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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    HighLevel

    Score9.3 out of 10
    N/AHighLevel is an all-in-one white-label marketing platform for digital agencies boasting CRM, Email, 2-way SMS, Funnel Builder, web page / landing page designer or online calendar builder, etc., from the company of the same name in Eugene.

    $97

    per month

    Lead411

    Score8.3 out of 10
    Mid-Size Companies (51-1,000 employees)
    Lead411 is a sales intelligence solution that provides provides news-driven sales leads, IT intelligence and unlimited company contacts within a simple UI. Key differentiators are unlimited downloads, fresh daily leads based on territory, and a no commitment monthly offer.

    $99

    per month per user

    Pricing
    HighLevelLead411
    Editions & Modules
    Starter
    $97
    per month
    Unlimited
    $297
    per month
    SaaS Pro
    $497
    per month
    Basic Plus Unlimited
    $99
    per month per user
    Enterprise Limited
    Contact Sales
    Offerings
    Pricing Offerings
    HighLevelLead411
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Pricing reflected may not include certain add-ons like Bombora Intent Data or extra seats. Contact Sales for customization of the service.
    More Pricing Information
    Features
    HighLevelLead411
    Email & Online Marketing
    Comparison of Email & Online Marketing features of HighLevel and Lead411
    Feature
    HighLevel
    9.4
    6 Ratings
    25% above category average
    Lead411
    -
    Ratings
    WYSIWYG email editor9.06 Ratings00 Ratings
    Dynamic content9.56 Ratings00 Ratings
    Ability to test dynamic content9.26 Ratings00 Ratings
    Landing pages8.96 Ratings00 Ratings
    A/B testing9.56 Ratings00 Ratings
    Mobile optimization9.56 Ratings00 Ratings
    Email deliverability reporting9.56 Ratings00 Ratings
    List management9.56 Ratings00 Ratings
    Triggered drip sequences9.86 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of HighLevel and Lead411
    Feature
    HighLevel
    9.7
    6 Ratings
    37% above category average
    Lead411
    -
    Ratings
    Lead nurturing automation9.86 Ratings00 Ratings
    Lead scoring and grading9.86 Ratings00 Ratings
    Data quality management9.56 Ratings00 Ratings
    Automated sales alerts and tasks9.76 Ratings00 Ratings
    Lead segmentation and distribution9.84 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of HighLevel and Lead411
    Feature
    HighLevel
    9.8
    6 Ratings
    27% above category average
    Lead411
    -
    Ratings
    Calendaring9.86 Ratings00 Ratings
    Event/webinar marketing9.76 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of HighLevel and Lead411
    Feature
    HighLevel
    9.4
    6 Ratings
    30% above category average
    Lead411
    -
    Ratings
    Social sharing and campaigns9.76 Ratings00 Ratings
    Social profile integration9.16 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of HighLevel and Lead411
    Feature
    HighLevel
    9.4
    6 Ratings
    30% above category average
    Lead411
    -
    Ratings
    Dashboards9.86 Ratings00 Ratings
    Standard reports9.86 Ratings00 Ratings
    Custom reports8.76 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of HighLevel and Lead411
    Feature
    HighLevel
    5.4
    6 Ratings
    1% above category average
    Lead411
    -
    Ratings
    API9.56 Ratings00 Ratings
    Role-based workflow & approvals9.56 Ratings00 Ratings
    Customizability8.86 Ratings00 Ratings
    Integration with Salesforce.com1.64 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM1.64 Ratings00 Ratings
    Integration with SugarCRM1.64 Ratings00 Ratings
    Prospecting
    Comparison of Prospecting features of HighLevel and Lead411
    Feature
    HighLevel
    -
    Ratings
    Lead411
    8.1
    53 Ratings
    5% above category average
    Advanced search00 Ratings8.152 Ratings
    Identification of new leads00 Ratings8.047 Ratings
    List quality00 Ratings7.752 Ratings
    List upload/download00 Ratings8.349 Ratings
    Ideal customer targeting00 Ratings8.247 Ratings
    Load time/data access00 Ratings8.150 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of HighLevel and Lead411
    Feature
    HighLevel
    -
    Ratings
    Lead411
    7.8
    53 Ratings
    1% above category average
    Contact information00 Ratings7.753 Ratings
    Company information00 Ratings8.353 Ratings
    Industry information00 Ratings7.653 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of HighLevel and Lead411
    Feature
    HighLevel
    -
    Ratings
    Lead411
    7.6
    49 Ratings
    2% above category average
    Lead qualification process00 Ratings7.840 Ratings
    Smart lists and recommendations00 Ratings7.434 Ratings
    Salesforce integration00 Ratings7.422 Ratings
    Company/business profiles00 Ratings7.743 Ratings
    Alerts and reminders00 Ratings6.830 Ratings
    Data hygiene00 Ratings7.017 Ratings
    Automatic data refresh00 Ratings7.537 Ratings
    Tags00 Ratings9.34 Ratings
    Filters and segmentation00 Ratings7.744 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of HighLevel and Lead411
    Feature
    HighLevel
    -
    Ratings
    Lead411
    8.6
    16 Ratings
    14% above category average
    Sales email templates00 Ratings8.216 Ratings
    Append emails to records00 Ratings9.01 Ratings
    Best Alternatives
    HighLevelLead411
    Small Businesses
    Thryv
    Score8.7 out of 10
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    LocaliQ
    Score8.6 out of 10
    Clay
    Score9.3 out of 10
    Enterprises
    No answers on this topic
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    HighLevelLead411
    Likelihood to Recommend
    9.9
    (6 ratings)
    8.4
    (58 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.0
    (7 ratings)
    Usability
    9.3
    (4 ratings)
    8.4
    (12 ratings)
    Performance
    -
    (0 ratings)
    7.3
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    9.1
    (4 ratings)
    User Testimonials
    HighLevelLead411
    Likelihood to Recommend
    HighLevel
    HighLevel is great for so many types of businesses. Basically most business will be able to find value using HighLevel. It saves a lot of time playing with multiple software. It is more affordable being that everything you need is in the one place. So it allows you to focus on growing your business and not worrying about the technology and outgrowing your current technology setup. Companies from startups to global brands capitalise on HighLevel's features and functionality. The HighLevel community is also very helpful with hundreds of thousands of worldwide users it is easy to find support and help whenever you need it.
    Read full review
    Lead411
    It is well suited for reaching prospects across a vast array of industries; lead generation, planning for meetings (let's me know who might be attending from the client side and allows me to view their LinkedIn account ahead of time. I wouldn't use it for B2C sales or inexperienced sales support people. One still needs to determine which contacts to download.
    Incentivized
    Read full review
    Pros
    HighLevel
    • Evolves with the times
    • Incorporate user feedback and requests in feature and product development.
    • Very Customizable
    • Cost-effective
    • Wide ranging features
    Incentivized
    Read full review
    Lead411
    • Most importantly --- The DATA is accurate and the platform is straight-forward and simple to use. The native connection to our CRM environment "completes the requirement" from our standpoint. A "10 out of 10"...
    • From my experiences and interactions, the culture of the organization is exceptionally focused on customer satisfaction! We've been more than pleased with EVERY SINGLE interaction with Lead411....they go out of their way to be of assistance. A "10 out of 10"...
    Read full review
    Cons
    HighLevel
    • We encounter bugs from time to time
    • Considering it's all-in-one, individual features are not as powerful as counterparts that specialize in those services
    • Loads slowly at times
    Incentivized
    Read full review
    Lead411
    • Ability to search contacts and companies by actual street and physical address is not there yet. This is extremely helpful when trying to strategically work a particular neighborhood where you're trying to build up your own individual name and brand recognition. It's also a way of keeping others in the sales force from stepping on the toes or duplicating efforts of another sales rep.
    Read full review
    Likelihood to Renew
    HighLevel
    No answers on this topic
    Lead411
    Lead411 is utilized by our team and as they improve their functionality for company look ups in batches, we are interested in testing it
    Read full review
    Usability
    HighLevel
    HighLevel is a great tool, and is a real "all rounder" that helps agencies keep costs down and profits high. It really does serve the majority of marketing agency needs, but it does fall down slightly on some specialist areas, where a dedicated CRM would be best for example. It can be a little tricky to use and buggy, which does cause some frustration sometimes.
    Incentivized
    Read full review
    Lead411
    I would rate Lead411’s overall usability a 9 out of 10. The platform is intuitive, easy to navigate, and provides quick access to accurate data. Features like advanced search filters and integrations make it seamless for sales teams. Minor improvements could be made in global data coverage, but overall, it’s highly efficient and user-friendly.
    Read full review
    Support Rating
    HighLevel
    No answers on this topic
    Lead411
    They are very good at responding to my questions.
    Incentivized
    Read full review
    Alternatives Considered
    HighLevel
    HighLevel competes with other funnel builders, automations providers and CRMs. HighLevel has a clear advantage in terms of value for money. It gives you a lot of bang for buck. We can get cheaper but you will not get all the same features and development speed as HighLevel. You can get a bit nicer page builders, email marketing tools etc but they will come at a lot more $$. So it really depends. You can spend some more $$ in HighLevel and get custom built css styling and make it look and feel the same as more $$ tools. So really you can't lose with HighLevel in the long run.
    Read full review
    Lead411
    ZoomInfo certainly is class when it comes to its capabilities. That said, if you're in a heavy outbound role and you just want to get down to the nitty gritty Lead411 is a cost effective measure to get you the information you need to be as successful as you can possibly be.
    Incentivized
    Read full review
    Return on Investment
    HighLevel
    • HighLevel has helped our business grow over the past two years by giving us a place to manage our client communication.
    Incentivized
    Read full review
    Lead411
    • I've been able to receive some great contact info that has led to me booking new speakers.
    • I've wasted a lot of time and credits on data that says it was verified and is not correct.
    • It is very labor intensive to keep cost down.
    Incentivized
    Read full review
    ScreenShots

    Lead411 Screenshots

    Screenshot of advanced search within the Lead411 platformScreenshot of the AI Dashboard used to find the most relevant and ready-to-purchase prospects quicklyScreenshot of where to contact prospects directly in the platform, create follow-up sequences and flag important prospects all within the platform.Screenshot of Lead411 a pricing options.