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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Heap

    Score8.1 out of 10
    Small Businesses (1-50 employees)
    Heap is a web analytics platform captures every user interaction on web iOS with no extra code. The tool allows you to track events and set up funnels to understand user flow and dropoff. It also provides visualization tools to track trends over time.

    $0

    per month

    Wynter

    Score8.8 out of 10
    Enterprise companies (1,001+ employees)
    Wynter is an on-demand market research platform for B2B that offers a fast way to get qualitative insights from target customers, boasting results in 12–48 hours. Products include: B2B surveys, message testing, preference testing, brand tracking, and qualitative interviews. All respondents are verified B2B professionals targeted by job title, industry, and company size. Fully self-serve. Wynter states they currently have over 80,000 verified professionals in the panel.

    $20,000

    per year

    Pricing
    HeapWynter
    Editions & Modules
    Free
    $0
    Up to 10k sessions/month
    Growth
    Starting at $3,600 annually
    Up to 300k sessions/year
    Pro
    Contact Heap Sales
    Custom sessions per month and unlimited projects
    Premier
    Contact Heap Sales
    Custom sessions per month
    Lite
    $10,000
    per year
    Pro
    $19,000
    per year
    Elite
    $59,000
    per year
    Offerings
    Pricing Offerings
    HeapWynter
    Free Trial
    YesNo
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsHeap pricing is based on session volume. A session is a period of activity from a single user on your app or website. It can include many pageviews or events.—
    More Pricing Information
    Features
    HeapWynter
    Financial Research
    Comparison of Financial Research features of Heap and Wynter
    Feature
    Heap
    -
    Ratings
    Wynter
    9.1
    2 Ratings
    22% above category average
    Industry-Specific Information00 Ratings9.12 Ratings
    Independent Research Access00 Ratings9.12 Ratings
    Market Research
    Comparison of Market Research features of Heap and Wynter
    Feature
    Heap
    -
    Ratings
    Wynter
    8.6
    15 Ratings
    21% above category average
    Competitor Research00 Ratings8.74 Ratings
    Consumer Feedback00 Ratings8.815 Ratings
    Market Insights and Reports00 Ratings8.37 Ratings
    Best Alternatives
    HeapWynter
    Small Businesses
    Mixpanel
    Score8.3 out of 10
    Qualtrics
    Score7.8 out of 10
    Medium-sized Companies
    Gainsight PX
    Score7.6 out of 10
    Qualtrics
    Score7.8 out of 10
    Enterprises
    Gainsight PX
    Score7.6 out of 10
    Qualtrics
    Score7.8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    HeapWynter
    Likelihood to Recommend
    8.4
    (233 ratings)
    8.7
    (16 ratings)
    Likelihood to Renew
    9.3
    (9 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (65 ratings)
    -
    (0 ratings)
    Availability
    9.1
    (2 ratings)
    -
    (0 ratings)
    Performance
    8.4
    (61 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (8 ratings)
    9.1
    (1 ratings)
    Implementation Rating
    9.0
    (3 ratings)
    -
    (0 ratings)
    Configurability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    9.1
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    7.3
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    8.2
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    8.2
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    HeapWynter
    Likelihood to Recommend
    Contentsquare
    Scenarios when Heap was well suited: It is when a user claims that he encountered a bug without giving us the details of the error message. Scenarios where it is less appropriate: Its when we try to capture user interaction in our mobile app
    Incentivized
    Read full review
    Wynter
    Wynter is ideal when you are doing "high-pressure" message testing where live traffic with A/B audiences isn't effective. Similarly, it's a great way to gather prospective customer data when you don't have access to a customer base for your questions or the cost of sourcing them yourself would be too high.
    Incentivized
    Read full review
    Pros
    Contentsquare
    • Realtime interactions which are captured automatically is a unique feature which no other product offers.
    • Low code implementation is a big plus for marketing teams, as there is less dependency on engineering
    • Detailed customer behaviours can be studied with captured replay sessions
    • Due to all the above points - it helped to improve customer experience
    Incentivized
    Read full review
    Wynter
    • Targeted survey groups of our exact ICP
    • Easy to digest survey results
    • Various feedback types to drill down on useful data
    Incentivized
    Read full review
    Cons
    Contentsquare
    • I think Heap can improve its onboarding; I would love to see some info that is helpful for someone who isn't in Heap every single day.
    • Sharing dashboards can be tricky, it feels like a huge learning curve that I already have forgotten how to do.
    Incentivized
    Read full review
    Wynter
    • In my opinion, doesn't have a deep pool of respondents for all titles, but growing
    • I think the website look could be modernized
    • In my experience, customizing questions sometimes a little tricky, but works
    Incentivized
    Read full review
    Likelihood to Renew
    Contentsquare
    It's a great platform. I'm glad that one of our product managers introduced it because it has allowed us to create all kinds of new functionality. We're not only able to create a better product experience from our communications because of Heap, but we're also able to generate all kinds of helpful analysis.
    Incentivized
    Read full review
    Wynter
    No answers on this topic
    Usability
    Contentsquare
    On a scale from 1-10, I find Heap to be incredibly user-friendly and easy to use. I enjoyed the training videos available and was quickly able to pick up how to create events and reports to track user interactions on our product. I would recommend Heap for its usability first and foremost.
    Incentivized
    Read full review
    Wynter
    No answers on this topic
    Reliability and Availability
    Contentsquare
    I've never run into any issues with Heap's availability, Heap is always there when I need it. I haven't run into any issues like application errors or unplanned outages during my 2+ years of using Heap. Each and every time I log in to Heap I have a completely functional experience
    Incentivized
    Read full review
    Wynter
    No answers on this topic
    Performance
    Contentsquare
    Heap doesn't affect page load times considerably nor has a large impact [on] our overall score, as far as page loading times inside of the tool its pretty reliable to retrieve data as much as "instant" that it can be the delay seems to be on data getting tracked into the servers to be read but it's not significant.
    Incentivized
    Read full review
    Wynter
    No answers on this topic
    Support Rating
    Contentsquare
    Heap support has allowed us to troubleshoot and test a lot of different items. Their support team is always helpful and friendly, even when we come to them with the most complicated questions. I think this greatly improves the value proposition of the product because their support team is knowledgable and friendly.
    Incentivized
    Read full review
    Wynter
    Every customer support professional I have interacted with at Wynter is helpful, responsive, and well-informed on the product and where they can help. They go above and beyond!
    Incentivized
    Read full review
    Implementation Rating
    Contentsquare
    The implementation was smooth and easy. The Heap team helped us with implementation and it went great! Within a few weeks, we were fully up and running and utilizing the platform to its full capability. This is an additional thing that has made this platform so great and we couldn't recommend it enough.
    Incentivized
    Read full review
    Wynter
    No answers on this topic
    Alternatives Considered
    Contentsquare
    Heap offers a ton of functionality on a single platform.It also has an smart data science layer to offers suggestions for next steps in the analysis, allowing us to explore alternative paths we may not think to take. The low-code option for updating data is appealing, and there is a lot of automation with minimal engineering effort.
    Incentivized
    Read full review
    Wynter
    I'm not aware of other products that provide the same speed/options as Wynter.
    Read full review
    Scalability
    Contentsquare
    The most challenging part of using Heap in a growing organization is the naming and structure in which reports and dashboards are organized. I work within the marketing department and our Heap leader internally works within the IT/Product department, which makes it challenging because we often don't speak the same language, so the learning curve has been steep without any specific use-case examples to leverage online.
    Incentivized
    Read full review
    Wynter
    No answers on this topic
    Return on Investment
    Contentsquare
    • It has helped us make decisions on what products to scope for our MVP based on the usage data.
    • It's allowed us to measure success with our beta product.
    • It's helped us view our conversion rates in an easy and usable manner.
    Incentivized
    Read full review
    Wynter
    • Time and cost savings which are really hard to quantify, yet substantial for making the case and getting budget approved.
    • Finding & interviewing people that fit your ICP could take anywhere from 2 weeks to months. With Wynter, I get them in 12-24 hours.
    Read full review
    ScreenShots

    Heap Screenshots

    Screenshot of Dashboard in Heap (Use to get Product or User Behavior Insights)Screenshot of Effort Analysis provides the first-ever quantitative measurement of user friction, capturing the difficulty users face when moving through every step of every user flow across the digital experience.Screenshot of Heap Illuminate looks for the most common events between two steps in a funnel and generates a Top Events table that displays how well paths including different events convert to the next step so you can understand how that behavior is helping or hurting conversion.Screenshot of From Top Events you can choose an event and use Path Comparison to fork your funnel and see how the selected behavior impacts conversion downstream.

    Wynter Screenshots

    Screenshot of DashboardScreenshot of Test historyScreenshot of Message test resultsScreenshot of Survey summaryScreenshot of Message test results summary