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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Analytics

    Score8.3 out of 10
    N/AGoogle Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.

    $0

    per month

    SAP Integration Suite

    Score8.5 out of 10
    N/ASAP Integration Suite is a modern, secure integration platform as a service (iPaaS) that connects applications, data, processes, and AI agents across SAP and non‑SAP environments.

    $11,199

    per year

    Pricing
    Google AnalyticsSAP Integration Suite
    Editions & Modules
    Google Analytics 360
    150,000
    per year
    Google Analytics
    Free
    No answers on this topic
    Offerings
    Pricing Offerings
    Google AnalyticsSAP Integration Suite
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Access to free tier services does not expire while there is an active Pay-As-You-Go or CPEA account with SAP. Once a free tier service limit has been reached users have the option to update from a free to a paid service plan in the same account.
    More Pricing Information
    Community Pulse
    Google AnalyticsSAP Integration Suite
    Considered Both Products
    Google
    No answer on this topic
    SAP
    Chose SAP Integration Suite
    Before deploying SAP Integration Suite, we assessed Oracle Financial Services Analytics and IBM Risk Analytics. While Oracle had proved its mettle in the exceptional database support and IBM in presenting risk model tools, SAP Integration Suite overwhelmed others by being …
    Incentivized
    Chose SAP Integration Suite
    NA
    Incentivized
    Key User Insights
    Would buy again
    96%
    Would buy again
    101 Answers
    98%
    Would buy again
    272 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    100 Answers
    98%
    Delivers good value for the price
    240 Answers
    Happy with the feature set
    99%
    Happy with the feature set
    104 Answers
    99%
    Happy with the feature set
    293 Answers
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    77 Answers
    92%
    Lived up to sales and marketing promises
    163 Answers
    Implementation went as expected
    96%
    Implementation went as expected
    87 Answers
    95%
    Implementation went as expected
    229 Answers
    Features
    Google AnalyticsSAP Integration Suite
    Web Analytics
    Comparison of Web Analytics features of Google Analytics and SAP Integration Suite
    Feature
    Google Analytics
    8.4
    11 Ratings
    4% above category average
    SAP Integration Suite
    -
    Ratings
    Lead Conversion Tracking8.210 Ratings00 Ratings
    Bounce Rate Measurement8.410 Ratings00 Ratings
    Device and Browser Reporting9.311 Ratings00 Ratings
    Pageview Tracking9.111 Ratings00 Ratings
    Event Tracking8.411 Ratings00 Ratings
    Reporting in real-time7.810 Ratings00 Ratings
    Referral Source Tracking8.610 Ratings00 Ratings
    Customizable Dashboards7.910 Ratings00 Ratings
    Cloud Data Integration
    Comparison of Cloud Data Integration features of Google Analytics and SAP Integration Suite
    Feature
    Google Analytics
    -
    Ratings
    SAP Integration Suite
    7.9
    270 Ratings
    2% below category average
    Pre-built connectors00 Ratings8.4255 Ratings
    Connector modification00 Ratings7.7218 Ratings
    Support for real-time and batch integration00 Ratings8.0249 Ratings
    Data quality services00 Ratings7.9226 Ratings
    Data security features00 Ratings8.1238 Ratings
    Monitoring console00 Ratings7.0246 Ratings
    Best Alternatives
    Google AnalyticsSAP Integration Suite
    Small Businesses
    Matomo Analytics
    Score9 out of 10
    Make
    Score9.3 out of 10
    Medium-sized Companies
    Lead Forensics
    Score8.9 out of 10
    IBM App Connect
    Score9 out of 10
    Enterprises
    Chartbeat
    Score9.2 out of 10
    Workato
    Score9.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google AnalyticsSAP Integration Suite
    Likelihood to Recommend
    8.5
    (193 ratings)
    8.4
    (356 ratings)
    Likelihood to Renew
    9.0
    (51 ratings)
    8.8
    (13 ratings)
    Usability
    7.4
    (19 ratings)
    6.7
    (6 ratings)
    Availability
    10.0
    (4 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    7.0
    (42 ratings)
    6.7
    (9 ratings)
    Online Training
    10.0
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (7 ratings)
    7.0
    (2 ratings)
    Configurability
    6.0
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Google AnalyticsSAP Integration Suite
    Likelihood to Recommend
    Google
    Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
    Read full review
    SAP
    Good at: 1. Integrations with in SAP applications, especially with event based triggers 2. Can be integrated very well with other BTP services to attain Batch processing and store credentials 3. Supports many authentication models Improvements: 1. No version history available compared to as it is available in S4HANA 2. Need a lot of improvement in git hub connections
    Incentivized
    Read full review
    Pros
    Google
    • Multiple reports to see website use and behavior
    • Allows you to customize reports with days, weeks, months, and years
    • You can build out a dashboard to easily view stats from multiple websites in one place
    • You can share analytics reports via the dashboard, automatically emailed PDFs or in other formats
    Incentivized
    Read full review
    SAP
    • The extensive catalog of pre package integrations that have in the discovery center. That allows developers to find solutions that can fit the needs.
    • Monitor of the integrations and api deployed.
    • API management has been for us a very usefull tool inside integration suite, to be able to have the API Hub with the documentation of our apis.
    Incentivized
    Read full review
    Cons
    Google
    • Data sampling is somewhat inaccurate on the free tier - this is addressed in premium but is expensive.
    • Some of the UI is very similar in naming when presenting different data, some in-situ information might be useful.
    • Gotchas around filtering and data validation.
    • Implementation can be tricky, it can take a lot of time and expertise to get a full, accurate picture of your metrics.
    Incentivized
    Read full review
    SAP
    • Provide more pre-built integrations to use within SuccessFactors or other modules instead of everything having to be custom built
    • Support is unable to provide advice on custom builds so you often have to engage a 3rd party partner
    • Works best when you have the functional and technical teams working together. Otherwise, the system is too technical for a functional user to create integration and a technical user not always understand the functional perspective
    Incentivized
    Read full review
    Likelihood to Renew
    Google
    We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
    Incentivized
    Read full review
    SAP
    It is in place, our system integrators are familiar with it, and it fits into the ecosystem. A better user interface, flow build and debugging experience would see it grow, many technical staff do not enjoy using it for this reason, however it is quite capable and powerful behind this one shortcoming.
    Incentivized
    Read full review
    Usability
    Google
    Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
    Read full review
    SAP
    The user interface is messy and not intuitive. It has a steep learning curve, and flows developed around are easy to make a mess with layout and can be difficult to follow. The debugging is also quite difficult, it takes some time to figure out how to follow the flow and examine data. Error handling is also difficult and not intuitive, it is better to let some errors leak and monitor through ALM.
    Incentivized
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    Reliability and Availability
    Google
    We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
    Read full review
    SAP
    No answers on this topic
    Performance
    Google
    This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
    Read full review
    SAP
    No answers on this topic
    Support Rating
    Google
    The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
    Incentivized
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    SAP
    The support for SAP Integration Suite is satisfactory. We leverage SAP support through our manage services partner. So far, we have not had many major issues. One concern, to make our rating a ten, would be turnaround time on high priority incidents. SAP Integration Suite drives our key business functions forward. Without a reasonable service level agreement on turnaround, we sometimes find us running into issues running pay, etc.
    Incentivized
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    Online Training
    Google
    love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
    1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
    2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
    3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
    4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
    5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
    6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
    Read full review
    SAP
    No answers on this topic
    Implementation Rating
    Google
    I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
    Read full review
    SAP
    Work with an SAP implementation partner, if possible.
    Incentivized
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    Alternatives Considered
    Google
    I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
    Incentivized
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    SAP
    Before deploying SAP Integration Suite, we assessed Oracle Financial Services Analytics and IBM Risk Analytics. While Oracle had proved its mettle in the exceptional database support and IBM in presenting risk model tools, SAP Integration Suite overwhelmed others by being effortlessly integrated with our existing banking framework.
    Read full review
    Scalability
    Google
    Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
    Read full review
    SAP
    No answers on this topic
    Return on Investment
    Google
    • It has helped us gain understanding of what is going on on our website.
    • It has helped us determine areas that need fixing (i.e. pages with extremely high bounce rates may need to be redone).
    • It has helped us understand our biggest avenues for bringing traffic to the website and business in general.
    • It has helped guide our website redesign.
    Incentivized
    Read full review
    SAP
    • Positive impact would be availability of pre-defined integration content via templates.
    • One can re-use a template as a starting point to modify and adopt to client-specific integration flow.
    • Availability of adaptors and connectors, making it easier to piece together the integration flow.
    Incentivized
    Read full review
    ScreenShots

    SAP Integration Suite Screenshots

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