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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Wildfire Interactive (Discontinued)

    Score10 out of 10
    N/AWildfire was a social media advertising management software application that was acquired but since discontinued by Google.N/A

    Pendo.io

    Score8.5 out of 10
    N/APendo.io is a product engagement platform with features for in-app analytics, surveys and feedback, and guidance.N/A
    Pricing
    Wildfire Interactive (Discontinued)Pendo.io
    Editions & Modules
    No answers on this topic
    *Free
    Free
    Base
    Contact sales team
    Core
    Contact sales team
    Pulse
    Contact sales team
    Ultimate
    Contact sales team
    Offerings
    Pricing Offerings
    Wildfire Interactive (Discontinued)Pendo.io
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Wildfire Interactive (Discontinued)Pendo.io
    Considered Both Products
    Discontinued Products
    No answer on this topic
    Pendo.io
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    61 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    48 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    61 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    35 Answers
    Implementation went as expected
    No answers on this topic
    87%
    Implementation went as expected
    34 Answers
    Best Alternatives
    Wildfire Interactive (Discontinued)Pendo.io
    Small Businesses
    PromoRepublic
    Score7.4 out of 10
    No answers on this topic
    Medium-sized Companies
    No answers on this topic
    Whatfix
    Score10 out of 10
    Enterprises
    No answers on this topic
    Whatfix
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Wildfire Interactive (Discontinued)Pendo.io
    Likelihood to Recommend
    2.0
    (4 ratings)
    8.5
    (130 ratings)
    Likelihood to Renew
    7.9
    (3 ratings)
    8.2
    (6 ratings)
    Usability
    9.0
    (1 ratings)
    7.5
    (43 ratings)
    Availability
    10.0
    (1 ratings)
    9.1
    (1 ratings)
    Performance
    10.0
    (1 ratings)
    9.1
    (1 ratings)
    Support Rating
    9.5
    (2 ratings)
    8.2
    (5 ratings)
    Online Training
    8.5
    (2 ratings)
    9.1
    (1 ratings)
    Implementation Rating
    8.5
    (2 ratings)
    9.1
    (2 ratings)
    Configurability
    -
    (0 ratings)
    7.3
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    Wildfire Interactive (Discontinued)Pendo.io
    Likelihood to Recommend
    Discontinued Products
    The transition to Google has been painful - key contacts are no longer available.
    Read full review
    Pendo.io
    Pendo.io is useful in generating great dashboards that present user analytics in the best possible view that could be used for analysis & derive key insights on what could be done if there's a feature that's not being recognized by end users or if there are any pain points where users are struggling more around a workflow which is technically not that difficult. Pendo.io also can be used to create impactful guides where intercatoin of a user with the Guide can be created in less steps & have relevant information about that workflow that the user is completing. Pendo.io's resource center can act as a one stop hub to present any sidewide updates which could be information of Prod releases, New KB Articles, Register to any event, & much more. Segments can be created in as many variation as one can. In fact, Segments are the ruling property or feature that works so handy, which reduces a lot of iterative work.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • Facebook tab implementation. Allows you to easily create and produce functioning social tabs on your brands FB page.
    • Add voting, sweepstakes, poll functionality to your website. Easily implement these campaigns to increase user engagement and TOS.
    Read full review
    Pendo.io
    • NPS Surveys
    • Feature usage insights
    • Identifying user behaviors using Replay feature
    • Clearly segmenting users in a way we want it to be
    • Identifying time spent on a feature/product to better understand what customers actually use
    • Documentation, in-app guides and help section
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • More customization - Would like to have the ability to edit more without coding.
    Read full review
    Pendo.io
    • Dashboard is sometimes very slow to load
    • Preview is problematic if the Pendo.io user doesn't have access to the target environment or application where the guide is going to display
    • It would be ideal to have a gallery of thumbnail images of previously used guides to select from, either to pull a screen capture or to use as a template. It's cumbersome to go to the guides, find the one you want, click on Preview, etc.
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    Our initial contract with Wildfire Whitelabel was for $30,000/year, as we progressed we found several alternatives for significantly less. We used this to our advantage to lower the second year to $17,000 with the limitation in the level of support (they call this their "core" subscription). Support has been quite bad.

    During our contract, we also asked for quotes on some custom work, but never managed to get an answer (or actual quote). Now two years into our contract, the limitations and lack of development are enough for us to find a different solution. Newcomers to the market like Rafflecopter, WooBox and PunchTab are delivering much better results for a fraction of the price
    Read full review
    Pendo.io
    We have had an excellent experience with Pendo. When we've had questions or concerns, Pendo is very quick to respond and communicate with us. We have experienced top-notch customer support and customer engagement. We have actually modeled some of our implementation and product processes after Pendo's examples.
    Read full review
    Usability
    Discontinued Products
    Very easy to use, almost anyone can learn how to build a comprehensive promotion.
    Read full review
    Pendo.io
    It is intuitive for core tasks like tracking feature usage, building Guides, and viewing dashboards. The interface is clean and well structured, making it easy for product managers and operational teams to get value quickly without heavy technical support. However, there is a noticeable learning curve when setting up advanced custom events, reports, or integrations, which can take some time and internal knowledge-sharing to master.
    Incentivized
    Read full review
    Reliability and Availability
    Discontinued Products
    I have never been kicked out of Wildfire service. Always up and running.
    Read full review
    Pendo.io
    Every time I have logged into Pendo, the service has been available for me to use. The page has never been down when I am trying to get info from there.
    Incentivized
    Read full review
    Performance
    Discontinued Products
    Easy to perform tasks and quick to upload changes to your promotions.
    Read full review
    Pendo.io
    Everything loads fairly quickly and it's not slow. I don't use an integration, I log in straight in the webpage.
    Incentivized
    Read full review
    Support Rating
    Discontinued Products
    Phone and email support were always available to us when we needed it.
    Read full review
    Pendo.io
    They've been great anytime that we have needed help with something. They also have some really great help articles. We're able to figure most things out through their articles, but when we've had to call in they've been very helpful and we haven't had any problems. I'd highly recommend working with them.
    Incentivized
    Read full review
    Online Training
    Discontinued Products
    Gave me a thorough rundown on everything the software does. Sometimes it is difficult to run through it all over the phone/internet, but I was able to figure it out myself.
    Read full review
    Pendo.io
    The training schedule was well thought out and tailored to meet our needs. Chantelle stayed with us through the whole implementation and made sure that we were good to go.
    Read full review
    Implementation Rating
    Discontinued Products
    Simple to use and very effective in increasing user engagement on both social channels and website. Noticeably helped raise TOS.
    Read full review
    Pendo.io
    Use Segment to install and cut developers out of the work cycle!
    Incentivized
    Read full review
    Alternatives Considered
    Discontinued Products
    Wildfire was a merely an adequate social media tool when it existed as a standalone, but it just couldn't compete against other players like Sprout, Falcon, and Sprinklr.
    Incentivized
    Read full review
    Pendo.io
    I have just very superficial experience with Google Analytics but I do believe that Pendo.io is a much much better tool in pretty much all aspects of it. It has a ton more features and capabilities and even for the capabilities where there is overlap, Pendo seems to come out ahead easily. There are aspects that Pendo could improve for sure such as what metadata it captures from the users; an example of this is screen resolution which Google Analytics captures but Pendo does not.
    Incentivized
    Read full review
    Scalability
    Discontinued Products
    No answers on this topic
    Pendo.io
    The system is pretty flexible and scalable, I have used it in different browsers and devices without issues.
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • As with any social media management tool, there is a savings on labor hours (rather than doing the manual work)
    • Aggregating all content into one system creates efficiencies for content teams
    Incentivized
    Read full review
    Pendo.io
    • Reducing development time with in-app guides and resource center, with product management being able to agilely create guides in real time, this could be as much as 1 full time developer in savings.
    • Reducing business time scoping "rock fetches" than are proven to be invaluable based on analytics, each time 1 single piece of analtical data saves around ~20 hours across multiple resources.
    • Increasing user satisfaction with in-app guides and resource center
    • Increasing usage of key features through targetted messaging, those key features either drive costs ou of our business or add value to customers business.
    Incentivized
    Read full review
    ScreenShots