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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    FortiGate

    Score8.5 out of 10
    N/AFortiNet FortiGate is a firewall option with high integrability. It offers a variety of deployment options and next-gen firewall capabilities, including integration with IaaS cloud platforms and public cloud environments.N/A

    Google Analytics

    Score8.3 out of 10
    N/AGoogle Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.

    $0

    per month

    Pricing
    FortiGateGoogle Analytics
    Editions & Modules
    No answers on this topic
    Google Analytics 360
    150,000
    per year
    Google Analytics
    Free
    Offerings
    Pricing Offerings
    FortiGateGoogle Analytics
    Free Trial
    YesNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsFortiGate pricing starts at $250 for home office use, up to $300,000 for large enterprise appliances. Must contact sales team for pricing.—
    More Pricing Information
    Community Pulse
    FortiGateGoogle Analytics
    Considered Both Products
    Fortinet
    No answer on this topic
    Google
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    49 Answers
    96%
    Would buy again
    101 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    48 Answers
    100%
    Delivers good value for the price
    100 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    49 Answers
    99%
    Happy with the feature set
    104 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    44 Answers
    97%
    Lived up to sales and marketing promises
    77 Answers
    Implementation went as expected
    98%
    Implementation went as expected
    47 Answers
    96%
    Implementation went as expected
    87 Answers
    Features
    FortiGateGoogle Analytics
    Firewall
    Comparison of Firewall features of Fortinet FortiGate and Google Analytics
    Feature
    Fortinet FortiGate
    8.7
    53 Ratings
    1% above category average
    Google Analytics
    -
    Ratings
    Identification Technologies8.951 Ratings00 Ratings
    Visualization Tools8.351 Ratings00 Ratings
    Content Inspection8.852 Ratings00 Ratings
    Policy-based Controls8.953 Ratings00 Ratings
    Active Directory and LDAP8.750 Ratings00 Ratings
    Firewall Management Console7.752 Ratings00 Ratings
    Reporting and Logging8.353 Ratings00 Ratings
    VPN9.152 Ratings00 Ratings
    High Availability9.348 Ratings00 Ratings
    Stateful Inspection9.251 Ratings00 Ratings
    Proxy Server8.539 Ratings00 Ratings
    Web Analytics
    Comparison of Web Analytics features of Fortinet FortiGate and Google Analytics
    Feature
    Fortinet FortiGate
    -
    Ratings
    Google Analytics
    8.4
    11 Ratings
    4% above category average
    Lead Conversion Tracking00 Ratings8.210 Ratings
    Bounce Rate Measurement00 Ratings8.410 Ratings
    Device and Browser Reporting00 Ratings9.311 Ratings
    Pageview Tracking00 Ratings9.111 Ratings
    Event Tracking00 Ratings8.411 Ratings
    Reporting in real-time00 Ratings7.810 Ratings
    Referral Source Tracking00 Ratings8.610 Ratings
    Customizable Dashboards00 Ratings7.910 Ratings
    Best Alternatives
    FortiGateGoogle Analytics
    Small Businesses
    SonicWall NSA Series
    Score8.3 out of 10
    Matomo Analytics
    Score9 out of 10
    Medium-sized Companies
    Barracuda CloudGen Firewall
    Score9.6 out of 10
    Lead Forensics
    Score8.9 out of 10
    Enterprises
    Cisco Adaptive Security Appliance (ASA) Software
    Score9 out of 10
    Chartbeat
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    FortiGateGoogle Analytics
    Likelihood to Recommend
    8.7
    (79 ratings)
    8.5
    (193 ratings)
    Likelihood to Renew
    7.0
    (5 ratings)
    9.0
    (51 ratings)
    Usability
    8.7
    (21 ratings)
    7.4
    (19 ratings)
    Availability
    8.0
    (3 ratings)
    10.0
    (4 ratings)
    Performance
    9.0
    (2 ratings)
    10.0
    (2 ratings)
    Support Rating
    9.0
    (27 ratings)
    7.0
    (42 ratings)
    In-Person Training
    10.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    -
    (0 ratings)
    10.0
    (2 ratings)
    Implementation Rating
    5.0
    (5 ratings)
    9.0
    (7 ratings)
    Configurability
    7.0
    (2 ratings)
    6.0
    (2 ratings)
    Contract Terms and Pricing Model
    8.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    7.0
    (2 ratings)
    10.0
    (1 ratings)
    Product Scalability
    7.0
    (3 ratings)
    10.0
    (2 ratings)
    Vendor post-sale
    8.0
    (2 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    8.0
    (2 ratings)
    9.0
    (1 ratings)
    User Testimonials
    FortiGateGoogle Analytics
    Likelihood to Recommend
    Fortinet
    Fortinet FortiGate addressed an immediate security issue we had a few years ago. The device gave us a much clearer picture of the activities on our network and also more importantly, increased our awareness of threats from the internet as a whole. Fortinet FortiGate helps us to mitigate these threats with regular signature updates from Fortiguard labs, identifying certain characteristics which, once recognised by Fortinet FortiGate, can be harnessed to deploy powerful 'playbooks'.
    Incentivized
    Read full review
    Google
    Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
    Read full review
    Pros
    Fortinet
    • SD-WAN - Load balancing of Internet traffic is a USP of Fortigate and makes it stand tall in the competition. Be it 3 or more Internet Links, multiple Subnets/segments of users to distribute and bandwidth load balancing for links and users. SLA based monitoring of Internet Links / MPLS links, makes it even better to choose the links on the basis of performance (Latency, packet loss, Jitter etc).
    • SSL VPN configuration - As we all have WFH force (to some extend or all employee) during Covid-19, it is impossible to plan BCP without having a SSL VPN. In Fortigate, the SSL VPN configuration is very easy with the help of wizard. The deep CLI-level debugging is also very helpful in troubleshooting. Type of tunnel can be easily configured - Full Tunnel or Split Tunnel for SSL.
    • Explicit Proxy - This is also a great feature to shape and re-route the traffic, configuring the Proxy on the Firewall itself. We are using this feature in Pilot for now, and planned to rollout in few weeks looking at the success rate of the POC.
    Read full review
    Google
    • Multiple reports to see website use and behavior
    • Allows you to customize reports with days, weeks, months, and years
    • You can build out a dashboard to easily view stats from multiple websites in one place
    • You can share analytics reports via the dashboard, automatically emailed PDFs or in other formats
    Incentivized
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    Cons
    Fortinet
    • Documentation is missing a great deal of detail and assumes the customer and just guess and fill in the blanks themselves
    • Fortinet has lots and lots of video guides on topics that only a small percentage of customers would ever need
    • The documentation and video guides do not get updated so most is only relevant to older software versions
    Incentivized
    Read full review
    Google
    • Data sampling is somewhat inaccurate on the free tier - this is addressed in premium but is expensive.
    • Some of the UI is very similar in naming when presenting different data, some in-situ information might be useful.
    • Gotchas around filtering and data validation.
    • Implementation can be tricky, it can take a lot of time and expertise to get a full, accurate picture of your metrics.
    Incentivized
    Read full review
    Likelihood to Renew
    Fortinet
    Fortinet's products have kept improving with new software releases and they continue to deliver great value. Their support is also very good. I believe that as a small enterprise, their products have given us competitive advantage delivering features and functionality that enable us to innovate and do things better. They also continue to be a leader in the markets they serve.
    Incentivized
    Read full review
    Google
    We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
    Incentivized
    Read full review
    Usability
    Fortinet
    The firewall runs very well, firmware updates are fairly quick but you must follow the upgrade path. Neglecting this step will cause a lot of pain. If you decide to go with Fortinet FortiGate switches and/or access points, they can be managed within the firewall which is great. We're also using the FortiAnalyzer which easily plugs into the firewall for any reporting you may require.
    Incentivized
    Read full review
    Google
    Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
    Read full review
    Reliability and Availability
    Fortinet
    We had didn't any hardware failures at our two main office locations and upgraded our units last year after using them for about 5-6 years
    Incentivized
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    Google
    We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
    Read full review
    Performance
    Fortinet
    Good performance and really good integration. We have integration with Microsoft AD.
    Incentivized
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    Google
    This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
    Read full review
    Support Rating
    Fortinet
    The Support team at Fortinet is excellent. They can not only help you configure the device for what you are trying to do, they offer suggestions on improving rules, and troubleshooting issues. Their response time is fast, ensuring you are up and running immediately with no questions asked. We had a hard drive failure in one of our Fortinet Fortigate appliances. The tech answered immediately, and started rebuilding the drive after some preliminary investigations. After rebuilding, there were still errors and issues, so they dispatched a brand new Fortinet Fortigate appliance. The tech then backed up the configurations for when the new device came in, which showed up in a few hours. A restore of the configuration took less than a minute, and there were no more errors or issues.
    Incentivized
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    Google
    The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
    Incentivized
    Read full review
    In-Person Training
    Fortinet
    I received it a couple years afters use it and it was just to confirm my knowledge about the tool.
    Incentivized
    Read full review
    Google
    No answers on this topic
    Online Training
    Fortinet
    No answers on this topic
    Google
    love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
    1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
    2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
    3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
    4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
    5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
    6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
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    Implementation Rating
    Fortinet
    Make sure that you have the most current version of FortiOS. Make sure all Fortigates are on the same version
    Incentivized
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    Google
    I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
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    Alternatives Considered
    Fortinet
    [Fortinet] FortiGate is not only cost effective but it gives the comprehensive security against the APT attacks and gives the complete traffic visibility and granular control. You can easily create the VDOMs (Virtual firewall) within a Fortigate firewall and customize the dashboard as per your requirement if you have multiple VDOMs within a single firewall.
    Incentivized
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    Google
    I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
    Incentivized
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    Contract Terms and Pricing Model
    Fortinet
    No changes needed to terms and conditions.
    Incentivized
    Read full review
    Google
    No answers on this topic
    Scalability
    Fortinet
    My environments are pretty small (less than 100 users per location) so no issues here.
    Incentivized
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    Google
    Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
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    Return on Investment
    Fortinet
    • The pricing given to us for our firewall was well within what we were already spending for other vendors solutions and had the added value of eliminating a separate expense for a dedicated web filtering appliance.
    • We have also adopted Fortinet's security fabric approach and thus changed vendors for our switch and AP devices. These devices have come at reduced prices as compared to another previous vendor we were using, particularly in relation to ongoing annual maintenance costs.
    Incentivized
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    Google
    • It has helped us gain understanding of what is going on on our website.
    • It has helped us determine areas that need fixing (i.e. pages with extremely high bounce rates may need to be redone).
    • It has helped us understand our biggest avenues for bringing traffic to the website and business in general.
    • It has helped guide our website redesign.
    Incentivized
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    ScreenShots