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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    FormAssembly

    Score8.9 out of 10
    N/AFormAssembly is an enterprise data collection and automation platform designed to enable organizations to capture clean, compliant data from the start. With the latest edition of the platform, FormAssembly Atlas, and its built-in AI assistant, Fai, forms and workflows build themselves, connect to Salesforce and other systems in just a few clicks, and ensure every record is structured, secure, and ready for automation or AI. In short, FormAssembly is designed to…N/A

    Google Surveys

    Score7.9 out of 10
    N/AGoogle Surveys is an app for custom surveys, and is part of Google Apps for Work. The insights from audience targeted surveys can be expressed in instant, easy-to-digest graphs and charts help you make sense of the survey data. Surveys natively integrates with other solutions, allowing you to use data from one product while working in another. Survey responses from real people can be sourced by Google's Opinion Rewards app, where respondents answer questions in exchange for incentives.

    $10

    per completed survey

    Pricing
    FormAssemblyGoogle Surveys
    Editions & Modules
    Atlas Explorer
    Contact Sales
    per month
    Atlas Team
    Contact sales
    Gov Cloud
    Contact sales
    Atlas Enterprise
    Contact Sales
    Surveys
    10¢
    per completed survey
    Offerings
    Pricing Offerings
    FormAssemblyGoogle Surveys
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    FormAssemblyGoogle Surveys
    Considered Both Products
    FormAssembly
    No answer on this topic
    Google
    No answer on this topic
    Key User Insights
    Would buy again
    95%
    Would buy again
    39 Answers
    100%
    Would buy again
    17 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    31 Answers
    100%
    Delivers good value for the price
    14 Answers
    Happy with the feature set
    90%
    Happy with the feature set
    37 Answers
    100%
    Happy with the feature set
    17 Answers
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    20 Answers
    100%
    Lived up to sales and marketing promises
    13 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    29 Answers
    100%
    Implementation went as expected
    14 Answers
    Features
    FormAssemblyGoogle Surveys
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of FormAssembly and Google Surveys
    Feature
    FormAssembly
    8.4
    47 Ratings
    4% above category average
    Google Surveys
    8.3
    17 Ratings
    3% above category average
    Survey templates8.430 Ratings9.417 Ratings
    Themes7.943 Ratings7.715 Ratings
    Custom logo/branding8.946 Ratings7.714 Ratings
    Survey Content
    Comparison of Survey Content features of FormAssembly and Google Surveys
    Feature
    FormAssembly
    8.6
    46 Ratings
    1% above category average
    Google Surveys
    9.1
    16 Ratings
    7% above category average
    Changes to live survey8.539 Ratings9.915 Ratings
    Question design help8.238 Ratings9.213 Ratings
    Multiple question types9.048 Ratings8.416 Ratings
    Survey Logic
    Comparison of Survey Logic features of FormAssembly and Google Surveys
    Feature
    FormAssembly
    9.0
    43 Ratings
    7% above category average
    Google Surveys
    7.5
    15 Ratings
    11% below category average
    Survey logic flexibility9.045 Ratings7.515 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of FormAssembly and Google Surveys
    Feature
    FormAssembly
    8.1
    46 Ratings
    0% below category average
    Google Surveys
    8.3
    16 Ratings
    2% above category average
    Response tracking8.745 Ratings8.516 Ratings
    Data export8.945 Ratings9.315 Ratings
    Standard reports8.036 Ratings7.714 Ratings
    Custom reports7.433 Ratings8.312 Ratings
    Analytics7.56 Ratings7.814 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of FormAssembly and Google Surveys
    Feature
    FormAssembly
    8.5
    41 Ratings
    2% below category average
    Google Surveys
    8.3
    16 Ratings
    4% below category average
    Access controls8.239 Ratings7.915 Ratings
    Compliance8.939 Ratings8.713 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of FormAssembly and Google Surveys
    Feature
    FormAssembly
    7.0
    28 Ratings
    14% below category average
    Google Surveys
    5.8
    13 Ratings
    33% below category average
    Vendor-offered crowdsourcing6.01 Ratings5.810 Ratings
    Respondent restrictions7.929 Ratings5.812 Ratings
    Best Alternatives
    FormAssemblyGoogle Surveys
    Small Businesses
    Jotform
    Score8.5 out of 10
    Jotform
    Score8.5 out of 10
    Medium-sized Companies
    Qualaroo
    Score7 out of 10
    Qualaroo
    Score7 out of 10
    Enterprises
    QuestionPro
    Score9.2 out of 10
    QuestionPro
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    FormAssemblyGoogle Surveys
    Likelihood to Recommend
    8.9
    (53 ratings)
    8.5
    (17 ratings)
    Likelihood to Renew
    9.0
    (7 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (42 ratings)
    8.7
    (15 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    5.8
    (3 ratings)
    7.5
    (12 ratings)
    Implementation Rating
    9.1
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    8.2
    (28 ratings)
    -
    (0 ratings)
    User Testimonials
    FormAssemblyGoogle Surveys
    Likelihood to Recommend
    FormAssembly
    Well suited to get information into Salesforce. For the pricepoint you have to pay and the workflow you have to set up it is less appropriate when using Microsoft 365. The Google connector is very simple and you can use it with forms, it hinders us that is not an option unless a workflow is used.
    Incentivized
    Read full review
    Google
    Google Surveys is perfect when trying to collaborate with co-workers and find a date & time that works best for them to get together, whether it's for a regular meeting, team photo session, celebratory dinner, or Christmas celebration. It's also great for getting feedback on proposed changes that would affect the team.
    Incentivized
    Read full review
    Pros
    FormAssembly
    • Integrating with Salesforce - mapping fields is straightforward, and custom formulas allow for some increased complexity in processing.
    • Scalability - we leverage the URL pre-fill and dynamic picklist features to use a single form for multiple different programs.
    • Simple form building via point-and-click is relatively easy. Hidden fields, conditionals, and repeat sections are useful features for more complex form needs.
    • Custom CSS option is useful - has allowed us to visually integrate FormAssembly forms onto our website via iframe.
    Incentivized
    Read full review
    Google
    • Measure the pulse of how our members are feeling (yes/no questions, multiple-choice questions).
    • Learn how students are doing with specific projects (textual-based questions, essay-type answers).
    • Run an election for board members (use of the "other" notation so that people can write in their own choices).
    Incentivized
    Read full review
    Cons
    FormAssembly
    • FormAssembly could do a much better job supporting customers. As I mentioned, FormAssembly is critical to our day-to-day operations, so it is very important to us that support is prompt and reliable when we reach out. Unfortunately, this has not been our experience. For example, on more than one occasion, I had a support case open for months without hearing back, despite repeatedly following up.
    • FormAssembly could make troubleshooting and configuration updates easier by improving their user interface. Salesforce, for example, has a feature called "Where is this used?" for fields, which makes it easy to address bugs and make changes efficiently and effectively.
    • FormAssembly could benefit from improving training and support resources.
    Incentivized
    Read full review
    Google
    • While it is very intuitive, there are many ways you can fine-tune your survey (such as word limits, counts, etc) and these are not always obvious where those settings are.
    • I would like to see some ways of changing the formatting (and maybe I just haven't explored that yet), ie: colors, set up on the screen.
    Incentivized
    Read full review
    Likelihood to Renew
    FormAssembly
    FormAssembly continues to meet our needs, and the product functionality continues to grow, providing us with new opportunities to utilize the software. We've built many forms and associated processes on FormAssembly. It would require a large effort to migrate to another platform. We have invested a lot of time in learning FormAssembly.
    Incentivized
    Read full review
    Google
    No answers on this topic
    Usability
    FormAssembly
    The UI is very intuitive and easy to use, even if you've never used a form building platform before. There is plenty of easy-to-find documentation so if you're unsure on anything, you can sense-check it. I also love the drag-and-drop form building. It is a breeze to use, especially compared to other form builders which are quite clunky, or where the functionality takes a lot of clicks to reach. Everything is easily accessible and ready to use with FormAssembly.
    Incentivized
    Read full review
    Google
    Relatively simple so that those who are less than familiar with computers can figure it out. User friendly and already embedded with other Google products. Receives an 8 because many features available with Google Surveys are also available with similar, free products on the internet today. Good, but not stellar.
    Incentivized
    Read full review
    Support Rating
    FormAssembly
    While it's not a true development package and misses some features like ingestion of external data for lists, etc... the product is fast, stable, easy to use, and will suit the needs of anyone needing online form functionality with SalesForce and other connectors available for your marketing needs.
    Incentivized
    Read full review
    Google
    This is by far the only area where I think that there is room for improvement because Google does not respond as fast as I would like them to. We live in a fast-paced world and this is probably the only area where Google can improve on and as a teacher, I find it challenging to wait for a day or two for a response when everything that I am doing in the Google Classroom is running instantly and with no breaks in between.
    Incentivized
    Read full review
    Implementation Rating
    FormAssembly
    I didn't participate in the implementation.
    Incentivized
    Read full review
    Google
    No answers on this topic
    Alternatives Considered
    FormAssembly
    FormAssembly's features were more expansive than SurveyMonkey, in my opinion. When doing a comparison, we really liked that we could set up formulas to calculate expenses for us and that they would be easy to update as needed for rates that change from year to year.
    Incentivized
    Read full review
    Google
    Google is a quick and easy to use survey analysis tool that allows you to send cheap or free surveys to an audience. In comparison to tools like SurveyMonkey I would have more faith in the Google technology and robustness of sample. As we have Microsoft 365, sometimes Microsoft forms is a preferred internal source of surveying for free and easily analysing the data. For more robust and accurate market research projects, or even just insights that I can trust more, I would recommend a Market Research Provider as they offer a lot more options to target a key audience and you can rely on their data a bit more - it is weighted, nationally representative etc. Companies with their own research panels tend to have greater data quality that you can put more trust in
    Incentivized
    Read full review
    Return on Investment
    FormAssembly
    • FormAssembly makes it easy to share registration forms with targeted groups of users
    • It makes it easy to track registration numbers and form errors and reach out to people who may need assistance
    • It's very easy to create registration forms quickly
    Incentivized
    Read full review
    Google
    • Google Surveys are responded by our customers - dealers, retailers and end users. As it's easy to handle, greater is its adoption and hence it definitely has a good ROI.
    • Employees as internal stakeholders also use it well to drive initiatives & projects within the organization. This enhances their engagement showcasing digital workplace and hence again a good ROI.
    Incentivized
    Read full review
    ScreenShots

    FormAssembly Screenshots

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