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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Figma

    Score8.9 out of 10
    N/AFigma, headquartered in San Francisco, offers their collaborative design and prototyping application to support digital product and UI development.

    $15

    per month per editor

    WooCommerce

    Score8.5 out of 10
    N/AWooCommerce is an eCommerce plugin for WordPress, developed by WooThemes (recently acquired by Automattic). Like WordPress, it is designed to be an extendable, adaptable, open-sourced platform. WooCommerce allows merchants to sell physical products, downloadables, or services.

    $0

    Pricing
    FigmaWooCommerce
    Editions & Modules
    Professional
    $144
    per year
    Organization
    $540
    per year
    Starter
    Free
    Woo Enterprise
    Contact Sales
    Offerings
    Pricing Offerings
    FigmaWooCommerce
    Free Trial
    NoYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—WooCommerce is a free and open-source plugin for WordPress. Merchants can host their WooCommerce store on any private hosting service, or with Automattic directly via WordPress.com. Some added features or services from the WooCommerce Official Marketplace may have one time or subscription pricing.
    More Pricing Information
    Community Pulse
    FigmaWooCommerce
    Considered Both Products
    Figma
    No answer on this topic
    Automattic
    Chose WooCommerce
    Very similar in comparison, depending on the tech stack and developer’s experience these may be quite interchangeable but I hadn’t experienced other systems extensively to make a full comparison. I’ve used other completely custom solutions which required much more costly and …
    Incentivized
    Key User Insights
    Would buy again
    100%
    Would buy again
    204 Answers
    96%
    Would buy again
    43 Answers
    Delivers good value for the price
    98%
    Delivers good value for the price
    179 Answers
    96%
    Delivers good value for the price
    43 Answers
    Happy with the feature set
    97%
    Happy with the feature set
    198 Answers
    89%
    Happy with the feature set
    40 Answers
    Lived up to sales and marketing promises
    99%
    Lived up to sales and marketing promises
    123 Answers
    95%
    Lived up to sales and marketing promises
    37 Answers
    Implementation went as expected
    97%
    Implementation went as expected
    142 Answers
    88%
    Implementation went as expected
    36 Answers
    Features
    FigmaWooCommerce
    Online Storefront
    Comparison of Online Storefront features of Figma and WooCommerce
    Feature
    Figma
    -
    Ratings
    WooCommerce
    8.0
    96 Ratings
    2% above category average
    Product catalog & listings00 Ratings8.095 Ratings
    Product management00 Ratings8.096 Ratings
    Bulk product upload00 Ratings7.278 Ratings
    Branding00 Ratings7.383 Ratings
    Mobile storefront00 Ratings9.388 Ratings
    Product variations00 Ratings8.088 Ratings
    Website integration00 Ratings9.596 Ratings
    Visual customization00 Ratings7.392 Ratings
    CMS00 Ratings7.974 Ratings
    Online Shopping Cart
    Comparison of Online Shopping Cart features of Figma and WooCommerce
    Feature
    Figma
    -
    Ratings
    WooCommerce
    6.1
    91 Ratings
    23% below category average
    Abandoned cart recovery00 Ratings5.359 Ratings
    Checkout user experience00 Ratings6.991 Ratings
    Online Payment System
    Comparison of Online Payment System features of Figma and WooCommerce
    Feature
    Figma
    -
    Ratings
    WooCommerce
    8.5
    85 Ratings
    2% above category average
    eCommerce security00 Ratings8.585 Ratings
    eCommerce Marketing
    Comparison of eCommerce Marketing features of Figma and WooCommerce
    Feature
    Figma
    -
    Ratings
    WooCommerce
    6.4
    94 Ratings
    18% below category average
    Promotions & discounts00 Ratings7.591 Ratings
    Personalized recommendations00 Ratings5.374 Ratings
    SEO00 Ratings6.583 Ratings
    eCommerce Business Management
    Comparison of eCommerce Business Management features of Figma and WooCommerce
    Feature
    Figma
    -
    Ratings
    WooCommerce
    7.9
    93 Ratings
    2% below category average
    Multi-site management00 Ratings6.747 Ratings
    Order processing00 Ratings8.491 Ratings
    Inventory management00 Ratings8.290 Ratings
    Shipping00 Ratings8.584 Ratings
    Custom functionality00 Ratings7.786 Ratings
    Best Alternatives
    FigmaWooCommerce
    Small Businesses
    Proto.io
    Score7 out of 10
    Ecwid by Lightspeed
    Score10 out of 10
    Medium-sized Companies
    UXPin
    Score7.9 out of 10
    Shopify
    Score8.7 out of 10
    Enterprises
    Marvel
    Score9 out of 10
    IBM Digital Commerce
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    FigmaWooCommerce
    Likelihood to Recommend
    8.6
    (209 ratings)
    8.9
    (95 ratings)
    Likelihood to Renew
    10.0
    (7 ratings)
    7.0
    (4 ratings)
    Usability
    7.9
    (41 ratings)
    8.1
    (12 ratings)
    Availability
    5.5
    (1 ratings)
    -
    (0 ratings)
    Performance
    8.2
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    5.1
    (17 ratings)
    5.0
    (1 ratings)
    In-Person Training
    9.1
    (1 ratings)
    -
    (0 ratings)
    Online Training
    6.4
    (1 ratings)
    -
    (0 ratings)
    Configurability
    6.4
    (1 ratings)
    10.0
    (1 ratings)
    Contract Terms and Pricing Model
    7.3
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    6.4
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    7.3
    (1 ratings)
    -
    (0 ratings)
    Professional Services
    8.2
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    7.3
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.3
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    FigmaWooCommerce
    Likelihood to Recommend
    Figma
    I would recommend if you need to start from scratch a product UI or any customer journey that you need to implement that requires designing and visualizing different steps to complete a process. I would recommend that any design/UI/UX team brainstorm and make proposals that they can compare and discuss in a visual way.
    Incentivized
    Read full review
    Automattic
    WooCommerce is best suited to customers whose website is built on the WordPress platform, and whose development team has a good understanding of plug-in implementation. If your website is not built on WordPress, but on Laravel or React (or any other non WordPress technology), then WooCommerce is not for you. WooCommerce is also great for customers who just need a simple online shopping experience. If your needs involve more complex or immersive features such as timed discounts, pick up locations, delivery reminders, or post shopping feedback surveys, know that you will need to purchase additional add-ons to make to get these features using WooCommerce set up on WordPress.
    Incentivized
    Read full review
    Pros
    Figma
    • Figma allows us to create universal content. This means that if multiple designers want to re-use a piece of content, and if everyone's content should be dynamically updated from time to time, we can easily accomplish this by turning design elements into a universal instance. Then, if an update is needed, we can push the change out to all assets at once. It's very efficient and ensures we're all updating content accordingly.
    • Figma also allows us to set parameters for the company's brand guide and share them across various designers. This way, we can easily pull from approved brand fonts, colors, and more, which allows our assets to remain unified across multiple touchpoints.
    • Figma also allowed us to create and install our own plugin, which we use to export every slide we have in a frame at one time, versus the default export feature, which limits you to one slice at a time. This is particularly useful for us when we're working on email templates, since we tend to have a ton of slices in any given series.
    Incentivized
    Read full review
    Automattic
    • Free base package means I can use it when I need to and not pay for it when I'm not using it
    • I can customize the e-commerce options and integrate the calendar booking
    • Payment processing is quick and easy and I can choose my provider
    Incentivized
    Read full review
    Cons
    Figma
    • It will be great if Figma will consider having the Pages where interactions can be stitched together among the Pages and not just one page with so many Frames to create the stand-alone clickable prototype that can be used to simulate the intended UX
    • Bring back the Inspect Mode tab right on the right-side panel of the main workspace instead of hiding behind the Dev Mode.
    • Figma Slides feature could be improved quite a bit more in order to be easier to assemble slides into a presentation deck and having pre-built templates for slides can be useful too.
    Incentivized
    Read full review
    Automattic
    • Because of how the Wordpress database is structured, WooCommerce isn't great for large or complex e-commerce sites.
    • More out-of-the-box options would be nice within the base software.
    • Because add-on plugins are developed by 3rd parties, sometimes you get conflicts that break things.
    Incentivized
    Read full review
    Likelihood to Renew
    Figma
    Figma is a pretty cool tool in many areas. My team almost uses it on daily basis, such as, brainstorming on product/design topics, discussing prototypes created by designers. We even use it for retrospectives, which is super convenient and naturally keeps records of what the team discusses every month. Furthermore, I do see the potential of the product - currently we mainly use it for design topics, but it seems it is also a good fit for tech diagrams, which we probably will explore further in the future.
    Incentivized
    Read full review
    Automattic
    Despite very rare glitches, more connected to an excessive number of plugins, that affect the speed of the site, we are extremely satisfied with the platform, the ability to import and export products, even though we just export them, as we have our proprietary system for updating inventories. We love the ease of upgrading, enhancing, innovating, and the freedom we have to do whatever we want, which is a plus, when you consider Shopify can take down your whole store as they please, if they think you aren't abiding to their TOS or their ever changing set of rules.
    Incentivized
    Read full review
    Usability
    Figma
    There's a bit of a learning curve, but generally I think it's both more powerful and intuitive that other UX design tools. Most of what I need to do as a designer can be done in this platform, from basic wireframes to creating a design system, to creating pixel perfect designs, to prototyping to dev handoff.
    Incentivized
    Read full review
    Automattic
    It is built on the Wordpress platform, so there are some quirks compared to a dedicated e-commerce product, but it is very intuitive and easy to use, especially for anyone with Wordpress experience. There are numerous great support articles and learning resources available. Significant customization can be achieved with plugins vs other eCommerce platforms, which may require more custom code and have fewer plugin options.
    Incentivized
    Read full review
    Reliability and Availability
    Figma
    The only regret I have is, its not available when there is no internet
    Incentivized
    Read full review
    Automattic
    No answers on this topic
    Performance
    Figma
    I think its great, As there are many other software or systems which can be integrated with it as plugins or API's
    Incentivized
    Read full review
    Automattic
    No answers on this topic
    Support Rating
    Figma
    I haven't used their support lately but in the past, they had a chat that I used often. They often responded in a few hours and were able to give a satisfactory solution. I would imagine it's less personal now but the community has expanded drastically so there are more resources out there to self serve with a bit of Google magic.
    Incentivized
    Read full review
    Automattic
    not muh support
    Read full review
    In-Person Training
    Figma
    In-person training has its own benefits - 1. It helps in resolving queries then and there during the training. 2. I find classroom or in-person training more interactive. 3. Classroom or in-person training could be more practical in nature where participants can have an hands on experience with tools and clarify their doubts with the trainer.
    Incentivized
    Read full review
    Automattic
    No answers on this topic
    Online Training
    Figma
    Online training has its own merits and demerits - 1. Sometimes we may face issues with connectivity or the training content 2. The way training is being delivered becomes very important because not everyone is comfortable taking online training and learning by themselves. 3. With the advancement of technology online training has become popular but there is a segment of people who still prefer class-room training over online one.
    Incentivized
    Read full review
    Automattic
    No answers on this topic
    Alternatives Considered
    Figma
    Miro is more user-friendly than Figma, but is less robust in terms of web prototyping and graphic design. While Figma isn't made to be used as a design tool, our team has taken to using it as such because it's richer in functions and personalizations compared to Miro and Figma.
    Incentivized
    Read full review
    Automattic
    We were pretty sure we wanted a WordPress site so that we had more control over the site itself, having been burned by third-party vendor sites before. The fact that WooCommerce integrates so well with WordPress was a big selling point for us. Magento would have been too heavy of a lift for our small dev team and we didn't want to rely on Shopify or BigCommerce (though all of those products could have their merits for other projects or clients).
    Incentivized
    Read full review
    Scalability
    Figma
    I think this is great and as I mentioned at ADP we use Figma extensively whether by designers, researchers or content writers
    Incentivized
    Read full review
    Automattic
    No answers on this topic
    Return on Investment
    Figma
    • Allows us to get funding for further phases of the project (which is uncountable)
    • Well, it lets us show off when needed due to well suited UI-oriented character
    • Easily approachable by anyone (browser use)
    • User friendly interface
    • More advanced cooperation requires some of the users to have a license
    Incentivized
    Read full review
    Automattic
    • Positive: low cost to start up, and allowed us to start selling right away.
    • Negative: better plug-ins have a high cost of entry. For example if you want to do subscriptions you need a paid plugin for it.
    • Positive: easily integrates with PayPal and Stripe.
    Incentivized
    Read full review
    ScreenShots

    WooCommerce Screenshots

    Screenshot of a single product and description.Screenshot of WooCommerce checkout blocks.Screenshot of WooCommerce settings.Screenshot of WooCommerce product editing.Screenshot of WooCommerce products listing.