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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Atlassian Jira

    Score8.4 out of 10
    N/AAtlassian Jira is a project management tool, featuring an interactive timeline for mapping work items, dependencies, and releases, Scrum boards for agile teams, and out-of-the-box reports and dashboards.

    $9

    per month per user

    HCL Unica

    Score10 out of 10
    N/AHCL Unica is available as a cloud or on-premise solution that provides fully integrated marketing automation software for enterprise. It includes enterprise marketing automation tools that optimize marketing activities, to ensure excellent customer experiences and data privacy.N/A
    Pricing
    Atlassian JiraHCL Unica
    Editions & Modules
    Standard
    $9
    per month per user
    Premium
    $17
    per month per user
    Enterprise
    Contact Sales
    per year
    No answers on this topic
    Offerings
    Pricing Offerings
    Atlassian JiraHCL Unica
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsHigher volume teams may qualify buyers for a discount.—
    More Pricing Information
    Community Pulse
    Atlassian JiraHCL Unica
    Considered Both Products
    Atlassian
    No answer on this topic
    HCLSoftware
    No answer on this topic
    Key User Insights
    Would buy again
    96%
    Would buy again
    138 Answers
    No answers on this topic
    Delivers good value for the price
    98%
    Delivers good value for the price
    121 Answers
    No answers on this topic
    Happy with the feature set
    94%
    Happy with the feature set
    136 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    96%
    Lived up to sales and marketing promises
    71 Answers
    No answers on this topic
    Implementation went as expected
    98%
    Implementation went as expected
    91 Answers
    No answers on this topic
    Features
    Atlassian JiraHCL Unica
    Project Management
    Comparison of Project Management features of Atlassian Jira and HCL Unica
    Feature
    Atlassian Jira
    7.8
    66 Ratings
    2% above category average
    HCL Unica
    -
    Ratings
    Task Management8.765 Ratings00 Ratings
    Resource Management7.963 Ratings00 Ratings
    Gantt Charts7.149 Ratings00 Ratings
    Scheduling7.858 Ratings00 Ratings
    Workflow Automation7.861 Ratings00 Ratings
    Team Collaboration8.564 Ratings00 Ratings
    Support for Agile Methodology8.765 Ratings00 Ratings
    Support for Waterfall Methodology7.950 Ratings00 Ratings
    Document Management6.954 Ratings00 Ratings
    Email integration7.855 Ratings00 Ratings
    Mobile Access7.044 Ratings00 Ratings
    Timesheet Tracking7.744 Ratings00 Ratings
    Change request and Case Management8.149 Ratings00 Ratings
    Budget and Expense Management7.136 Ratings00 Ratings
    Professional Services Automation
    Comparison of Professional Services Automation features of Atlassian Jira and HCL Unica
    Feature
    Atlassian Jira
    7.7
    40 Ratings
    0% above category average
    HCL Unica
    -
    Ratings
    Quotes/estimates7.732 Ratings00 Ratings
    Invoicing8.125 Ratings00 Ratings
    Project & financial reporting7.436 Ratings00 Ratings
    Integration with accounting software7.427 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Atlassian Jira and HCL Unica
    Feature
    Atlassian Jira
    -
    Ratings
    HCL Unica
    9.6
    3 Ratings
    21% above category average
    WYSIWYG email editor00 Ratings9.73 Ratings
    Dynamic content00 Ratings9.24 Ratings
    Ability to test dynamic content00 Ratings9.24 Ratings
    Landing pages00 Ratings9.73 Ratings
    A/B testing00 Ratings9.73 Ratings
    Mobile optimization00 Ratings9.73 Ratings
    Email deliverability reporting00 Ratings9.73 Ratings
    List management00 Ratings9.53 Ratings
    Triggered drip sequences00 Ratings10.02 Ratings
    Lead Management
    Comparison of Lead Management features of Atlassian Jira and HCL Unica
    Feature
    Atlassian Jira
    -
    Ratings
    HCL Unica
    9.7
    2 Ratings
    20% above category average
    Lead nurturing automation00 Ratings9.73 Ratings
    Lead scoring and grading00 Ratings9.73 Ratings
    Data quality management00 Ratings9.73 Ratings
    Automated sales alerts and tasks00 Ratings9.73 Ratings
    Lead segmentation and distribution00 Ratings9.73 Ratings
    Campaign Management
    Comparison of Campaign Management features of Atlassian Jira and HCL Unica
    Feature
    Atlassian Jira
    -
    Ratings
    HCL Unica
    9.4
    2 Ratings
    22% above category average
    Calendaring00 Ratings9.03 Ratings
    Event/webinar marketing00 Ratings9.73 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Atlassian Jira and HCL Unica
    Feature
    Atlassian Jira
    -
    Ratings
    HCL Unica
    9.7
    2 Ratings
    25% above category average
    Social sharing and campaigns00 Ratings9.73 Ratings
    Social profile integration00 Ratings9.73 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Atlassian Jira and HCL Unica
    Feature
    Atlassian Jira
    -
    Ratings
    HCL Unica
    9.7
    2 Ratings
    26% above category average
    Dashboards00 Ratings9.73 Ratings
    Standard reports00 Ratings9.73 Ratings
    Custom reports00 Ratings9.73 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Atlassian Jira and HCL Unica
    Feature
    Atlassian Jira
    -
    Ratings
    HCL Unica
    9.6
    2 Ratings
    23% above category average
    API00 Ratings9.73 Ratings
    Role-based workflow & approvals00 Ratings9.73 Ratings
    Customizability00 Ratings9.73 Ratings
    Integration with Salesforce.com00 Ratings9.73 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings9.73 Ratings
    Third-party software integrations00 Ratings9.03 Ratings
    Best Alternatives
    Atlassian JiraHCL Unica
    Small Businesses
    Any.do
    Score8 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    KanbanFlow
    Score7.3 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Microsoft To Do
    Score7.9 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Atlassian JiraHCL Unica
    Likelihood to Recommend
    8.3
    (254 ratings)
    10.0
    (19 ratings)
    Likelihood to Renew
    8.6
    (37 ratings)
    10.0
    (13 ratings)
    Usability
    7.8
    (79 ratings)
    8.8
    (5 ratings)
    Availability
    8.0
    (4 ratings)
    -
    (0 ratings)
    Performance
    8.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    8.0
    (24 ratings)
    3.0
    (1 ratings)
    In-Person Training
    8.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    8.0
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (1 ratings)
    7.2
    (2 ratings)
    Configurability
    8.0
    (1 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    8.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    8.0
    (9 ratings)
    -
    (0 ratings)
    Product Scalability
    8.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Atlassian JiraHCL Unica
    Likelihood to Recommend
    Atlassian
    Jira facilitates software development, bug tracking, and sprints. It's ideal for structured workflows, issue management, and customer communication. However, more straightforward tools might be more efficient for highly creative, unstructured tasks or tiny, agile teams with quick visual overviews. Jira's complexity can be overkill for basic task lists.
    Incentivized
    Read full review
    HCLSoftware
    I think it is wel suited for a business with a lot of one on one relations in the database. For example a supermarket that sells products to a client and gives a reduction on that product. It is nice if the selection process is not to complex and does not involve to many calculations. It is also nice if it is very clear what you want to follow up. In our environment we have lots of many-to-many relations. for example one product is held by more then one client. And that client might have more of those products with other clients. These kind of situation demands for a lot of calculations with derived fields(*), and there things go far too slow. Unica is probably not such a good solution for us, because our environment is too complex, and so is to process of creating the selection, we often have to change things in the selection flows. Because of the complexity it is difficult to see what the flow is exactly doing afterwoods, it also takes to much time to modify existing campaigns. The interface is not handy to work with, if you have long lists of variables, of tables or derived fields(*) you have to scroll through trough them, you can not really search them or reorder them. You can not drag and drop fields or other objects like derived fields in the flow, what would be easy if you have to make frequent changes to the proces flow. When you copy objects something the content of the object changes because the links with other objects or lost. (*) derived field: field to calculate something
    Read full review
    Pros
    Atlassian
    • Integration of tools like Bitbucket, Github, etc., has made it easier to track the code changes, pull requests, and branches linked to the respective ticket.
    • The detailed tracking system in JIRA has helped the teams prioritize and understand the project tasks and issues.
    • JIRA's project tracking board helps you keep track of the project, its flow, and expectations in a structured format.
    Incentivized
    Read full review
    HCLSoftware
    • Ability to translate Multiple SQL queries into a very easy to use visual GUI.
    • Provides the ability to pre-define segments, run them once in off hours, store them in their own system tables for quick youth and a significant reduction in CPU utilization on the database.
    • It’s use of Reusable objects. Including user variables to pre-define calculations one time, macros that you can create and pass values to parameterize the SQL code And the creation of templates to easily replicate work.
    • It’s ability to bring in external data on the fly that can very easily be mapped into any flowchart.
    • It’s flexibility and creating UNIX script via triggers to automate sending of files to multiple vendors with different FTP sites
    • It’s flexibility in the output layouts that it can create.
    Incentivized
    Read full review
    Cons
    Atlassian
    • The interface is not intuitive to learn for new users
    • JQL is similarly challenging for newbies
    • It's possible to accidentally move issues from one sprint to another without realizing your mistake
    • Certain issue attributes aren't available in certain view (e.g. story points from the epic overview)
    Incentivized
    Read full review
    HCLSoftware
    • Greater integration of real time (Interact) capabilities with outbound channels, in particular IBM eMessage Email & SMS delivery.
    • Additional outbound channels to be integrated into eMessage, including Facebook Fanpage & Twitter DM broadcasts. At the moment these are possible only through custom additional integration.
    • Support for additional marketing database technology, e.g. MySQL, Exasol, ParAccel, WX2.
    • Provision of database technology with software purchase, as Web technology (IBM WebSphere Express) is supplied for free, but no database is supplied - since IBM also market DB2, which is a supported technology it seems a shame.
    Read full review
    Likelihood to Renew
    Atlassian
    This is because Jira Software generates a huge profit for an affordable price. Having a tool that makes team management transparent and effective is very valuable.
    In addition, the renewal of Jira Software and all Atlassian tools is predictable and clear, as the prices are published on the Atlassian website and there is no pyramid of intermediaries.
    Incentivized
    Read full review
    HCLSoftware
    There are three main factors to renew a licence: 1) Cost to migrate to another platform would be rather expensive and time consuming, plus the requirement of retraining employees to use a new tool 2) It has been proven time and time again that it is a market leader in the space (10 years +) 3) It can be built upon, with the addition of additional IBM EMM modules - despite theories it does have very strong digital capabilities.
    Read full review
    Usability
    Atlassian
    The interface is simple and easy to use if you have some experience with it. Configuration is also logical most of the time. However, less experienced users tend to find themselves lost in some tasks - usually complex project configuration- but sometimes simple things, such as seeing why a user can't move issues in a workflow. Jira configuration requires a good amount of experience - and even experienced users often resort to documentation. It's a tool that's easy to use if you know what you're doing and where to find the proper documentation, but novice users tend to find it challenging.
    Incentivized
    Read full review
    HCLSoftware
    Unica provides functionality that is very simple and easy to use. For reporting, we can see Unica system tables. Contact history table, response history tables. We have all the information in one place. Performance-wise, Unica also handles large volumes of data and can run a 5-million-record campaign within minutes. This is something great.
    Incentivized
    Read full review
    Reliability and Availability
    Atlassian
    Did not face any issues and whenever they plan maintanance they update all of us very well in advance also so in that view we are good with the product stability.
    Incentivized
    Read full review
    HCLSoftware
    No answers on this topic
    Performance
    Atlassian
    Performance is really good though it holds lot of data it loads quickly especially search operation also get the results very quickly as needed hence its good
    Incentivized
    Read full review
    HCLSoftware
    No answers on this topic
    Support Rating
    Atlassian
    I have not had a chance to contact JIRA's customer support. It does offer extensive documentation, although it often feels too technical for me. There is also a JIRA training app that lets you take little lessons and quizzes on different areas (e.g., JIRA basics, agile). I did find it a helpful way to teach myself.
    Incentivized
    Read full review
    HCLSoftware
    I didn't use the Unica support since it is with IBM, only before.
    Read full review
    In-Person Training
    Atlassian
    Had received training from our own internal user so it was good and also very easy to understand topics and many tasks in the UI are self explanatory and we can do by our own
    Incentivized
    Read full review
    HCLSoftware
    No answers on this topic
    Online Training
    Atlassian
    One of their strong points i stheir documentation. Almost all of the basic set up needed within JIRA is available online through atlassian and its easy to find and very precise. The more critical issues need to be addressed as well and hence the rating of 8 instead of a 9.
    Incentivized
    Read full review
    HCLSoftware
    No answers on this topic
    Implementation Rating
    Atlassian
    Take your time implementing Jira. Make sure you understand how you want to handle your projects and workflows. Investing more time in the implementation can pay off in a long run. It basically took us 5 days to define and implement correctly, but that meant smooth sailing later on.
    Incentivized
    Read full review
    HCLSoftware
    - We had to rebuild a part of the datamart afterwards to tighten up and simplify the selection process. But as it was too time consuming to rebuild all the existing campaigns, we no run campaigns on different versions of the datamart. - The response tracking of the campaigns never worked out well, it was impossible to implement a direct response where there is a link between the lead and the response in our operational process
    Read full review
    Alternatives Considered
    Atlassian
    monday.com cannot be integrated with CI/CD tools, whereas Atlassian Jira integrates with CI/CD tools seamlessly. Atlassian Jira has strong Agile and Scrum support. Coming to monday.com, it has basic agile functionality. But Atlassian Jira has a complex UI, and monday.com has an intuitive, drag-and-drop interface. Overall, Atlassian Jira provides features like Agile project management, DevOps integration, and customizable workflows.
    Incentivized
    Read full review
    HCLSoftware
    The contact history and the response history are so powerful. You can track whatever you want to help the call center to push relevant offers to our customer. In addition, predictive models can be built, with patience, in IBM Campaign. If you have some complaints from the call center about any campaigns, you can easily validate it into the contact or response history.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Atlassian
    Product is rellay good but pricing part I am not aware
    Incentivized
    Read full review
    HCLSoftware
    No answers on this topic
    Scalability
    Atlassian
    Atlassian Jira is highly stable and good with its performance and its has all the required scalability features as business needs
    Incentivized
    Read full review
    HCLSoftware
    No answers on this topic
    Return on Investment
    Atlassian
    • For our marketing team, Jira Work Management caused us to lose valuable work time due to manual updates that could have been automated.
    • Due to lack of creative review tools within Jira Work Management, our team had to pursue other tools that do not integrate with Jira Work Management, thus creating additional OpEx.
    Incentivized
    Read full review
    HCLSoftware
    • It helps my clients drive their business which in turn, drives more profit for them.
    • It helps my clients determine what works, and what doesn't work, in terms of their social marketing campaigns.
    • It helps navigate proper budgeting through determining what clients' users respond to, and what they find unique.
    Incentivized
    Read full review
    ScreenShots

    HCL Unica Screenshots

    Screenshot of HCL Unica Deliver is the email marketing and messaging execution module of the HCL Unica platform.

Its scalable digital messaging engine helps enterprise marketers design, personalize, and send high-volume, data-driven communications across multiple customer engagement channels.

It’s built for complex and compliant omni-channel campaigns with advanced segmentation, behavioral triggers, and real-time customer data.

Key channels supported include:
• Email — for personalized bulk and trigger-based mailings.
• SMS — send text messages to mobile subscribers.
• WhatsApp — conversational and promotional messaging.
• In-app and Push notifications — mobile push alerts via apps.