 Ratings7.4122 Ratings00 Ratings
    Dynamic content00 Ratings8.2153 Ratings00 Ratings
    Ability to test dynamic content00 Ratings6.3112 Ratings00 Ratings
    Landing pages00 Ratings7.6121 Ratings00 Ratings
    A/B testing00 Ratings7.0151 Ratings00 Ratings
    Mobile optimization00 Ratings6.7111 Ratings00 Ratings
    Email deliverability reporting00 Ratings7.2132 Ratings00 Ratings
    List management00 Ratings8.1129 Ratings00 Ratings
    Triggered drip sequences00 Ratings7.295 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Fidesic and Salesforce Agentforce Marketing and Skai
    Feature
    Fidesic
    -
    Ratings
    Salesforce Agentforce Marketing
    8.1
    124 Ratings
    2% above category average
    Skai
    -
    Ratings
    Lead nurturing automation00 Ratings8.9109 Ratings00 Ratings
    Lead scoring and grading00 Ratings8.1110 Ratings00 Ratings
    Data quality management00 Ratings7.3116 Ratings00 Ratings
    Automated sales alerts and tasks00 Ratings8.2101 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Fidesic and Salesforce Agentforce Marketing and Skai
    Feature
    Fidesic
    -
    Ratings
    Salesforce Agentforce Marketing
    7.3
    114 Ratings
    3% below category average
    Skai
    -
    Ratings
    Calendaring00 Ratings7.3103 Ratings00 Ratings
    Event/webinar marketing00 Ratings7.497 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Fidesic and Salesforce Agentforce Marketing and Skai
    Feature
    Fidesic
    -
    Ratings
    Salesforce Agentforce Marketing
    7.4
    88 Ratings
    2% below category average
    Skai
    -
    Ratings
    Social sharing and campaigns00 Ratings7.283 Ratings00 Ratings
    Social profile integration00 Ratings7.539 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Fidesic and Salesforce Agentforce Marketing and Skai
    Feature
    Fidesic
    -
    Ratings
    Salesforce Agentforce Marketing
    7.6
    124 Ratings
    1% above category average
    Skai
    -
    Ratings
    Dashboards00 Ratings8.1118 Ratings00 Ratings
    Standard reports00 Ratings7.3123 Ratings00 Ratings
    Custom reports00 Ratings7.2100 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Fidesic and Salesforce Agentforce Marketing and Skai
    Feature
    Fidesic
    -
    Ratings
    Salesforce Agentforce Marketing
    7.6
    124 Ratings
    0% below category average
    Skai
    -
    Ratings
    API00 Ratings6.790 Ratings00 Ratings
    Role-based workflow & approvals00 Ratings6.689 Ratings00 Ratings
    Customizability00 Ratings6.8111 Ratings00 Ratings
    Integration with Salesforce.com00 Ratings7.6113 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings8.914 Ratings00 Ratings
    Integration with SugarCRM00 Ratings8.711 Ratings00 Ratings
    Third-party software integrations00 Ratings7.624 Ratings00 Ratings
    Ad Network Integration
    Comparison of Ad Network Integration features of Fidesic and Salesforce Agentforce Marketing and Skai
    Feature
    Fidesic
    -
    Ratings
    Salesforce Agentforce Marketing
    -
    Ratings
    Skai
    7.1
    10 Ratings
    3% below category average
    Data Transfer00 Ratings00 Ratings8.510 Ratings
    DSP integration00 Ratings00 Ratings5.75 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Fidesic and Salesforce Agentforce Marketing and Skai
    Feature
    Fidesic
    -
    Ratings
    Salesforce Agentforce Marketing
    -
    Ratings
    Skai
    6.1
    11 Ratings
    25% below category average
    Ad campaign creation00 Ratings00 Ratings7.611 Ratings
    Ad deployment00 Ratings00 Ratings7.611 Ratings
    Display advertising00 Ratings00 Ratings4.310 Ratings
    Ad display and retargeting segmentation00 Ratings00 Ratings4.810 Ratings
    Sequence targeting00 Ratings00 Ratings6.39 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Fidesic and Salesforce Agentforce Marketing and Skai
    Feature
    Fidesic
    -
    Ratings
    Salesforce Agentforce Marketing
    -
    Ratings
    Skai
    7.3
    12 Ratings
    6% below category average
    Ad dashboards00 Ratings00 Ratings7.612 Ratings
    Ad performance reports00 Ratings00 Ratings9.812 Ratings
    Ad conversion tracking00 Ratings00 Ratings6.712 Ratings
    Ad attribution reporting00 Ratings00 Ratings7.611 Ratings
    Cross-channel ad management00 Ratings00 Ratings5.910 Ratings
    Ad forecasting and optimization00 Ratings00 Ratings6.211 Ratings
    Best Alternatives
    FidesicAgentforce MarketingSkai
    Small Businesses
    Tipalti
    Score7.7 out of 10
    Vbout
    Score9.9 out of 10
    AdRoll
    Score3.7 out of 10
    Medium-sized Companies
    Stampli
    Score8.4 out of 10
    Bloomreach
    Score9.2 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    Enterprises
    Yooz
    Score8.8 out of 10
    Iterable
    Score8.2 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    FidesicAgentforce MarketingSkai
    Likelihood to Recommend
    10.0
    (1 ratings)
    8.2
    (329 ratings)
    9.2
    (17 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.1
    (114 ratings)
    7.8
    (3 ratings)
    Usability
    -
    (0 ratings)
    8.5
    (37 ratings)
    9.6
    (2 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (11 ratings)
    3.6
    (1 ratings)
    Performance
    -
    (0 ratings)
    9.6
    (9 ratings)
    -
    (0 ratings)
    Support Rating
    -
    (0 ratings)
    7.0
    (36 ratings)
    9.6
    (2 ratings)
    In-Person Training
    -
    (0 ratings)
    5.0
    (4 ratings)
    -
    (0 ratings)
    Online Training
    -
    (0 ratings)
    8.1
    (7 ratings)
    -
    (0 ratings)
    Implementation Rating
    -
    (0 ratings)
    3.0
    (17 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    5.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    -
    (0 ratings)
    7.0
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    -
    (0 ratings)
    7.5
    (40 ratings)
    -
    (0 ratings)
    Vendor post-sale
    -
    (0 ratings)
    8.0
    (3 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    7.0
    (3 ratings)
    -
    (0 ratings)
    User Testimonials
    FidesicAgentforce MarketingSkai
    Likelihood to Recommend
    Fidesic
    My experience with Fidesic has been wonderful and it has helped to streamline our payables. We've been able to give our operations teams access in order for them to review their invoices instead of coming to the AP team to do the research.
    Incentivized
    Read full review
    Salesforce
    I think the product, by definition, is meant for marketing — and we use it exactly for that, for running campaigns. That’s the best-suited use case for the product. I don’t think it’s really meant to be used for anything else — that’s just not how it’s designed.
    Incentivized
    Read full review
    Skai
    Kenshoo would be a good tool if your client has extremely high budgets with low CPCs. For small, geo-specific accounts the capabilities have not be built out. Therefore, the tool could not budget pace our 250+ accounts. The main reason we had chosen Kenshoo was because of its budget pacing capabilities. Unfortunately, it did not save us time and created additional budget pacing issues with over pacing our accounts.
    Incentivized
    Read full review
    Pros
    Fidesic
    • OCR or Optical Character Recognition works better than anywhere else we have tried.
    • Support is always available through chat or email and their support team is very responsive.
    • Ease of access and use since the program is web-based.
    • Easily integrates into our accounting software.
    • Implementation was a dream and so easy.
    Incentivized
    Read full review
    Salesforce
    • Filter relevant content so you can priorize those that are more relevant and resolve it first
    • Measure the traffic in the different social networks, as well as the response rate, average response time and other relevant metrics
    • Configure automation rules to order the work of those who must interact with the customer
    Incentivized
    Read full review
    Skai
    • Kenshoo Search bid policies make bid optimization easy and automated. Optimizations are based off of sophisticated algorithms rather than simple bid rules (although Kenshoo Search also offers these). There are many different policies to choose from. Simply choose your type of goal (example: awareness vs. ROI), choose your metric, and assign to your campaign(s) and/or account.
    • Kenshoo Search reporting offers a large selection of reporting templates that are easily exported to Microsoft Excel. In addition, they also offer dashboard reporting with a variety of different widgets that are easily customizable. This feature makes it extremely easy to view metrics that may normally require manual excel work.
    • Kenshoo Search has a Desktop Editor tool similar to Google Adwords Editor that makes bulk optimizations easy and time efficient. This is a huge resource win for me and my team!
    Read full review
    Cons
    Fidesic
    • Would like to see ACH batches come across in the bank as separate transactions instead of one batch.
    • Would like to be able to filter on multiple columns instead of just searching by one selection.
    • Would like to be able to add our our ACH IDs vs having to submit them to be added.
    Incentivized
    Read full review
    Salesforce
    • The email builder does not offer any way to catch/check bugs across different email service providers
    • Creating SQL is not as easy as drag-and-drop; a lot of technical knowledge is required
    • Salesforce Marketing Cloud is sold as a marketing tool, but to be honest, you need a LOT of technical IT support to run the tool
    • Einstein metrics are across the board; if you have multiple audiences in one instance of Salesforce Marketing Cloud you can't segment the data.
    Incentivized
    Read full review
    Skai
    • When working with large accounts, such as mine, the tool can be slow. There are a lot of times where the editor tool will freeze, and I'm not sure if I need to reboot or exit the tool. I wish it was a smooth process, much like the AdWords editor tool.
    • Kenshoo support can be slow to respond at times. In the ticketing industry, things are very much based on time of day or time of the week. If the product is down or not functioning during an on-sale or a major event, it can be difficult to get tech support on the phone.
    • Their reporting really doesn't set them a part from the competition. I've used social tools such as Marin and a few others, and they're all pretty similar as far as reporting. If possible, I think you're better off using Google Analytics for reporting, just so you have a common denominator.
    Incentivized
    Read full review
    Likelihood to Renew
    Fidesic
    No answers on this topic
    Salesforce
    As of right now we have not seen any other program that integrates as seamlessly into our Salesforce platform. We have barely scratched the surface of all the features and use cases. It would be irresponsible to make a move to another platform in the near future. We have not come up against any limitations that would prompt a need to switch
    Read full review
    Skai
    We received great customer service from the Kenshoo Social team, they listen to feedback, and truly work to get things fixed. The tool works well and they are always working on ways to improve it to help improve performance for our clients
    Incentivized
    Read full review
    Usability
    Fidesic
    No answers on this topic
    Salesforce
    You won't find another solution that has as many features as Salesforce Marketing Cloud Interaction Studio. We all know Salesforce, we all know how big they are and it's not for nothing... Their tools do most of the things you want, need and even imagine. Using it is complicated, but the usability is infinite.
    Incentivized
    Read full review
    Skai
    Set-up like other marketing platforms. If you know Google Ads, you know Kenshoo
    Incentivized
    Read full review
    Reliability and Availability
    Fidesic
    No answers on this topic
    Salesforce
    Upgrades and timing of the upgrades were communicated well and planned during off hours for our work. If we did have a campaign scheduled during that time, it would kick-off after the system was back active. There were a few unplanned system down times, but it was a rare occurrence and those times were also short in duration.
    Read full review
    Skai
    No answers on this topic
    Performance
    Fidesic
    No answers on this topic
    Salesforce
    Though the make up of MA apps is not built this way today, it would be nice to see them become more real-time. The integration between Salesforce and Pardot is not a true real-time integration. If I modify something in Salesforce, those changes are not automatically reflected in Pardot immediately. There is a delay of about 15 minutes before the systems sync. This delay, although not long, is less than ideal We would love the systems to be integrated real time such that changes are propagated from one system to the other immediately.
    Read full review
    Skai
    No answers on this topic
    Support Rating
    Fidesic
    No answers on this topic
    Salesforce
    They are really responsive and more than not solve the problem or give you insight to how you can manage the solution yourself. I do find however sometimes a long delay on the more complex issues when they need to loop in other departments. but overall a good experience with support
    Incentivized
    Read full review
    Skai
    Very responsive and bring fast answers for problems
    Incentivized
    Read full review
    In-Person Training
    Fidesic
    No answers on this topic
    Salesforce
    The trainers at the Pardot user conference (Elevate and Connections) were very knowledgeable and presented the material well. Again, the content was targeted to more of a new user audience, and was not really relevant for folks who had been using the product for 2+ years.
    Read full review
    Skai
    No answers on this topic
    Online Training
    Fidesic
    No answers on this topic
    Salesforce
    Pardot's online training touches on all topics briefly and vaguely without much indepth exploration into how a final outcome could look, such as Nurturing Campaigns, Email templates, landing page templates, etc... The only true way to uncover Pardot's full capabilities is to have Front End design and coding experience. Without this key skill set, I would not recommend Pardot to another business.
    Read full review
    Skai
    No answers on this topic
    Implementation Rating
    Fidesic
    No answers on this topic
    Salesforce
    From an IT perspective, once you set up the Javascript beacon and start collecting data there is a waiting game. During this time you can start labeling your site actions which can be labor intensive for a single person, but you don't really have the final end-users on the platform yet. We did a lot of training so users were experienced, but it wasn't until they had their first tasks to accomplish that they started using the system and had questions. I'd recommend setting up some immediate goals for an end-user to start segmenting for the purpose of displaying message campaigns so you can jump start end-user action.
    Read full review
    Skai
    No answers on this topic
    Alternatives Considered
    Fidesic
    PaperSave was a complete bust for us. Their OCR was terrible and never really worked. Their customer service was an abomination and we were hung up on by their trainer. GP just could not handle the volume of checks that we had and we were using a lot of MICR ink which became very expensive along with the amount of check stock we were using. Fidesic has streamlined all of that for us and allowed us to process bills and payments but not get bogged down in the stuffing of envelopes.
    Incentivized
    Read full review
    Salesforce
    We use Salesforce Marketing Cloud for lead management, generating reports, tracking customer and dealer information, inputting orders, and more. I prefer HubSpot for email marketing and automation because it is easier to use and the emails are designed much better. We currently use Salesforce and HubSpot, and we are very happy to have both, as they have different pros/cons.
    Incentivized
    Read full review
    Skai
    I think Skai beats the competitors with its advanced bidding management system, this is a unique feature of them that if you implement properly, your accounts will surely benefit from this, especially if you have tons of data that the algo can learn from and optimize accordingly. In terms of reporting, they are the best we've got so far, scheduling options are great.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Fidesic
    No answers on this topic
    Salesforce
    was not involved with this part but i have not heard about clompaints
    Incentivized
    Read full review
    Skai
    No answers on this topic
    Scalability
    Fidesic
    No answers on this topic
    Salesforce
    Prior to this, we had no solution and literally were doing things on paper in a world where technology is outpacing paper. Having this process optimized has made it easier for the sales and marketing people to change information. From the training perspective, it has allowed us to see holes in where we could create additional support training, so the ROI here has been a lot more than just the optimization of a process.
    Incentivized
    Read full review
    Skai
    No answers on this topic
    Return on Investment
    Fidesic
    • We have been able to implement ACH which cuts the costs of sending out checks
    • We have been able to send checks through them instead of stuffing 10k+ envelopes a month.
    • Questions to our staff have been cut in half.
    Incentivized
    Read full review
    Salesforce
    • Salesforce Marketing Cloud allows us to more efficiently reach out to a higher number of prospects.
    • Salesforce Marketing Cloud allows us to nimbly communicate important messages in a timely fashion to facilitate conversion.
    • Salesforce Marketing Cloud allows us to track who is opening our messages so that we can stop sending to those not interested and focus on the most engaged audiences.
    Incentivized
    Read full review
    Skai
    • ROI is harder to track due to reporting/column & time frame default tech in my humble opinion but generally better results when compared to other products
    • Since the interface is difficult to navigate and paid search is a reactive medium, can produce barriers to change.
    Incentivized
    Read full review
    ScreenShots

    Fidesic Screenshots

    Screenshot of Home Page

    Agentforce Marketing Screenshots

    Screenshot of Pardot Analytics - Pardot's reporting and analytics can be used to perform true revenue impact analysis and closed-loop reporting.Screenshot of Pardot Email Analytics - The reach and impact of  email marketing efforts are displayed in real-time with advanced reporting and analytics by device, and email client.Screenshot of Pardot Forms and Landing Pages - Pardot's form and landing page builders are used to turn online traffic to leads with targeted offers and content marketing.Screenshot of Pardot Email Marketing - Lead nurturing flows are defined via an interface that enables definition of the simplest or most complex segmented and targeted campaigns.