TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Fin

    Score8.8 out of 10
    N/AFin is an AI Agent for customer service. It automates complex queries, improves resolution times, and delivers consistently high-quality support at scale.

    $0.99

    one-time fee per outcome

    Groove (legacy product)

    Score7.7 out of 10
    N/AGroove by Clari is a legacy Sales Engagement product for organizing prospect outreach, capturing sales activity, and guiding seller workflows across email, calendar, CRM, and campaign tools. On August 14, 2023, Clari acquired Groove and integrated it as the sales-engagement layer of the Clari Revenue Platform. Following Clari’s subsequent merger into Salesloft in 2025, Groove became part of the combined Salesloft platform. Salesloft unified the companies under its brand on September 2, 2026;…N/A
    Pricing
    FinGroove (legacy product)
    Editions & Modules
    Fin with your current helpdesk
    $0.99
    one-time fee per outcome
    Fin with the Intercom helpdesk
    from $19 + $0.99 per Fin outcome
    per month per seat
    Pro add-on
    from $99
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    FinGroove (legacy product)
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details90-Day Money-Back Guarantee Fin includes a 90-day money-back guarantee. Customers must use Fin in at least 250 conversations during the first 90 days of their subscription following the trial period. Customers who are not satisfied may request a refund within 90 days of starting their subscription. Eligibility: Available to high-volume customers handling more than 250,000 conversations per month in North America and Europe.—
    More Pricing Information
    Community Pulse
    FinGroove (legacy product)
    Considered Both Products
    Fin
    Chose Fin
    Groove went through some serious technical issues, stopped selling, and decided to rebuild their platform entirely. That forced us to find a solution quickly and we chose Zen Desk. Zen Desk worked OKAY, but it was a huge learning curve for our experience team. For example, …
    Incentivized
    Chose Fin
    Intercom is easier for inbound + outbound comms and has more tooling overall
    Incentivized
    Chose Fin
    We've used both Drift and Salesforce chat at Owl Labs in the past, and I didn't find them to meet our needs or customer needs the way Intercom has been able to. Intercom ranks higher for us regarding Integrations offered, customization, AI functionality, and user-friendliness. …
    Incentivized
    Discontinued Products
    Chose Groove (legacy product)
    The UI for Groove is so much better. It didn't take so much time for me to learn and I remember I was sending a flow as soon as I got the tool. Not only that, but the fact that it has a dashboard with the updates on messages I've sent is also super nice to have.
    Incentivized
    Key User Insights
    Would buy again
    99%
    Would buy again
    424 Answers
    99%
    Would buy again
    679 Answers
    Delivers good value for the price
    97%
    Delivers good value for the price
    341 Answers
    100%
    Delivers good value for the price
    446 Answers
    Happy with the feature set
    98%
    Happy with the feature set
    417 Answers
    99%
    Happy with the feature set
    682 Answers
    Lived up to sales and marketing promises
    94%
    Lived up to sales and marketing promises
    230 Answers
    99%
    Lived up to sales and marketing promises
    400 Answers
    Implementation went as expected
    93%
    Implementation went as expected
    286 Answers
    99%
    Implementation went as expected
    394 Answers
    Best Alternatives
    FinGroove (legacy product)
    Small Businesses
    No answers on this topic
    HubSpot Sales Hub
    Score8.8 out of 10
    Medium-sized Companies
    No answers on this topic
    Mixmax
    Score9.8 out of 10
    Enterprises
    Sprinklr Service
    Score7.9 out of 10
    Outreach
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    FinGroove (legacy product)
    Likelihood to Recommend
    8.9
    (490 ratings)
    5.0
    (706 ratings)
    Likelihood to Renew
    10.0
    (21 ratings)
    8.9
    (33 ratings)
    Usability
    8.3
    (398 ratings)
    5.4
    (542 ratings)
    Availability
    9.1
    (1 ratings)
    9.1
    (5 ratings)
    Performance
    9.1
    (1 ratings)
    9.1
    (5 ratings)
    Support Rating
    6.4
    (11 ratings)
    4.5
    (145 ratings)
    In-Person Training
    -
    (0 ratings)
    4.7
    (2 ratings)
    Online Training
    7.4
    (2 ratings)
    9.1
    (4 ratings)
    Implementation Rating
    6.6
    (5 ratings)
    9.0
    (13 ratings)
    Configurability
    -
    (0 ratings)
    8.9
    (6 ratings)
    Ease of integration
    -
    (0 ratings)
    9.1
    (2 ratings)
    Product Scalability
    9.1
    (1 ratings)
    9.1
    (5 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.1
    (2 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.1
    (3 ratings)
    User Testimonials
    FinGroove (legacy product)
    Likelihood to Recommend
    Fin
    I can't think of anything off the top of my head regarding less appropriate. However, this product is very customizable. I think with some improvement in reporting it could be better, however, I would recommend due to these types of things. I love the knowledge base and creating those help centers. I would say that it is fairly easy to set up, but once you set it up, not really knowing all the things, it's hard to go back and change, so it would be nice to have an overall idea of guidance prior to the original setup that can just be improved over time.
    Incentivized
    Read full review
    Discontinued Products
    • Groove is excellent for the use case of improving sales representative and customer success representative productivity and data quality when used alongside Salesforce. It is a Salesforce focused tool. You should definitely consider Groove if you are a current Salesloft / Outreach user and you also use Salesforce.
    • Groove would not be a good fit for an organization not using Salesforce.
    Incentivized
    Read full review
    Pros
    Fin
    • The AI agent can answer our users' questions accurately based on the information available in our Help Center.
    • Ability to set up workflows and procedures helps our team automate repetitive tasks.
    • The inbox layout is clean and easy to navigate, and we can set views to suit our preferences.
    Incentivized
    Read full review
    Discontinued Products
    • Groove lets us know real-time when a client has checked an email we sent them.
    • Groove helps us streamline our day-to-day events, meetings, and tasks with the help of the Calendar Booking feature.
    • Groove helps us save a lot of time on typing long letters when we explain our products to our customers with the help of their Templates feature.
    Incentivized
    Read full review
    Cons
    Fin
    • I wish I could pull reports on the conversations that have been closed.
    • I wish I could tag fin categories in addition to our live help desk conversations so I can get a good read on the types of questions users are asking.
    Incentivized
    Read full review
    Discontinued Products
    • The footprint of the person who lasts touches the information.
    • The footprint of the person who edited the information.
    • Date and time of the modification of the account owner.
    • Date and time of the modification of the last person touching the account.
    Incentivized
    Read full review
    Likelihood to Renew
    Fin
    We have been and will be continuing our journey with Intercom and nothing too concerning has happened that I have experienced or heard of that has us on the edge yet. If it ever happens it will be something along the lines of "Outgrowing" the use of need of the platform.
    Incentivized
    Read full review
    Discontinued Products
    I actually don't have any complaint regarding groove. It's just that I will give 9 since I confidently believe that there'd be updates in the future which would be more optimal not just for us users but for the business as well. The only regret I have with groove is I was not able to use it before the current company that I'm employed
    Incentivized
    Read full review
    Usability
    Fin
    Intuitive is a very accurate descriptor. Features do not seem to be hidden by poor UI. Things are usually where you would expect them to be, and the UI has been designed to make it pleasant to work within the platform. The platform also scales really well. Both small and large organizations can achieve a great return on investment by using it.
    Read full review
    Discontinued Products
    Groove has been an awesome platform to use for sales pipeline management. I really enjoy how it integrates with my Salesforce, Gmail, and Google Calendar. It makes my job easier by helping me keep track of the progress of each sales contact that I have. Leads are able to reply and notify us using Groove.
    Incentivized
    Read full review
    Reliability and Availability
    Fin
    always there
    Incentivized
    Read full review
    Discontinued Products
    Our organization has not experienced any availability issues with Groove
    Incentivized
    Read full review
    Performance
    Fin
    Fin is super quick and top notch.
    Incentivized
    Read full review
    Discontinued Products
    Everything is good
    Incentivized
    Read full review
    Support Rating
    Fin
    I can get help by asking Fin questions about itself. It answers accurately, citing its own Help Center resources with visuals. It can reason and dialogue well. But when it comes to getting human support for Fin, it is not as quick. It can sometimes take a few days. They are polite and well-meaning. Some things aren't their fault (product limitations), but there was one occasion where something took a long time to resolve with lots of back and forth but it was I who found out the error in the end that they missed, so they didn't really help resolve it.
    Incentivized
    Read full review
    Discontinued Products
    My company has a team dedicated to supporting our implementation of operative tools and business systems such as Groove. For this reason, I feel that we have ample support for Groove, although I have not personally contacted Groove for any support issues.
    Incentivized
    Read full review
    In-Person Training
    Fin
    No answers on this topic
    Discontinued Products
    It was okay. But, just the once. I had to figure it out with help of others on my team.
    Incentivized
    Read full review
    Online Training
    Fin
    It was great. We were able to walk through step by step and get our questions answered along the way.
    Incentivized
    Read full review
    Discontinued Products
    Easy to use
    Incentivized
    Read full review
    Implementation Rating
    Fin
    The implementation was surprisingly easy but we are having to adapt from our old process to work well with Intercom.
    Incentivized
    Read full review
    Discontinued Products
    At Nearpod, I have been impressed with the internal expertise and support around Groove as a key tool for the Sales and Customer Success business systems and operations.
    Incentivized
    Read full review
    Alternatives Considered
    Fin
    Fin far surpasses these other options in platform features and capabilities. Fin allows for side-by-side use by both the Marketing and Support teams, while none of the other similar products did that well. Most platforms are designed for one or the other, not both.
    Read full review
    Discontinued Products
    Groove is simple. Like their competitors, they give you the ability to create templated "Flows" (sequences) of calls, emails, and LinkedIn touches. Some of them can be automated, but it's also simple to personalize outreach. Ultimately, my decision to purchase Groove over some of the competitors was based on their Salesforce integration, as well as white-glove customer service.
    Incentivized
    Read full review
    Scalability
    Fin
    The product is very scalable and has helped us scale our user base and onboard 10x the users in just one month. We couldn't have done it without Fin
    Incentivized
    Read full review
    Discontinued Products
    Our organization was able to quickly scale Groove from a pilot group of a few users to a department-wide solution
    Incentivized
    Read full review
    Return on Investment
    Fin
    • New role opportunities — Using the “Fin-first” approach has reduced the workload for our Tier 1 team, giving them more time to focus on their own career growth. It’s also opened the door to a dedicated, AI-focused role, where a team member regularly reviews Fin’s answers and makes updates to help it perform even better.
    • Enabling Fin has also reduced our response time and allowed us to meet SLA's.
    Incentivized
    Read full review
    Discontinued Products
    • Reduced several hours a week of logging time in Salesforce that either wouldn't get done or would have been done to the detriment of more value add activities.
    • Saves hours per week by delivering actionable/useful info from Salesforce into Gmail
    • Gives me valuable insight on what emails are being opened and read. This helps plan targeting.
    Incentivized
    Read full review
    ScreenShots

    Fin Screenshots

    Screenshot of Fin handling a complex query. Fin can securely retrieve data and take action in external systems like Shopify, Stripe, and Salesforce.Screenshot of Fin works across phone, email, chat, Slack, and more so every customer receives accurate, personalized responses, wherever they reach out.Screenshot of Procedures to train Fin to handle queries with multiple steps, business logic and third-party systems from start to finish. Natural language instructions can be combined with deterministic controls to create powerful Procedures that follow exact rules when needed.Screenshot of AI powered Insights and QA products, proactively showing you dominant and emergent trends and topics in your customer experience, as well as one-click recommendations to set live and immediately improve Fin's performance.Screenshot of Fin Operator. It spots problems, finds opportunities to improve, and acts on them, for example tuning Fin, keeping knowledge current, and scaling automation as business needs changes.Screenshot of the interface to customize Fin's tone of voice, teach it support knowledge and policies, and configure how it handles complex tasks in over 45 languages.