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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Ads

    Score8.4 out of 10
    N/AGoogle Ads (formerly AdWords) is Google's pay-per-click online advertising program. With Google Ads users set their budget and choose where their ads appear in search listings, and on partner websites. Google Ads uses cost-per-click (CPC) bidding.

    $500

    in Ads credit in the first 60 days

    marketgoo

    Score9.4 out of 10
    N/AMarketGoo provides intuitive search engine optimization and web marketing tools aimed specifically at SMBs.

    $29.97

    per website

    Pricing
    Google Adsmarketgoo
    Editions & Modules
    Offer A
    $500
    in Ads credit in the first 60 days
    Offer B
    $1500
    in Ads credit in the first 60 days
    Offer C
    $3000
    in Ads credit in the first 60 days
    marketgoo Pro
    $29.97
    per website
    Offerings
    Pricing Offerings
    Google Adsmarketgoo
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Google Adsmarketgoo
    Considered Both Products
    Google
    No answer on this topic
    marketgoo
    No answer on this topic
    Key User Insights
    Would buy again
    81%
    Would buy again
    42 Answers
    No answers on this topic
    Delivers good value for the price
    76%
    Delivers good value for the price
    37 Answers
    No answers on this topic
    Happy with the feature set
    79%
    Happy with the feature set
    41 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    69%
    Lived up to sales and marketing promises
    34 Answers
    No answers on this topic
    Implementation went as expected
    70%
    Implementation went as expected
    35 Answers
    No answers on this topic
    Features
    Google Adsmarketgoo
    Ad Campaigns
    Comparison of Ad Campaigns features of Google Ads and marketgoo
    Feature
    Google Ads
    7.3
    11 Ratings
    12% above category average
    marketgoo
    -
    Ratings
    Ad campaign creation7.911 Ratings00 Ratings
    Ad deployment7.510 Ratings00 Ratings
    Display advertising7.410 Ratings00 Ratings
    Ad display and retargeting segmentation7.511 Ratings00 Ratings
    Sequence targeting6.910 Ratings00 Ratings
    Contextual advertising7.210 Ratings00 Ratings
    Social advertising6.35 Ratings00 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Google Ads and marketgoo
    Feature
    Google Ads
    7.3
    11 Ratings
    6% above category average
    marketgoo
    -
    Ratings
    Ad dashboards7.511 Ratings00 Ratings
    Ad performance reports7.911 Ratings00 Ratings
    Ad conversion tracking7.311 Ratings00 Ratings
    Ad attribution reporting7.211 Ratings00 Ratings
    Ad forecasting and optimization6.911 Ratings00 Ratings
    Ad Auctions
    Comparison of Ad Auctions features of Google Ads and marketgoo
    Feature
    Google Ads
    7.9
    10 Ratings
    6% below category average
    marketgoo
    -
    Ratings
    Ad bidding7.910 Ratings00 Ratings
    SEO
    Comparison of SEO features of Google Ads and marketgoo
    Feature
    Google Ads
    -
    Ratings
    marketgoo
    9.0
    1 Ratings
    16% above category average
    Keyword analysis00 Ratings8.01 Ratings
    Page grader00 Ratings8.01 Ratings
    Competitive analysis00 Ratings8.01 Ratings
    Site audit / diagnostics00 Ratings10.01 Ratings
    Site recommendations00 Ratings10.01 Ratings
    Task management00 Ratings10.01 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Google Ads and marketgoo
    Feature
    Google Ads
    -
    Ratings
    marketgoo
    10.0
    1 Ratings
    17% above category average
    Integration with web analytics tools00 Ratings10.01 Ratings
    Best Alternatives
    Google Adsmarketgoo
    Small Businesses
    WordStream
    Score6.9 out of 10
    Serpstat
    Score10 out of 10
    Medium-sized Companies
    WordStream
    Score6.9 out of 10
    Yoast
    Score8.5 out of 10
    Enterprises
    No answers on this topic
    Google Trends
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google Adsmarketgoo
    Likelihood to Recommend
    8.7
    (126 ratings)
    10.0
    (1 ratings)
    Likelihood to Renew
    9.6
    (21 ratings)
    -
    (0 ratings)
    Usability
    7.7
    (17 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (8 ratings)
    -
    (0 ratings)
    Online Training
    9.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    1.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Google Adsmarketgoo
    Likelihood to Recommend
    Google
    Google Ads is a useful advertising tool to build brand exposure and generate lead volumes for your chosen product. Whilst it can be costly at times due to competitor bidding strategies and requires constant monitoring to ensure campaigns perform as expected, it typically provides the desired quality and quantity of leads for custom budgets.
    Incentivized
    Read full review
    marketgoo
    Literally, my website traffic more than doubled in a few weeks after implementing MarketGoo. I continue to improve my rankings as well. I have used Google Analytics, Google Search Console. I have explored www.Moz.com, www.RabbitSEO.com, and countless blogs, Youtube videos, and podcasts on SEO. Hands down MarketGoo beats them all with their clarity, results, and ease of use. I also have consistently received immediate replies to my questions with individualized answers to my specific issues. Truly, this is the perfect solution for small businesses that want to pour as much energy into creative content building and as little as possible on getting great SEO results. I love MarketGoo!
    Incentivized
    Read full review
    Pros
    Google
    • Automated targeting via Smart Shopping campaign. It's one of the best campaign types in Google Ads. In the beginning, you may see lower revenue and ROAS, but once you give some meaningful time to your campaign, it is most likely to perform well.
    • Smart bidding strategies: Google Ads has developed some really great bidding strategies such as maximizing conversion and maximizing conversion with ROAS settings. Based on one's requirement and their goal with revenue and target ROAS, they can choose the appropriate bidding strategy.
    • Reporting: A business owner and advertising must know about their audiences, how their campaigns have been performing, what's working and what's not, and for that reason, powerful, effective reporting is needed, and Google Ads provides rich details reporting that covers almost every aspect of a business.
    Incentivized
    Read full review
    marketgoo
    • The most helpful feature of MarketGoo is that it shares a simple plan to optimize your website in layman's terms.
    • It also educates you what the priorities are so you can focus on the biggest impacts first as you optimize your website.
    • I also get immediate (and friendly,) personalized responses to all of my questions.
    • The price point cannot be beat.
    Incentivized
    Read full review
    Cons
    Google
    • If you don't know what you're doing, it will be a costly mistake. You need to target ads, and it is difficult the first time to do that.
    • There isn't a feature to run an add for a couple set date spans, just hours you want to run them or a single date span.
    Incentivized
    Read full review
    marketgoo
    • Occasionally the steps suggested are too generic for me to decipher so I have to inquire further to see if the suggestion is truly recommended for me.
    • There could be more guidance for social media SEO also, as I currently have to use other resources specifically for these types of SEO that I am working on.
    • Another area that I would love is if they had a monthly live/chat session (Facebook live, Periscope, etc...) just to keep momentum, provide group support, and help us in smaller businesses know what others are doing so we can best stay current.
    • A monthly newsletter sharing internet updates would be helpful since things change so rapidly.
    Incentivized
    Read full review
    Likelihood to Renew
    Google
    I think Google Ads is good for getting your company out there and becoming more visible to potential customers in general. However, for specific product launches, social media advertising might be a better fit. Also, our user base is younger so social media is a better channel for our target audience.
    Incentivized
    Read full review
    marketgoo
    No answers on this topic
    Usability
    Google
    This is more of a subjective rating, because I think it can be increased with how much our ad spend is. The more of an ad spend, the more visibility we can get, and therefore all features can climb. With an overall larger presence the usability is that where we can get messages out quick, and that's the main thing we try to do with our campaigns.
    Incentivized
    Read full review
    marketgoo
    No answers on this topic
    Support Rating
    Google
    We have not yet had an account rep who hasn't tried to bully me or other employees to raise our budgets. At the same time, several years ago, one attempted to help refine our ads and ended up changing the ads to be something we were not affiliated with
    Incentivized
    Read full review
    marketgoo
    No answers on this topic
    Online Training
    Google
    Daily use with advanced account structures. Familiarity with reporting/api and complex setups.
    Read full review
    marketgoo
    No answers on this topic
    Alternatives Considered
    Google
    Our agency invests heavily in Google Ads (particularly paid search advertising) on behalf of our clients relative to competitors like Microsoft and Yahoo because Google is the top search engine in the world. Google collects the most search data which enables the company to improve its AI to drive better performance for agencies and brands. As such, our paid search and app install campaigns always start with Google. If a client has a large budget, we will allocate media dollars to other search engines, but in some cases, the entire search budget goes to Google because we see the best returns.
    Incentivized
    Read full review
    marketgoo
    I also used rabbitseo.com, store metrics, the Weebly analytics and many more that I sampled. I just found them lacking in really giving me a clear, simple prioritized plan. I do not have specific training in computer coding or marketing so I need something like MarketGoo to break it down for me and out things in layman's terms and not overwhelm me with analytics that do not pertain to me
    Incentivized
    Read full review
    Return on Investment
    Google
    • Google Ads is often one of our highest ROI channels, especially when you factor in branded ads.
    • Depending on the stage your business is in, search ads can be really powerful from an ROI perspective, providing an investment with a very high spend cap.
    • If you do not manage the campaigns well though, you can quickly spend a lot of money on nothing. So make sure someone is keeping an eye on your account.
    Incentivized
    Read full review
    marketgoo
    • MarketGoo has more than doubled my website traffic and I continue to improve in rankings.
    • My creative passion is content creation so I do not spend as much time in SEO as may be suggested. That being said, this is exactly why I use MarketGoo, because their approach is direct, effective and easy. It frees me up to do the fun creative stuff.
    Incentivized
    Read full review
    ScreenShots

    marketgoo Screenshots

    Screenshot of Get a snapshot of how your SEO has improvedScreenshot of Each SEO section shows you tasks with instructions specifically to improve SEO issues for your siteScreenshot of Optimize each page on your site for a specific keyword - with suggestions from our toolScreenshot of See how your rankings improve over timeScreenshot of See your SEO Overview and Download your ReportScreenshot of Your Competitors will never know that you're spying on their keywords and link performance!