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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Foundry ABM

    Score8 out of 10
    N/AFoundry ABM is an account based marketing platform that creates campaigns for ads, web personalization, and sales. Foundry’s proprietary database complements an organization’s first party data to provide the best data to reach, engage, and convert more stakeholders in target accounts.N/A

    Serpstat

    Score10 out of 10
    Small Businesses (1-50 employees)
    Serpstat is a search marketing platform designed to help businesses, agencies, and in-house teams improve visibility across traditional and AI-powered search. Its environment combines more than 50 tools for keyword and competitor research, rank tracking, backlink analysis, technical SEO auditing, content optimization, and market analysis. SEO and Competitor Intelligence Serpstat helps teams identify organic and paid search competitors, compare domain…

    $69

    per month

    Pricing
    Foundry ABMSerpstat
    Editions & Modules
    No answers on this topic
    Individual
    $69
    per month
    Team
    $129
    per month
    Agency
    $499
    per month
    Offerings
    Pricing Offerings
    Foundry ABMSerpstat
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—Each plan includes access to 230 Google databases. To meet the demands of big enterprises, Serpstat offers specific services to enterprise customers. A discount is available for annual billing.
    More Pricing Information
    Community Pulse
    Foundry ABMSerpstat
    Considered Both Products
    Foundry ABM
    No answer on this topic
    Serpstat.com
    No answer on this topic
    Key User Insights
    Would buy again
    90%
    Would buy again
    37 Answers
    100%
    Would buy again
    8 Answers
    Delivers good value for the price
    97%
    Delivers good value for the price
    34 Answers
    100%
    Delivers good value for the price
    8 Answers
    Happy with the feature set
    93%
    Happy with the feature set
    38 Answers
    100%
    Happy with the feature set
    8 Answers
    Lived up to sales and marketing promises
    74%
    Lived up to sales and marketing promises
    26 Answers
    100%
    Lived up to sales and marketing promises
    7 Answers
    Implementation went as expected
    88%
    Implementation went as expected
    30 Answers
    100%
    Implementation went as expected
    8 Answers
    Features
    Foundry ABMSerpstat
    Engagement
    Comparison of Engagement features of Foundry ABM and Serpstat
    Feature
    Foundry ABM
    7.5
    1 Ratings
    3% above category average
    Serpstat
    -
    Ratings
    Automated routing and prioritization8.21 Ratings00 Ratings
    Customer interaction histories7.31 Ratings00 Ratings
    Syndicated content7.31 Ratings00 Ratings
    Personalization7.31 Ratings00 Ratings
    Engagement data tracking7.31 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Foundry ABM and Serpstat
    Feature
    Foundry ABM
    7.2
    10 Ratings
    0% above category average
    Serpstat
    -
    Ratings
    Ad campaign creation6.710 Ratings00 Ratings
    Display advertising6.810 Ratings00 Ratings
    Contextual advertising6.41 Ratings00 Ratings
    Social advertising6.41 Ratings00 Ratings
    Ad reporting and analytics7.31 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Foundry ABM and Serpstat
    Feature
    Foundry ABM
    7.0
    1 Ratings
    2% below category average
    Serpstat
    -
    Ratings
    Standard visitor segmentation8.21 Ratings00 Ratings
    Behavioral visitor segmentation6.41 Ratings00 Ratings
    ABM sales intelligence6.41 Ratings00 Ratings
    Intent Data
    Comparison of Intent Data features of Foundry ABM and Serpstat
    Feature
    Foundry ABM
    7.3
    1 Ratings
    5% above category average
    Serpstat
    -
    Ratings
    3rd party intent signals7.31 Ratings00 Ratings
    Downstream intent signals7.31 Ratings00 Ratings
    Account identification7.31 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Foundry ABM and Serpstat
    Feature
    Foundry ABM
    8.2
    1 Ratings
    9% above category average
    Serpstat
    -
    Ratings
    Automated workflow & orchestration8.21 Ratings00 Ratings
    SEO
    Comparison of SEO features of Foundry ABM and Serpstat
    Feature
    Foundry ABM
    -
    Ratings
    Serpstat
    9.0
    15 Ratings
    16% above category average
    Keyword analysis00 Ratings10.015 Ratings
    Backlink management00 Ratings8.014 Ratings
    SERP ranking tracking00 Ratings9.015 Ratings
    Page grader00 Ratings10.011 Ratings
    Competitive analysis00 Ratings8.015 Ratings
    Site audit / diagnostics00 Ratings10.015 Ratings
    Site recommendations00 Ratings8.08 Ratings
    Task management00 Ratings9.04 Ratings
    SEO Channels
    Comparison of SEO Channels features of Foundry ABM and Serpstat
    Feature
    Foundry ABM
    -
    Ratings
    Serpstat
    9.6
    14 Ratings
    23% above category average
    Local SEO00 Ratings10.012 Ratings
    Social SEO00 Ratings9.57 Ratings
    Mobile SEO00 Ratings9.05 Ratings
    Global SEO00 Ratings10.013 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Foundry ABM and Serpstat
    Feature
    Foundry ABM
    -
    Ratings
    Serpstat
    10.0
    13 Ratings
    17% above category average
    Multi-domain support00 Ratings10.013 Ratings
    Integration with web analytics tools00 Ratings10.08 Ratings
    Best Alternatives
    Foundry ABMSerpstat
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    Nozzle
    Score10 out of 10
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    Yoast
    Score8.5 out of 10
    Enterprises
    6sense
    Score8.4 out of 10
    Google Trends
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Foundry ABMSerpstat
    Likelihood to Recommend
    8.2
    (48 ratings)
    10.0
    (15 ratings)
    Likelihood to Renew
    9.6
    (4 ratings)
    10.0
    (1 ratings)
    Usability
    8.6
    (3 ratings)
    7.0
    (2 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.1
    (40 ratings)
    10.0
    (2 ratings)
    Online Training
    10.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.6
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Foundry ABMSerpstat
    Likelihood to Recommend
    Foundry ABM
    I think it's good for companies who have a built out marketing program. I know our marketing team knows the software very well. As someone on the sales side, I struggle to understand some concepts. However they have a great support team and they help with reports that make things very easy to understand.
    Incentivized
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    Serpstat.com
    If you are looking for an affordable all-in-one SEO tool to manage multiple websites then Serpstat is a great option. It is not the best in category for any one feature, but it offers a wide range of very good SEO tools, all housed in a single app. If you are serious with SEO, this will not be your only tool but it will save you the cost and trouble of managing several different SEO monthly subscriptions for various tools.
    Incentivized
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    Pros
    Foundry ABM
    • It has paved the way in creating an audience for our respective campaigns that are easy to set and customize.
    • This tool has a high configuration aspect which helps and facilitates [the business thoroughly] in their cases.
    • It helps you in interacting with any third-party websites or arbitrators for API calls and web solutions.
    Incentivized
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    Serpstat.com
    • Serpstat has an incredible Chrome extension. It allows us to perform an on-page analysis, domain analysis, and look at on-page SEO parameters. Rather than logging into Serpstat I'm easily able to access and view competitor and our own analytics at a moment's notice.
    • We love using the organic keyword tool to help us track keyword positions over time and benchmark against ourselves and our competitors. These reports also give a dashboard view of all keywords, along with keyword volume, keyword competition, and the average cost per keyword.
    • Being a global company it's important to not only view rankings in the US, but other major countries as well. With Serpstat we are able to view how our website performs all around the world.
    Incentivized
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    Cons
    Foundry ABM
    • The ability to separate budgets by dept. currently, you have one pot of money but can set limits based on campaigns. This is fine for a single user but gets messy with multiple users.
    • Campaigns with multiple steps, I do hear this is in the works.
    • It would be nice if each area did not open a new tab, navigating pages within the same page would be nice.
    Incentivized
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    Serpstat.com
    • As a complete product, Serpstat stands with other industry tools. Keyword data is good, but again, as someone who purchased a basic plan to demo the product, limited information really turns me away.
    • Compared to other industry tools, Serpstat is literally right in the middle. There doesn't seem to be any differentiation that makes it stand out against Ahrefs or SEMRush. Perhaps something exclusive to Serpstat would make the product more alluring.
    • Share counting doesn't seem too useful, especially as an SEO tool. The content marketing tools are going in the right path, but do not provide enough information to really be useful.
    Incentivized
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    Likelihood to Renew
    Foundry ABM
    We continue to have a good experience with Triblio, and they continue to deliver value for our money. If they would do a better job with analytics, then it'd be easier for me to tie campaign activities to the bottom line.
    Incentivized
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    Serpstat.com
    I am very happy with the program and their services.
    Incentivized
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    Usability
    Foundry ABM
    The Triblio platform makes it easy for non-technical users to get around and figure out what we need relatively quickly. Of course, a basic training or tutorial is needed initially for you to know where everything is. We paid for managed services which is great since we have an account director who can operate the platform better than any outsider can, and she can also give us recommendations on best practices.
    Incentivized
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    Serpstat.com
    Serpstat is great to use on the desktop. Being able to get around the site is easy, and using tools such as rank tracking and filtering are intuitive if you’ve used other SEO software. However, their app is not mobile friendly. I do a lot of my work on mobile when traveling or when dad’ing, and it would be much appreciated for the the app to have better mobile UI functionality. I know I’m dreaming, but other SEO software I use is able to accomplish this.
    Things like filtering and how powerful it is are not aa easy to understand until you watch some tutorial videos. I think making this feature more intuitive would also help the sites early on adoption from new users.
    Incentivized
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    Reliability and Availability
    Foundry ABM
    The platform has always been available, and the occasional system updates aside, there have been no downtime issues with Triblio. The platform has always been available when I needed it, and campaigns were launched timely
    Incentivized
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    Serpstat.com
    No answers on this topic
    Performance
    Foundry ABM
    Triblio pages, campaign performances, and platforms have not slowed us down at all. If anything, Triblio has enhanced how we engage with our target accounts. There has been no speed performance issues, or lag due to system limitations. Triblio tracking on our site has not slowed our page performances significantly, so there has been on effect on speed
    Incentivized
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    Serpstat.com
    No answers on this topic
    Support Rating
    Foundry ABM
    Triblio makes it possible for a small SaaS company without a lot of manpower to implement ABM strategies to help compete in a world where the sales motion is now very different - requiring more targeted messaging and education before prospects are willing to engage with a salesperson. We believe that as we continue to spin up our ABM strategies, Triblio is helping us be in the right place and at the right time for the right audience for a reasonable CPC.
    Incentivized
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    Serpstat.com
    I believe I've only contacted support once because I had a question about access to a feature, and they told me it wasn't available on the plan I was on. No big deal, they were polite and prompt to respond and answered my question to my satisfaction. I haven't had any real issues with the software, so I haven't needed much in the way of support outside of that question, but I have no reason to believe their support wouldn't be helpful in more pressing situations.
    Incentivized
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    Online Training
    Foundry ABM
    We had our Account management team online to provide training to the marketing team, ADR team, and the AE team, which was helpful as each team had their own sets of questions and needs from the platform. Having the Triblio experts on the call and knowing that they are available for questions later on was reassuring to everyone in the trainings.
    Incentivized
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    Serpstat.com
    No answers on this topic
    Implementation Rating
    Foundry ABM
    Definitely have a dedicated technical team work on the implementation full time with the Triblio team. There are requirements on both ends of the pipe that needs to be done. It is much easier to have both teams work together full time as opposed to part time duty; it would take much longer than doing it all in one shot.
    Incentivized
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    Serpstat.com
    No answers on this topic
    Alternatives Considered
    Foundry ABM
    Terminus appears to be the cheapest on the surface but with the least amount of capabilities, clunky (lots of manual stuff they have to do on the back end to launch your campaign), very low CTR due to the DSP they use (TradeDesk) which also carries a media upcharge. Terminus also cannot figure out their analytics - they are out of whack across various screens in the tool. 6sense is expensive and very limiting (you get X of this, and Y of that - nothing is unlimited, feels like being nickeled and dimed). A very pushy sales team, you are under pressure to book the next meeting or to provide a date when you will sign. The tool appears to have nice capabilities but it is the people, at the end of the day, you will be working with - and I got concerns with that experience. Metadata - nice sales team, low/no pressure to buy. The demo of their platform also looks like it has interesting capabilities. The team appears to be very small, the communications from the salesperson were random and I had to take the lead asking for the next call to see more. This is concerning when it comes to supporting - will they have enough people to support their customer base if they drag their feet in the sales process? None of these tools had ANYTHING EVEN CLOSE to Triblio's orchestration capabilities, so none of them were strong competitors.
    Incentivized
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    Serpstat.com
    I have used Google Analytics and found it to be good, but limiting. Serpstat does have a much more transparent way to identify, and examine the wealth of SEO links that my sites have. I've tried a few other free programs online for tracking ranks and I looked into other paid versions for SEO tracking. None of them had a good balance between value for money paid. Serpstat finds a good home in value and return.
    Incentivized
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    Scalability
    Foundry ABM
    The Triblio platform works fairly reliably since we have implemented it into our instance. There are the occasionally wishes that they have more functionalities, but those are feature requests which can be accommodated in future product enhancements. In terms of flexibility and scalability, we chose Triblio since we wanted to scale our ABM efforts, so that was a big part of our consideration.
    Incentivized
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    Serpstat.com
    No answers on this topic
    Return on Investment
    Foundry ABM
    • Triblio is extremely powerful in terms of increasing conversion rates and we've tripled conversion rates using their targeted modals versus less targeted approaches with less sophisticated products, such as HelloBar.
    • Though it is hard to quantify, Triblio has increased the speed to market with which we can introduce targeted promotions. Campaigns can be spun up with Triblio in less than one day.
    • There have been no negative impacts to ROI from Triblio.
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    Serpstat.com
    • We had a positive ROI with Serpstat in under a month. The time it saved us with website audits and the ability to cancel other monthly subscriptions, and redundant SEO tools, was a huge positive for us.
    • We save dozens of hours a month with SEO research by being able to use a single app for the majority of our SEO work where we used to have to jump back and forth between several different tools.
    • We've been able to offer prospective clients a free website audit as a lead-in for our marketing services. Serpstat has made it fast, easy and inexpensive to offer this valuable service.
    Incentivized
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    ScreenShots

    Serpstat Screenshots

    Screenshot of Search analytics dashboardScreenshot of AI overview opportunities reportScreenshot of AI Overview detailed report